Guiding agencies towards better clients, interesting work & higher profits | Agency Business Coach

I’m leading all things product marketing at Cyclowax, a cycling startup fighting dirty chains. I joined the team in 2025 as an early investor after 15+ years of building service businesses. I ran an award-winning product design agency and coached 125+ creative entrepreneurs through tailored coaching programs.  I’m passionate about messaging, customer experience design and digital product development. And cycling, of course.

Thomas Joos

Penstripe_

Copywriting, content creatie & social media management voor de voeding- & gezondheidssector

Blogs, nieuwsbrieven, artikels, social posts, website SEO (her)schrijven.

° Officiële partner van Christelijke mutualiteit, Zusto, Sodexo, RunningBE
° Social media & content manager Romy (IG: @Romy9300)
° Social media & content manager IAO (International Academy of Osteopathy, IG: @iao_academy_osteopathy)
° Social media & content manager Strak Plan (IG: @strakplan_onlinedietisten)

Oprichtster - Penstripe_ by Strak Plan

Strak Plan

Diëtist

CM - Christelijke Mutualiteit

Officiële partner CM

Sodexo

Officiële partner 

TableFever

Freelance copywriter | Content manager

Benfida

Freelance copywriter

AquaSecurity

Management Assistant

Metos Oy Ab / Metos Group

Voedseldistributiesystemen in grootkeukens bekijken en adviseren. Opmaken van offertes. Zorgen voor de volledige invulling van keukens met porselein, bestek, schepmaterialen en dergelijke. Verkoop keukenmaterialen en voedseldistibutiesystemen specifiek voor grootkeukens in ziekenhuizen en rusthuizen. Opmaak van As-built dossiers.

Sales Advisor

Graduated in 2014 as a nutrition and diet expert.
Freelancer copywriter and social media manager food & health.

Writing:
- Website, blogs, webshop | Wordpress, Squarespace, Shopify, WooCommerce
- Newsletters | Mailchimp, ActiveCampaign, CampaignMonitor, Convertkit, BlueBarn
- Articles for magazines: RunningBE magazine, CM Leef magazine

Grafic design:
- Canva

Content for: 
Christelijke Mutualiteit, Kokoro Business, Zusto, Sodexo, TableFever, RunningBE magazine
Social media manager & copy Romy (horeca)
Social media manager IAO (International Academy of Osteopathy)

💡 Founder of Strak Plan | online dietitian (2018)
📚Author of Strak Kookboek 1 & 2 (may’21)
💡 Founder www.penstripe.be ~ copywriting (2022)
📚 Published author of ‘Eet Gewoon’ (feb ‘24)

Leen Seminck

taplio

The Battle

Thomas Joos

Leen Seminck

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