Head of Social Media at Comerica Bank | Executive Media Advisor | Former TV Reporter

I am a communications leader with 15+ years of experience advising executives, brands, and institutions on how to communicate clearly, credibly, and effectively in high-stakes moments.

At Comerica Bank, I lead social media and content strategy across small business, commercial, and retail banking, as well as corporate philanthropy, financial literacy, and community engagement. I oversee a high-volume content operation, approximately 100 pieces of content per month and the production of live streaming events on LinkedIn and Facebook that bring the brand’s voice directly to audiences in real time.

Previously, I served as Vice President of Corporate Communications for Comerica’s California market, where I led media relations, executive speechwriting, crisis communications, and served as a spokesperson. 

In that role, I worked closely with senior leaders to prepare for interviews, public appearances, and moments where clarity, message discipline, and credibility mattered most.

Earlier in my career, I was a television reporter and anchor. That newsroom experience shaped how I approach executive communication today: with an understanding of how journalists think, what audiences listen for, and how quickly a message can succeed or fail under pressure.

Alongside my corporate role, I advise founders and senior leaders on executive media performance, visibility, and on-camera presence through my SmartPresence advisory practice. The focus is practical and risk-aware: helping leaders show up prepared, composed, and aligned with their organization’s goals when the stakes are high. 

This work blends traditional media preparation with modern tools, including AI-assisted video analysis, to accelerate insight and improvement.

I’m always open to thoughtful conversations with communications leaders, founders, and executives about storytelling, media readiness, and executive visibility.

Susan Siravo

California Farm Bureau Federation

Host and produce weekly lifestyle TV show about the food you eat, the farmers and ranchers who grow  and raise it, and the lifestyle that makes California bountiful. Oversee and manage all aspects of program production, distribution, and development. Enterprise and research story ideas, book guests and interviews, coordinate production schedules, travel and execute plans. Direct and manage production staff, including photogs, editors, social media and marketing associates. Develop and implement promotional strategies to create engagement and brand awareness, as well as generate business development leads.

Chief Storyteller & Executive Producer

Cleary Strategies

Pitch and place experts for interviews in national, regional and local broadcast media.
Write and devise pitch, key points and other relevant information.
Enterprise story and segment angles to position and place content in media.

Broadcast Media Specialist

Aubrey Aquino

Freelance TV Host and Reporter working on various television projects ranging from news, sports and entertainment to corporate video. I also can write and produce video segments and am social media savvy!

Here's a rundown of some of my work:

Contributor to 'The Trust' - Wall Street Journal/Barron's
Host - KRON4 (sales) segments
TV entertainment reporter/host at Deco Drive/WSVN
Contributor for NFL Network "Pop Culture Countdown"
Red Bull Flugtag Host, also The Welcome Channel
Creator, Producer and Host  of "On The Flipside" sports lifestyle magazine show
Voiceover Host for HEAT TV (Miami HEAT)
3 years morning (traffic) anchor also host of Friday Night Fever at KPNX
2 years morning news/traffic for KTVU and KNTV 
Freelance correspondent for E! News and Fox Sports Net
500+ product videos for Babies R Us/Toys R Us
Host of Comcast Newsmakers
Health Correspondent for "Here's to Your Health"
Host of AutoShopper TV

View my demo reels at http://aubreyaquino.com/reels

TV Host and Reporter

iHeartMedia

Produce and deliver daily live on-air news reports for News 93.1 KFBK. 
Cultivate local angles to national news stories and source expert interviews.
Deliver breaking news/crisis communications as fill-in news anchor.
Successful in anchoring several hours of breaking news/crisis communications during major events such as the death of Supreme Court Justice Ruth Bader Ginsberg and NorCal Wildfires.

Reporter/Anchor on KFBK

ABC10

Host of live, daily lifestyle program Your California Life airing on ABC10 in Sacramento, CA.
Instrumental in rebranding show from Sac & Co. to Your California Life, also served as a thought leader for formatting changes and "approach" for content delivery.
Initiated use of vMix system for virtual interviews during Covid.
Implemented digital strategy for web and social media, secured "blue check" verification.
Booked and hosted live interviews with guests, as well as corresponding research, script development and entire segment production.
Grew show ratings and audience during my tenure.
Secured thousands of dollars in revenue generating sponsored and paid segments.
Participated in community initiatives with My Sister’s Closet, Asian American Chamber, TAAF Foundation, Habitat for Humanity and Girls Scouts.

Lifestyle Show Host - Your California Life

Walt Disney Television

Host, Report and Produce Lifestyle segments for Bay Area Life on ABC7.
Host and Produce programming specials highlighting Maui, also Disney properties.
Generated leads for sales sponsored segments.
Developed contacts and maintained healthy relationships/communications with show guests.
Worked on annual station partnership for Leukemia and Lymphoma Society.

Lifestyle Show Host and Producer - ABC7 Bay Area LIFE

Entercom

Produced and delivered traffic reports live on radio. 
Worked to deliver accurate, up to the minute details on breaking news and other incidents directly impacting traffic for Bay Area commuters.
Compiled traffic information from multiple sources for shared database.
Read sponsored spots, integrated seamlessly within live reports.

On Air Talent

Total Traffic & Weather Network

Wrote and delivered on-air news and traffic reports for several (radio/media) outlets. Collected traffic and news data for input in database.

WAVY-TV

Co-Host of a daily lifestyle and entertainment program.

Lifestyle Show Host, Hampton Roads Show

KRON-TV

Reporter

I am a dynamic and engaging media professional with proven experience as an on-air TV Host and Presenter, Anchor and Producer. I pride myself on my writing, production and project management skills, and have a strong passion for storytelling. My diverse background is an asset to any position I take on, whether it be highlighting community initiative, reporting from the red carpet, or handling crisis communications from a breaking news scene. I have also gained unique perspective as a female working in professional sports, as well as a parent volunteer working in my children's schools. In addition, I add personal cultural insight as a Filipino-American, with strong ties to minority communities.

My professional experience includes live and recorded interviews with high profile guests, like celebrities Meryl Streep and John Travolta, as well as CEO's Mark Cuban and Barbara Corcoran. I am also well-versed in producing and creating innovative content for television, web and other digital platforms. In my work I have found success executing branded and sales integrated content, along with supervising entire broadcast and digital TV productions. 

One of my strong points is as a thought leader, to make meaningful suggestions on how to better execute and deliver the projects I work on, beyond the status quo. I enjoy researching and identifying ways to connect the dots, looking for opportunities to grow my platform, and create "wins" all around. As an industry veteran, I also serve as a mentor to the next generation of communications professionals, and it's important to me to help them grow and be ready for the next level.

I am proud to have received recognition for my volunteer work in with non-profit organizations in the community, and have received awards for my outreach and fundraising efforts with parent/teacher organizations, as well as for using my voice, and was honored to be named one of Brickell Magazine's "Top 20 Under 40" in 2014. And of course, I regularly fulfill my Mom duties as the "team Mom" for my children's baseball and basketball teams, also writing and connecting with others about my parenting experiences on my blog "53 weeks."

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The Battle

Susan Siravo

Aubrey Aquino

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