Make Calm your new KPI // Host, Beyond Margins Podcast // I help business owners build calmer businesses with comfortable margins // Speaker, CFO + COO, Consultant

Susan Boles

Everyone tells creators the same thing when safety or privacy comes up: just go private. 

Lock your accounts, stop sharing so much... pull back. 

That advice makes sense if your job doesn't 𝘥𝘦𝘱𝘦𝘯𝘥 on being visible. But for creators? Your platform IS your business. Going private isn't a safety strategy - it's a career ender. 

And "stay public and hope for the best" isn't' a strategy either. 

But there's a third option. 

𝗨𝗻𝗽𝘂𝗯𝗹𝗶𝗰: Visible where it matters, invisible where it counts. 

It means showing up fully in your public work while choosing exactly what stays private - and making sure it actually is. 

Your content? Discoverable. 
Your home address? Gone. 
Your platform? Growing.
Your family? Unfindable. 

You don't have to choose between your career and your safety. You just have to stop thinking in terms of public vs. private. 

Go Unpublic.

Stay safe when you show up online// Founder at Unpublic & Beyond Margins // I help creators stay safe when they show up online // Make Calm Your New KPI

If you're interested in the behind-the-scenes of building Unpublic... check out this series from Jay Acunzo. 

Or... if you're not interested in the BTS... just check it out to see how many weird faces I make 😆

I help experts become stronger speakers & storytellers. Trusted by authors, coaches, creators, and brands like Salesforce, Mailchimp, & Wistia. Believer in resonance over reach.

If you’re ready to experience greater momentum & clarity as a speaker, coach, or consultant, this behind-the-scenes series is for you.

This year, two clients have given me permission to publish details from my 1:1 advisory engagements publicly with you, so you can see what it takes to refine a mountain of expertise into 1 signature idea, powerful IP, and signature speeches and stories.

In this series, you’ll learn to diagnose why you might feel scattered in your messaging, why your ideas or posts aren’t creating passionate fans, and what it really takes to earn bigger and better stages, both literally and figuratively.

These individuals arrive with plenty of competence. The goal is to help them achieve greater resonance. Like you, they are genuine experts in their industries. Also like you, they’re realizing it’s possible to be deeply respected in your field but still feel replaceable or constantly stuck reacting and chasing. There’s a big difference between being great at Your Thing and being a trusted voice who shapes how people think about the very same topic. 

These clients are...

Kevin Leahy, founder of the podcast strategy and production firm Podcast Pointman. He’s a former producer for Guy Raz (the famous ex-NPR host who created the shows How I Built This and The Great Creators). Kevin previously helped Guy build his production company before he started Podcast Pointman, and today he has achieved real revenue and built a small team. 

Susan Boles, a former COO and CFO who then spent several years running her first business, a consulting and education firm called Beyond Margins, helping entrepreneurs run calm companies through their finance & ops systems. In 2026 however, she moved beyond Beyond Margins (heh…) to start a new business, Unpublic, offering services and education to help creators stay safe online as they get more visible.

I wrote a primer going into more detail about this behind-the-scenes journey. You can read it here, and if you sign up for my newsletter, you'll get 1 edition of this series per month: https://lnkd.in/eFCDk6Ec

Not every parasocial relationship stays parasocial.
 
Sometimes someone in your audience becomes a mutual. A collaborator. An actual friend.

The one-way relationship becomes two-way. You know them back.
 
That's the healthy offramp on the Parasocial Spectrum.
 
The problem is when someone keeps moving down the spectrum 𝘸𝘪𝘵𝘩𝘰𝘶𝘵 that reciprocity. They're not looking for a relationship. They're looking for access.
 
And they don't need your permission to keep going.

For those of you who love "Calm is the New KPI"... you should consider working with Natalia (because she's the one who actually came up with it 😁)

Humanity-first marketer helping you sound like yourself, sell like hell, and harm less.

I'm looking for 4 founders who have a proven offering that is not selling as easily as it should.

By "proven" I mean two things:
1) You've managed to sell it before
2) It's gotten results

I can help you sell more of it by upgrading your messaging, aka the strategy that informs what you say, why they should buy, what makes your offering the obvious choice, the narratives that build trust...etc.

Because if you've tried selling with no messaging, you're doing random acts of marketing.

If you've tried selling with weak messaging, you've got an ignorable offering.

Gimme one week and I'll give you a messaging makeover that brings in more buyers.

This is best for:
coaches
consultants
service providers
creatives
digital product/program entrepreneurs

...who have at least 1K followers or, better yet, a few hundred good-fit subscribers. 


Full details: https://lnkd.in/gENgCvUS
Feel free to DM me with your questions.

hannahdk.com

Freelance Editor, Proofreader, and Writing Catalyst

Squibnocket Partners, LLC

Associate Editor and Researcher

Self Employed

As a Board Certified and state licensed massage therapist, I used massage to support people in living a richly embodied life and moving towards whatever wellness means to them - including balanced, easeful movement; reduced pain; and the deep, lasting relaxation of a renewed connection to the body.

I brought to every session my love of how bodies function, move, and heal, as well as the kinesthetic understanding gleaned from a lifelong dance practice. My work was an intuitive blend of several types of massage, including gentle myofascial release and deeper, more focused trigger point and deep tissue work.

Board Certified Massage Therapist

Green Chair Dance Group

Choreograph and dance in a professional contemporary dance-theater company. Collaborate with other ensemble members to create and perform highly physical, adventurous dance works. Produce shows and coordinate touring performances. Develop and implement marketing strategies, design marketing materials, and create and implement successful fundraising campaigns. Execute other tasks crucial to running a company.

Co-Artistic Director

LearnWell

Marketing Assistant to Bill Ringle

My Quest for the Best

Production Assistant to Bill Ringle

Juju Spa & Organics

Massage Therapist

Team Sunshine Performance Corporation

Audience Experience Manager

Triune Chiropractic Counseling and Wellness, LLC

David R. Godine, Publisher

Editorial Associate

Intern

I help nonfiction authors, academics, and artists like you share the ideas you're passionate about in a way that makes lots of other people get excited about them, too.

I offer nonfiction developmental editing, line editing, and proofreading to help you produce manuscripts and documents that are so clean, clear, and compelling, you're proud to bring them into the world. 

I also offer The Partnership: generative, energizing, deeply supportive one-on-one catalyst sessions that enliven the writing process for nonfiction authors and artists. If you're stuck, over it, running on empty, or frantically panting toward a deadline, I'll help you launch your project forward and build a writing process that sustains you for the long haul of a book and the long haul of a creative life.

As an artist myself, I know the skill, effort, time, and emotional labor it takes to bring a creative idea from possibility to reality. 

We all hit the vulnerable point of needing an outside eye to help us make our work the very best it can be. 

I’d love to be that outside eye for you.

Yes, editing is a rigorous process. But I’m here to make it something else, too: a boost of energy, an enlivening process of collaboration, and a chance for you to get excited about your manuscript all over again.

***************

"Hannah will be a valuable asset to anyone involved in any type of writing endeavor." -Dan Burstein, New York Times and global bestselling author and editor

"Thank you for your integrity and speed with this work. I’m so grateful for your help! I learned a lot from your attention to detail and I’m really calm this week even though my work is due in two days—that is a gift!" -Ellen Gerdes, professor

"Every part of the process with you was helpful—from sitting down to talk through my piece and my goals to seeing my piece broken down in an outline to all the meticulous editing. Now I feel more confident in my writing and in the idea that I have something unique to say." -Anita Kumar Chang, psychiatrist

"My trouble is and has always been with keeping a consistent practice to feel like I am staying in conversation with my own work. You were an excellent process partner. I think it’s because you are an expert listener, and because the questions you asked during our initial meeting clarified my writing process and my support needs so well." -Amanda Apgar, professor

"She has a terrific eye for detail, great organizational skill, deep insight, and excellent judgment. Hannah was a pleasure to work with — respectful of the text, timely, and diligent." -Aviva Orenstein, professor

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Susan Boles

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The Battle

Susan Boles

Hannah de Keijzer

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Susan Boles's LinkedIn Performance

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