Get clear on your career in 30 days or less. Guaranteed I Career Clarity Expert & 5x Certified Career Coach I Helping women who want to make a career change find their ideal career I DM me "Clarity"

I hate to burst your bubble, BUT… 😮

…This career that leaves you feeling stuck and unfulfilled isn’t what you’re meant to do.
You weren’t meant to spend 40+ hours each week doing work that doesn’t light you up!

Nope!
You’re capable of more!

🤸‍♀️ You’re meant to have a career that makes you come alive! 
🔆 That’s meaningful, exciting, and has a purpose.
🏋️‍♀️ That allows you to step into your full potential. 
💸 And pays you for all that you’re capable of! 

I'm Theresa White, Career Clarity Expert, 5x Certified Career Coach, and the only coach who guarantees career clarity in just 30 days. I’m the secret behind 600+ women who found careers that feel like “pinch me, I’m getting paid to do this?!” Clients consistently call my sessions “epiphanies” and an “answer to questions they’d been asking for years.”

🔸 SERVICES 🔸

The Career Clarity Formula is the most efficient coaching program for female professionals for gaining actionable career clarity, positioning yourself as a top candidate, and landing your dream job. I am so confident in my process that I guarantee you’ll know your right next career step in just 30 days.
 
🔸 CLIENT WINS 🔸

"The results were life-changing. I landed two dream job offers. I negotiated a top salary, more vacation time, and found work-life balance I didn’t think was possible. The Career Clarity Formula didn’t just help me find my dream job; it gave me the tools to believe in myself again."

"Between my first coaching session and getting the offer for my dream position, it took only 6 weeks!"

"It took less than a week to get clear on what I wanted next. I never thought that was even possible after being stuck for so many years."

"Less than 4 weeks into the program, I landed an Executive Director role at a company that completely aligns with my values. Theresa’s program gave me the clarity, confidence, and tools to step into my power as a leader."

"In less than 2 months, I received two job offers, including one for a dream role that’s fully remote, pays double what I was making before, and aligns perfectly with my goals."

“For a decade, I felt deflated, purposeless, and unhappy in my career—and I thought it was too late to make a change. Theresa helped me define my ideal position, and just envisioning it made me feel alive again. I just signed my offer letter, and I am OVER THE MOON about it! Theresa's coaching is literally life-changing.”

🔸 TAKE ACTION 🔸

DM me "Clarity" ✨

Register for my free class 'Start Your Career Change in 3 Simple Steps!' careerbloomcoaching.com/masterclass

Theresa White

7 red flags to spot before accepting a job offer.
(And the exact questions that expose them fast)

🚩 Vague role expectations/unclear success metrics.
Ask: How do you define success in this role?

🚩 No clear growth or advancement path.
Ask: What growth paths have others in this role pursued?

🚩 Leadership micromanages employees.
Ask: How do managers support autonomy and independent decision-making?

🚩 Culture feels political, toxic, or fear-based.
Ask: How would you describe your team’s working culture?

🚩 Burnout normalized or joked about.
Ask: How does the team maintain sustainable performance?

🚩 Work lacks meaningful impact or purpose.
Ask: How does this role contribute to company impact?

🚩 Learning and development not prioritized.
Ask: How do you support ongoing learning and development?

As a Certified Professional Career Coach, I see this way too often:

Brilliant women accept roles they secretly dread within months.

Always remember: 

You’re not just choosing a paycheck.
You’re choosing your daily reality.

Save this for your next interview.

Which red flag have you experienced before? 👇

#CareerAdvice #JobSearchStrategy #WomenInLeadership #CareerGrowth
#CareerClarity

Career Clarity in 30 Days. Guaranteed. | Career Clarity Expert & 5x Certified Career Coach | Podcast Host | The coach behind 600+ women who found careers that feel like *pinch me* I’m getting paid to do this?!

𝗢𝗞𝗔𝗬 𝗪𝗢𝗪. 𝗜 𝘄𝗮𝘀 𝗡𝗢𝗧 𝗲𝘅𝗽𝗲𝗰𝘁𝗶𝗻𝗴 𝘁𝗵𝗶𝘀.

I knew the Career Vision Board Workshop would be good.
I was 𝘯𝘰𝘵 prepared for the flood of messages that followed.

“I finally feel less stuck.”
“My dream job actually feels possible now.”
“I finally know what I’m aiming for.”

So many women left feeling lighter, clearer, and way more confident about what they want next. And since my inbox filled up with “I missed it, please bring it back” messages…

𝗜’𝗺 𝗿𝘂𝗻𝗻𝗶𝗻𝗴 𝗶𝘁 𝗢𝗡𝗘. 𝗟𝗔𝗦𝗧. 𝗧𝗜𝗠𝗘.

If you’ve been feeling stuck, restless, bored, or quietly thinking
“this isn’t it, but I don’t know what is”
this is for you.

𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂’𝗹𝗹 𝘄𝗮𝗹𝗸 𝗮𝘄𝗮𝘆 𝘄𝗶𝘁𝗵 𝗶𝗻 𝟵𝟬 𝗺𝗶𝗻𝘂𝘁𝗲𝘀:

✔️ A finished career vision board you can actually look at every day

✔️ Clear insight into what you want more of and what you’re done tolerating

✔️ Relief from that constant “something feels off” feeling

Give yourself 90 fun, intentional minutes to focus on 𝘺𝘰𝘶.
You are absolutely worth that.

📅 February 24 or February 26
✨ Free. Live. Replay included.
𝗟𝗶𝗻𝗸 𝘁𝗼 𝗷𝗼𝗶𝗻 𝗶𝗻 𝘁𝗵𝗲 𝗰𝗼𝗺𝗺𝗲𝗻𝘁𝘀!

If you don’t want to be sitting here next December thinking
“wow, I’m in the exact same place,”
this is your moment.

#CareerClarity #CareerChange #VisionBoard2026 #Masterclass #DreamJob

The people getting hired fastest right now?

They’re not better than you. They just understand how hiring actually works.

Most people think it’s about a perfect resume, more applications, better formatting, another certification.

It’s not.

It’s visibility. Relationships. Networking. It’s about being the person they already want to hire before the "Open Role" even exists. 

This week on Career Clarity Unlocked, I sat down with recruiter and coach Shreya Mehta 🚀 to break down what’s actually happening behind the scenes in hiring:

• How people get hired before jobs are even posted
• The hiring signals most candidates completely miss
• Why your networking feels awkward (and how to fix it)
• How to stay on a recruiter’s radar without being annoying
• And why the best time to build your network is when you don’t need a job

If you want to be the person who gets the call before the posting ever goes live, this episode shows you exactly how to become the "top of mind" candidate for the hidden job market.

🎧 Catch the full episode on Career Clarity Unlocked (link in the comments below)!

#NetworkingTips #HiddenJobMarket #CareerClarity #CareerChange #JobSearchStrategy

How toxic workplaces push high performers into quiet cracking.

If you’ve been feeling exhausted, detached, and like your spark has slowly disappeared… it’s not because you’re lazy or bad at your job. 

It’s because you’ve been trying to survive in a culture that normalizes the abnormal.

In this week’s newsletter, I break down:

✔️ The modern signs your workplace is toxic

✔️ Why high performers ignore red flags the longest

✔️ How to start planning your exit without panic or starting over

And if you’re ready to start imagining what a healthier career could actually look like, 𝗷𝗼𝗶𝗻 𝗺𝘆 𝗙𝗿𝗲𝗲 𝗟𝗶𝘃𝗲 𝗖𝗮𝗿𝗲𝗲𝗿 𝗩𝗶𝘀𝗶𝗼𝗻 𝗕𝗼𝗮𝗿𝗱 𝗪𝗼𝗿𝗸𝘀𝗵𝗼𝗽 (link in the comments). 💛

#QuietCracking #ToxicWorkplace #BurnoutRecovery #CareerChange #CareerClarity

I'll never forget the first time I realized my workplace was actually toxic. I was sitting in a meeting where my manager publicly criticized someone f

Open article: How Toxic Workplaces Push High Performers Into Quiet Cracking by Theresa White • 17 min read

How Toxic Workplaces Push High Performers Into Quiet Cracking

𝗥𝗲𝗺𝗼𝘁𝗲 𝐰𝐨𝐫𝐤 𝘄𝗶𝘀𝗵𝗹𝗶𝘀𝘁: 𝘄𝗵𝗲𝗿𝗲 𝐰𝐨𝐮𝐥𝐝 𝐲𝐨𝐮𝐫 𝐝𝐫𝐞𝐚𝐦 𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧 𝐛𝐞?

💭 Imagine you just started a new, fully remote job 💭

The company allows you to work from anywhere.

They even pay for your round-trip ticket.

And you will have high-speed internet and all the tools you need.

𝐖𝐡𝐚𝐭 𝐰𝐨𝐮𝐥𝐝 𝐛𝐞 𝐲𝐨𝐮𝐫 𝐝𝐫𝐞𝐚𝐦 𝐥𝐨𝐜𝐚𝐭𝐢𝐨𝐧?

Just some of my ideas to get you started….

💻 A coworking space in Buenos Aires
☕ A café in Italy
📖 A library in New Zealand
🚞 A cabin in the Swiss Alps
🏖️ A beach in Thailand
🏕️ A tent by Yellowstone Lake
🏝️ A cozy cottage in Bali
🍺 A Biergarten in Germany
🌳 A park in Vancouver
🏨 A resort in Hawaii
🏠 At home, on your kitchen table

Sometimes the easiest way to figure out what you want from your career…

is to start by imagining the life you want it to support.

And if you are tired of just daydreaming about that remote job and actually want to make it real…

𝗕𝗼𝗼𝗸 𝘆𝗼𝘂𝗿 𝗳𝗿𝗲𝗲 𝗼𝗻𝗲-𝗼𝗻-𝗼𝗻𝗲 𝗖𝗮𝗿𝗲𝗲𝗿 𝗖𝗹𝗮𝗿𝗶𝘁𝘆 𝗰𝗮𝗹𝗹 𝘄𝗶𝘁𝗵 𝗺𝗲: 
https://lnkd.in/daY5wipM

We will figure out what direction actually makes sense for you and how to move toward it.

What is your dream remote work location? Drop it in the comments! 

#RemoteWork #DreamJob #CareerClarity #CareerChange

𝗜𝗳 𝘆𝗼𝘂 𝗰𝗼𝘂𝗹𝗱 𝗿𝗲𝗺𝗼𝘁𝗲 𝘄𝗼𝗿𝗸 𝗳𝗿𝗼𝗺 𝗮𝗻𝘆𝘄𝗵𝗲𝗿𝗲, 𝘄𝗵𝗲𝗿𝗲 𝘄𝗼𝘂𝗹𝗱 𝘆𝗼𝘂𝗿 𝗱𝗿𝗲𝗮𝗺 𝗹𝗼𝗰𝗮𝘁𝗶𝗼𝗻 𝗯𝗲? 🌎

The author can see how you vote. Learn more

Accountability Coach | Project Manager | Fractional Chief of Staff | Helping visionary coaches and consultants get sh!t done and ditch the overwhelm 💪 | Vegan 🌱 + Alcohol-Free

Your business has grown faster than your systems - and you're feeling it.

You've built something real. Proven offers. Loyal clients. A team that supports you. But somehow you're still the one connecting all the dots, holding all the context, making all the strategic decisions.

Your team handles operations. Your business coach guides strategy. But no one else sees the whole picture the way you do.

And honestly? You're exhausted from being the only integration point.

That's the gap I fill.

I'm a Fractional Chief of Staff who works with multi-six-figure coaches and consultants who already have operational support but need someone at the strategic level - someone who can:

🔹Share the load of holding your business's complexity
🔹Help you make better decisions faster
🔹Translate your business coach's insights into what's actually feasible
🔹Coordinate your most important initiatives
🔹Free you up to focus on the work only you can do

Here's how I work:

I provide strategic thought partnership with hands-on support. I manage 1-2 strategic initiatives at a time (like your book launch or new program rollout), optimize key systems, and coordinate team efforts on priorities. But I'm not managing your team day-to-day or running operations - that's what your OBM or VA does.

I work at the strategic level alongside you - the layer between your visionary thinking and your team's operational execution.

What clients say:
They describe me as a trusted thought partner and strategic integrator who brings calm, structure, and momentum to complex visions. I excel at soundboarding, asking the right questions, and connecting dots others miss.

With 25 years of experience across diverse sectors, I bring deep pattern recognition and the ability to see both the big picture and the details that make execution possible.

My approach:
I help you bridge the gap between vision and reality. I zoom out to see your whole ecosystem, then help you flesh out the projects, timelines, and systems that bring your biggest ideas to life. I remove roadblocks, identify what's missing, and ensure your systems, team, and operations finally move in sync.

Ready for a strategic partner who shares the load?

Let's connect ✨


A bit about me: I'm into house music, dancing, yoga, strength training, reading, and plant-based cooking. ISFJ + Human Design 3/5 Emo Projector 


✉️ GET MY WEEKLY INSIGHTS (too good for social) all about bridging the gap between your big vision and daily execution:

https://vibehigh.kit.com/87437b9dcf

Moriah Bacus, CAPM Ⓥ

You have a book idea. Or a half-finished manuscript collecting dust.

And a very good reason why it's not done yet.

The book idea is rarely the problem. 

𝗧𝗵𝗲 𝗽𝗹𝗮𝗻, 𝘁𝗵𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀, 𝗮𝗻𝗱 𝘁𝗵𝗲 𝘀𝘁𝗮𝘆𝗶𝗻𝗴 𝗽𝗼𝘄𝗲𝗿 𝗮𝗿𝗲 𝘄𝗵𝗲𝗿𝗲 𝘁𝗵𝗶𝗻𝗴𝘀 𝗴𝗲𝘁 𝗰𝗼𝗺𝗽𝗹𝗶𝗰𝗮𝘁𝗲𝗱.

If you've been sitting on a manuscript (or a vision for one), Tuesday's email was written for you.

I'm breaking down the most common places authors get stuck, and sharing two Author Audits to help you clarify your vision and build real momentum - whether you haven't started yet or you're already in process.

I'm also pulling back the curtain on how I've supported coaches and consultants through every stage, from concept to bestseller - including my recent work alongside Story Consultant, Brand Strategist, and Thought Leadership Coach, Catalina Margulis 

Cat helps purpose-driven leaders and trailblazing experts turn their stories into signature books, magnetic brands, and powerful platforms for lasting impact. If you're not already connected with her, now's the time.

💌 Join here to get Tuesday's email delivered straight to your inbox: https://lnkd.in/gE2RNuuK

Fractional Chief of Staff for Multi-Six-Figure Coaches + Consultants | Strategic Alignment System: Clarity, Capacity, Continuity | Stop being the bottleneck | Vegan 🌱 + Alcohol-Free

I don't soften my language.

Not in my content. Not in my client work. Not in my personal life.

I've been consciously leaning into directness as part of deconditioning from my "good girl programming." 

And I've noticed a pattern in how some people respond when they encounter clarity without the usual social lubrication:

They feel called out rather than informed. 
They reframe clarity as harshness or formality. 
They make it about the delivery rather than the content. 
They offer explanations and justifications rather than simply receiving the feedback.

Here's what's actually happening: 

Most people use softening language as a signal that says, "I'm not a threat." When that layer is absent, people mistake directness for hostility - even when the content is completely reasonable.

And here's why this matters:

𝗧𝗵𝗲 𝘀𝗼𝗳𝘁𝗲𝗻𝗶𝗻𝗴 𝗵𝗮𝗯𝗶𝘁 𝗱𝗼𝗲𝘀𝗻'𝘁 𝗷𝘂𝘀𝘁 𝗰𝗼𝘀𝘁 𝘆𝗼𝘂 𝗽𝗲𝗿𝘀𝗼𝗻𝗮𝗹𝗹𝘆 - 𝗶𝘁 𝗰𝗼𝘀𝘁𝘀 𝘆𝗼𝘂𝗿 𝗯𝘂𝘀𝗶𝗻𝗲𝘀𝘀.

• When you soften feedback to a team member, they don't course-correct. They think things are fine.
• When you soften your offer, prospects don't understand the value. They see it as optional, not essential.
• When you soften your content, your ideal client doesn't recognize themselves in it. They keep scrolling.

𝗛𝗲𝗿𝗲’𝘀 𝘄𝗵𝗮𝘁 𝗶𝘁 𝗹𝗼𝗼𝗸𝘀 𝗹𝗶𝗸𝗲 𝗶𝗻 𝗽𝗿𝗮𝗰𝘁𝗶𝗰𝗲:

❌ "I was thinking maybe we could try to..." 
✅ "Let’s do this."

❌ "I'm not sure if this makes sense, but..." 
✅ "Here's what I'm seeing."

❌ "Would it be possible for you to consider..." 
✅ "Could you please [specific action]."

❌ "I could be wrong, but it seems like..." 
✅ "This isn't working. Let's talk about what needs to change."

My weekly newsletter open rates? 65-70%. Well above industry average. My ideal clients can clearly relate to my message.

The people who unsubscribe from my emails or ghost after one conversation? They were never going to be aligned clients anyway.

The people who stay, who open every email, who reach out to work together? They came for exactly this - unfiltered clarity.

𝗥𝗲𝗳𝘂𝘀𝗶𝗻𝗴 𝘁𝗼 𝘀𝗼𝗳𝘁𝗲𝗻 𝗶𝘀𝗻'𝘁 𝗮 𝗿𝗶𝘀𝗸. 𝗜𝘁'𝘀 𝗮 𝗳𝗶𝗹𝘁𝗲𝗿 - 𝗮𝘁𝘁𝗿𝗮𝗰𝘁𝗶𝗻𝗴 𝗮𝗹𝗶𝗴𝗻𝗲𝗱 𝗰𝗹𝗶𝗲𝗻𝘁𝘀 𝗮𝗻𝗱 𝗿𝗲𝗽𝗲𝗹𝗹𝗶𝗻𝗴 𝘁𝗵𝗲 𝗼𝗻𝗲𝘀 𝘄𝗵𝗼 𝘄𝗲𝗿𝗲 𝗻𝗲𝘃𝗲𝗿 𝗮 𝗳𝗶𝘁.

Your team doesn't need your kindness wrapped in vague language. Your clients don't need reassurance that you're not "too much." Your content doesn't need to apologize for taking up space.

We need your clarity. Your authority. Your unfiltered insight.

𝗤𝘂𝗲𝘀𝘁𝗶𝗼𝗻 𝗳𝗼𝗿 𝘆𝗼𝘂: Do you catch yourself softening language without even realizing it? Where does it show up most - with your team, in your offers, or in your content?

Moriah is standing in front of a large window with the CN Tower behind her in the distance

We were parting ways after a coffee meetup. I'd been struggling to open up about something weighing on me.

As I said goodbye and turned to cross the street, he called after me and said, "Hey! I'm your friend, okay?"

At the time, I didn't realize how important that message was. I remember smiling and saying "okay..."

Weeks later, in a moment of crisis, I remembered that moment. I knew he was the only person I could confide in who would get it. And he answered the call. Being able to talk through what was happening centered and grounded me. 

Yesterday, in a conversation with someone I'm exploring a working relationship with, I was trusted with something heavy they were going through. 

The conversation went deep. A lot was processed.

Near the end of the conversation, it came back around to working together. I told them - "I'm your friend. I'll be here for you through this and we can talk business when you're on the other side of it." 

I could sense the impact of my words.

In a world where trust seems harder than ever to come by, don't underestimate how much it means to show up for people and clearly communicate your friendship. Even when the relationship is new.

Because we all deserve to have someone we can feel safe with, who we can confidently turn to when sh!t hits the fan.

Early morning light shining through trees at High Park in Toronto

Most multi-six-figure coaches I know have been burned by at least one hire.

A founder told me recently he hired a VA and ended up paying around $6K for 12 social posts. 

Another said that after a similar experience, her partner brought it up every single time she considered investing in outside support again - as proof it wasn't worth it.

They hired someone - a VA, a contractor, sometimes a coach - and when it didn't land, they filed all business support into the same mental folder: overhead. Something to justify rather than invest in.

Here's what I want to gently push back on.

An expense 𝘥𝘦𝘱𝘭𝘦𝘵𝘦𝘴. You pay it, it's gone, and the only question is whether it was worth the cost. 

An investment 𝘣𝘶𝘪𝘭𝘥𝘴 𝘴𝘰𝘮𝘦𝘵𝘩𝘪𝘯𝘨 𝘵𝘩𝘢𝘵 𝘬𝘦𝘦𝘱𝘴 𝘸𝘰𝘳𝘬𝘪𝘯𝘨 - systems, capacity, clarity - long after the initial outlay.

𝗧𝗵𝗲 𝗱𝗶𝗳𝗳𝗲𝗿𝗲𝗻𝗰𝗲 𝗶𝘀𝗻'𝘁 𝘁𝗵𝗲 𝗰𝗮𝘁𝗲𝗴𝗼𝗿𝘆 𝗼𝗳 𝗵𝗶𝗿𝗲. 𝗜𝘁'𝘀 𝘄𝗵𝗮𝘁 𝘁𝗵𝗲 𝗵𝗶𝗿𝗲 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝗰𝗿𝗲𝗮𝘁𝗲𝘀.

When you bring in a strategic partner, the work compounds:

• A proposal process built in month two is still closing clients in month eight. 
• A conference strategy built in Q1 means every room you walk into this year is intentional, not a gamble.
• A book launch strategy developed in month one means you're not scrambling six months later trying to retrofit a marketing plan onto a timeline that's already slipping.

That's not overhead. That's infrastructure.

𝗧𝗵𝗲 𝗿𝗲𝗮𝗹 𝗲𝘅𝗽𝗲𝗻𝘀𝗲 𝗶𝘀 𝘁𝗵𝗲 𝗿𝗲𝘃𝗲𝗻𝘂𝗲 𝘁𝗵𝗮𝘁 𝗱𝗶𝗱𝗻'𝘁 𝗰𝗼𝗺𝗽𝗼𝘂𝗻𝗱 𝘄𝗵𝗶𝗹𝗲 𝘆𝗼𝘂 𝘄𝗲𝗿𝗲 𝘀𝘁𝗶𝗹𝗹 𝗳𝗶𝗴𝘂𝗿𝗶𝗻𝗴 𝗶𝘁 𝗼𝘂𝘁 𝗮𝗹𝗼𝗻𝗲.

One of my clients put it plainly two months into the new year: "𝘐'𝘷𝘦 𝘢𝘭𝘳𝘦𝘢𝘥𝘺 𝘴𝘪𝘨𝘯𝘦𝘥 𝘮𝘰𝘳𝘦 𝘤𝘭𝘪𝘦𝘯𝘵𝘴 𝘵𝘩𝘪𝘴 𝘺𝘦𝘢𝘳 𝘵𝘩𝘢𝘯 𝘐 𝘥𝘪𝘥 𝘢𝘭𝘭 𝘰𝘧 𝘭𝘢𝘴𝘵 𝘺𝘦𝘢𝘳..."

Not because he got more hours in his day. Because the right things started compounding.

___

Have you been burned by a hire that felt like an expense in hindsight? I'd love to hear what that experience taught you.

If my work wasn't focused on coaches and consultants, I'd be working with…

Authors. 
Event producers.
Keynote speakers. 

.
.
.
.
.

Surprise! I already am.

My clients are authors. They're keynote speakers. They produce and host local and international events. They run multiple revenue streams, serve large audiences, and create ripple effects that extend far beyond their direct client work.

And the more you add to a business, the more context there is to hold.

Someone has to see how the book launch connects to the speaking calendar... connects to the group program waitlist... connects to the team's capacity.

That someone is usually you.

𝗔 𝗳𝗿𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗹 𝗖𝗵𝗶𝗲𝗳 𝗼𝗳 𝗦𝘁𝗮𝗳𝗳 𝗰𝗵𝗮𝗻𝗴𝗲𝘀 𝘁𝗵𝗮𝘁.

With 15+ years in project and event management, I'm built for complexity - for holding the whole ecosystem so you don't have to hold it alone.

If you're building something bigger than a single revenue stream, let's explore what working together could look like. Send me a DM.

P.S. This was on my mind after yesterday's email about working with authors. If you didn't catch it, reply here, and I'll send it over.

"𝘐 𝘵𝘩𝘪𝘯𝘬 𝘐 𝘯𝘦𝘦𝘥 𝘺𝘰𝘶𝘳 𝘢𝘥𝘷𝘪𝘤𝘦 𝘴𝘰 𝘵𝘩𝘢𝘵 𝘐 𝘥𝘰𝘯'𝘵 𝘳𝘦𝘱𝘦𝘢𝘵 𝘵𝘩𝘦 𝘶𝘯𝘪𝘤𝘰𝘳𝘯 𝘩𝘪𝘳𝘦 𝘵𝘳𝘢𝘱!"

A few weeks ago, I published an email called "The Unicorn Hire Trap."

Within 24 hours, I got that reply from Sarah (name changed).

Sarah had just gotten notice that her EA of 7 years was leaving. Jessica had been handling everything - graphic design, social media, CRM management, client communication, project coordination, and marketing support.

Sarah's first instinct? Find one person to replace her.

𝗧𝗵𝗲 𝗽𝗿𝗼𝗯𝗹𝗲𝗺: Jessica wasn't doing one job. She was doing the work of 3-4 specialists. And after 7 years, she'd built institutional knowledge that made her exponentially more valuable - knowledge you can't hire on day one.

We booked a strategic consultation.

I walked Sarah through my role decomposition process. We broke down Jessica's work, mapped what AI could handle, calculated actual hours, and identified must-haves vs. nice-to-haves.

𝗪𝗵𝗮𝘁 𝗼𝘂𝗿 𝗮𝗻𝗮𝗹𝘆𝘀𝗶𝘀 𝗿𝗲𝘃𝗲𝗮𝗹𝗲𝗱 𝘀𝘂𝗿𝗽𝗿𝗶𝘀𝗲𝗱 𝗵𝗲𝗿.

Sarah thought she needed to hire for 6 different skill categories. Our analysis revealed what she 𝘢𝘤𝘵𝘶𝘢𝘭𝘭𝘺 needed - and it wasn't what she expected.

𝗧𝗵𝗲 𝗿𝗼𝗹𝗲 𝘀𝗵𝗲 𝘄𝗮𝘀 𝗮𝗯𝗼𝘂𝘁 𝘁𝗼 𝗽𝗼𝘀𝘁? Would have gotten zero qualified applicants or completely wrong ones.

𝗧𝗵𝗲 𝗿𝗼𝗹𝗲 𝘄𝗲 𝗹𝗮𝗻𝗱𝗲𝗱 𝗼𝗻? Clear, specific, and realistic for her budget and timeline.

𝗡𝗲𝘅𝘁 𝘄𝗲𝗲𝗸'𝘀 𝗲𝗺𝗮𝗶𝗹 𝗯𝗿𝗲𝗮𝗸𝘀 𝗱𝗼𝘄𝗻 𝘁𝗵𝗲 𝗲𝗻𝘁𝗶𝗿𝗲 𝗽𝗿𝗼𝗰𝗲𝘀𝘀 - the analysis, the actual conversation, and what Sarah's walking away with. Plus a quick self-assessment quiz so you can figure out if your next hire is actually one role or three.

If you're not on my weekly email list yet, sign up here: https://lnkd.in/gE2RNuuK

𝗜𝗳 𝘆𝗼𝘂'𝗿𝗲 𝘀𝘁𝘂𝗰𝗸 𝗼𝗻 𝘆𝗼𝘂𝗿 𝗻𝗲𝘅𝘁 𝗵𝗶𝗿𝗲, 𝗜 𝗼𝗳𝗳𝗲𝗿 𝗽𝗮𝗶𝗱 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝘁𝗶𝗼𝗻𝘀 𝘁𝗼 𝗵𝗲𝗹𝗽 𝘆𝗼𝘂 𝗴𝗲𝘁 𝗰𝗹𝗮𝗿𝗶𝘁𝘆. 𝗗𝗠 𝗺𝗲 𝗮𝗻𝗱 𝘁𝗲𝗹𝗹 𝗺𝗲 𝘄𝗵𝗮𝘁 𝘆𝗼𝘂'𝗿𝗲 𝘄𝗼𝗿𝗸𝗶𝗻𝗴 𝘄𝗶𝘁𝗵. 𝗜𝗳 𝗶𝘁'𝘀 𝗮 𝗳𝗶𝘁, 𝗜'𝗹𝗹 𝘀𝗲𝗻𝗱 𝘆𝗼𝘂 𝗱𝗲𝘁𝗮𝗶𝗹𝘀 𝗼𝗻 𝗵𝗼𝘄 𝘄𝗲 𝗰𝗮𝗻 𝘄𝗼𝗿𝗸 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.

Moriah is sitting with a thought bubble that appears over her head - inside is a magical unicorn

Instead of a performative post for #IWD26, let's get real. And men + others not impacted by Perimenopause or Menopause, have you considered the impact on your clients, team, and colleagues who are moving through this stage and trying to function like everything's "business as usual?"

Women in perimenopause/menopause: If it impacts your ability to show up for your clients/work, are you open about it or not? #IWD26

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Moriah Bacus, CAPM Ⓥ

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