Senior Social Media Manager at Motion

Howdy 🤠 -- I'm Trav!

I produce scroll-stopping digital content for technology companies.

Sometimes it's funny. Sometimes it's educational. And hot-dang, sometimes it's both!

I'm a creative marketing & communications professional with 8+ years of experience working in B2B SaaS. I work judiciously with in-house teams, creative vendors, freelancers, and agency partners to bring revenue-driving, community-building campaigns to life on LinkedIn & YouTube.

Travis Tyler

Nothing beats meeting up in-person with coworkers at AirOps

Shout-out my Tampa Bay AirOppers Tatiana F. and Ashland Stansbury

We got to hang, film content, and work together for the day!

TBH I don't know sh*t about AI search. And yet, I work at AirOps 🙃

So join me on my journey to becoming a "Content Engineer"

If you'd like to check out the courses we offer here's the link 👇

https://lnkd.in/evJX73nE

Using AirOps is like being at a hackethon each week.

It's crazy what level of scale you're able to unlock with this stuff.

My brain is kinda broken ngl. 

If you're like me using new AI tools can be super intimidating (unless it's like just prompting claude lol that doesn't count my dad does that and he's retired).

Signing up for a live group training session with your peers.

Now THAT's how you freaking get better at this.

AI Search is NOT easy my b2baddies. 

Y'all better study up in the link below

https://lnkd.in/evJX73nE

AYO Austin homies I'll be at SXSW with the AirOps team.

I'm filming content with Dom Odoguardi, Ding Zheng, and more!

DM me if you wanna link up 🤠

Stop hating on AI because you're not good at using it. Yeah that's right I said what I said.

You call things "slop"

Like even really well produced content...and that's the lowest form of commentary imo.

It's not far off from when people were spamming posts with "nice try diddy" 

And if you're frustrated with the outputs you're getting when you use AI tools, you need to get better at building and supplying AI tools with:

Better project knowledge
Better instructions
Better skills

That's on you. So let's start figuring it out. 

You can join me in an AirOps cohort and dive in.

https://lnkd.in/eFSbk2dG

Or you can keep hating from the sidelines.

Either way, this AI train ain't stopping.

AirOps merch is so hot rn 🔥 🔥

so we let Pat Szot cook and he did NOT disappoint with high-quality merch

https://shop.airops.com

what are you grabbing first?

i want that rugby shirt asap

This AirOps "Marketype" quiz is so damn spot on hahahha

"Watches tutorials at 2x speed"
"Asking questions others are afraid to ask"
"I'll take a crack at it"

My parents raised an impatient, curious, and ambitious team player.

I wear my heart on my sleeve.

And I always raise my hand to ask what I know others are thinking.

I've learned to slow down on saying "yes" to everything (to avoid burnout).

Hearts are my kinda people who else is one?

Ademola Adelakun, MBET, Will Taylor, Aaron Morrissey??

Take the Quiz:👇 👇 👇 👇 👇
https://www.airops.com/win

"Content Engineer" would make sense if you spent 5 minutes inside of AirOps

Day 3 of learning AI Search until I can rank on LLMs!

I've been a content marketer for 10+ years now and this role is different

The work you do in this role is different (scaled systems vs. 1-off tasks)

The value you provide as a content engineer is different.

Therefore it requires a different title.

Come build AI workflows with me and you'll see.

Arby's has the meats. And AirOps has the receipts.

So cool to see genuine reactions like this to what we're shipping.

Makes me kinda proud of where I work, ya know?

And now that I'm nearly done with my first cohort of training on using the tool to become a content engineer, I see why.

AirOps Q1 Product Launches

😻 Maeva Cifuentes

SEO & GEO for B2B SaaS // Coaching for women in service businesses

I run Flying Cat, a B2B SaaS-focused SEO and content consultancy. We specialize in Generative Engine Optimization (GEO) and bottom-funnel content strategy, with deep expertise in international SEO when clients need to expand into French, German, Italian, and Spanish markets.

We've worked with ActiveCampaign, Hotjar, Klaviyo, Mixmax, D2L, Leapsome, Ivalua, and CoVet.

After a decade running a translation agency, I built Flying Cat on a simple premise: senior strategists should stay on accounts. No junior handoffs. No templated playbooks. I run the strategy, my team executes. We work directly with marketing leaders who need revenue from search, not just traffic.

📍 I post about SEO, GEO, AI visibility, and building a service business you actually want to run.

WHAT CLIENTS HAVE SAID:

"Flying Cat's approach led to a significant increase in monthly revenue and contributed to our rapid growth." - Rob Hartman, former Creative Director, Operto Guest Technologies

"Together, we were able to increase our yearly organic traffic by 700%. 56% of our traffic was coming through the blog. It was such a smooth partnership and really felt effortless on my side." - Molly Holcutt, Content Manager, Livestorm

"Within two quarters, we were able to drive an additional 80k visits to the website." - Joe Baugnet, Global SEO, ActiveCampaign

I also coach women who run service businesses. If you do excellent work but keep getting treated like a vendor, underpaid, over-explained-to, stuck in execution mode, I can help. My program teaches you how to position yourself as a strategic partner and have the client conversations you've been avoiding.
Follow @purposefulliving.co on Instagram for more on that.

maeva@flyingcatmarketing.com
🌐 @maevaeverywhere

--

Content Marketing • Content Strategy • Content Agency • Content Marketing Agency  •  SEO Agency  •  AEO Agency  •  GEO Agency  •  SEO Consultant  •  AEO Consultant  •  AISEO Consultant

Angel Investor & Marketing Advisor

Investor and shareholder. Also, as fractional Head of Marketing/Marketing Advisor, I'm diversifying Spitche's revenue streams and acquisition channels, focusing on organic inbound growth.

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Travis Tyler

Maeva Cifuentes

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The Battle

Travis Tyler

Maeva Cifuentes

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Travis Tyler's LinkedIn Performance

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