1 At Bat Media

As the Founder and CEO of 1 At Bat Media, I lead a team of eCommerce experts specializing in paid media, email marketing, and customer retention strategies for brands across North America.

Our Services Include:

• Paid Media (Social & Search)
• Email & SMS Marketing (Klaviyo)
• Influencer Marketing
• eCommerce Growth Strategy Consulting

Founder / CEO

JackedScholar Inc.

As the Founder of JackedScholar, I built and scaled a niche eCommerce brand offering nutritional supplements tailored to post-secondary students across Canada and the United States. Through innovative marketing strategies and a deep understanding of our target audience, I successfully grew the brand into a trusted name within the supplement industry.

Key Highlights:

	•	Created and implemented paid media, email marketing, and customer retention strategies that drove sustainable growth and established a loyal customer base.
	•	Developed a strong direct-to-consumer model, expanding the brand’s reach across North America and solidifying its market presence.
	•	Led the brand through a competitive landscape, ensuring continuous growth and positioning it for acquisition.

In November 2018, JackedScholar was acquired by SupplementSource.ca, a leading national competitor in the supplement space. This successful exit was the result of years of strategic planning and marketing innovation, and it laid the groundwork for my current focus on helping other brands achieve similar growth and success through 1 At Bat Media.

Owner & Founder (Acquired Nov 2018)

As CEO of 1 At Bat Media, I lead a team that helps eCommerce brands accelerate their growth and maximize customer retention through data-driven strategies in paid media and email marketing. With over a decade of experience, I’ve had the privilege of working with brands that generate annual sales as high as $250 million in various exciting niches.

Key areas of expertise include:

	•	Paid Media (Social & Search)
	•	Email Marketing (Klaviyo Partner)
	•	Influencer Management
	•	eCommerce Growth Consulting
	•	Shopify CRO

Let’s connect if you’re looking to scale your eCommerce brand and optimize marketing strategies for profitability.

Travis McEwan

FlowPath - Facility Management Platform

Sales Development Representative

Vajro

➤ Managed a portfolio of 40 new and existing agency partnerships, primarily engaging with C-suite executives and founders.
➤ Orchestrated Dripify and email campaign strategies to optimize partner engagement and drive business objectives.
➤ Represented the company at in-person events, prospecting potential partners and executing timely follow-up.
➤ Conducted discovery calls with prospects, signing new partners and expanding the company’s partnership network.
➤ Negotiated terms of partnership contracts, ensuring mutual benefit and alignment with company standards and goals.
➤ Collaborated with current partners on co-marketing initiatives, leveraging shared resources to maximize market presence.
➤ Participated in monthly check-in calls with partners, fostering relationships and addressing issues to maintain satisfaction.
➤ Worked closely with the marketing department and company executives to strategize opportunities for expansion.

Business Development Representative- Partnerships

Unit21

➤ Spearheading Dripify, Salesloft, and LinkedIn accounts by applying personalized messaging initiatives to meet goals.
➤ Setting meetings for untested markets using cold outreach activities.
➤ Partnering with business officials to develop initiatives to appropriately drive customer growth and increase sales.
➤ Using consumer and marketplace data/trends to support developing a deeper understanding of customer demographics.
➤ Maintaining positive growth in assigned market areas and successfully establishing strategic relationships with clients.
➤ Gaining an understanding of sales trends and research 
➤ Prospecting potential customers via cold calling, email, and other forms of communication to qualify additional leads.
➤ Generating qualifying leads for the sales team and maintaining client database to ensure it reflects current information.

Business Development Representative 

➤ Successfully won new business by articulating full value of the company's capabilities/services to prospective clients.
➤ Utilized Salesforce platform to manage sensitive client information as well as update existing/new client profiles.
➤ Managed 40-50 cold calls each day 
➤ Cultivated relationships with clients to identify their potential needs and qualify their interests/viability to drive sales.
➤ Moved solid leads through the marketing funnel, connecting them to sales teams, and arranging presentation meetings.
➤ Continuously followed up with potential clients who expressed interest but did not purchase any goods or services.
➤ Effectively developed sales strategies to draw in potential buyers and to solicit new potential clients for the company.
➤ Initiated contact with clients, presented product information to potential buyers, and collaborated with sales executives.

Sales Development Representative 

Various Companies

➤ Back End Manager – Ann at Home Nails – 01/2020 to 03/2020
➤ Design Assistant – Design Studio by Raymond – 01/2016 to 12/2018
➤ Inbound Sales Representative – Time Warner Cable – 05/2014 to 12/2015

Other Work History

Honeywell

➤ Strategically created new business opportunities by utilizing strategic networking techniques to increase sales metrics.
➤ Set weekly goals for 13 inside sales representatives and held reviews with sales teams to identify new opportunities.
➤ Boosted marketing operations, expanded distribution channels, exceeded sales quotas, and increased profitability.
➤ Managed communication of consumer motivations, behaviors, and results and coordinated improvements with staff.
➤ Defined and refined brand strategies, translating them into brand plans and go-to-market strategies for implementation.
➤ Developed integrated marketing communication plans and initiatives to support all marketing strategies and objectives.
➤ Ensured visual guidelines were consistent across all touchpoints and worked with sales representatives to optimize goals.
➤ Oversaw promotional campaigns, coordinated all sales activities in assigned territory, and analyzed sales statistics.

Inbound Sales Manager 

I'm a skilled Sales Manager and Business Development Representative with sizeable experience in exceeding sales quotas, implementing marketing/growth strategies, analyzing sales statistics, making data-informed decisions to drive performance, training sales teams, and identifying emerging markets. Considerable experience in cultivating and managing strategic partnerships, orchestrating targeted email marketing campaigns, and networking at industry events to prospect key relationships. Continually exceeds expectations by building strong relationships and works well with people at all levels of the organization including stakeholders, staff, and customers.

taplio

The Battle

Travis McEwan

Marisa Monett

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