Head of Social Media at Comerica Bank | Executive Media Advisor | Former TV Reporter

I am a communications leader with 15+ years of experience advising executives, brands, and institutions on how to communicate clearly, credibly, and effectively in high-stakes moments.

At Comerica Bank, I lead social media and content strategy across small business, commercial, and retail banking, as well as corporate philanthropy, financial literacy, and community engagement. I oversee a high-volume content operation, approximately 100 pieces of content per month and the production of live streaming events on LinkedIn and Facebook that bring the brand’s voice directly to audiences in real time.

Previously, I served as Vice President of Corporate Communications for Comerica’s California market, where I led media relations, executive speechwriting, crisis communications, and served as a spokesperson. 

In that role, I worked closely with senior leaders to prepare for interviews, public appearances, and moments where clarity, message discipline, and credibility mattered most.

Earlier in my career, I was a television reporter and anchor. That newsroom experience shaped how I approach executive communication today: with an understanding of how journalists think, what audiences listen for, and how quickly a message can succeed or fail under pressure.

Alongside my corporate role, I advise founders and senior leaders on executive media performance, visibility, and on-camera presence through my SmartPresence advisory practice. The focus is practical and risk-aware: helping leaders show up prepared, composed, and aligned with their organization’s goals when the stakes are high. 

This work blends traditional media preparation with modern tools, including AI-assisted video analysis, to accelerate insight and improvement.

I’m always open to thoughtful conversations with communications leaders, founders, and executives about storytelling, media readiness, and executive visibility.

Susan Siravo


COMMERCIAL BANKING RELATIONSHIP MANAGER 
Specialty Deposits | Taft-Hartley / Labor Management | Title and Escrow 

Highly motivated, customer-centric Banking professional with a successful track record producing superior results as a Commercial Business Relationship Manager.  Skilled in developing and managing multi-million-dollar deposit portfolios including Title & Escrow, 1031 Exchange, Property Management and Taft-Hartley / Labor Management.  Expert in Cross-selling of customized business products of Commercial Card, Merchant Services and Wealth Management tailored to the financial growth and needs of the business client. Recognized as a Closer and a Team player, working closely with bank partners to service and expand client relationships.  Covered several states for sales and service.
    
AREAS OF EXPERTISE

Customer Service | Client Account Management | Cash Management Products | Commercial Card | 
Merchant Services | Bank Secrecy Act | Anti Money Laundering | Cross-selling | Relationship Management | 
1031 Exchange | Compliance | USA Patriot Act | BSA / AML | Communication Skills | Analytical Skills | Time Management

Member of:
International Foundation of Employee Benefits
"LOL" Ladies of Labor
California Land Title Association
California Escrow Association
American Escrow Association
Sierra Delta Chapter Associated General Contractors
Blue Diamond Almond Growers
 United Contractors Association
Escrow Institute of California

taplio

The Battle

Susan Siravo

Sara Trogdon

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?