Thien Son Loc Co., Ltd

- Led B2B growth marketing initiatives, contributing to a 40% increase in new business opportunities.
- Optimised CRM and automation workflows, reducing sales cycle by 25%.
- Mentored junior marketers and aligned cross-functional teams to drive acquisition and retention.

Growth Marketing Manager

MentorCruise

• Assisted mentees in developing and executing digital marketing strategies, improving visibility, and driving website traffic.
• Guided startups in customer research to validate business models and marketing channels to engage audiences and foster brand loyalty.
• Facilitated hands-on tutorials on the effective use of SEO tools and Google Analytics, enhancing their understanding of data-driven marketing.
• Shared insights on content creation and outbound marketing, enhancing their abilities to generate and nurture leads.
• Conducted regular check-ins and provided constructive feedback, helping mentees to continually refine their marketing approach based on results.

Top Growth Mentor

We Scale Startups

• Developed and executed growth marketing strategies for startup clients, resulting in an average increase of 200% in website traffic and a 150% increase in lead generation.
• Conducted extensive market research and competitor analysis to identify new growth opportunities for clients, leading to a 20% increase in customer acquisition for one client within three months.
• Created and managed digital marketing campaigns, including PPC, email, and social media advertising, resulting in an average ROI of 200% for clients.
• Analysed and optimised website and landing page performance through A/B testing and data-driven decision-making, resulting in a 30% increase in website conversion rates for a client within two months.
• Provided regular performance reports and data analysis to clients, using tools such as Google Analytics and Looker Studio, to demonstrate the impact of marketing initiatives and inform future strategies.

Chief Marketing Officer

Imperial Blockchain Group

• Monitor at least 5 reputable cryptocurrency news sources daily to identify emerging trends and potential marketing opportunities.
• Analyse at least 3 competitor marketing campaigns per quarter to identify potential areas for improvement and differentiation.

Marketing Advisor

• Revised social media marketing strategy and formed a social media calendar, improving content rollout, and boosted the LinkedIn, Instagram, and Twitter engagement by 49% in two months
• Produced 5-10 organic contents every week to publish on company’s social media accounts using
Canva
• Manage accounts and track content performance using social media tools including LinkedIn Analytics, Instagram Insights and Google Analytics leading to an increase of 100% of new followers within 30 days

Head Of Marketing

Doshi

• Created and executed successful content marketing campaigns, resulting in a 30% increase in website traffic.
• Developed and managed the company's social media presence, resulting in a 60% increase in engagement on Instagram.
Conducted market research and analysis to identify trends and opportunities, resulting in a 30% increase in conversion rates for our email marketing campaigns.
• Created and distributed educational content about cryptocurrency and blockchain technology, resulting in a 40% increase in brand awareness among our target audience.

Marketing Coordinator and Content Creator

KCL Social Ventures

• Employed analytic insights to assess marketing strategy’s performance, identified areas of improvement, and provided recommendations to maximise success of campaigns leading to a 40% increase in monthly social media traffic
• Drafted 10 SEO friendly content and formulated digital communication assets every month to build consistency and boost brand awareness
• Pioneered and designed social media marketing plan with targeted channels to enhance online following by 30%

Marketing Associate

The Vietnamese Student Association in the UK (SVUK)

• Associated with Vietnamese society committee of QMUL for the organisation of London Sport Day – the biggest sport event of Vietnamese students in the UK with more than 200 participants.
• Associated with SVUK to organise SVUK Cup – the annual football tournament of Vietnamese people in the UK with more than 500 participants
• Responsible for the arrangement of team players and supervising games for the events of the society

Volunteer

"The Trend Translator" 📈 I explain social media trends in simple ways to help marketers and founders engage with audiences.

I’m a growth marketer specialising in scaling tech startups and SaaS businesses through data-driven strategies. I’ve helped companies achieve measurable growth by designing multi-channel acquisition funnels, optimising retention, and leveraging analytics tools like Mixpanel and Google Analytics.

Currently, I lead growth marketing initiatives at Thien Son Loc Company Limited, where I boosted new business opportunities by 40% and reduced the sales cycle by 25% through CRM optimisation and automation workflows. Alongside this, I mentor startup founders on Mentorcruise, guiding them to develop customer acquisition strategies that improve both acquisition and retention.

My expertise spans SEO, PPC, customer acquisition, and data analysis, combined with mentoring and leadership experience. I thrive in scaleups and SMEs where agility, creativity, and measurable outcomes drive success.

Tina Loc

Shield AI

Shield AI is building the world's best AI pilot.

In 2 months of joining, I was promoted from a Technical Director role to overall division leadership role along with my technical R&R. 

I lead the team responsible for developing the architecture, software product components and customer project integration of Shield AI's core AI & Autonomy product, i.e., Hivemind Edge (AI pilot for unmanned aerial vehicles).

If you're a top-notch autonomy engineer looking for a high-impact role in a fast-paced growth-stage startup, please DM me.

Director of Engineering, Hivemind Edge (AI & Autonomy)

Shield AI is building the world's best AI pilot.

I am responsible for leading the architecture, execution, and overall direction of Shield AI's core AI & Autonomy product, i.e., Hivemind Edge (AI pilot for unmanned aerial vehicles).

Technical Director, AI & Autonomy

Roboheavy

Advisor

Activate Onboarding

Autonomi Labs 

Helping startups supercharge their Product, Go-to-Market, and Fundraising strategy to accelerate to $1M ARR.

Techstars

Helping startups in the Industries of the Future program succeed.

Startup Mentor

SIERA.AI

SIERA.AI is the leader in vision AI-enabled productivity, safety, and asset health tracking solutions for industrial mobility. SIERA.AI works with enterprise customers across North America including notable Fortune 500/1000 companies.

- Founding CEO & CTO from 2017 to 2022
- Scaled 2 AI, Robotics, and Computer Vision products from concept to 1000+ deployed devices
- Grew team from 0 to 30+ people across USA and India
- Led agile development with 18 software and hardware engineers
- Generated 5 patents, 1 US patent issued
- Launched an AI-enabled enterprise-grade IoT product in < 12 months
- Built founder-led GTM operations and grew annual revenues from 0 to $1M+ with 60+ enterprise customers
- Executed multi-year $25K-$300K deals in enterprise customers
- Raised $6.8M in angel and venture capital from top-tier investors
- Built strategic partnerships with T-Mobile and Mitsubishi Logisnext
- Achieved ~60 NPS with a streamlined onboarding and retention strategy

Founder

Texas A&M University

Development of novel motion planning and navigation algorithms for autonomous mobile robots. A couple of notable firsts were accomplished: 
1. Demonstrated belief-space motion planning on physical robots.
2. Invented a novel algorithm for recovery of a kidnapped/lost robot all by itself.
3. Created novel SLAM algorithms for long-term robust localization in unknown environments without revisiting known locations.

Lab Team Lead [EDPL Lab]

Qualcomm

Demonstrated the world's first commercially available self-flying drone that used only a smartphone chip and cameras to navigate autonomously inside a warehouse. Filed 6 US Patents. Awarded Roberto Padovani Fellowship for contributions.

Autonomy Engineer (Ph.D. Internship)

GuideBuddy

First startup. Bootstrapped. An online marketplace connecting travelers with friendly locals. Expanded to about 15 cities with 400 guides in 2 years. Wrote backend Python/Django code which ran on DigitalOcean PaaS. Ran all the GTM functions.

Founder, CEO

Altair

Developed physics simulation models for Automotive & Aerospace applications, and provided training in Altair HyperWorks software to customers all across the UK. Learned enterprise application development, enterprise customer support, and sales engineering.

Application Engineer

The Persistent Founder | I help B2B founders find product market fit and raise capital to accelerate from $0 to $2M ARR | 2x Founder, Raised $7M, Launched 3 AI/Robotics/SaaS products, Sold $100K+ deals to Fortune 500

I am a seasoned VC-backed, 2x startup founder and business executive with over a decade of experience in AI, Robotics, SaaS, Mobility, Supply Chain Tech, Industrial Automation, and B2B Go To Market.

I built my first startup GuideBuddy in 2013 while starting a Ph.D. I lost 2 years and made $0 from it.

I didn’t know how to build a product that my customers really wanted. I wasted 100s of hours building the wrong features, and talking to the wrong people. Eventually, I lost 1000s of dollars of my own money.

I shut down Guidebuddy in 2015 and vowed never to make the same mistakes.

In 2017, I finished my Ph.D. and started SIERA.AI with a $50,000 grant from the US government.

I spent over 3 months just talking to 100+ customers and learning their true pain points.

What happened over the next 5 years changed my life:
- I raised ~$7M of venture capital
- Built a team of 30+ people across 2 continents
- Launched 2 successful AI and Robotics product lines to 1000+ devices
- Scaled a go-to-market program, and onboarded over 60 enterprise customers
- The largest deal we sold was worth over $300,000.

In 2022, I handed over the CEO reins of the business. 

Now I’m on a mission to help 100,000 other ambitious founders build wildly successful technology businesses.

p.s. - I publish a weekly newsletter called The Persistent Founder where I write deep dives into strategies and tactics to accelerate your business from idea to $2M ARR and beyond. Use the link in my bio to subscribe.

Disclaimer: The views expressed here are my own (personal) and do not represent the views or opinions of any employer, past, present, or future.

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Tina Loc

Saurav Agarwal

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