College teacher turned ghostwriter | Scaling founders, coaches, and consultants to $100K+ /mo | Writing to build wealth and better self | 98,000 on Twitter (X)

Taylin John Simmonds

I just want you to know, it’s possible to become a full time writer. 

It might take longer than expected. It might not happen the way you expected. But it is possible. 

Please, on the hard days, remember that.

College teacher turned Substack ghostwriter | Helping multi-passionate writers and creatives earn on the internet | 2 billion impressions | $4,000,000+ revenue generated | All in on Substack

I ghostwrote for 6 months with zero pay.

3am writing sessions to hit deadlines. Then I’d teach college classes from 8am to 6pm (exhausting).

I tracked every win. Saved the screenshots. Studied what worked.

That invisible work became my portfolio.
That portfolio landed my first paid client at $3,000 a month.

To get paid, get proof.

I’m 31, Canadian, introverted, and run a small online writing biz with my high school best friend.

Last year, we did $315,000 in revenue.

What we sell (copy us if you like):

– Social media ghostwriting: $4,700/mo + 10% commission
– Newsletter ghostwriting: $2,000 /mo
– Ghostwriting coaching: $5,700/qtr
- Ghostwriting course: $500
- Paid Substack newsletter: $99/yr

How we market:

– Post on LinkedIn 5x/week
– Post on Substack 7x/week
– Post on Twitter 14x/week
– Email my list 2-3x/week
– DM 100 people/mo on LinkedIn

Tools we use:

– Loom (SOPs and audits)
– Stripe + Whop (payment processors)
– Calendly (calendar bookings and pre-sale automation sequences)
– Heartbeat (community platform for coaching)
– Eden (all writing + my entire life in systems)
– Notion (company systems)
– Claude + ChatGPT (AI assistance)

Where I started:

4 years ago I was a college teacher who knew nothing about business, marketing, or sales. I just wanted more control over my time and to make a little more money. Today, I have exactly that.

if you do a fraction of this, you can make $100K /yr on Substack alone. You just need the right offers, strategy, and time.

I hope this gives you some direction.

—Taylin

My tiny writing biz did $315,000 last year.

If I were starting over and wanted 6 figures, I’d ghostwrite newsletters on Substack.

Go to LinkedIn, find business owners, health coaches, and tech founders. DM them. Show them how a paid newsletter will make them more per mo than they pay you.

Do this well and you’ll have more clients than you can handle.

Funny... After 31 years of exploring, my happy life turned out to the simple one.

• Reading great books
• Going on walks to think
• Writing what I’d love to read

A little breathwork. A lot of time with my gf.

That’s it. That’s happiness.

Build in public (show your process)
Think in public (share your insights)
Write in public (show your skill)

Public credibility creates private opportunities.

If you want to level up in life, you must create more than you consume.

Create art, books, content, products, and businesses. Shape your body, mind, and environment. Build your ideal life one tiny step at a time.

Most people are stuck because they only watch. Don’t be like them.

Create something. Anything.

You only need 1 client.

Not one who underpays, drains your energy, and ignores boundaries.

1 client who pays more than most corporate salaries, treats you like a professional, and builds with you long term.

That single client will permanently change what you think is possible with a one person business.

You're exhausted because you have too many open loops.

Too many books you’re reading. Articles you’re writing. Skills you’re learning. Businesses you’re building. Problems you’re solving.

Pick one thing (for now). And grieve the rest. 
Energy will follow.

Don’t write with AI. Write assisted by AI.

AI can come up with ideas. You decide which are worth writing.
AI can research. You fact-check.
AI can give feedback. You choose what to keep.

You think. You write. You lead.

You bring the perspective, taste, and truth that no machine can.

AI saves you time.

Not so you can write less, but so you can write more, write better, and write more you.

Solo building is overrated.

Find your people. Meet daily. Build cool sh*t together.

I’m creating a newsletter ghostwriting course with two close friends and it’s the most fun I’ve had in months.

Few things beat building with people who care as much as you do.

The happiest people I know are not doing more. 
They are noticing more.

They pause to celebrate small wins others ignore. Ten minutes of focused work. One uncomfortable email sent. An honest start on a low-energy day.

That habit will make you effective.

Because people who notice progress keep going.

Multi-passionate people get stuck because they over-consume and under-create.

You don’t have to give up learning. But you do need to devote yourself to producing work daily.

Create for 2-4 hours in the morning. Explore for 1-2 hours in the evenings.

That’s how you both learn and earn with multiple interests.

You don't need motivation to achieve great things.

I don't always feel like writing.
I don't always feel like working.
I don't always feel like exercising.

Honestly, MOST days I don't feel like it.

But I do it anyways.
And I never regret it.

The future won’t belong to specialists who refuse to change.

It will belong to people who can become someone new again and again.

Technology is moving too fast for fixed identities.

Agency, learning speed, and keeping cool under uncertainty are the new job security.

A lack of pressure leads to an abundance of procrastination.

New milestone: 100 paid subscribers on Substack!

Lucas Bean

CEO @ Social Proof | Leader, Ai, Adtech, Analytics, AiO, Fintech, Games, Entertainment, Web3, Creator Economy | ex Atari, Sony, Experian, Deloitte | User Acquisition Expert | speaker, advisor, ENTP

I’m a seasoned tech executive with deep entrepreneurial experience ready to help you build, scale and win.

I'm top 3 globally in:
• User acquisition
• Retention
• Community building
• UX optimization

20+ years in marketing, data science and product leadership
Author of Community Market Fit - Published April 2025 
Ex-Atari, Sony Pictures, Experian, Deloitte
Founder, CEO, GM, CMO, COO, SVP of Marketing & Ops

I specialize in scaling businesses fast through:
• User acquisition & retention strategy
• Data-driven marketing
• Product development
• P&L management
• Advanced automation
• Consumer experience design
• Growth operations

Proven wins:
✔️ Helped raise over $50M in venture capital
✔️ Built & exited a solo venture at $500K+/year
✔️ Took an adtech company public (founded in 2008, IPO in 2017)
✔️ Executive roles at 3 companies that exited for $1.4B+ combined

Marketing expertise:
• Copywriting
• SEO
• Email marketing
• Content creation
• Influencer strategy
• Video & display ads
• Marketing automation
• Flywheel effects
• Full-stack paid media (desktop/mobile)

Industry experience:
Fintech, Adtech, Gaming, Entertainment, Dating, Web3, Creator Economy, Social E-commerce

Leadership style:
I’ve built scrappy teams from scratch and turned underperforming teams into high-output machines.

I believe complex systems can be distilled into simple, marketable messages that resonate deeply with customers, fans, and stakeholders.

Now? I’m focused on helping others build fast, scale smart and stand out.
Open to clients, partnerships, and strategic opportunities.

GM & Head of Product 

Strategic Consulting to startups, founders, executive management of fortune 1,000 companies. Providing expert advice and execution on Web3, NFT, Operations, General Management, digital marketing efforts, Web3 onboarding, core operational issues, Data Analysis, Strategy, P&L Management, Product Development, Product Innovation, User Experience, User Acquisition & Retention. 

I help turn new and existing businesses into finely tuned digital powerhouses by auditing current 
 internal processes. I then use analytics, acquisition, retention, mentoring & media management to determine KPI's and hyper improve performance metrics with precise strategic tactics. 

Channels Leveraged: Analytics, Influence Marketing, Community Building, Social, Display, Search Paid + Natural, email, mobile.

Current Business fields of expertise (no one is an expert, always learning):
NFTs
Web3 (P2E Gaming, Metaverse etc.)
Gaming and esports 
Mobile Gaming
Fintech
Influence Marketing
e-commerce (social selling)
Entertainment 
Mobile Apps
Digital Products
Digital & IRL Events

Increase your luck surface area by showing up

90% of success is literally just showing up.

So create your own luck 

How many:

days
weeks
months
decades

were they showing up consistently? 

They showed up everyday and you call it luck?

It only takes that one time to land an opportunity of a lifetime or to miss it. 

Be consistent.


Follow me Lucas Bean for more

Lucas Bean 

20 years Marketing, Data Science & Product Executive | Author of Community Market Fit | ex Atari, Sony, Experian, Deloitte | User Acquisition & Retention Expert | consultant, speaker, advisor, Ai Automation Expert

10 things to ask in your next Job Interview,
(And what NOT say):

Interviews are like any first meetings,
Awkward and uncomfortable.

They only give you 60 minutes to:

✅ See if you’re a fit.
✅ Sell your strengths.
✅ Show your enthusiasm.

To do your research is to be prepared
Practice what you'll say and how you'll say it

Avoid saying these 10 things:
(And what to say instead)

1/ "I don't have any questions."
↳ Why: Shows zero preparation or interest
↳ Instead: Ask specific questions about the team's current projects or culture

2/ "I’ll take any job right now."
↳ Why: Signals desperation, kills your negotiating power
↳ Instead: Highlight skills that match specific role

3/ "I don't like taking direction."
↳ Why: Makes you seem un-coachable
↳ Instead: Share how you've grown from feedback

4/ "I don’t have any weaknesses."
↳ Why: Sounds unrealistic and arrogant
↳ Instead: Share a real weakness and how you're improving

5/ "I hate my current boss."
↳ Why: Raises red flags about professionalism
↳ Instead: Focus on your career growth goals

6/ "I'll figure it out as I go."
↳ Why: Suggests you don’t prepare
↳ Instead: Emphasize your (proven) ability to learn quickly

7/ "This is a stepping stone for me."
↳ Why: Companies don't want to invest in short-term employees
↳ Instead: Share your interest in growing with the company

8/ "What's your work-from-home policy?" (too early)
↳ Why: Makes work flexibility seem like your top priority
↳ Instead: First discuss role, fit and get them interested

9/ "What time do people leave?"
↳ Why: Implies you're just watching the clock
↳ Instead: Ask about daily workflows and responsibilities

10/ "I don't handle stress well."
↳ Why: Suggests you'll crack under pressure
↳ Instead: Describe how you organize work to manage deadlines

Remember:
Be Prepared and be positive, they go a long way.


P.S. What's your #1 interview tip? 👇



♻  Repost toinspire your network 
🔔  Follow me (Lucas Bean) for more like this.

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I’ve decided in 2026 to not to hold people 
hostage to who 

they used to be.

We all carry outdated versions of ourselves: 

mistakes we’ve made
ignorance we’ve acted on 
pain caused before we knew better 

I’ve seen how one bad chapters can become someone’s whole story in the eyes of others 

But people grow
They stumble
They learn 

They often try to make things right. 

We all have regrets
but that doesn’t mean we can’t begin again.
I’ve watched friends become softer,
more grounded. 

Change isn’t always dramatic
it’s often slow and quiet. 


But it’s real. 


When we dismiss someone for who they were
we miss who they’ve worked to become.

No one should be forever judged
by a version they’ve outgrown.

If we offer ourselves grace
we should offer it to others too.

in 2026 let's all try to do a better job at this. 

♻️ Share this with someone who inspires you 
🔔 Follow me Lucas Bean for more

This is why most people quit.

When
it takes
more work
than we thought
it would.

It’s way easier to:

- quit
- make excuses
- get discouraged
- go watch Netflix
- grab a bottle of booze
- go and smoke weed and zone out 


Instead, set yourself up to win by:

- setting time blocks
- setting expectations
- setting up exact tactics
- setting up a realistic timeline


Our aspirations are always greater
then the reality of how much work it is.

𝗥𝗲𝗮𝗹𝗶𝘁𝘆 > 𝗣𝗲𝗿𝗰𝗲𝗽𝘁𝗶𝗼𝗻

Don’t let 2026 get away from you 


share this to help others in your community 
Follow me Lucas Bean for more
We miss you Mr. Obama

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Be brave enough to suck at something new 


Scared to:

→ write that article 
→ publish that video
→ post that comment 
→ send that DM to someone
→ Just do it and figure it out later


Your goals should be that of action:

→ have a sense of urgency
→ take action instead of overthinking
→ Focus on the future, not on the past 
→ plan 20% and execute 80% of the time

A ship does not sail on yesterday's wind. 

________________________________

♻️ share to help others take the leap

Follow me Lucas Bean for more ♥️

Hard truth: every relationship is transactional
(here's how to make it work for you)
 
Every connection runs on exchange.
Some trade trust, others trade time or attention
The flow is always there.


Work is clear.
You get paid. You perform.
The deal is direct and defined.

Friendship is quieter.
No terms, but the contract exists.
Support, loyalty and time are traded.


Scarcity mindset
When you meet someone for gain,
you think short term.
You ask before you give.
Trust fades before it grows.


Growth mindset
See people as long term partners.
Invest first. Listen first. Give first.
That is how trust compounds.


Here are 8 ways to build social capital:

1. Play long term games
↳ Act like every bond will last decades.

2. Build before you need
↳ Offer help early, without a return.

3. Make introductions
↳ One link can create years of value.

4. Stay in touch
↳ Send notes. Celebrate wins. Show up.

5. Invest in depth
↳ Spend real time when it matters most.

6. Earn reputation
↳ Do work that speaks when you are silent.

7. Be patient with asks
↳ Quick favors reveal short term thinking.

8. Think in decades
↳ What if this person stayed for 40 years?


Charisma can open doors fast.
But trust keeps them open.
Short term charm fades.
Consistency endures.


Strong relationships are built slowly.
They outlast opportunity.


P.S. Do you agree? 

P.P.S. which is is your favorite? 


♻ Share if you believe real trust compounds.
🔔 Follow me Lucas Bean for more leadership

9 ways to keep great employees for good: 
(without having to worry)

Your team is your greatest asset.
They keep the machine running.

To earn their loyalty they need to be:

1. Paid Well
↳ A well-compensated team is a motivated team.
↳ Make sure your pay rates are competitive.


2. Mentored
↳ Mentoring helps them learn and evolve.
↳ Invest in their professional development.


3. Challenged
↳ Stagnation causes boredom. Keep them challenged!
↳ Level up their tasks to keep them engaged.


4. Promoted
↳ No one likes to be stuck. Promote deserving employees!
↳ Use this to show you value their contributions.


5. Involved
↳ Transparency is key. Involve them in decision-making.
↳ Use this to create a sense of ownership.


6. Appreciated
↳ Recognition fuels motivation. Show them they're appreciated
↳ Celebrate their achievements, big or small.


7. Trusted
↳ Trust fosters loyalty. It makes them feel valued.
↳ Delegate tasks and show faith in their abilities.


8. Empowered
↳ Empowerment leads to innovation.
↳ Encourage them to take on new projects.


9. Valued
↳ Everyone wants to be valued. Show them they matter!
↳ Valuing them creates a productive environment.

____

Remember, It's not just about keeping your crew.
It's about helping them grow. 

Leadership is not about being in charge. 
It's about taking care of those in your charge. 


Which one of these is your favorite? 


♻️ Repost to help others 
🔔 Follow Lucas Bean for more

Here is a list of things that are not doing the thing:

“Preparing to do the thing 
isn't doing the thing.

Scheduling time to do the thing isn't doing the thing.

Making a to-do list for the thing isn't doing the thing.

Telling people you're going to do the thing isn't doing the thing.

Messaging friends who may or may not be doing the thing 
isn't doing the thing.

Writing a banger tweet about how you're going to do the thing 
isn't doing the thing.

Hating on yourself for not doing the thing 
isn't doing the thing.

Hating on other people who have done the thing 
isn't doing the thing.

Hating on the obstacles in the way of doing the thing 
isn't doing the thing.

Fantasizing about all of the adoration you'll receive once you do the thing 
isn't doing the thing.

Reading about how to do the thing 
isn't doing the thing.

Reading about how other people did the thing 
isn't doing the thing.

Reading this essay isn't doing the thing.

The only thing that is doing the thing is doing the thing.” 

— Strangest Loop

Now go do the thing

7 Simple Rules to Live an Amazing Life: 
(number 2 is my favorite) 

1. Let it go
↳Don't take yourself too serious 
↳ Don'r ruin a good day by thinking about a bad day

2. Ignore them 
↳ Don't listen to what other people think of you
↳ People want you to succeed but not more than them

3. Give it time
↳ Give it time, time heals all 
↳ People act out of emotions, don't let them affect you

4. Don't compare 
↳ Don't compare you act 1 to another act 13
↳ The people you compare yourself to are only human

5. Stay Calm
↳ Stay calm, its ok to not have everything figured out
↳ It's a super power to be calm when others are are upset 

6. It's on you
↳ You are 100% responsible for your life 
↳ Harsh truth, no one is coming to save you

7. Smile 
↳ You will never be as young as you are now
↳Life is short, enjoy the moment, this time right now


Which is your favorite? 
Tell me below  ↓ 



♻️ Repost this to help your community!

🔔 follow Lucas Bean or more.

7 simple rules for an amazing life 

9 biases that derail your decision making: 
(Stop sabotaging yourself)

A bias can destroy your ability to make logical decisions. 

Here are 9 biases that destroy your decision making:

1. Confirmation Bias
 Seeking info that confirms existing beliefs.
 ↳ Why Bad: Blocks objectivity, reinforces bias.
 ↳ Ex: Only reading positive reviews you agree with.
 ↳ Fix: Actively seek and weigh opposing views.

2. Anchoring Bias
 Relying too much on the first info you hear.
 ↳ Why Bad: Skews choices, even if the info is weak.
 ↳ Ex: Price feels fair only after a higher price is shown.
 ↳ Fix: Anchor to value, not the first number shown. 

3. Overconfidence Bias
 Overrating your skills or knowledge.
 ↳ Why Bad: Creates risk, underplays challenges.
 ↳ Ex: Thinking you can text and drive safely.
 ↳ Fix: Check assumptions, plan conservatively.

4. Projection Bias
 Assuming others think or act like you.
 ↳ Why Bad: Causes errors when people don’t think like you.
 ↳ Ex: Expecting friends to react like you would.
 ↳ Fix: Respect differences, avoid assumptions.

5. Hindsight Bias
 Believing past events were predictable.
 ↳ Why Bad: Warps learning, builds false confidence.
 ↳ Ex: “I knew that team would win all along.”
 ↳ Fix: Track predictions, review accuracy later.

6. Bandwagon Effect
 Following what’s popular without review.
 ↳ Why Bad: Promotes blind conformity.
 ↳ Ex: Joining viral trends without research.
 ↳ Fix: Evaluate choices with evidence first.

7. Loss Aversion
 Fearing losses more than wanting gains.
 ↳ Why Bad: Creates caution, limits opportunity.
 ↳ Ex: Skipping a good investment out of fear.
 ↳ Fix: Reframe risks by focusing on possible gains.

8. Status Quo Bias
 Favoring the familiar over change.
 ↳ Why Bad: Stops progress, blocks innovation.
 ↳ Ex: Using outdated tools just for comfort.
 ↳ Fix: Reassess often, weigh new options fairly.

9. Sunk Cost Fallacy
 Clinging to past investments or effort.
 ↳ Why Bad: Deepens loss, blocks fresh choices.
 ↳ Ex: Sticking with a failing project due to past investment. 
 ↳ Fix: Decide on future value, not past cost.


Which Bias do you struggle with?
Tell me below ↓ ↓

♻️ Share this with your friends to prevent biases
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9 human biases that lead to bad decisions 

5 Stoic Principles to live a better life:
(And how to apply them daily)


Simple mindset shifts can create powerful changes in your life.


Marcus Aurelius, Rome’s most powerful man, used these principles to stay calm, clear, and in control. 

Now you can use them to: 


1. Control your thoughts
↳ Negative thoughts distort reality and fuel suffering.
↳ Say: “This is temporary. I’m in control of how I view it.”


2. Control your reactions
↳ You can’t control events, only your response.
↳ Say: “I choose how I react—calmly and with perspective.”


3. Appreciate beauty
↳ Overthinking blinds you to joy.
↳ Say: “This moment is enough. Look up, breathe, be here.”


4. Separate facts from meaning
↳ Most things are just opinions, not truth.
↳ Say: “Let me verify before I react or assume.”


5. Don’t seek revenge
↳ Wasting energy on payback keeps you stuck.
↳ Say: “Living well is the only revenge that matters.”


Mastering these five will help you stay unshaken in a chaotic world.


♻️ Repost to help someone in your community. 
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Five tips for a better life Stoic principles

How to respond to criticism at work:
(and what NOT to say in response)

Most people shut down when they’re criticized.

The truth?
That reaction kills your credibility.

You know what works? Owning it and asking for clarity.

I used to react badly to criticism.

Even when it wasn’t personal:
↳ Yeah, it’s terrible
 ↳ I was wrong
 ↳ I blew it

🚩 Taking criticism poorly hurts growth.

Here’s how high performers handle criticism and stay respected:

Presentation Criticized
 ❌ Yeah, it’s terrible
 ✅ What can I improve?

Decision Questioned
 ❌ I was wrong
 ✅ Explain your concerns?

Work Criticized
 ❌ I failed badly
 ✅ What does good look like?

Missed Deadline
 ❌ I blew it
 ✅ Let’s set a more realistic deadline

Strategy Challenged
 ❌ The plan was flawed
 ✅ Let me walk you through it

Unprepared
 ❌ I’m not ready
 ✅ I don’t know right now, let me get that answer for you

Numbers Are Wrong
 ❌ I’m not wrong
 ✅ I’ll review the numbers and get back to you

Idea Rejected
 ❌ I guess my idea sucks
 ✅ What does a good idea look like to you?

Going Off‑Track
 ❌ I’m lost
 ✅ Let’s get back on track shall we?

Bad Communication
 ❌ I’m awful
 ✅ Let me explain this more clearly

Overstepping
 ❌ My bad, that’s just me
 ✅ Let’s be clear about boundaries up front

Priorities
 ❌ No idea
 ✅ Let’s confirm what’s most important

Your words have meaning.
Your response shapes how you are perceived.
Choose your words wisely.

Take nothing personal even when it was meant that way

P.S. Which one of these will you use in your next tough conversation?

♻️ Repost to help your network elevate 
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You're never too important to be kind
(weakness or a strength)

I used to think:
Do good work and it will speak for itself
That being too kind was a weakness
Show weakness and you get hurt

that kindness had to be earned
never given freely.

But here’s the truth:

The strongest leaders...
Heck the strongest people I’ve seen?

They lead with kindness.
↳ Its not weakness.
↳ It's not people-pleasing.
↳ Just real kindness.

They set standards ➟ without shame.
 They give tough feedback ➟ without cruelty.
 They inspire ➟ without ego.

Here’s what I’ve come to know  ↓ 

→ Kindness is strength.
 → Fear doesn't buy loyalty.
 → You can can still win without being feared. 

Now I lead with 5 daily rules:

1. Being kind won’t make everyone like you
 ↳ But it will make people feel safe around you.

2. Being kind is infectious 
 ↳ People will start following your lead 

3. Empathy isn't weakness 
 ↳ It unites your team in understanding

4. Kindness doesn’t lower expectations
 ↳ It raises people to meet them.

5. Respect isn’t optional
 ↳ It’s the foundation of true leadership.


💬 Know a leader like this?

 Tag them below 👇

♻️ Repost if you believe being kind is a strength. 
Follow me Lucas Bean for more 

(Shout out to Luke Tobin for the essential message and image)

Two things that hold most people back:

1. Fear of failure.
2. Fear of embarrassment. 

Everyone has to climb cringe mountain 
to make it to the land of cool. 
Easy to say right?

The only true way to beat the thing
is by doing the thing. 

So just start doing it.

don't think about doing it
don't write about doing it 
don't say you're gonna do it tomorrow
don't tell someone else you're doing it 

just do the thing. 

when you find one path that doesn't work
take another path.

You're aloud to change course 
anytime you want to, 
as many times as you want. 

who cares what anyone thinks. 


When I ran marketing for a fortune 500 brand
I had major restrictions on me

→ My job
→ My boss
→ The optics 
→ The company I worked for

You're not aloud to be an online person
when you worked at a fortune 500 company
and anytime you're speaking anywhere
you are speaking for that brand

today, its different. 

brands are looking for:

→ people that have audiences already. 
→ that can articulate and communicate well. 
→ That aren't scared to talk to people or the camera. 
→ That think fast on their feet. 

Today you have access to the biggest stage in the world
You don't need a Tedtalk

You need your smart phone and thick skin. 

Thats it. 

Use that smart phone
Develop that thick skin 
or you'll always fear
going for it.

♻️ Share this with some one who needs to hear it 
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What’s Michael Phelps secret to success? 
 It’s these 3 things:


1.  Show up everyday 


2.  Especially on the days you don’t 
want to, put in the work anyway. 


3.  Do this for 5 years without missing a day. 


This is what it takes to be successful.


Is today is today the day you start? 



Share this with your community ♻️ 


Follow me Lucas Bean for more

I am speaking at Stanford on Monday
How did this happen?

It wasn't just expertise 
It was by accident 
I didn't get lucky

It was deliberately putting myself out there

I kept showing up everyday. 
I kept making connections. 
I kept helping people. 
I made myself visible.

Keep showing up, 
keep putting yourself out there. 

in the famous words of John Kraski 
"Trust me on this one."

What People Think Marketing Is:

→ Cold emails
→ Pop-up ads
→ PR headlines
→ Trendy logos
→ Funny TikToks
→ Clever taglines
→ TV or radio spots
→ Weekly newsletters

What Marketing Really Is:

 → Split testing
 → Earning trust
 → Crafting offers
 → Guiding prospects
 → Tracking data + ROI
 → Mapping experiences
 → Building communities
 → Knowing buyer behavior

And that’s just the start.
Most assume marketing is about being loud, catchy or viral.

But real marketing isn’t surface-level.

It’s about creating trust,
guiding decisions,
and building relationships that last.

♻ Repost if you agree 
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Post inspiration from Tom Pestridge give him a follow

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The Battle

Taylin John Simmonds

Lucas Bean

Followers

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Performance ScoreTaylin John Simmonds's LinkedIn Performance

Performance ScoreLucas Bean's LinkedIn Performance

Ready to grow your LinkedIn presence?

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The Battle

Taylin John Simmonds

Lucas Bean

Followers

Posts

Engagements

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