Sydney Senior

Member

Happily Ambitious

A podcast about balancing achievement, expectation, and fulfillment in the world of SaaS, Sales, and Entrepreneurship. New episodes weekly.

Co-Host

RevGenius

RevGenius is a group of revenue generating Sales, Marketing, and RevOps professionals brought together to learn, share, support, and grow with each other. You can consider us your alt work family!

Deel

SMB AE

Sell Better 

Daily Sales Show Host

Falkon

Senior Business Development Representative

Pavilion

Chili Piper

Product GTM Manager

Associate GTM Manager

Trailblazer SDR

Chili Piper is the leading inbound conversion software, used by top B2B revenue teams like Intuit, Twilio, Spotify, and Gong.

We’re on a journey to build the best company to work for and to work with while trying to make the world a better place. Our team is distributed around more than 160 cities and 35 countries around the world. Join the movement!

Sales Development Representative

Brand30

Zgraph

- Conducted sales needs analysis with new and prospective customers
- Developed solutions based on specific client needs
- Maintained existing relationships with clients through regular communication and outreach

Account Executive

Kerigan Marketing Associates, Inc.

•	Certified in Google Ads and Google Analytics
•	Managed social media accounts and Google Ads marketing accounts
•	Created monthly performance reports for clients
•	Assisted with new website development and content migration

Social Media Marketing Intern

demystifying success & happiness | co-creator of Happily Ambitious | SMB AE @ Deel | building in public | mindset + productivity | Sell Better host

Feeling lost, stressed, burned out, or unable to get off the achievement treadmill?

Want to take design a life you actually love, but don't know where to start?

One of my biggest passions is demystifying success & happiness.

I've spent a lot of my life working incredibly hard (past the point of burnout) and still not feeling satisfied by my achievements, feeling like achieving one goal only meant that the goal post had to be moved further away from the next one.

While I'm far from having figured this out, I co-host a podcast (Happily Ambitious) and a companion newsletter (The Ambitious Breakthrough) to learn from some of the best in this area and share my journey as I go.

My goal is to build in public - through my role in SaaS sales, as a podcast host, as one of the founders of a growing community, and as someone who very frequently deals with all of the stressors described above.

Product Marketing @ Beekeeper

I help early-stage founders and teams deliver great products to people who need them.So far, that's looked like matching rare disease patients with clinical trials, helping seniors navigate health insurance, and keeping teams connected through workplace technology. Outside of work, you’ll find me DJing, hosting events for Startup Grind Chicago, chasing my dog, tinkering with AI, or playing basketball.Interested in meeting interesting people, DM me if we should chat!

Sid Khaitan

Last week I got to lead a roundtable on one of my favorite, most underrated topics:

Early Access programs (closed/open betas)

They’re one of the best ways PMMs and PMs can work together.

But most EA programs fall apart because they’re missing one (or all) of these:

1️⃣ Clear exit criteria

How do you know when it’s time to move a beta to GA?

There’s product utilization, # of happy customers, outcomes. 

Example: Did 5 customers save 10% of their time on a core workflow using the beta?

Any mix of these is better than nothing.

If you don’t define this upfront, features can get stuck in beta limbo.

I’ve seen companies leave features in beta purgatory for over a year. Credibility drops, momentum gets killed. Exit criteria prevents that from happening.

2️⃣ Clear scoping and PRD

What’s available today vs. what’s coming tomorrow?

This is the only way to set expectations with Sales, CS, and customers.

Otherwise you end up selling a future that doesn’t exist yet.

3️⃣ Real discovery

How are customers using the thing?

What do they love? What’s confusing? What’s breaking?

Who are our early champions that will advocate for this and be the case study?

Skipping this means flying blind.

We end up taking something to GA without the story, the proof points, or the confidence to sell it.

---

I’ll be talking about this more. As someone who’s helped multiple companies figure out this process, and is now also building my own product, I see both sides:

PMs + engineers carrying the pressure to deliver under a cloud of ambiguity

PMMs trying to make sure whatever ships actually lands in the market

If you’ve run (or survived) an Early Access program…

What are your tips?

(Featured: a really bad quality pic of me on screen)

Product Marketing @ Beekeeper by LumApps | Founder @ Milan Meetups | Community @ Startup Grind Chicago | Host of Product Marketing Life

No alternative text description for this image

Are we overcomplicating interactive demos?

The tools I've used make me feel like I’m doing IT support for them. Debugging, waiting on tickets, hacking together workarounds

So when Geoff and Gab asked me to try Guideflow, I said yes…mostly because I like them. And because I’m always down to pressure-test new tools.

But instead of giving you another boring B2B feature walkthrough…

I figured I’d show you an interactive demo of something actually useful:

How to save $5/month on your HBO subscription.

Guideflow made it super easy. Like…fun easy. (see attached GIF)

I loved being able to pick the time between steps when exporting video. Simple folder structure, custom share options, solid analytics.

I don’t really endorse products. Mostly because no one ever asks or pays me to.

But I like the people behind this one. And the product honestly surprised me.

Take it for a spin!

👉 https://lnkd.in/gd3Sdkg8

#antiinfluencer
#sponsoredpost
#guideflow

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The Battle

Sydney Senior

Sid Khaitan

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taplio

The Battle

Sydney Senior

Sid Khaitan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Sid Khaitan's LinkedIn Performance

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Performance ScoreSid Khaitan's LinkedIn Performance