Susan Walsh - The Classification Guru

The Classification Guru Ltd

I love improving the quality of procurement spend data, giving teams clarity so they can make better business decisions and cost savings.

Why not let me take the pain out of laborious data issues and make your life easier?

Whether it's a small or large data set, the accuracy can be improved by identifying classification errors, conflicts or gaps. I can provide a data verification service to efficiently find and correct these in a fraction of the time it would take you or a team member.

And a crucial part of having accurate data is also working with a comprehensive taxonomy, something that can be easily overlooked. I can provide a taxonomy development service to ensure you have all the vital areas covered for the greatest visibility - job done!

If you struggle with the time, resources or willingness to tackle your data, why not get in touch to see how I can make your life easier.

Founder/MD (Mistress of Data)

I love improving the quality of procurement spend data, giving teams clarity so they can make better business decisions and cost savings.

Why not let me take the pain out of laborious data issues and make your life easier?

Whether it's a small or large data set, the accuracy can be improved by identifying classification errors, conflicts or gaps.  I can provide a data verification service to efficiently find and correct these in a fraction of the time it would take you or a team member.

And a crucial part of having accurate data is also working with a comprehensive taxonomy, something that can be easily overlooked.  I can provide a taxonomy development service to ensure you have all the vital areas covered for the greatest visibility - job done!

If you struggle with the time, resources or willingness to tackle your data, why not get in touch to see how I can make your life easier.

Founder

Data Collaboration Alliance

I am a member of the Advisory Committee at the Data Collaboration Alliance, a nonprofit organization that’s dedicated to establishing CONTROL as the basis for meaningful Data Ownership and global Collaborative Intelligence. Our approach of eliminating data silos and copy-based data integration is similar to how societies already protect the value of their currency, identities, and intellectual property - and it works for data, too. My fellow advisors include the Executive Director of the Mozilla Foundation and the ex-CIO of Dropbox. I'm also a contributor to the Data Collaboration Community which offers open datasets, free tools, and free training in the data-centric skills of the future. Visit: https://www.datacollaboration.org/community

Advisory Committee / Instructor

Facet Publishing

Dirty data is a problem that costs businesses thousands, if not millions, every year. In organisations large and small across the globe you will hear talk of data quality issues. What you will rarely hear about is the consequences or how to fix it.

Between the Spreadsheets: Classifying and Fixing Dirty Data draws on classification expert Susan Walsh's decade of experience in data classification to present a fool-proof method for cleaning and classifying your data. The book covers everything from the very basics of data classification to normalisation, taxonomies and presents the author's proven COAT methodology, helping ensure an organisation's data is Consistent, Organised, Accurate and Trustworthy. A series of data horror stories outlines what can go wrong in managing data, and if it does, how it can be fixed.

After reading this book, regardless of your level of experience, not only will you be able to work with your data more efficiently, but you will also understand the impact the work you do with it has, and how it affects the rest of the organisation.

Written in an engaging and highly practical manner, Between the Spreadsheets gives readers of all levels a deep understanding of the dangers of dirty data and the confidence and skills to work more efficiently and effectively with it.

Author - Between the Spreadsheets

CONSTELLIA LIMITED

Connecting Professional Services Procurement people to the Consultancy Procurement Council

Membership Manager

Simfoni

+ Lead spend analytics project delivery across Europe & Middle East
+ Project Implementation​
+ Delivery of product demos
+ Development and delivery of training for Analytics team
+ Product development support
+ Spend analytics
+ Taxonomy development​

Senior Analytics Project Lead - Europe & Middle East

Highways England

Project Support Officer

Philips

Data Verification

+	Administration of product database
+	Working with cross functional teams to resolve issues
+	Develop and deliver training for business hubs to improve processes

Data Product Researcher

Coupa Software

+	Project managing multiple projects simultaneously ensuring all were delivered within time and on budget
+	Management of a team of 14 QA staff
+	Developed and implemented training plan and best practice documents
+	Recruit and train new staff
+	Ensuring consistent quality of work  produced by team

QA Manager

Spend360

+	QA, classification and review of data
+	Excellent attention to detail
+	Managing workload to tight deadlines

Data Services -QA

Fixer of dirty data ★ Spend data classification, supplier normalisation, and taxonomies ★ DataIQ100 x 2 ★DataIQ Data Champion 2022★ Author "Between the Spreadsheets" ★ Creator of COAT ★ TEDx - say NO to NO ★ DataVenger

Are you struggling to get reliable insights from your data?  Do you have duplicates, multiple versions of the same supplier or customer, and multiple date and address formats?  And is it saved in multiple different systems?

The Classification Guru can help.

If you’re in procurement, do you find it hard to see how much you are really spending with one supplier, and on what?  Have you got free text descriptions which mean you have multiple versions of the same item, often misspelt and not against the correct GL or categorisation? How can you make the best negotiations with your suppliers, the biggest cost savings, or manage your supplier list if you don’t have the correct information?

Or if you work in sales or marketing, is your CRM full of junk data, poorly formatted and even missing information, and maybe saved in multiple different systems?  Your team could be wasting time contacting redundant leads, or worse you could be sending out expensive print out to the same address twice, or addresses that don’t even exist.

We bring clarity and accuracy to data and help teams work more effectively and efficiently, finding cost savings through spend and time management, supporting better, more informed business decisions, delivering a strong ROI and delivering back to your organisation faster and more cost-effectively than using large consultancies or spend analytics providers.

While most people dread having to classify or cleanse data, my team and I love it! We are hugely passionate about providing clients with accurate and meaningful data, and because I have been doing this for a decade, I can do this much faster and more accurately than people who might look at their data infrequently.

We can help prevent costly mistakes from happening.

There are many solutions available to automate data classification, but these are never 100% accurate. I've developed a method that my team use to efficiently and accurately classify, cleanse and verify data to minimise the errors in the same amount of time.

When working with large volumes of data it's hard to spot these errors even if you know what you're looking for and especially in Excel, let alone if you don't. With my team and I’s knowledge, experience and tools we can do this for you, freeing up your internal resources.

Fix your dirty data now - www.theclassificationguru.com

CHRISTINE A. MACKAY 🦎

Salamandra.uk Animation Studios

Salamandra.uk is an animation agency with studios in Eton - we are visual problem solvers!

Our studios are innovative, creative, and collaborative, but at our very core we are creators of visual content  marketing solutions in animation, brand, and design that perfectly engage your target audience. 

Our lizards craft static and animated visuals in 2D, 3D, augmented reality (AR), virtual reality (VR), motion graphics and stop motion, primarily in b2b comms & marketing, film, kids content and gaming.

Our clients are from FTSE 100 companies, startups, Advertising and PR agencies alike.

Our clients rave about our: 
Explainer Videos, Animated Presentations, Film & Motion Graphic, Gaming sizzlers & trailers, Virtual & Augmented Reality, Print & Digital Collateral, Branding and Illustration.

With a passionate and flexible team, we can take on creative projects across 18 industries, and have experience working in particularly technical and complex fields. Our clients have been delighted with our ability to take brand messages that are difficult to articulate and to surprise and delight their target audiences with visual content that resonates. 

Having worked in hugely varied fields (Financial, Telecommunications, Pharmaceutical, Blockbuster Films and Hospitality to name a few), we know how to switch it up and stay fresh and professional, without relying on templates or a house style to create memorable content for all our clients.

At Salamandra.uk, we passionately believe in the power of visual marketing and in finding and creating the right content to tell every story - in the most appropriate medium.

Founder, CEO

Amazon Books

I'm the author of: 
Destination Animation - How smart marketeers convey complex messages memorably
https://www.salamandra.uk/destination-animation

Available on Amazon & Kindle here: https://amzn.to/3ni0xyJ

Best-selling Author

The Supper Club

The Supper Club is the UK’s leading membership club exclusively for fast-growth entrepreneurs. Membership offers access to an extraordinary group of like-minded peers, providing a relaxed and confidential community to inspire, support and challenge each other.

Member

Tech and Saas Multimedia Marketing Meetup

With Technology evolving at a rapid pace, effective marketing campaigns and strategies are all the more important.

Salamandra.uk is bringing together a network of Marketing and industry professionals within the Tech world.

Hosting online webinars every 6-8 weeks, we’ll hear from industry experts on all things Marketing in Tech and SaaS, covering a range of topics, from strategies and tools, to best practices and success stories. Each event will include presentations from 3 speakers, followed by a panel discussion and Q&A session.

If you are interested in the latest trends in Multimedia Marketing for Tech and SaaS, then this MeetUp might just be for you.

Founder & Host

Pharma Multichannel Marketing Meetup

This is a group for anyone working in the pharmaceutical industry interested in learning more about multichannel marketing. Featuring presentations from channel experts from within and outside the industry members are also encouraged to share best practice, cases studies (ABPI compliant please) and we definitely encourage group discussion both at the event and in the bar afterwards.

Co-Founder and Co-Host

Cannes Lions International Festival of Creativity

See It Be It - Mentor

McDonald Butler

Group Account Director

April-Six

Account Director

The Sir Edmund Hillary Outdoor Pursuits Centre of New Zealand

Sales and Marketing Manager

Badger Communications

CEO/Founder Salamandra.uk Animation Studios / Author / Speaker

I am the founder and CEO of Salamandra.uk, an animation agency that helps clients convey complex messages and narratives through engaging and memorable visual content. With more than 20 years of experience in leading and growing a creative and innovative team, I have developed expertise in animation, immersive and experiential technologies, film editing, and design across multiple platforms and industries.

As a passionate advocate for the power of animation in marketing, I have also authored a best-selling book, Destination Animation, that provides practical insights and guidance for smart marketers and business owners who want to boost their marketing potential with animation. I am also a speaker, a member of Helm (Formally The Supper Club), and a co-founded and co-hosted two niche marketing meetups. My mission is to create the right content to tell every brand story or narrative, and to surprise and delight our clients with content that resonates.

At salamandra.uk we are visual problem solvers in:
🦎 Commercial Animation
🦎 Immersive & Experiential
🦎 Film Editing
🦎 Design

We convey complex messages or narratives via animation onto any platform!

Salamandra.uk is an animation agency with studios in Eton,  Dundee as well as San Francisco. We’re experts at creating our clients' visual B2B stories that convey complex messages, offering powerful productions on any platform.

Our clients are from FTSE 100 companies, startups, Advertising and PR agencies alike, and we offer them Animation in 2D, 3D, AR, VR, Stop Motion, Motion Graphics as well as Live Film footage.

Our clients rave about our: 
Explainer Videos, Animated Presentations, Film & Motion Graphic, Virtual & Augmented Reality, Print & Digital Collateral, Branding and Illustration.

With a passionate and flexible team, we can take on creative projects across 17 industries, and have experience working in particularly technical and complex fields. Our clients have been delighted with our ability to take brand messages that are difficult to articulate and to surprise and delight their target audiences with visual content that resonates. 

Having worked in hugely varied fields (Financial, Telecommunications, Pharmaceutical, Blockbuster Films and Hospitality to name a few), we know how to switch it up and stay fresh and professional, without relying on templates or a house style to create memorable content for all our clients.

At Salamandra.uk, we passionately believe in the power of visual marketing and in finding and creating the right content to tell every story - in the most appropriate medium.

taplio

The Battle

Susan Walsh - The Classification Guru

CHRISTINE A. MACKAY 🦎

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