Grover

🚀 Leading the team responsible for the user journey from the first visit to renting a product, including Homepage, Search, Product Listings, PDPs and Checkout.

🚀 Drove continuous homepage optimization, increasing homepage interactions by +82% YoY and lifting interaction-to-order conversions by +13%.

🚀 Redesigned website header and navigation based on user research (using Card Sorting, Tree Testing, Interviews and A/B testing), leading to a +32% YoY uplift in Category-to-Order conversions.

🚀 Simplified and optimized B2C Checkout, reducing friction and improving usability, resulting in up to +2.5% higher order conversion rates.

🚀 Rolled out a new Point-of-Sale (POS) system to 459 MediaMarkt Saturn stores in Germany and Austria, expanding Grover’s retail and product accessibility.

🚀 Conducted 30+ user interviews (incl. Jobs-to-be-Done), surveys (Nielsen), and 28 experiments, informing product strategy and driving measurable gains.

Product Lead (Consideration & Conversion)

🚀 Led two cross-functional product teams (2 designers, 2 EMs, 9 engineers), driving initiatives across i. a. Search, Filters, Product Lists, and Homepage.

🚀 Rebuilt internal search engine, migrating from Elasticsearch to Typesense and launching a new UI, cutting global search exits by 39% and increasing submitted orders by 3.9%.

🚀 Transformed iOS and Android apps from WebView to React Native, leading 8 product teams and designing a new app-wide navigation pattern, boosting app order share by +29% YoY and driving conversion lifts of up to +17.4%.

🚀 Designed and launched Brand pages to promote ecosystem storytelling, driving +9.5% PDP views, +15% higher site retention, and +12% uplift in order rate vs. standard product listings.

Senior Product Manager

MYTOYS Group

The MYTOYS GROUP (part of Otto Group) is one of Germany’s most successful E-Commerce shops and Europe's No. 1 in family shopping.

🚀 Led a cross-functional team of 4 to enhance the UX across homepage, product listings, search results, and CMS interfaces.

🚀 Developed dynamic and static content solutions in the “Explore” part.

🚀 Managed redevelopment of the internal Content-Management-System.

🚀 Responsible for the product vision & roadmap.

Product Owner (Platform Management/UX)

DefShop GmbH

🚀 Key achievement: grew app revenue from 0 to > €1.3 Mio./month.

🚀 Guided a 7+ person team incl. developers, UX designer and marketers.

🚀 Built the DefShop native apps (iOS & Android) from scratch.

🚀 Met over Ø 91 % YOY monthly app revenue growth (2018 to 2020).

🚀 Created >815k installs, collaborating with Apple, YouAppi, and Taptica.

🚀 Happy users: 4.7 stars and >10.853 ratings (iOS & Android).

App Product Manager & Head of Promotion (Email & Onsite)

🚀 Key achievement: email as the most efficient cost-turnover-channel at DefShop.

🚀 Trained and guided 3+ marketers.

🚀 Managed > 76 Mio. newsletter, trigger- and transaction emails/year.

🚀 Lifted trigger campaign YOY revenue by 35% while lowering costs.

🚀 Improved productivity by implementing a company campaign plan.

🚀 Run brand campaigns with Lacoste, New Era, Nike, et al.

Head of Promotion (Email-Marketing & Onsite)

Hytera Mobilfunk GmbH

Praktikant Marketing

Product Lead @ Grover 🦄 | In love with building great products

Hi there!

I’m a passionate product leader with a deep love for innovation, e-commerce, and turning bold ideas into products that users genuinely love. Since 2015, I’ve been on an exciting journey—navigating the fast-paced world of digital retail and transforming abstract concepts into thriving realities.

My career started with a daring leap: building the DefShop app from scratch. That project taught me invaluable lessons in resilience, creativity, and innovation, pushing me to think outside the box to solve problems. Today, as Product Lead at Grover, I’m shaping the future of online shopping, guiding teams to develop solutions that are as functional as they are user-friendly. From redesigning the homepage to optimizing search algorithms, I've been fortunate to work on projects that make a real difference in how people shop.

But my journey is not just about the work; it’s about the people. Early in my career, collaborating with global brands like Lacoste and Nike taught me the value of effective communication and empathy. Understanding the diverse needs of different user groups became my guiding principle—whether I’m mentoring a team member or brainstorming with cross-functional teams, I believe in the power of collective intelligence.

Beyond my daily work, I’m deeply passionate about sharing my experiences and learning from others. LinkedIn has become a space where I write and speak about the areas that excite me most:

🔥 Leading Product Teams & Driving Innovation
🔥 Product Strategy, Growth & UX
🔥 The Future of Technology & Sustainability
🔥 Collaboration & Cross-Disciplinary Innovation

I’m always eager to connect with fellow professionals who are as excited about product innovation as I am. If my story resonates with you, or if you’re curious about e-commerce, user-centered design, or the future of product development, let’s connect! I’m open to learning from your experiences and sharing insights that can help us both grow.

Let’s collaborate, exchange ideas, and build the future of digital products together.

Thilo Schinke

Drogheda Women & Children's Refuge

CE Scheme supervisor 

Vodafone

Senior Manager Sales Execution

The Inner Works Factory Ltd

•	Self-employed business consultant & Executive Coach to clients in the sales space. Provided coaching, leadership development and change management.
•	Created and delivered tailored training session to HSE and Drogheda Chamber of Commerce on leadership development, personal effectiveness, and coaching fundamentals. 
•	Interim Senior Sales manager for Inclusio an AI Analytics Company Manager (Dec 2022/ Feb 2023) 
o	Developed UK market by driving partnerships and direct sales, delivered sales funnel, managed, 
and coached inside sales team and provided weekly forecast and sales activities plan to CEO. 
o	Landed opportunities with Bank of England, Paypal, Belfast Port Authority in first 6 weeks.
•	Contracting for Google in niche product management recruitment  (2021/2022) 
o	Achieved 126% of the target within first quarter on quota. 
•	Completed courses and certifications to support my personal and professional development.

Managing Director

•	Managed 4 Managers,  42 inside / outside sales execs, covering across Enterprise and SMB clients. 
•	Software Talent Management portfolio (ex-Kenexa ) , average deal size $150k , sales cycle 6 months
•	Owned global SaaS recurring revenue retention ( Saas renewals ) of $110M and $15M expansion target ( cross sell into other IBM products + expansion on Talent management suite )
•	Delivered growth over 13 consecutive quarters improving the contract extension rate from 68% to 87% 
•	Delivered consistently weekly forecast within 10% accuracy threshold.
•	Owned client relationship, coordination of sales team, technical support team product team and the client success team activities and planning to drive client retention and revenue expansion.

Head of Global Sales

•	Managed 2 Sales Managers, 46 Inside Sales Reps, 2 Digital Marketing Specialists covering Enterprise & SMB.
•	MaaS360 Fiberlink /Mobile First Protect portfolio, average deal size $35k, sales cycle 45 days. 
•	Owned net new SaaS sales revenue of $120Mm and new signings volume targets (1200 – 1500 new clients /quarter) and contract extension and expansion targets.
•	Achieved 115% of FY target on revenue. 
•	Consistently delivered accurate forecast with 5% range
•	Hired 100% of team resources in autumn 2014 and built development plan to hit Q1 targets to support acquisition business case for EMEA as only 2 resources existed in EMEA pre acquisition.
•	Built quote to cash process to support velocity model.

EMEA SENIOR SALES MANAGER

•	Managed 4 acquisition integration program managers, 12 Sales Managers, 45 quoting specialist and 87 Sales Reps.
•	Owned acquisition integration strategy and sales activities for IBM Digital sales division in Europe
•	Average yearly target of $240/ $300M Revenue target for Software Renewals across distributed software and SaaS  portfolio of offerings and  $45M net new sales.
•	Achieved 100% of renewal rate target for 20 consecutive quarters & improved renewal rates on average from 65%/ 70 % to 82%/ 87% within first 12 months from integration.
•	Delivered successful integration of people and processes for 65 acquired companies.

•	Managed 8 sales manager and 125 sales reps. 
•	Owned Inside Sales team responsible for new sales across software portfolio in sub $50k category.
•	Achieved 112 % of Revenue target. 
•	Managed 2 Lead Gen Managers, 35 lead generation reps, 1 Sales Operation TTL & 6 sales ops specialists.

EMEA SENIOR SALES  MANAGER

•	Owned Sales Operations Systems and Reporting for Inside Sales European Software Group - multibillion dollar Digital Sales business with 450+ staff and 5 diverse missions spanning  from distributed Software Renewals, New License Software Sales, SaaS Sales  & Lead and Development.
•	Improved forecast accuracy across all missions of 15%

EMEA SOFTWARE SALES OPERATIONS MANAGER 

EMEA Software Maintenance Renwals Sales Manager

EMEA Software Maintenance Renewals Sales Team Leader

EMEA Personal Computing Division Team Leader

HARTE HANKS MARKET INTELLIGENCE

RESEARCH

Over the last 23  years I have developed a strong track record of success in Software Sales Management and Business Development across on prem Software, SaaS, and Service as a Service offerings in multinational organisations, heading EMEA and Global businesses.
In my 19 years in IBM, I was rated a top performer 17 times, having exceeded targets and expectations on all fronts. I have won 2 leadership awards and have been a 100% club winner numerous times. 
In 1997 I arrived in Dublin from Italy in to learn English and work as a nanny. I joined IBM in 2000 and seized the opportunity to grow into a dynamic and effective sales leader who now manages large, multi-level teams, across global markets.
Some of my key skills are creative problem-solving, strategic thinking, change management, coaching and leadership development, client management, complex contract negotiations and operational excellence.
In 2019 I took a sabbatical to further my personal and professional development by studying amongst other topics, coaching and emotional intelligence.  I am now looking for a senior leadership role in Sales or Sales Operations in a fast-growing organization with a strong culture of diversity and ground-breaking products.

taplio

The Battle

Thilo Schinke

Gaia Dal Ferro

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?