Travis Chambers

Digital Strategist

OutpostX

We build Outposts where travelers gather at the edge of civilization. 

Imagine hotel meets theme park meets airbnb. That’s OutpostX. An immersive experience unlike anything else. 

Our Utah location has been open 1.5 years with 87% occupancy, 120M social media views, 600k website visitors and features in all the regional and design press.

We’re building 10 Outposts with one in development in Rincon, Puerto Rico and the next project will be a Viking Village.

Founder, Chief Experience Designer

Stack

Angel Investor

Chamber.Media

$17M Exit 2021. 
Solo founded company with no capital or investors, bootstrapped 100% growth 7 years in a row to 125 employees, $14M/yr, Inc 5000 fastest growing companies. Sold majority to PE group Kirtland Capital Partners. 
Chamber.Media was the world leader in data centric video ads, with over 4,000 productions, $100M in managed spend, and $800M in tracked revenue, massively scaling direct to consumer e-commerce companies, tripling the revenue of 5 multi-million dollar brands and taking MrCool from $10M/yr to $100M/yr in 3 years.

Chief Media Hacker, Founder

Twentieth Century Fox

Directed social media teams on the following feature films/theatrical for 20th Century Fox:
-Gone Girl
-Let's Be Cops
-Kingsman: Secret Service
-Night at the Museum 3
When I was 11-years-old I told my parents I wanted to be the guy who made commercials for movies. Weird flex. Then at 26-years-old I got that dream job and realized it wasn't my dream after all, and started Chamber.Media, which turns out, is my dream job.

Director of Social Media

Crispin Porter Bogusky

I've supervised a social media team on vitaminwater, Old Navy, A.1. Steak Sauce and Triscuit and worked on strategy and consulting for Aspen Dental, Milka and the Free Birds movie among others. 

I designed the marketing plan at CP+B for a Turkish Airlines YouTube video, Kobe vs. Messi: the Selfie Shootout, which garnered 120,000,000 views and 500,000+ shares in 11 days, 136MM views and 950k+ shares in 6 weeks, the new most viewed commercial online of all time, viewed more than twice as much as Old Spice What Your Man Could Smell Like. Won AdAge Viral Video Award for Most Viral Celebrity Spot.

Consulted on script and strategy for A.1. Sauce New Friend Requests viral video, garnered 1.3 million views. Grew Old Navy Facebook page from 2 to 8 million likes.

Social Media Supervisor

Xylem Inc.

Conducted global marketing campaigns for $4B Xylem Analytics $15M/yr WaterLOG brand.

-Redesigned Waterlog marketing and packaging materials, adhering to new corporate branding directives.
-Established and curated social media presence on major platforms
-Web page UX/conversion optimizations, calls to action doubling lead generation in first two weeks 
-Re-wrote product copy for web, shifting focus from features to benefits
-Designed product landing pages for increased lead generation
-Implemented system for managing and nurturing leads
-Optimized email campaigns for maximum CTR
-Researched and implemented product keywords, increasing relevant traffic, organic SEO
-Researched and named new product, "Storm Central," cloud/software program for Storm 3
-Designed logo and branding for Storm 3, new product
-Lead nurturing via marketing automization software Marketo

Marketing Communications Manager

Mountain Force MMA

I created the first Mixed Martial Arts(MMA) Sporting Event Series/Promotion in Cache Valley, Utah, advertising on social media, print, interactive, events, radio, and TV, drawing crowds of 1,500+, now called Mountain Force MMA with dozens of events, 9 years running. It has grown to events in multiple cities in the Rocky Mountains region and is one of the main growing grounds for up and coming fighters, some of which have ended up in the UFC. In the beginning I handled all facets of the business myself- health insurance, bonds, licensing, media placements, PR, web development, sales, signing fighters and managing a 15 person staff at events. 
I Partnered with Olympic Gold Medalist Rulon Gardner for branding. We produced $52,000 in ticket sales, sold-out our venue, were on the front page of Herald Journal and Utah Statesman. 
I sold the promotion in August 2012 to focus on other endeavors.

Founder

IQ Agency

I constructed a social media plan for an online quiz celebrating the web's 20th anniversary for visibility with potential clients. I developed a newsworthy story around the quiz and seeded it to bloggers, Twitter influencers, journalists, publications and researchers. 

My organic strategy led to 130,000 page views in 10 days with no media spend. This quiz assisted IQ Agency in being named a top 100 Social Media Agency by Forbes. 

It was featured by Chris Coyier (also tweeted) on CSS-Tricks.com, the Atlanta, Houston, Orlando and San Francisco Egotists, tweeted by Robert Scoble (200,000+ followers), featured on stumbleupon.com, 20kaido.com (Japan), elwebmaster.com, webdesignerdepot.com, efectosocial.net, and conecti.ca to name a few. 

Copywriting

Draft press releases about new campaigns, client affairs, new technology product and app releases and also content for the Web IQ Quiz, blogs, IQ's twitter accounts, and marketing emails.

Utah Prep Star

I sourced, booked and managed clients for ad space in a regional sports print publication- I hired, trained and managed 9 sales managers throughout the state, designed and conducted recruitment presentations and managed publication distribution to communities throughout Utah.

Advertising Sales Manager

Bountiful Painting

I built a painting company with 25 clients and three crews, producing $60,000 in a summer. This was a challenging but good experience with a low profit margin and great lessons in growing a business.

Owner

Bootstrapped Chamber.Media to $14M/yr, sold it for $17M. Built hotel Outpostx, sold out first location before opening, has been open a year with 90% occupancy, 70M views, 90k emails, 500k site visitors, booked out perpetually 5 months in advance. Accredited investors dm me on Instagram @travis_chambers

Building experience hotels in Utah, Puerto Rico, and Idaho @chamberstays. ChamberStays.com

Forbes 30 Under 30 (2018)

$17M Exit 2021 (Chamber.Media, 2 time Inc 5000 fastest growing companies) 

-Solo founded Chamber.Media with no capital or investors, bootstrapped 100% growth 7 years in a row to 125 employees, $14M/yr, Inc 5000 and Utah 100 fastest growing companies.
-Sold majority to PE group Kirtland Capital Partners. -Chamber.Media was the world leader in data centric video ads, with over 4,000 productions, $300M in managed spend, and $1B in tracked revenue, massively scaling direct to consumer e-commerce companies, tripling the revenue of 5 multi-million dollar brands and taking MrCool from $10M/yr to $100M/yr in 3 years. 

Ads writing workshop 
www.travischambers.com 

Keynote speaker at Google Growth Summit, VidCon, and the Bill and Melinda Gates Foundation. Featured in Inc, Entrepreneuer, AdWeek, HuffPo, among others.

In 2013 led distribution and content strategy for "YouTube's #1 Ad of the Decade," Kobe vs. Messi with 140 million views at Crispin Porter + Bogusky. Past work, Yahoo, Kraft, Old Navy, Coca-Cola, Mondelez, Amazon. Took Old Navy from 2M to 8M Facebook followers.

Features:
Forbes 30 Under 30: https://www.forbes.com/30-under-30/2018/marketing-advertising/#1031d93cbcc6
https://www.thinkwithgoogle.com/advertising-channels/video/direct-consumer-response-marketing/
Huffington Post: https://www.huffingtonpost.com/entry/your-2018-marketing-strategy-should-bet-heavily-on_us_5a0e2801e4b023121e0e911f
Hootsuite: https://blog.hootsuite.com/viral-video-dead/
AdWeek: http://www.adweek.com/adfreak/crazy-entertaining-skincare-ad-throws-everything-you-see-what-will-stick-174501
Youngry: https://youngry.com/creator-top-ad-century-reveals-built-5m-video-agency/

100% growth 7 years in a row to 125 employees, and the Inc 5000 fastest growing companies. Added PE group Kirtland Partners in 8 figure deal as we continue doubling every year. Chamber.Media is the world leader in data centric video ads, with over 4,000 productions, $100M in managed spend, and $800M in tracked revenue, massively scaling direct to consumer e-commerce companies, tripling the revenue of 5 multi-million dollar brands and taking MrCool from $10M/yr to $100M/yr in 3 years. 

Chamber.Media has pricing options for every size of company and owns 6packadscourse.com/go, a DIY video course, and UnicornAds.com, an AI powered database that studies thousands of ads with neural nets, identifying what creative converts to diagnose what ads to make. Learn more at www.chamber.media.

Briidge Syndicates

We connect under-capitalized operators and investors - helping to create franchise owners.

Have spent the last 3 years working with prospective entrepreneurs and franchise owners and building relationships with angel investors, private equity firms, and family offices. 

We have explored various partnerships, entity structures, and syndication deal terms that would be valuable for both franchisees an investors.

Have raised over $2M from investors to finance the franchise operations for individual franchise operators.

Founder & Director of Partnerships

Spilled Milk Ice Cream & Cereal Bar

Advisor to Spilled Milk Ice Cream & Cereal Bar. At Spilled Milk Ice Cream, we have combined two of the most comforting foods known to man — ice cream and cereal — and made them into one perfect dessert.

Visit us at: https://www.spilledmilkicecream.com/

Advisor

Rolling Suds

Coached and facilitated the onboarding of new franchisees. Developed systems and processes to streamline the onboarding process, including vendor account setup, truck production, and training.

Negotiated the terms and contract of a new Learning Management System that would be utilized by all new franchisees, their employees, and the internal operations team.

VP Onboarding

Crumbl Cookies

“Bringing families and friends together over a box of the best cookies in the world.”

Negotiated a partnership with an existing, single-unit franchise owner and secured an area develop agreement with Crumbl to open 6+ additional locations in the Atlanta, GA area.

Franchise Owner

Cupbop Korean BBQ

Developed from scratch, and implemented processes and relationships to build and open CupBop Korean BBQ restaurants in ID, NV, AZ. 

Managed the RE and tenant-improvement projects of several new locations in ID, AZ, and NV.

Vice President - Buildout

Helping to fulfill the mission of Crumbl by bringing families and friends together over a box of the BEST cookies in the world. A couple of key highlights are:

- Helped implement and incorporate an Area Development Agreement into Crumbl’s Franchise Disclosure Document (FDD) allowing stores to purchase multi-unit franchise opportunities. This one change increased the franchise sales for Crumbl by over 700% (15 franchises sold in Q2 of 2020 - over 125 franchises sold in Q3, 125+ in Q4…) 
- Created content including a Location Criteria Packet to assist brokers and franchisees find and select the best locations for their stores
- Created the sales roadmap outlining the entire franchise sales process

Vice President - Franchise Sales

Managed the entire experience of bringing a new franchisee into the Crumbl system while also continuing to oversee the build out and construction of new stores. Created documentation and systems to elevate the experience. A couple of key highlights include:

- Implemented a key relationship with an equipment contractor to automate and streamline the entire equipment purchasing, staging, and delivery process
- Created the roadmap for onboarding a new franchisee and what is involved in the process
- Oversaw the project management of 60-80 new location builds consistently

Vice President - Onboarding & Construction

Supported all new Crumbl franchises from the time they paid their franchise fee until their store was open. A couple of key highlights include:

- Created all processes for the build and construction of new Crumbl franchises (Build Out Guide, Inspection checklists, Equipment Purchasing Guide)
- Established relationships with key vendors to support new franchisees in purchasing their store equipment
- Managed 75+ new store build projects (Crumbl went from 23 stores open to over 100). Consistently managing 50-80 projects in various build out/store opening stages

Director of Construction

D&D Management Group, LLC

Multi-unit Restaurant Management Group that owns and runs 30+ Jimmy John's franchises. 

As Director of HR and Compliance for a young, fast-growth company, I had a wide range of responsibilities;

Human Resources
- Manage and oversee HR function; training, HRIS, recruiting, customer and employee complaints, sensitivity training and investigations, benefits admin and ACA compliance, HR law and safety

Insurance
- Manage insurance claims and annual policy renewal; general liability, workers compensation, commercial auto, hired non-owned auto, EPL, and umbrella coverage

Information Technology
- Manage IT function; hardware acquisitions and vendor relationships, PCI compliance, outage solutions, new-store setup

Construction/Maintenance
- Manage maintenance and construction team; oversee team of 3 individuals, new store construction and build-out, equipment and facility maintenance, training and developing,
- Grew from 23 restaurants to 31 in my 3 years with D&D including the acquisition of 3 stores in South Carolina

Company Administration/Compliance
- Serious customer complaints or insurance claims, meeting/event logistics, corporate governance, office organization/cleanliness

Director of HR and Compliance

Multi-unit Restaurant Management Group that owns and runs 30+ Jimmy John's franchises. 

HR Manager
- Manage serious customer or employee complaints, oversee on-boarding and HRIS systems, benefit administration, HR law and safety, training

HR Manager

Utah Valley University

As an HR intern I worked closely with several individuals within UVU's Human Resources department. I conducted research and completed several special projects for the AVP of HR. I also worked closely with the Employment Resources Director throughout a University wide Organizational Assessment distributing surveys, analyzing results, and creating additional tools for assessment. 

Some projects I was responsible for were:
- Developing a Team Efficiency Assessment and coordinating its completion among UVU staff.
- Organizing Transaction Reports into consumable metrics and presenting to HR leadership.
- Distributing departmental surveys to go along with a University wide organizational assessment.
- Research on multiple policy updates regarding hiring processes and staff rights & responsibilities.

HR Intern

Domo, Inc.

Based on exceptional performance I was moved into an Inbound Account Development role which included similar efforts with the addition of responding to all inbound web traffic. I still maintained responsibility for pre-sales and qualifying prospective customers prior to meeting with Sales Executives. This included consistent communication and coordination with business decision makers and Sales Executives to ensure a smooth sales process and win's for Domo. 

In this role I contributed to over $530,000 of contract value and had multiple months of reaching 150% to quota.

Account Development - Responder

As an Account Development Manager I helped drive the growth of Domo’s products, services, and solutions. I was responsible for qualifying prospective customers from outbound efforts prior to meeting with Sales Executives. This included following up on email campaign responses, cold calling business decision makers, trade show follow-up, webinar and event follow-up, and more.

Account Development Manager

SecurityMetrics

As a compliance consultant I helped small business owners keep and maintain security protocols for the Payment Card Industry (PCI). I was key in helping businesses renew their subscriptions as well as selling additional beneficial products provided by SecurityMetrics. I was one of 5 individuals to launch and implement a compliance product for HIPAA qualified businesses which led to the development of multiple HIPAA compliance sales teams.

Compliance Consultant

Franchise Private Equity. Connecting investors with great opportunities - Franchising | Real Estate | Venture Capital

I'm an excellent laugher, music listener, food/treat taster, and fun haver.

Over the last 8 years I have worked with 2 successful multi-unit franchisees (30+ units), multiple emerging franchisors (including the '21 nations fastest-growing franchisor), and consulted hundreds of franchisees or prospective franchise owners.

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