Novela

NOVELA is Singapore’s first international multi-brand beauty retail store. We focus on integrating international popular products to provide consumers with a time-saving and money-saving shopping experience. Our retail stores adopt a revolutionary design concept to provide customers with modernity, comfort and style as well as a calm and relaxing atmosphere to maximize the shopping experience. NOVELA was established in 2012 with the aim of becoming the largest multi-brand beauty store in Singapore’s Asia Trade Centre. NOVELA is committed to building an excellent international brand. Actively deploy in the international market. Now it has comprehensive coverage of Asia, the United States, Europe, and the Middle East markets.
About our logo
The NOVELA logo mainly symbolizes the beauty and elegance of women. The name comes from the Spanish word "La Novel", the story. It is in line with the corporate philosophy of "inner beauty is a woman's true beauty".

Agents & Partners

MEITOTO

Meitoto Pte Ltd was established in Singapore in 2007. The international beauty group owns YYTWO product research and development, operations and services, beauty training, skin management institutions and product sales. It is approved by the cosmetics regulatory agency in Singapore.
Meitoto Beauty Group continuously explores and develops new beauty products and services. Meitoto believes in developing talent through training and upskilling its employees. Our motto is to enhance the international brand image. Personalize the brand through systematic scientific customization and become an iconic brand in Singapore.

Director of Sales

Procter & Gamble

Procter & Gamble is an American manufacturer of consumer daily necessities and one of the largest daily necessities companies in the world. Headquartered in Cincinnati, Ohio, USA, Procter & Gamble is the sixth largest company in the world by market capitalization and the tenth most acclaimed company among the Fortune 500.

Marketing Manager

2x Results, 50% Less Effort 👉 AI Content Creation Expert || Midjourney Assistant || Social Media Marketer

I hope more and more female friends can use your company's products, and I also hope that this product can make all women more beautiful.

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PwC India

- Monitoring 10+ products in Fintech niche ensuring 99.9% uptime, resulting in 15% reduction in incidents.

- Tracking product KPIs with performance tools to meet the SLAs and user satisfaction.

- Conducting Web Application Security Assessment (WASA) and VAPT to identify and close potential security threats.

- Applying data-driven approach to optimize existing ML models for fraud detection.

- Managing Third Party Vendor Risks for clients with quarterly audits.

Risk Consultant

Testbook

- Ran organic marketing campaigns for user acquisition.

- Optimised vast volumes of webpages to improve traffic by 63% through SEO.

- Improved user impressions by 86% through top funnels.

- Generated insights-rich reports using Google Analytics for reporting to stakeholders.

Marketing Analyst

Hemp Foundation

- Conceptualized and A/B tested e-mail marketing campaigns with 72% impressions increment

- Designed end-to-end roadmap for off-page strategy execution

- Developed Client relation at CXO level & provided specific solutions

Growth

Team DTU Supermileage

- Developed sponsors opportunities

- Managed 16+ webinars on Green Future powered by Shell, the energy company

- Conceptualized and implemented social media campaigns for green earth

- Headed media production for inbound marketing

Corporate Head

Benefit most from AI | Posts on Gen AI to level-up | DTU'23 🎓

Hi, I'm  Arzamaan, passionate about Tech & business growth.

Alongside a bachelor’s degree, I have hands-on industry experience in solving complex business problems, identifying key insights from data and product growth.

My goal is to set a new standards for product growth through innovation.

📧 arzamaanh@gmail.com!

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The Battle

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Arz H

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