Penfriend

Penfriend is the best goddamn AI content generation tool out there. Built from my last 10 years of content advising that's resulted in $30.6m in revenue for clients from organic traffic.

We're building Penfriend to be the toolbox for your content team to win in 2024.

Co-Founder and CMO

The Penny Drop

Head Writer

fivethreeoh

Creating SEO sprints to take your SaaS's content team to the first page. Turning 12 months of SEO into 12 weeks.

Founder

Explor Digital

GrowthMinds

Head of SEO

Content Hacker and SEO Strategist at GrowthMinds

Growth Hacker

Walsh - Structural and Civil Engineers

4D visualisation

⚡£23M revenue from Organic Growth for SaaS with Content Marketing Sprints | Storytelling, SEO and Content Marketing ⚡️

Your AI content sucks.
Your competitors' AI content sucks.
Everyone's AI content sucks.

And you know what's worse? You're all paying through the nose for it.

While you're sitting there wrestling with prompts like a cat trying to open a doorknob, we've built something that actually works. Because unlike every other "revolutionary AI tool" (looking at you, [REDACTED]), we know it takes more than 10 prompts and a prayer to write content that doesn't sound like it was outsourced to a drunk toddler.

We use 450+ prompts. Overkill? Maybe. But at least our stuff doesn't read like it was written by an AI having an existential crisis.

Some receipts for the skeptics:
↳ Slapped 400 blogs on our site = 10x traffic in 3 months
↳ Halved content budgets while 5x-ing output (yeah, your Content Manager's been lying about costs)
↳ Helped tiny startups pimp-slap Fortune 500s right off page 1

After a decade watching the B2B content circus, I've seen every "game-changing" tool and "revolutionary" AI writer. Most of them belong in the same trash bin as your last strategic plan.

Here's the uncomfortable truth: Your investors aren't buying your "we're playing the long game" BS anymore. They want to see organic traction, and your three LinkedIn posts from 2023 aren't cutting it.

You need Penfriend.ai if:
✓ Your competitors are living rent-free at the top of Google while you're still "building awareness"
✓ VCs are ghosting you because your "organic presence" looks like a digital ghost town
✓ You're burning cash on content that reads like it was plagiarized from a terms of service agreement
✓ You're ready to stop being the industry's wallflower and start being its problem child

Sound familiar? Then you're exactly who we're looking for.

The hard truth? You suck at AI. But it's not your fault. You've been sold a lie by companies who think "AI writing" means letting GPT go wild after a two-prompt foreplay.

We fixed it. Because someone had to.

DM me "PAGE ONE" and I'll show you how we're helping companies terrorize their competition online.

P.S. If you're happy with generic, soulless AI content that sounds like everyone else's, this probably isn't for you. And that's okay. Someone has to keep the internet boring.

Tim Hanson

McMillan LLP

Advising and supporting the team on the marketing tech stack (CRM, email and marketing automation), social media, website, and general team processes.

Marketing Operations Consultant

Futurpruf Marketing

Working with businesses to create or refine their brand and marketing strategies and develop assets and templates that they can use to drive business growth.

Founder, Senior Marketing Consultant

Creyos (formerly Cambridge Brain Sciences)

Director of Marketing

People Corporation

Director of Sales, Product and Client Experience Marketing

Director, Business Development Marketing

National Manager, Proposals

Aon Hewitt Canada

Health & Benefits Proposals Manager

Sales Effectiveness (BD) Specialist

Blake, Cassels & Graydon LLP

Business Development Coordinator

Marketing Assistant

Fanshawe College

Professor, Psychology

Marketing Leader | Business Growth Through Strategic & Sustainable Marketing & BD | MSc & MBA

I help businesses grow by acquiring new clients and keeping the ones they have. I do this by lasering in on the best marketing strategy at the top level, and then making sure the tactics support that strategy all the way down.

You might be wondering: what is the "best" marketing strategy? To achieve the best, my recipe includes:

• Gaining a deep understanding of the marketplace and the company's clients and prospects early and often – through market research, competitor analyses, client interviews, colleague interviews, listening to sales and CS calls, and even spending time in sales.

• Getting clarity on the business and its offering – Learning everything there is to know about the product/service, value propositions, churn rates, reasons for win/loss, financials, targets, internal champions, external advisors, GTM strategy, and previous marketing activities and results.

• Identifying current marketing strengths and challenges – Looking at whether resourcing, operations, martech stack, assets, channels, metrics, attribution, communication, and brand are maximized and effective. Are we meeting business goals?

• Creating enthusiastic brand champions across the business – Brand is simply the thoughts and feelings people have toward the company, and despite what many marketers think, only a fraction of brand is owned by marketing. The best marketing strategy involves cross-functional relationships that empower the strategies of other teams in a way that holistically creates a strong brand.

Bottom line: I am passionate about driving a marketing function that anticipates and meets the needs of the company's clients and prospects, as well as my internal clients – my colleagues. I believe that good marketing is lifeblood for any business and can (and should) inform and action on business objectives.

Melanie Crutchley

taplio

The Battle

Tim Hanson

Melanie Crutchley

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