Sean Kelly

Founder & Investor. Building companies at the intersection of health, media & founder performance.

Hey there, I’m Sean. I play at the intersection of investing, media and human performance.

I’m a three-time INC 500 founder & entrepreneur with businesses in eCommerce, SaaS, media and B2B services that have collectively generated hundreds of millions of dollars in revenue.

Right now, I serve as a General Partner at The Family Fund and am the CEO of Significant Publications, a B2B digital media holding company.

I'm particularly passionate about our brand FounderIV in support of today's founder-athletes. We help today's top entrepreneurs achieve breakout performance in their personal and professional lives.

I co-founded and led multiple other companies, including SnackNation, a health-centric foodservice and brand discovery platform that served 20,000 businesses across the US. 

Under my leadership, SnackNation was honored as one of the country’s Best Workplaces by Inc. Magazine, recognized for Top Company Culture by Entrepreneur Magazine, and certified as a Great Workplace by Great Place to Work®.

Forbes listed me as one of the top 30 leaders under 30 and one of America’s most promising CEOs under 35. Comparably also ranked me among the country’s top 50 small-to-medium sized business CEOs multiple years in a row. 

Outside of the business world, I’m a two-time national medalist in freestyle snowboarding, hold an advisory role at the growth capital firm, Meaningful Partners, have a degree in Biomedical Engineering from Columbia University and am an avid sports fan of all Michigan sports teams (especially the Wolverines).

I currently live in Venice, CA with my wife and college sweetheart, Shannon, and our goldendoodle, Jameson.

Chairman

Sprouts Farmers Market HQ visit was 🔥

A core tenant of ours at The Family Fund is to create partnerships and collaborations with the most influential people and businesses within the consumer ecosystem.

Those folks who can most move the needle for the founders and companies were fortunate enough to support.

And Sprouts is at the top of this list.

Not sure if any other retailers care as much about helping emerging brands succeed…

And being the first to do so.

When brands partner with Sprouts correctly, king and queen-making can occur.

Thanks to Kim Coffin Scott Romano and Brody Burk for the hospitality, and much more so…

For caring so damn much about the work you do. 

Josh Wand and I loved jamming with you.

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Too may legends too little time.

Such is life at Expo West.

Loved seeing each one of you.

I continue to be inspired by the better-for-you consumer ecosystem.

Most importantly the founders that are battling each and every day to solve problems that they deeply care about.

We are in the golden age of CPG.

AI ain’t removing our need for atoms and physical goods.

And with the OpEx reduction automation will allow us to experience…

Better margins…

Higher enterprise valuations…

And entrepreneurship will continue to explode.

Love where we’re at!

Will Nitze 
Stephen Ellsworth 
Michael Brandt 
Josh Wand 
Morgan Buehler Zanotti 
Jack Savage 
Gulrez Arora 
James Boyd 
Taylor Griffin 
Steve Young 
Colleen Kang

Some guys have all the luck.

Just ran into Livio (Italian for “Living Legend”) at Expo West.

He somehow got his hands on a Founderland golden ticket!!

Tried to buy it off of him but he refused.

An early access, VIP ticket to the top B2B consumer health event in Malibu, CA on October 1st!

“Where founders have fun AND deals get done.”

1,000+ of today’s top founders, retailers, strategics and investors…

A B2B festival where value and serendipity reign and transactional behavior is lame.

If any of you know Livio Bisterzo please advise because I am willing to go to incredible lengths to get my hands on of these.

A Founderland.us golden ticket!!!

Shannon Kelly 
Josh Wand  
Seth Gusow

First Founderland Adventure trip in the books.

Yellowstone Club was 🤯

The founder crew we put together was even better.

I don't believe there is a better way create meaningful relationships then getting off of screens, away from the norm and experiencing 3 days of new challenges & outdoor adventure together.

Thanks to our friends and legendary co-hosts:

- Matthew LaCasse Ethan Greaves and Lizzi Ackerman LaCasse from E+PATROL (and our beautiful hosts at YC)

- Kristofer Reddaway, CEPA® from Citizens 

- Gareth Domingo from AppLovin

And to Stephen Ellsworth from poppi for inspiring me to put this ski trip together when we were hanging at Founderland last year.

Pumped (and already planning) the next one... 
 (Have a feeling these adventure trips will be another key way we bring founders together in a differentiated way at The Family Fund & Founder Community)

And thanks to the phenomenal leaders, founders and friends who made this experience OTT:

Josh Wand
Michael Brandt
Jack Savage
Morgan Buehler Zanotti
Adam Goldberg
Tyler Ricks
Josh Deemer
Jeff Mroz
Giancarlo Maniaci
Curtis Christopherson
Wes Van Dyk
Dave Clark

Let’s roll!

Justin Bateh, PhD, PMP

AI, Project Management & Leadership Expert & Founder | PhD, PMP | Award-Winning Professor & LinkedIn Learning Instructor | Helping operators lead projects, use AI effectively, and advance their careers.

Hi, I'm Justin 👋

I teach leaders and operators how to execute in the AI era and advance their careers.

20+ years of leading teams and making high-stakes decisions where failure wasn't an option. Along the way, I built repeatable execution and leadership systems that I've taught to thousands through top-rated courses, corporate training, and university programs.

But execution skills alone won't protect your seat at the table anymore. Companies expect faster decisions, measurable impact, and AI as part of how you deliver it.

That's what I share here. How to use AI as your superpower for execution and decision-making. Career growth advice for leaders who want to double down on the things AI can't replace. Execution frameworks that hold up under pressure. Leadership lessons learned the hard way so you don't have to.

No fluff. No busywork. Everything here is real, tested, and battle-proven from someone still doing the work today.    

*All views and opinions shared across my content are solely my own.

Founder

I teach Project & Operations professionals the skills to drive sustainable growth, change, and profitability using data-driven decision making, lean tools, six sigma methodologies, agile projects, and data analytics. I have worked with executives and managers from numerous organizations, including Walmart, Verizon, Amazon, Pearson, UPS, Wiley, Cengage, Medtronic, US Department of Health, CSX, USPS, Blue Cross Blue Shield, Crowley Maritime, US Air Force, US Navy, Novartis, FedEx, McKesson, and many others.

Justin Bateh, PhD

You're Not Having a Bad Day. You're in a Toxic Culture.

(don't blame yourself for system failure)

You think it's you.

Your attitude. Your performance. Your inability to handle stress.

It's not.

It's the culture slowly destroying you from the inside.

Here's how to tell:

1/ Sunday Night Feels Like a Death Sentence
→ Dread starts hitting around 4 PM
→ Your stomach physically knots thinking about Monday
→ Weekend recovery time keeps shrinking
→ The anxiety owns you now

2/ You Second-Guess Decisions You Used to Make Instantly
→ Choices that were automatic now paralyze you
→ You seek permission for things you're expert at
→ Your confidence got systematically dismantled
→ Expertise feels like pretending

3/ You're Bone-Deep Exhausted But Sleep Doesn't Touch It
→ 10 hours of sleep feels like 10 minutes
→ You wake up more tired than when you went to bed
→ Your nervous system never gets to rest
→ Exhaustion lives in your bones now

4/ Walking on Eggshells Became Your Permanent State
→ You rehearse basic conversations like speeches
→ Every interaction is a potential landmine
→ Your real personality died somewhere along the way
→ Being yourself became too dangerous

5/ You're Always Somehow the Problem
→ Every failure mysteriously traces back to you
→ Blame rolls downhill and parks at your desk
→ Your solutions get ignored, your mistakes magnified
→ You've started believing it's true

6/ Your Body is Staging a Revolt
→ Headaches that no medication can touch
→ Shoulder tension that's become part of your skeleton
→ Stomach problems that doctors can't explain
→ Your body is screaming what you won't admit

7/ Colleagues Became Survival Competitors
→ Small talk feels like intelligence gathering
→ Nobody trusts anybody anymore
→ Collaboration turned into self-protection
→ Isolation became safer than connection

8/ Criticism Flows Like Water, Support Never Comes
→ Your mistakes get documented immediately
→ Your wins disappear without acknowledgment
→ Every feedback session feels like an ambush
→ Development is punishment disguised as help

9/ Your Voice Got Surgically Removed
→ Questions get labeled as "attitude problems"
→ Ideas get dismissed before you finish speaking
→ Speaking up became career limiting
→ Silence became survival strategy

10/ Every Single Day is Fight-or-Flight Mode
→ You're constantly braced for the next attack
→ Planning past today feels impossible
→ Hope for change died months ago
→ You're running on fumes and fear

11/ You Don't Recognize Who You've Become
→ The person you were doesn't exist here anymore
→ Your values got compromised one compromise at a time
→ Optimism rotted into bitter cynicism
→ You became someone you wouldn't want to know

This isn't about your ability to handle pressure.

It's about a system engineered to crush human spirits.

Toxic cultures excel at making victims blame themselves for the poison being administered daily.

♻️ Repost if your network needs to see this.

AI, Leadership, and Career Growth | Chief Editor @ Tactical Memo | PhD, PMP | Award-Winning Professor & LinkedIn Learning Instructor | I teach leaders and operators how to execute in the AI era & advance their careers.

7 Ways You're Training Your Team to Lie to You

(What leaders do that kills honesty)

Your team isn't dishonest.

You made honesty unsafe.

Here's how:

1/ You Punish the Messenger
→ Bad news gets met with anger
→ Problems become personal attacks
→ Transparency feels like career risk
→ So they stop telling you

2/ You Ask "Why Didn't You Tell Me?" After Explosions
→ You weren't safe to tell before
→ Retrospective blame doesn't build trust
→ Hindsight judgment creates fear
→ Next time they'll hide it earlier

3/ You Treat Mistakes Like Character Flaws
→ Errors become moral failures
→ Learning gets replaced with shame
→ Experimentation dies completely
→ Perfection becomes survival strategy

4/ You Say You Want Feedback, Then Get Defensive
→ "I'm open to input" means nothing
→ If criticism triggers justification
→ Your reaction trains them
→ They'll stop being honest

5/ You Reward the Yes-People
→ Promotion goes to agreement
→ Visibility goes to compliance
→ Challenge gets career consequences
→ They learn the game fast

6/ You Overreact to Small Issues
→ Minor problems trigger major responses
→ Proportionality doesn't exist
→ They calculate disclosure risk constantly
→ Hiding becomes rational

7/ You Make Them Watch You Shoot Messengers
→ Public criticism of others
→ Throwing people under the bus
→ Example-setting through punishment
→ They're taking notes

Your team tells you what you can handle.

Not what's actually happening.

Want the truth?

Become someone who can receive it.

♻️ Repost and follow Justin Bateh, PhD for more.

The Power of Someone Believing in You

98% of successful people share one thing in common:

(Thanks Justin Wright for inspiring this analysis)

Someone believed in them before they "made it."

Think about that.

Behind every breakthrough is someone who saw potential when there was no proof.

Not credentials.
Not experience.
Not a perfect track record.

Just raw, unproven potential.

And they bet on it anyway.

Maybe it was:
- A manager who gave you a shot you weren't "qualified" for
- A mentor who invested time with no guarantee of return
- A colleague who vouched for you in a room you weren't in
- A friend who reminded you of your worth when you forgot

That belief becomes the foundation of confidence.

It says: "You're capable of more than you think."

And here's the beautiful part:

You can be that person for someone else.

Look around your workplace today.

Who has the right attitude but lacks the opportunity?
Who shows up ready to learn every single day?
Who just needs someone to take a chance on them?

Don't wait for them to be perfect.
Don't wait for guaranteed success.

Bet on their potential.

Because someone once bet on yours.

Your legacy isn't just what you achieve.

It's who you help become who they're meant to be.

Who believed in you before you made it? And who needs you to believe in them today?

♻️ Repost to inspire someone in your network.

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Sean Kelly

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The Battle

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