Make Calm your new KPI // Host, Beyond Margins Podcast // I help business owners build calmer businesses with comfortable margins // Speaker, CFO + COO, Consultant

Susan Boles

Everyone tells creators the same thing when safety or privacy comes up: just go private. 

Lock your accounts, stop sharing so much... pull back. 

That advice makes sense if your job doesn't 𝘥𝘦𝘱𝘦𝘯𝘥 on being visible. But for creators? Your platform IS your business. Going private isn't a safety strategy - it's a career ender. 

And "stay public and hope for the best" isn't' a strategy either. 

But there's a third option. 

𝗨𝗻𝗽𝘂𝗯𝗹𝗶𝗰: Visible where it matters, invisible where it counts. 

It means showing up fully in your public work while choosing exactly what stays private - and making sure it actually is. 

Your content? Discoverable. 
Your home address? Gone. 
Your platform? Growing.
Your family? Unfindable. 

You don't have to choose between your career and your safety. You just have to stop thinking in terms of public vs. private. 

Go Unpublic.

Stay safe when you show up online// Founder at Unpublic & Beyond Margins // I help creators stay safe when they show up online // Make Calm Your New KPI

If you're interested in the behind-the-scenes of building Unpublic... check out this series from Jay Acunzo. 

Or... if you're not interested in the BTS... just check it out to see how many weird faces I make 😆

I help experts become stronger speakers & storytellers. Trusted by authors, coaches, creators, and brands like Salesforce, Mailchimp, & Wistia. Believer in resonance over reach.

If you’re ready to experience greater momentum & clarity as a speaker, coach, or consultant, this behind-the-scenes series is for you.

This year, two clients have given me permission to publish details from my 1:1 advisory engagements publicly with you, so you can see what it takes to refine a mountain of expertise into 1 signature idea, powerful IP, and signature speeches and stories.

In this series, you’ll learn to diagnose why you might feel scattered in your messaging, why your ideas or posts aren’t creating passionate fans, and what it really takes to earn bigger and better stages, both literally and figuratively.

These individuals arrive with plenty of competence. The goal is to help them achieve greater resonance. Like you, they are genuine experts in their industries. Also like you, they’re realizing it’s possible to be deeply respected in your field but still feel replaceable or constantly stuck reacting and chasing. There’s a big difference between being great at Your Thing and being a trusted voice who shapes how people think about the very same topic. 

These clients are...

Kevin Leahy, founder of the podcast strategy and production firm Podcast Pointman. He’s a former producer for Guy Raz (the famous ex-NPR host who created the shows How I Built This and The Great Creators). Kevin previously helped Guy build his production company before he started Podcast Pointman, and today he has achieved real revenue and built a small team. 

Susan Boles, a former COO and CFO who then spent several years running her first business, a consulting and education firm called Beyond Margins, helping entrepreneurs run calm companies through their finance & ops systems. In 2026 however, she moved beyond Beyond Margins (heh…) to start a new business, Unpublic, offering services and education to help creators stay safe online as they get more visible.

I wrote a primer going into more detail about this behind-the-scenes journey. You can read it here, and if you sign up for my newsletter, you'll get 1 edition of this series per month: https://lnkd.in/eFCDk6Ec

Not every parasocial relationship stays parasocial.
 
Sometimes someone in your audience becomes a mutual. A collaborator. An actual friend.

The one-way relationship becomes two-way. You know them back.
 
That's the healthy offramp on the Parasocial Spectrum.
 
The problem is when someone keeps moving down the spectrum 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 that reciprocity. They're not looking for a relationship. They're looking for access.
 
And they don't need your permission to keep going.

For those of you who love "Calm is the New KPI"... you should consider working with Natalia (because she's the one who actually came up with it 😁)

Humanity-first marketer helping you sound like yourself, sell like hell, and harm less.

I'm looking for 4 founders who have a proven offering that is not selling as easily as it should.

By "proven" I mean two things:
1) You've managed to sell it before
2) It's gotten results

I can help you sell more of it by upgrading your messaging, aka the strategy that informs what you say, why they should buy, what makes your offering the obvious choice, the narratives that build trust...etc.

Because if you've tried selling with no messaging, you're doing random acts of marketing.

If you've tried selling with weak messaging, you've got an ignorable offering.

Gimme one week and I'll give you a messaging makeover that brings in more buyers.

This is best for:
coaches
consultants
service providers
creatives
digital product/program entrepreneurs

...who have at least 1K followers or, better yet, a few hundred good-fit subscribers. 


Full details: https://lnkd.in/gENgCvUS
Feel free to DM me with your questions.

Beyond BARS Coaching

Beyond B.A.R.S. is a non-profit coaching program for people who have been in jail, prison, or rehab and rebel against adversities so they can create a life with direction and purpose.

🚀 MISSION: Our mission is to support clients in creating and maintaining healthy behavior change by offering the right Foundation, Accountability, Support, and Tools to folks who have been in jail, prison, rehab, or group homes ready to rebel against adversity so they can create a life with direction and purpose. We are committed to taking responsibility for our behavior and committed to improving our well-being, ensuring you discover your career and educational goals w/ a tailored roadmap, including support in nourishment, self-care, and personal development!

As a certified Health & Life Coach (please see my LinkedIn profile for all of my completed certifications) I have trained in behavior change, health education, motivational strategies, and more to support you in creating sustained change that improves your holistic health and wellbeing.

As Your Coach I will:

🪷 Help you identify your health goals and align them with your values.
🪷 Create a strong sense of accountability, which is scientifically proven to promote success.
🪷 Tailor the right amount of support and resources to your specific goals (F.A.S.T. Method)
🪷 Help you become the healthiest version of YOU!

Founder & President

YogaSix

Lead Yoga Teacher

Master Your “POP” 

Are you ready to Master Your “POP” AKA Professional Online Presence? We will start with a detailed Social Media and website audit to determine what marketing direction you would like to go. From there, you will decide if you would like to implement the strategy on your own or if you want me to implement the strategy each month.

WHY DO I OFFER THESE SERVICES?

Being an Entrepreneur, I have learned so many skills on the side. One of my favorite skills I have learned over the years is how important having a consistently social media presence is today. I had all of the fears about showing up on my social channels, but I found apps that helped me find my confidence in making video content. I offered my skills for a non-profit and I was hired by my first client based on the content I was creating for them! Pretty sweet, huh?

Please let me know how I can help you begin to Master Your “POP” online by sending me a DM - I can’t wait to hear from you!

Master Your “POP”

Sprinklr

On-Site Table Massage | 30-Min Clothes-On Sessions | Myoskeletal Technique

Agent Of Change for Healthy Workplace Cultures

Western Allied Mechanical

Anatomy Nerd (formerly Be Mobile Wellness)

Launch your personal power by creating radical habit change with a lifestyle that is easy to maintain!

Chief Executive Officer

Franklin Templeton

On-Site Yoga Classes and On-Site Table Massage

Agent Of Change at Franklin Templeton

WeWork

On-Site Table Massage at WeWork 400 Concar Drive in San Mateo, CA

Agent Of Change

Pettinelli Financial Partners

Schedule employees for 30 min Table massage sessions.

Corporate Wellness Program Extrodinaire

Apttus

Provide 15-20 minute Massage sessions including: Tension reduction, Increase ROM (range of motion), passive stretching (PNF), Rib work, Breath/diaphragm work, as well as correcting alignment issues.

Demonstrate self-maintenance tools such as: Wellness in the Workplace Workshop, Foam Roller, tennis ball, lacrosse ball, Chair Yoga, Stretching while at the desk.

What does it mean to be a Rebel, and how will you benefit from working with me?

Allow me to explain. 🤓

“From herbal remedies to herbal recipes
Rebel wellness promotes increasing your vitality
Harmful side effects can take their toll
Being a Rebel means taking back control
Of your health and happiness
Rebel against any harmful influence
With positive changes, we prioritize
Self-care into our daily life!
Each member gets a Holistic Wellness Plan
Revised each month so that you can
Use it as your personal habit guide
That eventually becomes habits for life!”

Written by: Vanessa Ragains

✨BEYOND B.A.R.S. PROGRAM BREAKDOWN✨

CLIENT ONBOARDING:
• Detailed Health Assessment Questionnaire (filled out before our call)
• 60-min Call
• Completed before you start the program.

WHAT’S INCLUDED EACH MONTH:
• Tailored Roadmap - revised monthly
• 1 Coaching call each month.
• Text-based Laser Coaching in between our calls - lots of magic happens here!
• Sunday: Weekly Reflections Call

WHAT WILL YOU LEARN:

📌 Discover Your Goals: You’ll get a tailored step-by-step Wellness Plan to follow, discover networking opportunities, and maintain and all-star profile on the LinkedIn platform to support your education and career journey.

📌 Honor the 3 Pillars: Address 1 primary concern and create support goals in the areas of Nourishment, Self-Care, and Personal Development. 

📌 Healthy Mobility Practice: By blending herbs and yoga, you will develop a healthy mobility practice that not only restores mobility, but strengthens connective tissue.

PUT IT ALL TOGETHER - The F.A.S.T. Method

FOUNDATION: Career and education Goals including support in Nourishment, Self-Care, and Personal Development - revised monthly.

ACCOUNTABILITY: Shared Calendar with tasks for you to complete each week. One 60-min Call/month.

SUPPORT: Weekly Check-ins and text-based coaching in between our calls and events.

TOOLS: Beyond B.A.R.S. includes recorded videos, LIVE events and workshops with plenty of support in between.

✨BONUSES✨
• Sober Rebel Bookclub
• Access to my ever-growing video library
• Discount at V’s Apothecary

**Client pays separately for herbal medicine suggested in their Holistic Wellness Plan on a sliding scale. Pricing may shift depending on the sustainability of the herbs I use.

⚠️ All BIPOC and LGBTQIA Communities are welcome!

DM me or click the links 🔗 in my Profile or Featured section to get started!

Your Community Herbalist,

Vanessa 🌻

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Susan Boles

Vanessa Ragains

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The Battle

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Vanessa Ragains

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Susan Boles's LinkedIn Performance

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