Senior Social Media Manager at Motion

Howdy 🤠 -- I'm Trav!

I produce scroll-stopping digital content for technology companies.

Sometimes it's funny. Sometimes it's educational. And hot-dang, sometimes it's both!

I'm a creative marketing & communications professional with 8+ years of experience working in B2B SaaS. I work judiciously with in-house teams, creative vendors, freelancers, and agency partners to bring revenue-driving, community-building campaigns to life on LinkedIn & YouTube.

Travis Tyler

Nothing beats meeting up in-person with coworkers at AirOps

Shout-out my Tampa Bay AirOppers Tatiana F. and Ashland Stansbury

We got to hang, film content, and work together for the day!

TBH I don't know sh*t about AI search. And yet, I work at AirOps 🙃

So join me on my journey to becoming a "Content Engineer"

If you'd like to check out the courses we offer here's the link 👇

https://lnkd.in/evJX73nE

Using AirOps is like being at a hackethon each week.

It's crazy what level of scale you're able to unlock with this stuff.

My brain is kinda broken ngl. 

If you're like me using new AI tools can be super intimidating (unless it's like just prompting claude lol that doesn't count my dad does that and he's retired).

Signing up for a live group training session with your peers.

Now THAT's how you freaking get better at this.

AI Search is NOT easy my b2baddies. 

Y'all better study up in the link below

https://lnkd.in/evJX73nE

AYO Austin homies I'll be at SXSW with the AirOps team.

I'm filming content with Dom Odoguardi, Ding Zheng, and more!

DM me if you wanna link up 🤠

Stop hating on AI because you're not good at using it. Yeah that's right I said what I said.

You call things "slop"

Like even really well produced content...and that's the lowest form of commentary imo.

It's not far off from when people were spamming posts with "nice try diddy" 

And if you're frustrated with the outputs you're getting when you use AI tools, you need to get better at building and supplying AI tools with:

Better project knowledge
Better instructions
Better skills

That's on you. So let's start figuring it out. 

You can join me in an AirOps cohort and dive in.

https://lnkd.in/eFSbk2dG

Or you can keep hating from the sidelines.

Either way, this AI train ain't stopping.

AirOps merch is so hot rn 🔥 🔥

so we let Pat Szot cook and he did NOT disappoint with high-quality merch

https://shop.airops.com

what are you grabbing first?

i want that rugby shirt asap

This AirOps "Marketype" quiz is so damn spot on hahahha

"Watches tutorials at 2x speed"
"Asking questions others are afraid to ask"
"I'll take a crack at it"

My parents raised an impatient, curious, and ambitious team player.

I wear my heart on my sleeve.

And I always raise my hand to ask what I know others are thinking.

I've learned to slow down on saying "yes" to everything (to avoid burnout).

Hearts are my kinda people who else is one?

Ademola Adelakun, MBET, Will Taylor, Aaron Morrissey??

Take the Quiz:👇 👇 👇 👇 👇
https://www.airops.com/win

"Content Engineer" would make sense if you spent 5 minutes inside of AirOps

Day 3 of learning AI Search until I can rank on LLMs!

I've been a content marketer for 10+ years now and this role is different

The work you do in this role is different (scaled systems vs. 1-off tasks)

The value you provide as a content engineer is different.

Therefore it requires a different title.

Come build AI workflows with me and you'll see.

Arby's has the meats. And AirOps has the receipts.

So cool to see genuine reactions like this to what we're shipping.

Makes me kinda proud of where I work, ya know?

And now that I'm nearly done with my first cohort of training on using the tool to become a content engineer, I see why.

AirOps Q1 Product Launches

Director, Brand & Content @360Learning | Podcast Host #GoodBossBadBoss | Joei on award-winning show #OnboardingJoei

Hi, I’m Joei 👋 (Like Joey from Friends :)

I help brands and people tell their story, so they can show up as themselves and stand out for the right reasons.

Currently, I lead global brand and communications at PayFit, where the culture and vision run deep, and my job is to make sure the outside matches the inside. 

Over the past decade, I’ve built brand and content machines from scratch at fast-growing tech startups, launching award-winning campaigns, podcasts, and creative programs. 

Along the way, I’ve worked with companies that lived their values, and some that didn’t. I’ve built personal brands that felt true, and some that didn’t. 

Every time, the lesson was the same: the brands that work are the ones rooted in real values, lived experiences, and honest stories.

In an age where anything can be faked, what’s real is rare. That’s what drives my work and my writing: helping people and brands tell the truth in a way that resonates.

I explore this in my writing, through Brand New—my newsletter on branding, identity, and reinvention—and in my upcoming TEDx talk on how to turn your mess into your message.

I also occasionally work 1:1 with individuals in career or creative transitions, helping them clarify their voice, share their message, and build authentic visibility. 

Whether you’re rebranding your company or your life, the goal is the same: create a brand that feels true, and connects with the people who matter most.

If you’re navigating a rebrand (of your company or yourself) I’d love to connect:

📬 Subscribe to Brand New: https://joeichan.substack.com/
✨ Book a 1:1 session: https://tinyurl.com/rebrandyourlife
📩 Email me: joei.brandnew@gmail.com

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The Battle

Travis Tyler

Joei Chan.

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taplio

The Battle

Travis Tyler

Joei Chan.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Travis Tyler's LinkedIn Performance

Ready to grow your LinkedIn presence?

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