Jackie Hermes

Accelity

We help companies grow faster with bold sales and marketing processes that actually work—not the “push content and say a prayer” method that many agencies use.

Our team is a blend of bold thinkers, creative problem-solvers, and data enthusiasts who love turning challenges into wins. We’re obsessed with helping businesses scale by delivering smart, tailored strategies that convert leads into loyal customers.

With our friendly, hands-on approach, Accelity is more than just a partner—we’re an extension of your team. Whether it’s building brand awareness, generating demand, or optimizing for conversion, we make marketing make sense.

DM me 👉 let’s create something bold together.

Founder & CEO

Just A Girl Inc.

Advisory Board Member

gener8tor

Startup Mentor

Building Brave

Mentor to Female Professionals

The Commons

Mentor

Women's Entrepreneurship Week

Women's Entrepreneurship Week is an event series that spark business and economic growth by showcasing, educating and connecting women entrepreneurs and professionals in Milwaukee, Wisconsin and beyond.

Learn more at https://www.wewmke.com/

Co-Founder

Golden Angels Investors

Advisor

Sweet Monkees

Sweet Monkees are delicious dairy-free cookies made with healthy ingredients, found at select Milwaukee area grocery stores and Milwaukee-area events. I built this business from the ground-up, marketing and successfully selling to over 10 grocery chains over 3 years. In 2014, I sold this business to focus on Accelity.

Owner

Zywave

I managed the marketing department at Zywave. As product marketers, we focused on go to market strategy and brand awareness. In addition, my team created joint sales and marketing communications and demo materials to speak to clients in a meaningful way. The marketing department also manages zywave.com content and Zywave's social media presence.

Head of Marketing

The Market Analyst is a marketing and product management role. I was the analyst on Zywave's best selling product—Broker Briefcase Benefits. In this role, I studied market developments and maintained an understanding of the constantly changing field. In addition, I conducted won, loss, exit, and other partner interviews to gain a deeper understanding of Zywave's broker clients. Another key piece of this role is analyzing product performance monthly to identify hot topics, product usage trends, and focus for content to reinforce product roadmap.

Market Analyst

I worked to brand Zywave as a premiere Milwaukee employer and expand local awareness. Presented at speaking engagements on local campuses, at job fairs, and other volunteer opportunities. I was part of a task force that pioneered Zywave's social media presence by writing vision documents, evaluating reporting tools, holding company-wide training sessions, and creating pages on Twitter, Facebook, and Linkedin.

Recruiting Consultant

GE Healthcare

Worked in the cardiology department to expanded Computed Tomography marketing library by coordinating image layouts and text in customer brochures, Powerpoints, and other materials. In addition, I founded the Marketing Path program to enhance associates knowledge of the role of Marketing in Healthcare. My team led a business improvement project that concentrated on increasing Net Promoter Score in the cardiology department. Finally, I provided sales support for 14 Account Managers who exceeded an sales target of $56 million in 2008.

Sales & Marketing

Growing B2B software co's w/ marketing that *actually works* | founder + CEO @ Accelity | built from $0 to 7-figures with no funding

It all started in 1986 in Lansing, Michigan.

Kidding. (Well, not really, but that’s not how I’m going to start this story.)

I started my entrepreneurial journey with cookies. Really. A vegan cookie company… and I wasn’t vegan (I gave it a shot and dang, it was hard!). I turned four cookie recipes into a business—designing packaging, finding a kitchen and making the cookies, eventually outsourcing production, then selling and establishing distribution to 12 grocery stores around Wisconsin.

The cookies taught me how to hustle. As a 24-year-old MBA, I definitely didn’t picture myself hoisting up tents at farmers markets to hand out $5 bags of cookies, or being the demo lady at the grocery store, but there I was. I still had a full-time job running the marketing department at a SaaS company, and a baby.

I’m so grateful for that experience because the money I made helped me start Accelity. What began as a one-woman consultancy blossomed into a kick-ass team of 20 and counting and a group of amazing, loyal clients all over the US.

LinkedIn has been a HUGE contributor to our growth over the past few years. I got talked into—okay, almost forced; I really, really didn’t want to do it—publishing videos about my entrepreneurial experiences in mid-2018 and have steadily grown an audience since. The LinkedIn community has given me so much love and support and I could not possibly be more grateful for the opportunities.

Outside of my professional life, I was a foster parent for two years and two of my three beautiful kiddos were adopted in Milwaukee. People always ask about hobbies, so here you go: lots of travel, fitness, exploring Milwaukee, and playing a lot of Taco vs. Burrito with my kids.

We help B2B software companies grow faster with bold sales and marketing processes that actually work—not the “push content and say a prayer” method that many agencies use.

We’re different. An agency born from software, our team has years (and years) of hands-on experience working with high-growth B2B software companies.

Want to know how we do it? Check out the links below.

RC MKE

RC MKE is a fractional CFO consultancy. I founded this company for one simple reason: most CFOs are focused on cost-saving, and I am focused on building sustained growth and increasing the shareholder value.

Contact me to discuss outreach and diligence for a merger or acquisition, and virtual CFO services such as: finance systems implementation, cash flow forecasting and management, insurance program management, and financial modeling.

Industry experience includes technology, manufacturing, distribution, logistics, medical, marketing and service.

Chief Executive Officer

Crescendo Collective

Chief Financial Officer

Stone House Collective

Fractional CFO

Mama Bev's Bakery

Crownpeak

Corporate Finance Consultant

Outlaw Soaps, Inc

Circa

Mergers and Acquisitions Consultant

The Brewer Company

Brewer is a medical device company that brings the most advanced and highest quality products to healthcare networks (hospitals, clinics, pharmacies) and dental offices. I was brought in to run accounting and IT, later adding the entire operations division; at the end of my tenure at Brewer, my team was more than 75 people.

Most notably during my time at Brewer, I doubled shareholder value by supporting revenue growth, completing an acquisition of a strategic partner, process improvement, and cost management. These actions resulted in top-line growth of 30% and increased profit of 187% during my tenure.

Vice President Of Finance And Operations

Hampel Corp.

Hampel is a thermoformer of heavy-gauge plastic, whose mission is to turn customer challenges into success. A client of mine for 10 years at Baker Tilly, Hampel recruited me to lead their finance and IT divisions as Chief Financial Officer.

My main accomplishments at Hampel include: transitioning the company from a fully-funded healthcare plan to a self-funded plan, saving $500,000 in three years, and leading the refinancing of industrial revenue bonds, saving the company $300,000 over 10 years. I also worked with the executive team to implement the Entrepreneurial Operating System (EOS).

Of course, costs must be managed in every business. That’s what every finance professional will tell you.

I believe that the only path to massive increases in revenue, profits and shareholder value is to focus on growth.

That’s what makes me different from other CFOs.

I bring my extensive finance and operations knowledge to small and mid-sized companies everywhere. My expertise includes mergers and acquisitions, new product development and go to market, and smart systems to support data-driven decision making.

Message me to discuss any of the above!

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The Battle

Jackie Hermes

Ryan Calton

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