Traci Reuter & Co

Traci Reuter & Co.
Private Advisory for Revenue-Driven Marketing Leadership
(Serving visionary founders, growth-stage companies, and high-integrity brands)

At Traci Reuter & Co., I partner with founder-led businesses that are scaling fast—but struggling to connect the dots between marketing, sales, and sustainable growth.

Most have hired marketers, agencies, or freelancers. Yet results are inconsistent. Strategy is fragmented. And the founder is still in the weeds.

That’s where I step in.

With 30+ years in sales and marketing—including $50M+ in ad spend and 8-figure launches—I bring high-level growth strategy and executive leadership to businesses that are ready for more than tactics.

🔹 What We Do:
– Fractional Chief Growth Officer / CMO
– Strategic marketing advisory for $2M–$100M+ companies
– Clarity audits to identify what’s working, what’s not, and how to fix it—then I lead the execution
– Buyer-led positioning & offer strategy
– Team development and marketing org design

My job:
✔ Bring strategic clarity
✔ Align the team around sales outcomes
✔ Build systems that drive predictable, profitable growth

This is not an agency. Not a freelancer.
This is marketing leadership with a sales-driven edge™ — embedded inside your business.

Limited availability. Most clients come through referrals or waitlist. Learn more at TraciReuter.com.

Founder & Fractional Growth Leader

Sunlight Digital

**We are no longer taking on new clients**

🚀 Imagine your business not just growing, but thriving beyond your wildest dreams. That's where I come in. I'm the founder of Sunlight Digital, and my superpower is transforming your vision into a digital reality that exceeds expectations. 

With a background in high-stakes B2B sales and a heart fully invested in digital marketing, I've mastered the art of crafting strategies that don't just aim for growth—they aim for explosion. My approach? It's all about reverse-engineering. You dream it; I map it out, step by vibrant step, from messaging optimization, funnel magic, to goal smashing, and then I shout it from the digital rooftops to the audience who can't wait to hear it.

I offer a suite of services designed to make your business shine brighter, from social media advertising that cuts through the noise, digital strategy audits that leave no stone unturned, to fractional digital strategy work and onsite consulting that feels like I'm part of your team.

My team and I dive deep to uncover where your strategy might be leaking dollars and opportunities. We're all about building robust plans, crafting roadmaps to success, and guiding you from the rough seas of digital marketing into the calm waters of growth and prosperity.

"Divine Social's ability to shed light on valuable insights into different digital marketing algorithms, strategies, and opportunities served as a core strong point in working with them. They demonstrate strong expertise by taking the time to invest in your success looking at the bigger picture and putting a great effort in understanding the business of all their clients." - Brittany, Director of Marketing

CEO & Founder

Paradise Jets

Fractional Chief Marketing Officer | Chief Growth Officer at Paradise Jets

At Paradise Jets, I lead marketing and growth strategy as a Fractional Chief Marketing Officer (CMO) and Chief Growth Officer, bringing over 25 years of expertise in sales, direct response marketing, and digital growth strategies to elevate the brand, drive customer acquisition, and scale revenue.

🚀 What I Do:
✔ Develop and execute high-impact marketing and growth strategies tailored to the private aviation industry.
✔ Align brand positioning, paid media, and content marketing to attract high-value clients.
✔ Build and optimize customer acquisition funnels that convert, leveraging data-driven insights.
✔ Implement omnichannel marketing strategies to increase demand and profitability.
✔ Guide business development initiatives to unlock new revenue opportunities.

💡 Why Paradise Jets?
Paradise Jets is redefining private aviation with a commitment to excellence, innovation, and unmatched client experiences. My role is to ensure our marketing and growth strategies reflect that same standard—driving demand, increasing brand equity, and positioning us as the premier choice in luxury private travel.

Let’s take this to new heights. ✈️

#FractionalCMO #ChiefGrowthOfficer #MarketingStrategy #BusinessGrowth #LuxuryAviation #ParadiseJets

Fractional Chief Marketing Officer | Chief Growth Officer

Association For Creative Industries

The Association For Creative Industries (AFCI) is the premier trade association for the global creative arts products industries. 

The Divine Social team has been serving clients in the Arts, Crafts and Hobby industry since 2015, helping our clients to generate over $20million in sales.

Membership Committee

Happy Hour Marketing, LLC

Established coaching & consulting for small business marketing, entrepreneurs, solopreneurs & home business owners.  Helped small business with social media marketing strategy, generating leads & sales from their social media marketing.  

Created information products & courses to teach digital marketing & social media marketing to business owners who are interested in developing their own online social & digital media marketing campaigns. 

Consulted as an industry voice who is in tune, on top of and ahead of trends with the pulse of what’s working now in digital and social media marketing.  

Recognized speaker, industry expert & co-host of The Social Media Marketing Happy Hour Podcast, featured on Entrepreneur.com as the #1 Value packed podcast for entrepreneurs.

The Social Media Marketing Happy Hour Podcast received over 1 Million downloads in the first 5 months of being on air. 

Subscribe to the podcast on iTunes: http://HappyHourHangouts.com/iTunes
Subscribe to the podcast on Stitcher Radio: http://HappyHourHangouts.com/Stitcher

Skilled in:

Digital Marketing Strategy
Sales Funnels: Social Media Funnels, PPC Funnels
Twitter Marketing - converting Tweets to Leads to Sales
Facebook Advertising
Conversion Expert
Traffic Generating Expert
Webinars
Video SEO
YouTube Video Blogging
Content Marketing
Podcasting & Podcast Marketing
Running content driven membership sites
Visual Marketing
Microblogging
Email Marketing
Information Product Creation
Client Attraction
Primary Social Media Channels of Expertise: Facebook, Twitter, Instagram.
Working knowledge of all social media channels
Excellent written & verbal communication skills
Wordpress
and more….

Co-Founder & Podcast Co-Host

Play To Win Marketing

Marketing consultant & lead generation specialist leveraging social media platforms & email marketing to acquire new clients.  Generating leads & sales using YouTube SEO, Facebook, Facebook advertising, Instagram, Twitter, and more.  Selling information products, consumer products & coaching programs with primary demographic being entrepreneurs.  

Built social media following of thousands using a variety of paid & free traffic techniques.  Communicated strong CTA’s (call to action) to convert that audience into leads and then utilized email marketing strategies to convert those leads into sales.  

Utilized live webinars and Google Hangouts to develop strong reputation & loyal following in the market place.  

Early adopter of social media platforms.

Marketing Strategy & Sales Consultant - Digital & Social Media

Dun & Bradstreet

Leader of middle market portfolio consisting of customers across Illinois, Wisconsin, Indiana & parts of Missouri. Broad scope of responsibilities included customer relationship management, business development, sales forecasting, hiring, training and management of cross-functional team members.

D&B provides solution sets that meet a diverse set of customer needs globally. Customers use D&B Risk Management Solutions™ to mitigate credit and supplier risk, increase cash flow and drive increased profitability, and D&B Sales & Marketing Solutions™ to provide data management capabilities that provide effective and cost efficient marketing solutions to increase revenue from new and existing customers.

Area Sales Leader

AT&T Wireless

Lead sales team of 120 representatives serving the wireless communication needs of business ranging from Fortune 100 to small, family run businesses.  Covered Illinois, Wisconsin, & Indiana.  

Consistently met and exceeded goal.  Earning multiple sales achievement awards.

Midwest Director of Sales

Your business is growing. But your marketing? Fragmented. Disconnected. Draining cash.

I’m Traci Reuter—Fractional CMO & Growth Consultant for founder-led companies ready to scale with strategy, not guesswork.

Through Traci Reuter & Co., I provide private advisory and executive marketing leadership for founder led brands who need their marketing to actually drive revenue.

With 30+ years in sales and marketing—including $50M+ in ad spend, 8-figure launches, and million-dollar sales days—I reverse-engineer growth strategies that align your team, sharpen your message, and accelerate results.

🔹 What I Do:
– Fractional CMO & Growth Strategy Advisory
– Marketing Team & Org Development
– Go-to-Market & Buyer-Led Positioning
– Revenue-Driven Marketing System Design

🎯 I partner with founders who are:
– Tired of piecemeal tactics and overpriced agencies
– Managing junior marketers but not seeing results
– Frustrated that no one owns the strategy
– Ready for a partner who can lead, not just “do”

🧠 Legacy Work:
– Founder of Sunlight Digital (Facebook & Instagram Ad Agency, 10+ years)
– Creator of 17 digital marketing courses (not currently for sale)

🟣 My work lives at the intersection of revenue clarity, buyer psychology, and team alignment.

💬 If you’re wanting to scale—but marketing feels like the bottleneck—let’s talk.

DM me or visit TraciReuter.com. 

Serious brands only.

Traci Reuter

Bonjour! My name's Myriam and I specialize in how people search and find stuff online fun and for profit. I am always on the lookout for interesting projects, people or companies. 

I have had the chance to work with brands in various industries : Financial / Food / Fashion / Pharmaceutical / Government / Cosmetics

You've probably seen my name in publications like Semrush, Oncrawl, Smashing Magazine and others online. Or maybe it's because you have seen me at conferences like Voxxed Days, OMR, BrightonSEO, SMX and others.

Myriam Jessier

Here's a toast to all the ladies out there who have been invited last minute or super forcefully to do something and you just know it's for international women's day and you are fed up with being a token. 

May the rest of the year be filled with wonderful opportunities that aren't tied to your gender because I know y'all don't do the heavy lifting at work with your lady parts. You do it with grit, with soul, with passion and with expertise.

Technical Brand Visibility Consultant | Multimodal Strategist (image, video, audio) | Neurodiversity in TechAdvocate | International Conference Speaker

Unapologetic cheese lover: that's me and Jono Alderson and rumor has it John Mueller is also part of the group (to be validated as internet lore or real). 

While cheese will be had, I'll be talking about things that I tend to share in my trainings and in my monthly Search Engine Land articles...except way more condensed, with a few tips I won't share beyond that stage.

See you in September at Search Evolution Summit! Grab your ticket early.

We've been waiting to share this one. Myriam Jessier is joining the Search Evolution Summit 2026 stage.  A prolific international speaker, technical SEO strategist, and unapologetic cheese-lover, Myriam delivers high-impact talks. 

Myriam Jessier has trained thousands of marketers, consulted for global enterprise brands, and navigated the search landscape for over 15 years. They love to deep-dive into multimodal search patterns, bridge traditional SEO with AI discovery, and decode complex retrieval systems.

September 3, Cluj-Napoca. Come say hi. 🧀

#searchevolutionsummit #ses #seoconference #conference

My search results just went dim. Literally. The entire SERP went dark because of a Google Ads overlay. This is giving me "drunk guy at a conference who can't stop pitching me his vibecoded SaaS" vibes. 

But you know what Google Ads, you are right. I'll take you up on that. 
So this is an ad about the lovely Catherine Maheux-Rochette from Folks who sent me an adorable little plushie that's a limited edition version of their logo. I absolutely adore the company swag and the fact that this Canadian HR software company already handles their Google Ads. I don't need to make an ad about how if you're looking for an HR software that actually treats your employees like humans, not rows in a spreadsheet...Folks HR is an amazing option. 

And here is the Google Ads for funsies:

Google Search Ad | Ad · www.folks.hr/

Headline 1: Maple Scented HR Software
Headline 2: Ditch Rows Of Excel Sadness
Headline 3: Switch to FolksHR Now
Description 1: I'm the "drunk guy ad guy" now. HR folks, here's our pitch: Excel hates you; we don't. 
Description 2: Canadian, human-first HR. People > data points. Best swag & French/English support.
 
Sitelink Extensions
Meet Catherine our CMO
Desc: The legend behind the plushie.
Plan Employee Vacations
Desc: Max efficiency. Happy teams. 
Not A Spreadsheet 
Desc: No pivot tables were harmed. 
Canadian Compliance (Eh?) 
Desc: We do the boring legal stuff. 

Unrelated but Navah Hopkins is the #1 person I follow to keep up with the ads portion of the industry. If anyone is reading this, follow them.

full screen pop up Google Ads on a SERP page. 

The "Claudy Day" attack, discovered by Oasis Security researchers, demonstrates how a trio of flaws in Anthropic’s Claude could allow an attacker to silently steal a user’s entire conversation history. For marketers handling sensitive customer data, campaign strategies, or brand secrets, this is no bueno. 

For SEOs, the "Claudy Day" exploit is particularly unsettling because it weaponizes the very things SEOs deal with every day: URLs, redirects, and automated content.

cc Florian Schmitt, CISSP and Ties van de Ven both of you would find this interesting. 

https://lnkd.in/etmD2m-4

Systems aren't about being productive; they are about surviving the information deluge. Our brains aren't made for the web. Burnout isn't a modern "hustle culture" invention. It’s a 1767 Swedish botanist problem. Carl Linnaeus, the father of taxonomy, was drowning in data before Slack existed.

He had students sending him specimens from China to West Africa.
His solution? The index card. 
He needed a way to make info portable, tactile, and reshufflable.
He realized that our brains aren't meant to store data, but to arrange it.

Today, the value isn't in what you know. It's in how expertly you can remix it. If you spend too much time on LinkedIn saving stuff to your bookmarks and never ever revisiting...you're doing it wrong. 

https://lnkd.in/ebErzsBk

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The Battle

Traci Reuter

Myriam Jessier

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Myriam Jessier's LinkedIn Performance

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