🔥 Tom Slocum

Your Future Homie- In- Law | Founder @ The SD Lab | Sales Consultant | 7x Strategic Advisor | 4x Sales Leader | SDR Coach | #empathyactivist

Hey I’m Tom I help B2B leaders, SDR teams and founders fix broken outbound when pipeline is dry and reps are stuck spinning

After 18 years in sales from 400+ daily cold calls in a cubicle to building $3M+ in pipeline from scratch I’ve built a repeatable system that gets outbound back on track

Here’s how I help

Weekly workshops (theory + tactical execution)

Rebuilt call flows, messaging and targeting

Sequencing + workflow installation

Call reviews with live coaching + scorecards

Fast performance gains tied to KPIs

Client Wins

Kustomer → 50%+ lift in meetings → 100% SDR attainment in 3 months
ServiceChannel → 30% SQL lift with sharper messaging + coaching
Rockledge, Distran → 10–20 meetings/month booked after outbound reset

I’ve also worked with brands like ServiceChannel, Kustomer, Apollo, ZoomInfo, Smartlead, Surfe and more to coach teams and represent their tools

Outbound isn’t dead it just needs fixing

👉 Want sharper messaging, predictable pipeline and reps who book meetings?

Book an Outbound Strategy Tour (Featured below)

Or join my newsletter (7K+ readers) for free outbound playbooks (below)

Founder

The SD Lab is a top-of-funnel sales consulting agency. The SD Lab offers customized services to help businesses optimize their sales process and achieve measurable results. The SD Lab offers a 14-week Revenue Acceleration program, Custom Sales Playbooks, and Team Coaching packages that cover all things Top of Funnel. If you're looking to optimize your sales process and achieve sales success, The SD Lab is here to help. Let's work together to transform your sales approach

Serial entrepreneur lucky enough to see trends before they happen and media guy at SGM 🎙️

I see trends before they happen | Building sustainable business in Energy, Finance and Media | Founder SGM Holdings 

Host of the Stonks Go Moon Podcast 🔊📺
https://linktr.ee/SGMPODCAST

Personal Page 
roccostrydom.carrd.co

Rocco Strydom

I didn’t watch the Super Bowl live; the timezone made that unrealistic

But I caught up this morning, including the halftime show and the reaction around it

What stood out wasn’t the performance

It was the fact that a parallel halftime show existed at all

The National Football League has always been a cultural amplifier. It sits at the intersection of sport, nationalism, entertainment, and identity, which means it inevitably becomes political, whether it wants to or not

What’s changed isn’t the NFL
It’s the audience

This year, Turning Point USA (TPUSA) ran an alternative, “All-American” halftime show, deliberately positioned against the official broadcast as counter-programming

That’s new

And it matters

The official halftime show still reached well over 100 million TV viewers. TPUSA’s stream pulled in only a fraction of that, but raw numbers miss the point

Those viewers didn’t stumble into the TPUSA stream
They opted out

That’s the real signal

This wasn’t about music. It wasn’t even really about politics. It was about media fragmentation, the collapse of a shared cultural experience into parallel realities

For decades, the Super Bowl halftime show was one of the few moments where America watched the same thing at the same time. You could argue about it afterward, but the experience itself was common ground

Now, even that is splintering

When debates about the halftime show slide into arguments about immigration, language, or what it means to be “anti-American,” that’s not because the NFL suddenly took a stance. It’s because different audiences are no longer consuming the same symbols through the same lens

The NFL didn’t become a political vehicle overnight
It became a mirror

A mirror showing that we don’t just disagree, we increasingly don’t even share the same cultural reference points

The existence of a TPUSA halftime alternative isn’t a threat to the NFL. The league will be fine. The ratings prove that

But it is a warning sign

When even America’s biggest, most unifying broadcast can’t hold a single audience anymore, it tells you something important about where culture is headed and why outrage now feels permanent

Trend spotter, often before they happen and the media guy at SGM 🎙️

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🔥 Tom Slocum

Rocco Strydom

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The Battle

🔥 Tom Slocum

Rocco Strydom

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rocco Strydom's LinkedIn Performance

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