Hornall Ghostwriting

Ghostwriter specialising in high-performing text content for Post Exit Entrepreneurs.

Owner

The Scottish Sun

Journalist

Press Association

The Sunday Times

Digital Sub-Editor

SWNS

Freelance Journalist

The Tab

Editorial Staff

Strathclyde Telegraph

Wrote for student paper the Strathclyde Telegraph. In 2013/13 I was voted into role of sports editor.

Sports Editor

Ghostwriter for Exited Entrepreneurs. Glaswegian-Norwegian 🏴󠁧󠁢󠁳󠁣󠁴󠁿🇳🇴

Say you spend 10 maybe 15 years building a successful company.

Along the way, you develop frameworks for hiring and scaling winning teams.

You create playbooks for winning contracts, romancing clients, and overdelivering.

And accrue hard-earned pattern recognition about what actually drives real results.

You solve hundreds of complex problems, make thousands of critical decisions, and learn exactly what "success" demands.

But most of that knowledge goes into cold storage the day you exit.

Yes, you might share some insights over coffee with other founders. You might tell a business partner the odd nugget. 

Maybe you mentor a few startups or advise some portfolio companies here and there.

But let's be honest, that's a tiny fraction of your experience reaching a tiny fraction of people who could benefit from it.

Meanwhile, your network cools, your deal flow dries up, and less qualified peers land the advisory roles, first-call status on promising startups, and board seats you deserve.

All because your expertise stays locked in your head instead of working for you at scale.

It doesn't have to be this way.

The founders who stay relevant after an exit aren't necessarily the ones who had the biggest deals.

They're the ones who found ways to turn their operational experience into digital assets that compound over time.

Posts. Videos. Emails. Podcast appearances. Speaking gigs. 

Your expertise has immense value.

But only if you get it out of your head and into the world.

The next step after building a company is building a legacy-defining library of evergreen digital knowledge.

DM me to start creating yours 

Thomas Hornall

AïCopy Synergy

- Create clear, engaging content that helps pet businesses, clinics, and animal welfare organisations educate, connect, and inspire action
- Write articles, email campaigns, blog posts, and educational materials with deep expertise in pet nutrition, behaviour, and ethical care
- Develop brand messaging that strengthens trust, supports meaningful audience connections, and aligns with compassionate pet care values
- Collaborate with clients across the pet sector to deliver copy that resonates, educates, and supports business growth

Copywriter & Content Writer

cOra eXperience

cOra is an events organisation that facilitates introspective interaction, helping people build authentic romantic and platonic connections.

Founder & CEO

València Veterinaris

Veterinary Assistant

I-Kids / I-Adults

- Pioneer extracurricular English programs at three public schools
- Provide personalised coaching for TOEFL, Cambridge, IELTS, and LinguaSkill exams
- Coordinate school activities for efficient academic operations
- Create engaging content and managing social media for enhanced outreach

English Educator & School Coordinator

- Cover, shoot and edit hard news and features
- Reinforce the video network in the MENA region
- Produce compelling, varied and accurate coverage
- Plan and run the agency’s video coverage throughout the region
- Handle user generated content (UGC)

Journalist & Video Editor

The Green Woof

Founded and successfully operated The Green Woof, a pet supply store specialising in raw, organic, and highly nutritious food for dogs and cats.

- Develop and implement a comprehensive business strategy
- Establish strong relationships with local suppliers and vendors, ensuring a consistent supply of high-quality and ethically sourced products
- Leverage social media platforms and community events to promote The Green Woof, raising awareness on responsible and sustainable pet ownership
- Lead a team of employees, providing training, guidance, and fostering a positive work environment
- Develop and drive a strategic sales program

Cyprus School of Dog Training

- Design and implement training programs tailored to prioritise the welfare of dogs
- Reward and praise positive behaviours to promote a sense of contentment and confidence
- Create a safe, enriching, and nurturing training environment that supports growth and development in dogs

Positive Reinforcement Dog Trainer

Avis Budget Contact Centre Barcelona

- Offer personalised recommendations to customers to enhance their rental experience and upsell additional services when appropriate
- Address and resolve customer concerns, complaints and issues
- Meet performance targets for reservation conversion rates and customer satisfaction

Customer Care Specialist (French market)

Summak

- Take and deliver customer orders, addressing inquiries and accommodating special dietary requests
- Manage a team of waitstaff, overseeing daily operations, and ensuring efficient
table turnover and exceptional service
- Collaborate closely with the kitchen staff, coordinating food preparation and
ensuring timely service
- Handle cash transactions and manage billing processes accurately, maintaining
accountability and accuracy in financial transactions
- Assist in inventory management, including monitoring stock levels, placing orders,
and ensuring availability of supplies for smooth restaurant operations

Assistant Manager

Computacenter

- Help customers to source, transform and manage their IT infrastructure to deliver digital transformation, enabling users and their business worldwide
- Serve corporate and government clients in a variety of industries
- Tailor IT related knowledge and services

Customer Service Agent

Need writing that’s thoughtful, purposeful, and powerfully human?

I create content that connects - grounded in empathy, clarity, and strategy.

My writing connects across sectors, prioritising ethics, clarity, and meaningful impact. Whether you’re building a brand, driving a mission, or sparking conversation, I bring depth and direction to your message.

I write for:

- Purpose-driven organisations: NGOs, advocacy groups, human rights, social impact, and mental health initiatives

- Ethical and women-led businesses: Purpose-driven startups, solopreneurs, and women-led brands

- Relationship & lifestyle platforms: Dating and relationship businesses

- Animal-related sectors: Animal welfare organisations, pet businesses, and veterinary clinics

- Media & journalism: Journalists and content creators

What I create:

- Articles, blogs & features
- Educational resources & outreach materials
- Brand messaging, newsletters & email campaigns
- Ghostwritten pieces for founders & leaders
- Thought leadership & storytelling content
- Product and service copy


With every project, I aim to build trust, move people, and make ideas more accessible - without compromising nuance or integrity.

If you’re working on something meaningful and need words that work, let’s talk.

taplio

The Battle

Thomas Hornall

Aïla Mroué

Followers

Posts

Engagements

Likes

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