Who am I: Lorenzo. Fast learner, result-oriented and always curious and eager to learn. I have experience and I am strongly interested in B2B software solutions that optimize processes, improve results, and reduce costs. I like to work in very dynamic and growing contexts (startups, scale-ups)

Let’s connect if you are interested in software, SaaS, startups or if you are eager in start a conversation and sharing best practices about sales, lead generation or growth strategies

Lorenzo Tiberi

Sono ormai 10 anni che lavoro in, costruisco, e scalo team di vendita B2B in Europa. 🇪🇺

E ho imparato una cosa fondamentale: 👉 La teoria non salva mai una pipeline vuota.

Sempre più spesso i clienti di Crono ci dicono: “Bellissima la piattaforma, ma come costruisco un sales process che scali davvero nel 2026?” 

Così mi sono messo all'opera. Insieme alle persone con cui ogni giorno costruiamo Crono, e che hanno fatto "palestre" di vendita come Microsoft, Veeva, Factorial, Teamleader e Salesforce, abbiamo unito i puntini. 🤝

🚀 È nato il Crono Sales Playbook 2026

30+ pagine. Molta pratica e solo la teoria che serve davvero. Dentro trovi:
🔹 Quando usare MEDDPICC vs SPICED (e perché). 
🔹 Come strutturare il team SDR/AE senza bruciare lead. 
🔹 Come rendere le Sales Ops un moltiplicatore (e non un collo di bottiglia). 
🔹 Benchmark AI-first con dati reali.

Se stai costruendo o scalando un team B2B oggi, questa è la guida che avrei voluto avere io 10 anni fa per non sbattere la testa contro i soliti muri. 🛠️

Trovi il link nel primo commento. 👇

#B2BSales #SalesLeadership #SalesOps #Crono #SDR #Startup #Growth #Playbook

The Italian version of our B2B Sales Playbook was a massive success with 1,000+ request 😱 in less than 1 week so we decided to translate it in English as well...

I’ve spent the last 10 years building and scaling B2B sales teams across Europe. 🇪🇺

And I’ve learned one fundamental truth: 👉 Theory never fixed an empty pipeline.

Lately, our customers at Crono keep asking the same thing: “The platform is great, but how do I build a sales process that actually scales in 2026?”

So, I got to work. Together with the team building Crono, veterans from sales powerhouses like Salesforce, Veeva, Factorial, Teamleader, and Microsoft, we connected the dots. 🤝

🚀 The Crono Sales Playbook 2026 is officially here.
30+ pages. Pure practice. Only the theory that actually moves the needle. Inside, you’ll find:

🔹 MEDDPICC vs. SPICED: When to use which (and why). 
🔹 SDR/AE Structure: How to organize your team without burning leads. 
🔹 Sales Ops as a Multiplier: Turning a bottleneck into a growth engine. 
🔹 AI-First Benchmarks: Real data for the modern era.

If you’re building or scaling a B2B team today, this is the guide I wish I had 10 years ago to avoid hitting the usual walls. 🛠️

Check the link in the first comment. 👇

#B2BSales #SalesLeadership #SalesOps #Crono #SDR #Startup #Growth #Playbook

Chargebee

Senior Marketing Manager EMEA

Marketing Manager - EMEA

Toucan Toco

Activities:

➛ Strategy for the marketing in EMEA outside of France
➛ Budget allocation for Europe
➛ Providing feedback on actuals vs forecasts
➛ Inbound marketing
➛ Event management 
➛ Email marketing
➛ Outbound marketing / sales 
➛ Conversion rate optimalisation
➛ Improving collaboration between sales & marketing 
➛ Data analytics

Growth Marketing Manager

Teamleader CRM

On the 5th of November we brought 600+ entrepreneurs together to take a step back from their day to day business. We all know that is important but most entrepreneurs don't take the time. The event focusses on giving practical solutions of the biggest challenges of SME companies in the Netherlands. 

My responsibilities are:
- Managing the projectteam of 8 members 
- Partnerships
- Event strategy & storytelling
- Budget management 
- Speakers 
- Ticket sales 
- Public speaking for promotion

Project manager Work Smarter 2019

Activities: 
➛ Responsible for the marketing budget in NL
➛ Determine our local strategy around which online & offline actions / channels should be used 
➛ Analyzing and optimizing marketing channels 
➛ Making reports of leads and other KPIs 
➛ Marketing partnerships 
➛ Organizing Work Smarter. This is an event for 500 entrepreneurs to inspire them to simplify their work
➛ Organizing other events. Example; MKB Masterclasses 
➛ Briefing external agencies for our offline campaigns. Example; radio and out of home

Marketer

Abbot Kinney's

Stichting Vrouwen Voetbal Utrecht

Een interne analyse en projectplan geschreven voor de stichting en als functionele stage een crowdfund campagne opgezet.

Stage

Nationale Sportkampen

Een marktonderzoek en adviesrapport geschreven over de herfstkampen en daarnaast een nieuw concept uitgewerkt voor toptennis kampen. Deze worden in de zomer van 2013 voor het eerst georganiseerd.

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The Battle

Lorenzo Tiberi

Marlous Stam

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taplio

The Battle

Lorenzo Tiberi

Marlous Stam

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Lorenzo Tiberi's LinkedIn Performance

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Performance ScoreLorenzo Tiberi's LinkedIn Performance