Toni McLelland MSc FRSA

1st Life Group

A London based boutique business consultancy specialising in working with Third Sector, Social Causes, NGOs and Social Entrepreneurs. We are experienced troubleshooters and turnaround specialists assisting you to navigate change, crisis as well as business development for futureproofing. I have a particular passion for services serving vulnerable groups and young people as well as social impact, mobility and justice.

www.1stlifegroup.com | +44 (0)203 504 0250 | info@1stlifegroup.com
Refer to client testimonials on linkedin and website

Management Consultant- Social Causes & Social Entrepreneurship

Queen of Compassion - we work with organisations and businesses to become more Compassionate 
Explore our 7 step guide which includes an audit and action plan
Or get in touch if we can assist with our 4Ps approach (Purpose People Planet Profit (Performance)
https://1stlifegroup.com/services/the-compassionate-business/

Founder - The Compassionate Business and Compassionate Leadership

The Sporting Club

Member and Co Host of The Sporting Club Wales twice monthly 'Coffee Mornings' in Cardiff. Supporting the Vision and Mission of Sporting Club UK invited guests are able to join us for 'Coffee Conversation and Connection plus Co Work in our exclusive members lounge in Cardiff. Membership includes access to members lounges and exclusive events across the UK plus networking and business opportunities.

The Sporting Club | Wales Ambassador & Co Host | Member 

Careers Wales

Board Member and serving Committee Member for The Impact and Performance Committee
Promoting DEIB, Compassionate approaches, measuring impact and ensuring there are suitable opportunities for professional and business development in all communities across Wales

Non Executive Director

UK Government Wales/Llywodraeth DU Cymru

Business Mentor - Social Entrepreneur Start Ups

Llywodraeth Cymru / Welsh Government

Big Ideas Wales-Business Role Model. Speaker & Facilitator for Social Entrepreneurship and Start Up Programmes for schools, colleges and universities. Inspirational talks, workshops, business planning & Start Up advice with a focus on public interest causes

Business Wales - Start Up & Social Entrepreneur Programme

The RSA (The royal society for arts, manufactures and commerce)

Working at the heart of innovation with other changemakers and leaders who are catalysts for improvement and change in social causes.

RSA Fellow

ForbesBLK

Member

Business Advice Australia

Business advisor and consultant to Start Ups and Social Entrepreneurs with a particular interest in Social and Public Causes, Social Impact, Social Justice and Social Mobility.

Business Consultant-Start Ups & Social Entrepreneurs

G100: Mission Million

UK Chair - Business Consulting 

Della Leaders Club

Honorary Board Member & Business Mentor- Della Leaders Club- Risk & Crisis Management - Management Team | London
Mentoring, assisting and empowering social entrepreneurs with business- assessing risk and managing crisis

Honorary Board Member & Mentor- Risk & Crisis Management 

✨Critical Friend for C-Suite Leaders & Boards in Social Causes✨Change & Crisis Specialist✨Business Mentor for Social Entrepreneurs & Start Ups✨Queen of Compassion & DEIB Veteran with 30+ years wisdom & #TonisFairyDust✨

I'm a straight-talking Business Mentor / consultant with specialist knowledge of Social Causes. As a business turnaround specialist I assist boards & C-Suite to navigate crisis & embed change for sustained business growth. 

As Queen of Compassion DEIB underpins my work & I use my 5Ps (Purpose People Planet Profit or Performance) to futureproof business, this comes from years of strategic experience leading large multidisciplinary teams & multi-million-pound budgets in central government, PLC, private & charitable causes. 

SO WHY ME?

When you engage me as a business mentor or consultant, you get:

✨ 3 decades of strategic business experience in DEIB, criminal justice, SEND, disability, social care &  high-profile public critical incidents (e.g.London riots, Grenfell, bombings)  
✨Understanding of compliance, regulatory inspection, safeguarding & business continuity (most business mentors don't know these areas well)
✨A passion for social entrepreneurs to be paid for their cause
✨Appreciation of my unique 5 pillar assessment ‘BLEND’ Model, DEIB & Compassion for lasting results.

Working with larger businesses in organisational development i'm the safe, experienced lead having assisted household names such as, Coca-Cola, BBC, Home Office, Ministry of Justice, MIND & NHS. 

So yes, I’m the person you want on board in a crisis.! My clients describe me as a"critical friend" i'm compassionate, straightforward & described as Fairy Dust personified. 

Notable achievements include:

🎯Identified >£1 million uncharged fees in an audit for PLC company<2 weeks.
🎯An ‘outstanding’ inspection for The Ministry of Justice < 6 months in post
🎯Cut agency staff expenditure by 80k per month (£1 million loss per annum)<2 months.
🎯Delivered diversity training for the Met Police for Stephen Lawrence Macpherson Inquiry 
🎯Assisted a start up from minus deficit to £117k in 8 months

I take time to understand people whilst inspiring, supporting & empowering. Although working with larger corporations, I share my learning, experience & gifts with social entrepreneurs starting out on their journey.

SO ARE YOU :-

✔️An organisation requiring specialist advice or inclusive approaches
✔️Looking to develop business acumen to lead an organisation well or secure a C Suite| Board role 
✔️A social entrepreneur| Start Up wanting advice (ROI< 2 months)

Perhaps curious about my 'BLEND' Model or need some #TonisFairyDust? 

If you need a committed, compassionate business mentor or management consultant with decades of experience, making a difference & impact call +44 (0)203 504 0250

Critical Friend & Business Mentor - Social Causes & StartUps 

A London based boutique business consultancy specialising in working with NGOs and Social Entrepreneurs. We support business in DEIB, Social Impact, Social Justice, Social Mobility areas, and Public Interest Causes. In layman's terms it could be organisations, coaches and consultants who provide services for vulnerable groups e.g Disability, Specialist Education, Social Care and Criminal Justice. 

Work with us if you are:-

💎Organisation- navigating change, crisis, or need to introduce DEIB & Compassionate Leadership
💎Social Entrepreneur or Start Up- Looking to develop your service offer and gain clients
💎A Professional looking to advance professionally in this area to a C Suite or board role

When you work with us you will become a market leader differentiating you from the crowd, we will futureproof or grow your business with the application of the 4Ps People Purpose Planet and Profit (or performance) with clear strategies and practical assistance with support to gain clients and grow.

www.1stlifegroup.com | +44 (0)203 504 0250 | info@1stlifegroup.com

Refer to client testimonials on linkedin and website

Carlos Adell - 𝘛ℎ𝘦 𝘐𝑐𝘰𝑛𝘪𝑐 𝐶𝘌𝑂

Iconic Business Hub

Entrepreneurs face a harsh reality: There are too many moving pieces in their business that suck their time and attention, and often find themselves with little time left to do what they should be doing instead.

Building and maintaining your business back-end systems, social media, virtual assistants, support teams, automations, and an endless list of to-do things that MUST be done to keep the business afloat can get in the way of you delivering your best to your clients. 

Simply put, at the Iconic Business Hub, we handle all of these "burdening" activities so you can focus on your clients and services instead.

Usually, our clients come to us wanting ONE thing:

A lean and profitable business that gives them back their time, allows them to focus on their zone of genius, and sustains an amazing personal life for them and their families.

The Iconic Business Hub™ is like having a trustworthy right-hand man in your corner who handles EVERYTHING you don't want or don't like doing as a business owner.

We aim to supercharge you and your business, increasing your productivity while increasing your profits. We give you back your time to do the work you're the best at, all for a fraction of the usual hiring price.

Check our services and see what other clients say: https://ibusinesshub.us/

The Iconic Business Hub™ | Founder & CEO 

The Iconic CEO 

𝐓𝐡𝐞 𝐈𝐜𝐨𝐧𝐢𝐜 𝐂𝐄𝐎 𝐁𝐥𝐮𝐞𝐩𝐫𝐢𝐧𝐭 - 3 Stages to creating Iconic Success, harmony, and growth in all aspects of your business and life. 



𝐒𝐭𝐚𝐠𝐞 𝟏 - 𝐈𝐝𝐞𝐧𝐭𝐢𝐭𝐲 & 𝐁𝐫𝐚𝐧𝐝 𝐀𝐥𝐢𝐠𝐧𝐦𝐞𝐧𝐭: You will never access your iconic potential in all areas of life unless you align yourself with your vision, mission, and values. Outer success starts within. 

𝐒𝐭𝐚𝐠𝐞 𝟐 - 𝐘𝐨𝐮𝐫 𝐈𝐜𝐨𝐧𝐢𝐜 𝐒𝐭𝐫𝐚𝐭𝐞𝐠𝐲: Attract your Ideal Future Clients, convert them into High Paying customers and Deliver your services in the most profitable and time efficient way.

𝐒𝐭𝐚𝐠𝐞 𝟑 - 𝐓𝐡𝐞 𝐈𝐜𝐨𝐧𝐢𝐜 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐇𝐮𝐛: Optimize, Delegate and Automate your processes so you can remove yourself from the day-to-day business operations and focus on growth. 


______________________________________________

A very small percentage of the population gets to experience life at its fullest.

As a corporate leader, I got to work with some of the most successful Fortune 500 companies, including Amazon, PepsiCo, Coca-Cola, Honeywell, Johnson & Johnson, Procter & Gamble, Dow, and Tyson Foods among others.

I learned how high-performance businesses and teams operate, and how to create multi-million dollar businesses and offers.

My career in corporate was everything but fulfilling, I was suffering from anxiety and stress…

I was craving the freedom, the significance, the wealth, and the success of those iconic Business Owners and CEOs. I wanted to Inspire the masses leading by example. 

After 10 years travelling the world and several near-to-death experiences, I finally built my own million-dollar company and got to finally experience the financial freedom I long craved for.

But it didn't take long for me to hit a plateau.

The solution is not easy to spot when you are part of the problem, and as someone rightfully told me once:

-” You cannot read the label when you are inside the bottle”

See more success stories here: https://www.theiconicceo.com/reviews

Founder & CEO - Building Thriving Brands for Experts & Service Based Business Owners

If you have streamlined systems and processes to run your business, someone needs to stop and decide every time an action needs to be taken. It takes much work to focus on the things that matter when all these repetitive, mundane tasks are consuming most of your energy.

With 𝐓𝐡𝐞 𝐈𝐜𝐨𝐧𝐢𝐜 𝐁𝐮𝐬𝐢𝐧𝐞𝐬𝐬𝐇𝐮𝐛™ we Optimize, Streamline and Automate your Business so you can remove yourself from the day-to-day operations and focus on what you should be doing as a Business Owner.

The Iconic Business Hub saves our clients from:

❌ Wearing multiple hats as a business owner
❌ Figuring out and handling tech
❌ Putting together your marketing back-end
❌ Searching for reliable team members & VAs
❌ Paying finders fees
❌ Trying to automate & streamline your business process
❌ Creating SOPs
❌ Micromanaging your team members
❌ Dealing with several software support teams
❌ Paying high fees for funnels, websites, and tech
❌ Handling Social Media
❌ "Duc-taping" different softwares together
❌ Cost of bad employees & Tech downtimes

Our clients can: 

✅ Focus on your Zone of Genius
✅ Spend time strategizing & engaging with customers
✅ Operate as the real CEO of your company
✅ Improve your efficiency and productivity
✅ Stop wasting your time on the day-to-day minutiae
✅ Have one only point of contact to handle systems & teams
✅ Replace team members fast without extra costs
✅ Build a lean & efficient business with minimal supervision
✅ Centralize all your back-end systems in one place
✅ Have the flexibility to scale operations up or down as needed
✅ Save 100% of the costs of hiring and training in-house staff
✅ Use data to make growth-driven business decisions
✅ Access specialized skills and expertise immediately


Our clients usually are service-based business owners, experts, small businesses, CEOs, Coaches, or Consultants looking for ways to work smarter, not harder, and leverage the power of Ai and Automation.

Find out more here: https://www.iconicbusinesshub.com/

Business Coaching for 6-7 Figures Entrepreneurs

The Iconic CEO Live Events

𝐇𝐚𝐯𝐞 𝐲𝐨𝐮 𝐞𝐯𝐞𝐫 𝐟𝐞𝐥𝐭 𝐟𝐫𝐮𝐬𝐭𝐫𝐚𝐭𝐞𝐝 𝐝𝐨𝐢𝐧𝐠 “𝐚𝐥𝐥 𝐭𝐡𝐞 𝐭𝐡𝐢𝐧𝐠𝐬” 𝐨𝐧 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐰𝐢𝐭𝐡 𝐥𝐢𝐭𝐭𝐥𝐞 𝐫𝐞𝐰𝐚𝐫𝐝?

𝐈𝐧 𝐓𝐡𝐞 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐌𝐚𝐜𝐡𝐢𝐧𝐞 𝐂𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞, 𝐈 𝐰𝐢𝐥𝐥 𝐬𝐡𝐚𝐫𝐞 𝐰𝐢𝐭𝐡 𝐲𝐨𝐮 𝐭𝐡𝐞 𝐛𝐚𝐫𝐞-𝐛𝐨𝐧𝐞𝐬 𝐚𝐩𝐩𝐫𝐨𝐚𝐜𝐡 𝐭𝐨 𝐭𝐮𝐫𝐧𝐢𝐧𝐠 𝐲𝐨𝐮𝐫 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐩𝐫𝐨𝐟𝐢𝐥𝐞 𝐢𝐧𝐭𝐨 𝐚 𝐦𝐨𝐧𝐞𝐲-𝐦𝐚𝐤𝐢𝐧𝐠 𝐦𝐚𝐜𝐡𝐢𝐧𝐞 𝐰𝐢𝐭𝐡 𝐦𝐢𝐧𝐢𝐦𝐚𝐥 𝐞𝐟𝐟𝐨𝐫𝐭.

It involves $0 in ad-spend and it’s going to help you leverage the power of Automations and Ai to grow your business. You will get access to $1000s in bonuses and learn how to build your OWN Evergreen event. 

𝐃𝐮𝐫𝐢𝐧𝐠 𝐭𝐡𝐞 𝟓 𝐝𝐚𝐲𝐬 𝐜𝐡𝐚𝐥𝐥𝐞𝐧𝐠𝐞, 𝐰𝐞 𝐰𝐢𝐥𝐥 𝐜𝐨𝐯𝐞𝐫:

𝟏.-𝐓𝐡𝐞 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐆𝐨𝐥𝐝 𝐌𝐢𝐧𝐞: Build a Customized and Bulletproof Strategy against LinkedIn's changing algorithms and features - Bonus: The LinkedIn Pro Playbook

𝟐.-𝐓𝐡𝐞 𝐑𝐚𝐩𝐢𝐝 𝐒𝐨𝐜𝐢𝐚𝐥 𝐒𝐚𝐥𝐞𝐬 𝐌𝐞𝐭𝐡𝐨𝐝™: Learn the 5 TOP High-Profit activities to perform regularly on LinkedIn. Build an engaged audience of your ideal clients FAST 

𝟑.-𝐓𝐡𝐞 𝐖𝐚𝐲 𝐨𝐟 𝐭𝐡𝐞 𝐓𝐡𝐨𝐮𝐠𝐡𝐭 𝐋𝐞𝐚𝐝𝐞𝐫: Learn How to Create Engaging Content that sets you apart from your competition, builds trust with your audience, and converts followers into high-paying clients. 

𝟒.-𝐁𝐮𝐢𝐥𝐝𝐢𝐧𝐠 𝐘𝐨𝐮𝐫 𝐋𝐢𝐧𝐤𝐞𝐝𝐈𝐧 𝐂𝐥𝐢𝐞𝐧𝐭𝐬 𝐌𝐚𝐜𝐡𝐢𝐧𝐞: Create a dialed-in LinkedIn strategy that Generates Leads every day and closes clients every week.

𝟓.-𝐓𝐡𝐞 𝐔𝐧𝐟𝐚𝐢𝐫 𝐀𝐝𝐯𝐚𝐧𝐭𝐚𝐠𝐞: Streamline and Optimize your LinkedIn Strategy with AI and Automation. Increase your profits while reclaiming up to 10h/week of your time.

ACCESS HERE FOR FREE: https://www.ibusinesshub.us/challenge-bundle

The 5-Day Challenge Bundle >> “The LinkedIn Clients Machine”

Organic Clients Secrets

In the Organic Clients Secrets book I share the exact step-by-step process without holding anything back.

After reading it, you will be equipped with the same Organic Marketing strategy I personally used to start up my coaching business online from ZERO and scale it up to $1M in under two years at 80% profit margin. 

Starting with no audience, no marketing skills and no coaching or consulting experience of any sort.

Too many “fake gurus” and self proclaimed “coaches” promise “$10K months” and “6 figures incomes” and don’t deliver any real-life results. Most of them have never been able to geerate these results themselves either. 

The increasing online noise makes it harder than ever to stand out from the crowd and make a decent living. Too many people are trying and failing at building their coaching business online.

In this book you will learn a proven system to not only sell your first $1,000,000 online as a coach but also how to become the real CEO of your business instead of being a slave of your own creation. 

All without risking money on ads, implementing pushy sales techniques or spamming people online.

The aim of Organic Clients Secrets is to provide you with all the necessary tools and strategies to thrive in today’s market as an online coach. 

Information shoulr be FREE. This is my stand against the "coaches" that sell this same information for thousands of ollars and give little to no support to their clients. 

This book will give you the unfair advantage you need to thrive online, even during crisis times.

Author - Organic Client Secrets

⚙️ 𝑹𝒆𝒄𝒐𝒗𝒆𝒓𝒊𝒏𝒈 𝑬𝒏𝒈𝒊𝒏𝒆𝒆𝒓 ➤ I give entrepreneurs back their time to focus on what they do best while I take care of the rest so that they can build a business, not a life sentence ➤ Featured 👇🏼

Running a small business is stressful.

Too many things to juggle and never enough hours in the day to focus on what matters.

That's where we come in.

We simplify your life by consolidating your unique Digital Ecosystem to get you more clients, save you time, and slash costs.

In short, we handle everything 'behind-the-scenes' so you can take care of your clients and grow your business instead.

taplio

The Battle

Toni McLelland MSc FRSA

Carlos Adell - 𝘛ℎ𝘦 𝘐𝑐𝘰𝑛𝘪𝑐 𝐶𝘌𝑂

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