Team Internet

Product Strategy & Vision
•	Developed 3-year product strategy, aligning portfolio initiatives with business objectives.
•	Led discovery processes to identify market opportunities, resulting in 32+ product launches.
•	Established product management way of working, improving prioritisation effectiveness by 40%.
•	Created standardised product management practices, enhancing team efficiency and collaboration by 50%.
Product Development & Delivery
•	Managed end-to-end product lifecycle.
•	Established discovery and delivery rhythms, reducing time-to-market by 35%.
•	Developed and maintained product roadmap.
•	Created and validated product requirements through user research and analysis.
•	Introduced new design language and processes, achieving 100% improvement in design consistency.
•	Created all new designs for each initiative. 
Customer & Business Impact
•	Conducted user research and synthesized insights to inform product decisions.
•	Optimised customer journeys, resulting in improvement user experience.
•	Created and tracked success metrics across product portfolio.
•	Analysed product performance data to identify optimization opportunities.
Stakeholder Management & Leadership
•	Led cross-functional teams across engineering, and business units.
•	Established strong relationships with key stakeholders through regular communication and alignment sessions.
•	Introduced Agile methodologies resulting in 30% increase in team output.
•	Created and maintained product documentation and communication frameworks.

Senior Product Manager (Australia)

Swyftx

•	Established product management best practices, improving team efficiency and collaboration by 20%.
•	Created and maintained product documentation and communication frameworks.
•	Established strong relationships with key stakeholders through regular communication and alignment sessions.
•	Delivered integration with NZ Merchant Payment Provider, enabling international expansion.
•	Reduced technical debt by 20%, enhancing system performance and reliability.
•	Mentored junior product managers and provided guidance on best practices.

Product Manager

Genie Solutions

•	Delivered a $5M product upgrade across three teams, aligning with strategic business goals.
•	Introduced product management processes, leading to a 20% increase in team productivity.
•	Managed multiple roadmaps and backlogs, achieving improvements in task prioritisation.
•	Streamlined release activities, reducing production issues by 30%.
•	Facilitated Scrum ceremonies, boosting cross-team collaboration and transparency by 25%.

Patient Zero Pty Ltd

•	Conducted requirements analysis, increasing accurate translations and product success by 30%.
•	Facilitated Agile ceremonies, driving 35% improvement in collaboration and client satisfaction.
•	Delivered key projects, including a fitness class scheduling rebuild for a $1B industry leader, resulting in continued client partnerships.
•	Optimised a sales app for payment and conversion rate improvements, enhancing customer journey experiences.

Product Owner

Mining Leaders Group

•	Designed and launched the Mining Leaders Accelerator, leading to $500K in equity acquisition and a 25% increase in startup success rates.
•	Built an executive leadership self-assessment tool, expediting decision-making for leadership teams.
•	Implemented digital marketing campaigns, increasing effectiveness and engagement by 40%.
•	Revamped company processes, improving operational efficiency.

Business Analyst (Agile) (Contract)

Merakium

- Managed international cross-cultural team of 8, overseeing content creation, development, and marketing.
- Developed strategic, marketing, business, and operational plans, improving organizational alignment.
- Designed workflow and process mapping, enhancing process efficiency by 30%.

Manager

Bond University

Program Manager

ilab Accelerator

Program Coordinator

I help SaaS founders and product teams turn feedback into amazing products

Tres West

Elevatus

📌 Content Research
📌 Content Creation
📌 Graphics Selection
📌 Add + Optimize on WordPress

SEO Content Writer

The Vacuum Hub

📌 Niche Research 
📌 Keyword Research 
📌 Targeting Long Tail Keywords
📌 Monitoring GA + GSC
📌 Content Strategy

Content Strategist

Matcha Business LLC

Freelance Writer

Digital Trends Media Group

Freelance Content Writer

My Tutor Source (MTS)

Illumine IT Consulting

Senior Human Resources Analyst

I help B2B SaaS companies 2x their sales with long-form content | Recruitment & Hiring

Ever wonder how some SaaS companies effortlessly draw in clients with their stories? 

Well, that’s exactly what I make happen. I’m the person behind the scenes turning a business’s narrative into a magnet for leads and sales growth through content.

It's all about striking the right chord with content that educates, engages, and empowers your potential customers to make informed decisions. With over ten years of experience writing for the web, I’ve got the tools, techniques, and know-how to help your SaaS company stand out and resonate with your target audience.

During my time crafting words online, I’ve had the privilege of helping a variety of companies, from scrappy startups to established enterprises, capture attention and convert readers into customers. My mission is simple: to help your business thrive by telling your story in the most compelling way possible.

If you're ready to give your SaaS business a voice that speaks volumes and sells, why not get in touch? I’d love to discuss how we can elevate your content to reflect your brand’s value and drive your business forward. 

Plus, I'm all for showing you some of the transformational work I've done — let's start writing your success story.

taplio

The Battle

Tres West

Kiran Kazim

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?