Self Employed

Helping B2B SaaS brands build authority and generate product sign-ups/demos using content fueled by original research. 

Book a discovery call today at: https://savvycal.com/tanaazkhan/strategydiscovery

B2B SaaS Content Strategist & Writer

Flagsmith

In this role, I'm responsible for helping Flagsmith's marketing team create long-form content like case studies, competitor comparisons, and interview-based blog posts.

Freelance Content Writer

Tebra

In this role, I was responsible for helping Tebra's content team execute their strategy by creating long-form guides, e-books, and research reports.

Exit Five

The leading community for B2B marketing professionals. Join 3,500+ members at exitfive.com

Member

RevGenius

Fiverr

Freelance  Content Writer

Omniscient Digital

Helped them write long-form content for their portfolio of B2B SaaS brands in the AI, HR, Translation, and Productivity space.

Freelance Writer

Content Camel

Helped them create long-form articles around topics like Sales Enablement, Content Marketing, and Content Management.

Freelance Content Writer 

ContentLab.io - Technical Content Done Right

As part of their freelance writing team, I help clients scale their content marketing efforts by ghostwriting blog articles and other marketing collateral like whitepapers. Some of the topics include:
- ITSM/ ESM
- Digital Transformation
- Atlassian products
- Cloud
- Artificial Intelligence

I've also contributed to their official blog as a B2D writer covering topics like developer-focused marketing (B2D Marketing), technical writing, and more.

Freelance Technical Specialist & Author

Technology Networks

As a freelance contributor, I either pitch articles on science topics or write on assigned topics.

Freelance Science Journalist & Writer

Content Strategist & Writer | Helping B2B SaaS brands build a content engine that generates product sign-ups and demos through original research

As head of marketing at a B2B SaaS brand, you know your content isn’t yet achieving its full potential in support of your company’s marketing goals. 

Most prospects aren’t resonating with your brand for 3 reasons:

1. Your content isn’t telling your client how you solve their problem 
2. Your content isn’t creating or capturing demand for your product
3. Your content isn’t original - and doesn’t align with your brand 

If you’re looking to fix this and bring in more MQLs, I can help. 

After working together, my clients feel confident about using content to increase product sign-ups and improve deal velocity.

"Tanaaz brings a rare mix of strategic and tactical execution to her content work. We've been working with Tanaaz at Content Camel for months now—after an exhaustive search for the best writers and content creators—and her work really stands out.

• Tanaaz brings a really structured approach to the work and is always on time, and on point. It helps keep us on track on our side as well.
• Tanaaz brings creative suggestions and real insight to her work. We've helped refine our content briefs and workflow based on our collaboration
• Tanaaz executes beyond our expectations - does an awesome job sourcing industry expert input and expanding upon our briefs."

— Dave Shanley, Founder, Content Camel

I have 7+ years of writing experience—more than half of which was spent in the B2B SaaS space, writing and creating content that resonates with the target audience. 

That’s how more than 200 of my blog posts have ranked for their target keywords on Google's top 10 results in 2022/23.

If there is one thing I’ve learned through all my years as a content marketer, it’s that the real power of content is when your audience transforms from "We have no idea how this company can solve our problem" to "We know exactly how they can help me.” 

Strategic content makes your company visible, teaches buyers that you are the go-to resource on topics you’re an expert in, and clarifies that your product does what it says it does. 

Let’s work together and make this possible for your B2B SaaS company.

Here’s how I’ll get the job done: 

→ Research your ideal audience and ICP 
→ Establish internal alignment within your GTM team
→ Develop a channel-agnostic topic cluster strategy 
→ Set up a content production and distribution system
→ Create high-quality content based on original research (surveys, SME interviews)

Services: 

✅ Content strategy 
✅ Content writing
✅ Content management

Book a discovery call using the link in the featured section to learn more ☝️

Tanaaz Khan

Keka HR

Freelance B2B Content Writer

iScribblers

- Writing SEO-optimized, B2B long-form blog content for @ClickUp and @SMS Magic, focused on B2B productivity, CRM, and communication automation.
- Translating complex product features into reader-friendly articles that drive awareness, engagement, and inbound interest.
- Aligning each piece with the brand’s tone, audience intent, and current search trends, while ensuring clarity and practical value.

Concurate

Convertway by Unicommerce

- Creating actionable long-form B2B blogs focused on e-commerce retention strategies, customer loyalty, and data-driven marketing.
-Ensured content alignment with SEO best practices, internal linking guidelines, and TheConvertWay’s brand tone.

Cashfree Payments

- Writing SEO-optimized, conversion-focused blogs on fintech and e-commerce topics aligned with Cashfree’s target audience.
- Conducting in-depth research to simplify complex payment infrastructure concepts into actionable, easy-to-read content.
- Collaborating with the content team to ensure brand voice, keyword integration, and internal linking align with content strategy.

Phyllo

- Created thought-leadership and SEO content around creator economy trends, data APIs, and influencer marketing for Phyllo’s B2B audience.
- Simplified technical topics like API integrations and creator identity verification into accessible, high-conversion blog articles.
- Ensured content quality through original research, expert-backed insights, and alignment with Phyllo’s positioning in the creator tech space.

2xSaS

- Writing and editing articles for guest posts across various B2B SaaS websites. 
- Leading and managing the entire content team of 10+ freelance writers right from assigning to reviewing their work and making sure it is ready to submit. 
- Published guest articles with bylines in Envato, Beomniscient, Powr.io, Uxmatters, Jobilico and many more.

Freelance Content Manager

insightIQ

Inception Business Services

- Writing long form (Tofu, Mofu and Bofu) articles for their client, Freshworks, which is a popular SaaS tool. 
- Updating the existing landing pages content on their client website and optimizing it for SEO (with latest info!).

Eventcombo

Freelance Content Writer for B2B Marketing and SaaS | Content Creator| Ghostwriter | Helping Brands With Long Form Content Writing

Great SaaS products deserve content that sells—not just content that ranks.  That’s where I come in.

I specialize in SEO-driven, conversion-focused SaaS content that attracts, educates, and converts. From in- depth blog posts to thought- leadership articles, I create content that position SaaS brands as industry leaders while driving real business results.

I don’t just write—I create content that fuels SaaS growth by aligning with search intent, user pain points, and the buyer journey.

Need content that drives sign-ups and sales? Let’s connect and discuss how I can help your SaaS business grow.

DM me or email at sapnasinghal24@gmail.com to get started!

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The Battle

Tanaaz Khan

Sapna Singhal

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