Thomas Helfrich

InstantlyRelevant.com

Instantly Relevant helps B2B companies grow faster by combining AI, automation, and human expertise into one end-to-end marketing system. We manage everything from social media and content creation (posts, podcasts, YouTube, newsletters) to direct outreach, personal brand growth, and AI-SEO powered, human-written thought leadership articles.

Our value is simple: we don’t just build strategies... we execute them. Clients range from billion-dollar engineering firms and $100M SaaS companies to solopreneurs making $500K–$2.5M annually. Across industries — insurance, engineering, software, marketing, and consulting — our customized approach works because it’s designed around results.

All of this comes for less than the cost of an intern.

Lead AI Marketing Strategist

Cut The Tie (Instantly Relevant, Inc. Company)

Cut The Tie | Own Your Success
Cut The Tie is a multi-channel amplification platform that turns one podcast conversation into a powerful marketing engine. We amplify your story across YouTube, social, blogs, newsletters, digital magazine features, and ads—maximizing visibility, credibility, and ROI.

Podcast Host

Computer Aid, Inc.

Led enterprise adoption of AI and Intelligent Automation across sales, delivery, and marketing functions at a $1B+ services firm.

Designed and executed innovation strategies that modernized operations and improved efficiency.

Created AI-powered solutions that enhanced customer experience and supported revenue scalability.

Served as an executive advisor for technology-enabled transformation, positioning CAI as an industry leader.

Chief Innovation Officer

ISG (Information Services Group)

Trusted advisor to Fortune 500 clients including Eli Lilly and Stanley Black & Decker.

Spearheaded AI and automation strategy programs that optimized workflows and reduced costs.

Partnered with executives to align technology investments with measurable business outcomes.

Delivered scalable process optimization frameworks that improved operational quality across enterprises.

Senior Director, Intelligent Automation Services

KPMG

Executive advisor to global enterprises on governance, AI adoption, and automation frameworks.

Guided clients in adopting new technologies securely and strategically.

Developed frameworks that balanced innovation with regulatory compliance.

Senior Manager

Elsevier

Director Business Technology

Accenture

PricewaterhouseCoopers

Solutions Architect

Win More Marketing Clients, Get Verified | Build trust faster, overcome skeptical buyers, & win more clients | Get Verified, Risk-Free | 1 Mil YouTube Subs / Top 10% Global Podcast

I deliver on the promise of Ai marketing to generate leads and build your brand. In fact, I guarantee it.

I bring together AI, automation, and human expertise to drive measurable growth for clients ranging from billion-dollar engineering firms to $100M SaaS companies to high-performing solopreneurs. Book a time with me here: Calendly.com/instantlyrelevant

My team and I provide end-to-end growth solutions:
• Social media management (LinkedIn, Meta, and more)
• Content production (posts, podcasts, YouTube, newsletters)
• Direct outreach (DMs, connections, network growth)
• Thought leadership + AI-SEO human-written articles
• 1:1 coaching to sharpen offers, systems, and sales flows
• Integrating Ai into you business to achieve measurable results

In the past five years, we’ve helped secure over $500M in contracts, doubled revenue from $40M → $80M in just two years, and scaled small businesses from $1M → $3M ARR. Every engagement is customized—and all of it comes for less than the cost of an intern.

Before launching Instantly Relevant, I spent 20 years in consulting (including KPMG) and led intelligent automation and AI strategy implementations at Eli Lilly and Stanley Black & Decker.

🎙️ In 2024, I launched the Cut The Tie podcast + YouTube channel, which grew into a top 2.5% globally ranked show with 1M+ subscribers—proof that the same growth systems we use for clients work at scale.

👉 Want to see how your lead gen stacks up? Take my 3-minute assessment: assessment.instantlyrelevant.com

Chief Executive Officer

Let's double your LinkedIn revenue with the Instantly Relevant sales and marketing system.

Local Internet Marketing Magnets

We provide Local business with ways of increasing client generation and their business using the internet.
This is done by being able to target the clients looking for the solution to there problem that can be fulfilled by the business owner.

Owner Sole Trader

VCT IT Ltd

Director

VCT IT

Visuals Creative Technology

Expertise in increasing revenue, clients and viability of businesses or projects using SEO, Social and Web Marketing

All you need is enough knowledge to take the right action to get the desired results.

Having worked over 20 years in practical situations and studied under the rule of KISS (keep it simple stupid) that edict has followed me through all the varied roles I have pursued since. I found out the hard way that you may have to change careers several times in your life. From engineering I went into photography and digital imaging (I saw the first CD Rom for a computer and digital camera used in the UK very Heath Robinson compared to Today.) not using PCs and not Macs. To do this I had to build my own machines which eventually led to building machines for others and so into the IT business. This gradually went from just building machines to Networking and support until it ended in 2009. In my IT days I used the internet extensively and for the past few years have been looking at the marketing done on it. This led to working on the internet which have become my current engagement.


 The philosophy I have always based my work on is it must be practical, simple and easy which can be a lot more difficult than it sounds. Having spent a lot of time around what some would call the world of internet marketing. Some make it sound very complex and difficult. others try to blind you with science and then you have those who give you so much information you end up not knowing what to do first. 
 


 I first broke down the information for myself to use for my own marketing then I came across the idea of local marketing. So I took all that information found what worked and created the latest reincarnation of Local Internet Marketing Magnets. With this we can either teach the business to do for themselves or we can do it for them. It works because it is based on the fact that all business are different and therefore the requirements are different there is no one fits all.

 If you have read this far thank you for your interest and if you want to know please contact me.

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The Battle

Thomas Helfrich

John Tomlinson

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