Self Employed

Helping B2B SaaS brands build authority and generate product sign-ups/demos using content fueled by original research. 

Book a discovery call today at: https://savvycal.com/tanaazkhan/strategydiscovery

B2B SaaS Content Strategist & Writer

Flagsmith

In this role, I'm responsible for helping Flagsmith's marketing team create long-form content like case studies, competitor comparisons, and interview-based blog posts.

Freelance Content Writer

Tebra

In this role, I was responsible for helping Tebra's content team execute their strategy by creating long-form guides, e-books, and research reports.

Exit Five

The leading community for B2B marketing professionals. Join 3,500+ members at exitfive.com

Member

RevGenius

Fiverr

Freelance  Content Writer

Omniscient Digital

Helped them write long-form content for their portfolio of B2B SaaS brands in the AI, HR, Translation, and Productivity space.

Freelance Writer

Content Camel

Helped them create long-form articles around topics like Sales Enablement, Content Marketing, and Content Management.

Freelance Content Writer 

ContentLab.io - Technical Content Done Right

As part of their freelance writing team, I help clients scale their content marketing efforts by ghostwriting blog articles and other marketing collateral like whitepapers. Some of the topics include:
- ITSM/ ESM
- Digital Transformation
- Atlassian products
- Cloud
- Artificial Intelligence

I've also contributed to their official blog as a B2D writer covering topics like developer-focused marketing (B2D Marketing), technical writing, and more.

Freelance Technical Specialist & Author

Technology Networks

As a freelance contributor, I either pitch articles on science topics or write on assigned topics.

Freelance Science Journalist & Writer

Content Strategist & Writer | Helping B2B SaaS brands build a content engine that generates product sign-ups and demos through original research

As head of marketing at a B2B SaaS brand, you know your content isn’t yet achieving its full potential in support of your company’s marketing goals. 

Most prospects aren’t resonating with your brand for 3 reasons:

1. Your content isn’t telling your client how you solve their problem 
2. Your content isn’t creating or capturing demand for your product
3. Your content isn’t original - and doesn’t align with your brand 

If you’re looking to fix this and bring in more MQLs, I can help. 

After working together, my clients feel confident about using content to increase product sign-ups and improve deal velocity.

"Tanaaz brings a rare mix of strategic and tactical execution to her content work. We've been working with Tanaaz at Content Camel for months now—after an exhaustive search for the best writers and content creators—and her work really stands out.

• Tanaaz brings a really structured approach to the work and is always on time, and on point. It helps keep us on track on our side as well.
• Tanaaz brings creative suggestions and real insight to her work. We've helped refine our content briefs and workflow based on our collaboration
• Tanaaz executes beyond our expectations - does an awesome job sourcing industry expert input and expanding upon our briefs."

— Dave Shanley, Founder, Content Camel

I have 7+ years of writing experience—more than half of which was spent in the B2B SaaS space, writing and creating content that resonates with the target audience. 

That’s how more than 200 of my blog posts have ranked for their target keywords on Google's top 10 results in 2022/23.

If there is one thing I’ve learned through all my years as a content marketer, it’s that the real power of content is when your audience transforms from "We have no idea how this company can solve our problem" to "We know exactly how they can help me.” 

Strategic content makes your company visible, teaches buyers that you are the go-to resource on topics you’re an expert in, and clarifies that your product does what it says it does. 

Let’s work together and make this possible for your B2B SaaS company.

Here’s how I’ll get the job done: 

→ Research your ideal audience and ICP 
→ Establish internal alignment within your GTM team
→ Develop a channel-agnostic topic cluster strategy 
→ Set up a content production and distribution system
→ Create high-quality content based on original research (surveys, SME interviews)

Services: 

✅ Content strategy 
✅ Content writing
✅ Content management

Book a discovery call using the link in the featured section to learn more ☝️

Tanaaz Khan

As a social media marketer, I’ve helped small businesses generate leads and revenue that positively impacted their bottom line. 

None of this is possible without a well-thought-out strategy and a strong executor who knows how to handle multichannel campaigns.

Curious about how I can help? Check out my services below 👇

Channels: Facebook, Instagram, LinkedIn, Twitter

Industry: Funded B2B SaaS startups

🔸 Social Media Audit — I'll help you get unstuck and offer actionable advice on how to kickstart your social media engine.
🔸 Social Media Strategy — I’ll create a bespoke social strategy aligned with your business goals and regularly monitor set KPIs.
🔸 Social Media Copywriting — I’ll write and design your posts based on an existing strategy and brand guide.
🔸 Social Media Management — I’ll create a complete service offering that includes strategy, execution, and management.

Sounds good? Send me a DM, and let’s grow your presence on these channels!

Social Media Marketer

Writers'​ Qi

At Writers Qi, my responsibilities included understanding the business goals and creating a month-by-month social media strategy for them.

Key outcomes: 
✅ Created a multichannel campaign that brought in 1300+ registrations for our first virtual education fair.
✅ Collaborated with global education partners like the University of Bristol and the University of Sydney.
✅ Created an Instagram campaign for a partner marketing program resulting in 150+ qualified leads & reached 71000+ accounts.
✅ Optimized the founder’s LinkedIn profile, resulting in a 100% increase in account visibility in 2 weeks, and generated 5 to 10 inbound leads each week.

Key responsibilities:
🔸 Created a social media marketing strategy for Facebook, Instagram, and LinkedIn.
🔸 Conducted regular competitor research & hashtag research.
🔸 Strategy included creating a healthy balance of different formats & awareness stages.
🔸 Wrote content briefs for each week’s strategy execution to simplify the process.
🔸 Acted as the strategist, copywriter, and analyst for the marketing campaigns.
🔸 Indulged in community management activities to generate leads and a loyal audience base.
🔸 Created Facebook Ad campaigns and adjusted the campaign using a data-backed strategy.
🔸 Set up the Founder’s LinkedIn account (profile optimization & community engagement).
🔸 Published blog articles and webinar recordings on the website using the Wix CMS.
🔸 Built new landing pages for different events to promote them.
🔸 Created email marketing campaigns using templates built from scratch that were sent to 14000+ subscribers.
🔸 Monitored inbound leads via Instagram, LinkedIn, Facebook, and the company’s website.

Marketing Specialist

You’re running a B2B SasS brand and you need more product sign ups. You know social media should be a central part of your marketing strategy, but you don’t have a strategy, plan, or goals in place to guide your marketing team. It’s like being on a road trip in a foreign country without a GPS or even a map.

When you work with me, I’ll help you build a community of fans and create demand that results in product signups. 

“Akash created social media posts for two of our brands, scheduled those posts using Buffer, and reported on trends in reach, engagement etc for both brands. He was always responsive, communicative, and produced posts that resonated with our audience. He was a helpful asset to our team in terms of providing social media expertise that we didn’t have internally.” 

James Rice, Head of Marketing at Dukes Plus Consultancy 

Since opening my business I have created some exciting results: 

- Generated 1300+ registrations for a global virtual education fair. 
- Helped an education founder generate 15 inbound leads through profile optimization and content management.
- Created a strategy for a UK-based company that increased Instagram reach by 73% and engagement by 55% in just 3 months.

taplio

The Battle

Tanaaz Khan

Akash Rajagopal

Followers

Posts

Engagements

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Ready to grow your LinkedIn presence?