A creative Solopreneur building personal brands for the top 1% entrepreneurs on LinkedIn and sharing what I learn along the way.

In December 2022, I was building my personal brand to land a UX design internship.

I didn’t expect it would turn into a business serving 80+ CEOs.

Here's my story:

I met my first client - a UX Design Agency founder who looked at my work and said,

“Your design skills are good… but your ability to position people is rare. You should build personal brands, not interfaces.”

He handed me his LinkedIn account.

I built his personal brand from scratch.

He loved it. Then he referred his brother... a co-founder whose account had been poorly managed by another agency.

I took over.

Both profiles grew. Both businesses did, too.

Then in October 2023, I started freelancing.(it didn't worked out well)

So I positioned myself as a solopreneur.

By early 2024, I was working with CEOs, entrepreneurs, and founders across the U.S. - including Silicon Valley startups backed by top venture capital firms.

Then I launched Mikaios, a personal branding company built on one belief:

If people knew your story, they’d trust your brand.

→ 80+ CEOs and founders served globally
→ 5,400+ posts written.
→ 200+ qualified leads generated.
→ 10M+ views generated organically.

In 2025, I founded Brand By Content, a media company that helps people build authority at scale through newsletters, systems, and education.

Recognition

🏆 Ranked 28th LinkedIn Creator on Taplio’s Growth Challenge (out of 2,600+)
🏆 Ranked 12th Best Storyteller & Writer in India by Favikon

Today, I help CEOs and founders who already have the results (but not the visibility) build personal brands that attract opportunities, partnerships, and recognition.

If you’re ready to become known for what you do best, book a private strategy call with me:https://cal.com/johnnaveen/strategycall

John Naveen

Infosys

1. Working as a Power Platform Developer, delivering end-to-end business solutions using Microsoft Power Platform tools such as Power Apps, Power Automate, and Power BI.
2. Built and optimised automated workflows using Power Automate to streamline internal processes and reduce manual effort.
3. Created interactive dashboards and reports using Power BI to visualise data and support business decision-making.
4. Integrated Power Platform solutions with SharePoint, Microsoft Teams, Outlook, and Dataverse for seamless enterprise workflows.
5. Documented process flows, technical specifications, and user guides to ensure maintainability and knowledge transfer.

User Experience Engineer

BiCSoM

1. Led the end-to-end design process for web and mobile applications, taking multiple products from zero to one, from ideation to launch.
2. Collaborated closely with product managers, developers, and stakeholders to define user journeys, functional requirements, and design goals.
3. Conducted user interviews and usability tests to identify pain points, validate design assumptions, and improve user experience.
4. Created low-fidelity wireframes using Miro and transformed them into high-fidelity, responsive UI designs using Figma.
5. Designed scalable and intuitive user interfaces for both web and mobile platforms with a focus on responsive design, accessibility, and clarity.
6. Developed and maintained design systems to ensure consistency across products.
7. Worked on multiple domains, including [e.g., e-commerce, healthtech, edtech], tailoring design solutions to specific user and business needs.
8. Collaborated with developers to ensure pixel-perfect implementation of designs and conducted design QA during development cycles.
9. Participated in client meetings and presentations to explain design rationale and gather feedback.

User Experience Designer

Bowled.io

1. Created engaging social media posts and visual content related to UI/UX design trends, principles, and project highlights to boost design awareness and audience engagement.
2. Conducted usability testing of in-development games, analyzing gameplay experience and providing actionable UI/UX feedback to improve player engagement and interface clarity.
3. Participated in game ideation sessions with developers and designers, contributing creative concepts and UI flow suggestions for new gaming experiences.
4. Shot and edited promotional videos showcasing game ideas and gameplay, collaborating with the game development team to communicate game concepts effectively.
5. Designed responsive websites for newly launched games, focusing on clean UI, intuitive navigation, and seamless user experience across devices.
6. Supported the design team with wireframes, interface mockups, and asset creation to accelerate project timelines.

User Experience Designer Intern

AMMEGA

Product Designer

Kln Engineering Products Private Limited

Roles and Responsibilities Include:
- Supplier and In-house Parts Inspecting and Provide Parts Clearance.
- Developing New Parts from prototype to Mass production. 
- Gauge, Tool and Fixture planning.
- PPAP Document Preparation. 
- CAPA ownership and/or support.
- 8D Document Preparing.
- Interacting effectively with customers, suppliers, and internal resources.
- Managing projects and/or providing project support from the Quality function.
- Facilitating the identification of project risks, developing mitigation actions, and managing mitigation plan(s).
- Performing root cause analysis and corrective actions.
- Effectively employing problem-solving tools/methodology
- Other responsibilities as assigned.

New Product Development

TVS Motor Company

I worked at tvs motor company as a quality engineer in the new product development department. my role and responsibilities are to deliver a quality product from the conveyor to the customer. Ensure New product parts dimensions and appearance are in as per drawing and vehicle and engine assembly are assembled as per PFD. Maintaining various data and circulating non-conference to all higher authorities.

Hi 😊

I am Always Super curious to learn new things
Because of passion and love, I get into UI/UX design. 

🧠 19/1000 Ui/Ux Knowledge sharing call done
🔁 Learn - Try - Make it as content - Repeat

1. I love content creation 📷 so I create content on various social media like YouTube, Linkedin and Instagram. Content related to Ui/UX design, travel, Lifestyle and whatever I learned I try to make as easy to understandable content 
2. I love listening to people's stories and experiencing a culture so I started solo travelling by hitchhiking (Hosur to Kanyakumari to Kerala to Gokarna to Goa 22 days trip)
3. I loved reading books 📚 Nowadays I am filling my Amazon cart with books, My motto is creating hobbies without gadgets so reading books is the best companion.
4. Listening to songs 🎧 , Sketching, Learning new skills, Building new habits etc

Thanks for visiting my profile

I appreciate your patience  

Would you like to connect with me? 
https://linktr.ee/arunkrishnamoorthy

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John Naveen

Arun Krishnamoorthy

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