Bauer Media Group - Academy

AI Learning Specialist

Tara Tamiko Ltd

Fractional AI Advisor

AI Workshop Leader & Speaker

She Scales Collective

Founding Member

Women X AI (WXAI)

Member

Aperture

Operations Manager

Bauer Media Group

Mobile Marketing Manager

Digital Marketing Consultant

Curelator Inc.

Digital Marketing Manager

Product Owner

Now Computing

Social Media Marketing Manager

Appszoom

Content & Community Manager

𝗦𝗲𝘁𝘁𝗶𝗻𝗴 𝘁𝗵𝗲 𝘀𝗰𝗲𝗻𝗲
Imagine walking into a room of world-class musicians, each holding their instruments before their first performance of the season. 

The talent is obvious, and the instruments are premium...

...but without a conductor, even these experts would create chaos rather than harmony.

Between first rehearsal and flawless performance lies an essential path of expertise, understanding, and clear guidance. 

This is where many businesses find themselves with AI today:
𝘁𝗮𝗹𝗲𝗻𝘁𝗲𝗱 𝘁𝗲𝗮𝗺𝘀, 𝗽𝗼𝘄𝗲𝗿𝗳𝘂𝗹 𝘁𝗼𝗼𝗹𝘀, 𝘄𝗮𝗶𝘁𝗶𝗻𝗴 𝗳𝗼𝗿 𝘁𝗵𝗲 𝗿𝗶𝗴𝗵𝘁 𝗴𝘂𝗶𝗱𝗮𝗻𝗰𝗲.

𝗥𝗲𝗮𝗹𝗶𝘁𝘆 𝗰𝗵𝗲𝗰𝗸
Your teams are skilled, motivated, and ready for AI transformation.

Moving from 'here's an AI tool' to 'we're confidently using AI' requires a path that's often less travelled or, devastatingly, abandoned.

𝗕𝗿𝗶𝗱𝗴𝗶𝗻𝗴 𝘁𝗵𝗲 𝗴𝗮𝗽
It’s about creating practical, engaging learning experiences that connect directly to your business goals.

When every minute counts, you need AI solutions that deliver real results. No complexities, just straightforward, actionable guidance.

𝗣𝗿𝗮𝗰𝘁𝗶𝗰𝗮𝗹 𝘀𝘁𝗲𝗽𝘀
Learning AI shouldn’t feel overwhelming. Here's how I help teams succeed:

🪗 Interactive workshops that bring AI and digital transformation to life through hands-on practice.

🪗 Learning experiences designed for real-world impact, where teams leave ready to apply their new skills.

🪗 Creative teaching approaches that use storytelling and relatable examples to simplify complex concepts.

🪗 Co-created learning programmes that align perfectly with your organisation's unique needs.

𝗢𝗽𝗲𝗻 𝗶𝗻𝘃𝗶𝘁𝗮𝘁𝗶𝗼𝗻
From enterprise teams to solo ventures, I'm here to make AI learning as energising as a full brass section in full swing.

Let's have a conversation about your goals.

𝘾𝙤𝙣𝙣𝙚𝙘𝙩 𝙬𝙞𝙩𝙝 𝙢𝙚; 𝙢𝙮 𝘿𝙈𝙨 𝙖𝙧𝙚 𝙖𝙡𝙬𝙖𝙮𝙨 𝙤𝙥𝙚𝙣.

Tara Thompson

Marketing Manager

crooton

Client Success Manager

Brave Agency

Responsible for the maintenance and growth of all marketing accounts across SEO, PPC, web design and development including managing the daily operations of the Marketing team. Ensured all projects were delivered according to scope, on time and within budget. Managed client expectations in accordance with brief and scope documents.

Digital Account Director

ProfileTree

•	Digital Marketing Agency specialising in content marketing, website design and development, PPC advertising. 
•	Reporting directly to the CEO, with responsibility for the day-to-day running of the business, including all operational functionality and direct line management of all company employees. 
•	Strategy Planning: defining, setting, and tracking performance of annual goals for the business; including creating and implementing HR, Finance, Commercial, and Communications policies. 
•	Driving company performance and increasing profit margins through regular process workflow reviews and appropriate adjustments. 
•	Agency resource management: oversee all planning and resource management in accordance with the requirements of the business. 
•	Oversee all recruitment in accordance with the requirements of the business. 
•	Business Strategy implementation based on the importance of employee well-being; including Learning & Development strategy, company benefits packages and an Employee-led social committee. Ensured that all employees received monthly 121s and implemented annual PDRs/PDPs. 
•	Change management: Successful remote implementation of various companywide policies and procedures.
•	Client relationship management: lead contact for large-spending client projects. Key liaison between clients and technical teams, ensuring projects are delivered according to scope, on time and within budget. Manage client project expectations in accordance to brief and scope documents. Upsell additional digital marketing services where appropriate. 
•	Project Management: manage and control the project according to scope, oversee the project development, aligning teams, deliverables, and timeframes.

Commercial Operations Manager

Bauer Media Group – UK

• Analyse the existing sales and finance software systems and assess the commercial suitability according to the current and future objectives of the business.
• Act as main liaison between key project stakeholders and internal departments to ensure that all objectives are correctly captured.
• Identify conflicting objectives, ensure that these are discussed openly between all departments and negotiate workable outcomes.
• Research potential software currently used by competitors within the publishing industry and compare to the existing software.
• Create and present a business proposal to the senior leadership team and wider business detailing the recommendations for the next phase of the project.
• Proficient in SAP IS-Media, SAP Finance, Microsoft Dynamics CRM, Excel, Word, PowerPoint, Trello, Slack, Teams.

Project Workstream Leader

• Day-to-day management of the digital operations team, including performance management, coaching, trading and development.
• Ensure the successful and smooth delivery of digital campaigns from start to finish (campaign implementation, optimisation, and post-campaign analysis) across multiple social and digital platforms.
• Maximise advertising and marketing opportunities through streamlined and efficient operations processes, successful integration of new products to the commercial portfolio and consistent achievement of client KPIs.
• Negotiate with internal departments to find solutions to advertising challenges.
• Manage inventory forecasting processes to ensure the successful and accurate delivery of specific key word targeting.
• Implementation and management of social media marketing and advertising to create multi-level digital campaigns.
• Proficient in Google Ad Manager, Google Analytics, Looker, Jira, Operative One, Excel, Slack.
• Reports, insights, data analysis.

Head Of Digital Operations

• Stay up-to-date with current technologies and trends in digital advertising, social media, and applications.
• Use data analysis and market research to identify and create new advertising and marketing revenue opportunities such as new products, target audiences and forecasting techniques.
• Present new commercial ideas to internal departments, including proposed ROI, and negotiate timeframes for product creation and release to market.
• Oversee the creation of all pitch documentation for commercial release to market.
• Collaborate with other teams to monitor and manage SEO and web traffic metrics.
• Assist the Commercial Director with the day-to-day management of the sales team, including coaching and development, revenue forecasting and sales target management.
• Maintain good relationships with buying agencies and ensure a smooth buying, reconciliation and invoice process.
• Boost the working relationship between the commercial, editorial and operations departments to ensure the best possible service for our clients.
• Reports, insights, data analysis.

Digital Commercial Manager

• Day-to-day management of the sales operations department.
• Drive team performance through coaching and development to ensure efficient services in accordance to business standards and SLAs.
• Maximise advertising and marketing revenues by reducing revenue risk, create solutions to invoice queries, and advise senior leadership team of best business practice.
• Identify inefficient sales processes and work to improve existing workflows or create new workflows with improved efficiency metrics.
• Ensure that all workflows remain consistent with any changes to business objectives.
• Maintain excellent relationships with both internal and external clients.
• Present new business system solutions to the Finance Director, detailing cost vs ROI potential.
• Main liaison officer between legal and sales departments to ensure that all new trade deals are compliant with business standards before sign-off.
• Reports, insights, data analysis.
• Manage the staff training of key sales systems: Operative One, SAP IS-Media, SAP FI and Microsoft Dynamics CRM.

Sales Operations Manager

• Day-to-day management of a team of sales administrators, supporting the advertising and marketing departments across
print, digital and radio platforms.
• Coaching, learning and development, systems training.
• Monthly invoicing and reconciliation responsibilities for the entire commercial business.
• Assist with event management for high profile award ceremonies such as Q Music Awards, and Empire Film Awards.
• Problem-solving for complex invoice queries.
• Reporting and data analysis.
• Systems training: SAP IS-Media

Team Leader, Sales Support

• Face-to-face B2B sales - advertising and marketing.
• Senior administration duties such as coaching and mentoring new staff.
• Payment collection
• Invoice reconciliation and query resolution.
• Problem solving.
• Business support duties.

Sales & Administration Assistant

BGL Group

• Sales advisor for car, home and van insurance.

Sales Representative

Accomplished commercial and operations manager with over 15 years of experience within the advertising and digital marketing sectors for both publisher and media agency businesses. I have demonstrable project management and account management credentials, alongside 10 years of team and personnel management experience, driving both individual and team performance.

I take pride in my ability to build and maintain excellent working relationships and have a proven track record of successfully managing multiple internal and external stakeholders. Adept at identifying and managing risk in addition to improving and implementing business processes, I specialise in reducing risk and growing revenues. 

With a unique blend of operational and commercial strategies, I have directed several company wide projects which have successfully increased profit margins. This includes the creation & implementation of new digital marketing products, sales, and project management software migrations, and most recently implementing business practices and policies for SMEs.  

I have a passion for learning and strive to continually develop new skills at every opportunity.

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Tara Thompson

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