CFO Made Easy, LLC

CFO and Growth Partner

Profit & Grit with Tyler

The No-BS Podcast for Home and Commercial Service Business Owners Who Want More Than Just Survival

Running a home service or trades business isn’t for the faint of heart. Cash flow problems, hiring headaches, and the daily grind can wear you down fast.

Profit and Grit cuts through the fluff.

Every Tuesday, I talk with real business owners, blue-collar entrepreneurs, and no-nonsense experts who’ve been in the trenches. We get into the uncensored stories—what’s working, what’s failing, and how they’re pushing through.

This isn’t theory. It’s the real stuff no one talks about.

Here’s what you’ll get:

* Raw stories of grit, failure, and hard-won success
* Real strategies to scale without burning out
*  Cash flow and profitability insights you can use today
*  Smart ways to attract and keep top technicians
*  Lessons on acquisitions, exits, and long-term wealth

If you want to grow a business that works for you—not the other way around—this podcast is for you.

🎧 New episodes every Tuesday.
Subscribe now and let’s turn sweat equity into real equity.

Hosted by Tyler Martin — a seasoned business advisor with two successful service business exits, including one he grew to $25 million in annual revenue. He’s been in your shoes and knows what it takes to scale, profit, and build something that lasts.

📩 Want to be a guest? Email info@thinktyler.com

Podcast Host

Think Business with Tyler Podcast

The Real-Talk Podcast for Entrepreneurs Who’ve Grown Through the Grind

Building a business is hard.

Building one past 7+ figures? Even harder. Especially when life doesn’t play fair.

Think Business with Tyler goes behind the highlight reels.

Every Monday, I sit down with entrepreneurs who’ve built real businesses and had to push through real pain to do it.

From divorce and burnout to lawsuits and near-bankruptcies, these are the stories most people are too scared to tell.

We don’t do fluff. We do grit.

Here’s what you’ll get:

* Raw, unfiltered stories of business owners who scaled after hitting rock bottom
* Real-world strategies for scaling, leading, and staying sane
* Tactical insights on cash flow, decision-making, and surviving chaos
* Hard-won lessons on resilience, identity, and bouncing back
* What they’d never do again—and what got them through

If you’ve ever felt like no one understands what you’re going through, this show proves you’re not alone. These are your people.

🎧 New episodes every Monday.

Subscribe now and hear what it really takes to scale.

Hosted by Tyler Martin — Fractional CFO, 2x exit entrepreneur, and business advisor who’s been through the fire and lived to grow again.

📩 Want to be a guest? Email info@thinktyler.com

Host of Think Business with Tyler Podcast

Abode Services

Financial Controller

Silicon Valley Finance Group

Yoh, A Day & Zimmermann Company

Vice President 

Embedded Resource Group, Inc.

Vice President of Finance And Operations

Tyler R. Martin, CPA

CPA/Owner

Recruiting Top Financial Leaders: CFOs, Controllers, Financial Managers, CPAs and VPs & Directors of Finance & Accounting | Providing Business Coaching & CFO Services for SMEs.

Your CPA handles taxes. Your bookkeeper records the past.
I help you grow.

I’m Tyler Martin, a hands-on CFO and business advisor for home service businesses. I’ve built and sold companies of my own, including one that reached $25M in annual revenue. Today, I work directly with HVAC, plumbing, and electrical owners who want smart growth and real control of cash.

What we’ll work on together:
• Cash flow systems that fund growth without stress
• Simple dashboards that drive faster, better decisions
• Labor efficiency and dialing in what your true hourly rate is and should be
• Pricing and margin optimization
• Scalable growth models tied to real numbers
• Seamless collaboration with your CPA and bookkeeper
• Straight talk when tough calls come up

You’ve built something solid. Let’s make $1M+ months normal, not a spike.

Want to see if this is the right fit for your business?
cfointrocall.com

Tyler Martin, CPA

Strategic Digital Marketing Leader | Driving Demand and Pipeline Growth

Engineer-turned-marketer with a knack for demand gen, pipeline growth, and SaaS strategy. I’ve worn many hats—agency, in-house, consulting—blending technical expertise with creative storytelling to craft high-impact campaigns that don’t just engage; they drive real business results. My engineering background fuels a deep analytical approach, while my marketing mindset ensures every campaign resonates. Whether it’s demand gen, lifecycle marketing, or scaling growth engines, I build scalable, data-backed strategies that accelerate revenue and brand impact.

With a foot in tech and a heart in storytelling, I connect the dots between data, creativity, and business strategy to fuel pipeline growth. From short-term wins to long-term brand building, I develop holistic strategies shaped by experience across Delivery, Sales, Business Development, and Pre-sales. A mentor, strategist, and growth architect, I thrive on making an impact.

Beyond marketing, I’m deeply passionate about women’s leadership and immigrant entrepreneurship. I actively contribute to industry and community initiatives. I believe in empowering women and fostering leadership—a commitment recognized in many ways, including being featured on a Times Square display, nominated for DMZ’s Women of the Year and Atlantic Canada’s 25 Most Powerful Women in Business. I’ve also been spotlighted by Pavilion for empowering women and featured in Product Marketing Wisdom book by Nitin Kartik.

Let’s talk about how I can help your business thrive.

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Tyler Martin, CPA

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