Susan Stavitzski

Customer-Driven Product Person

Product Leader with experience working in the software industry for start-ups, smb and enterprise companies. Passionate about e-commerce, subscription, marketplace and retention focused products. 

I have a passion for taking manual, bulky processes and turning them into powerful, automated, scalable solutions to empower teams 💪

Message me to talk about a tough customer problem, hosting a customer discovery workshop or to brainstorm a wacky product idea 💡 

Skilled in Product Management, Product Design, User Interviews & Testing, Prototyping, Data Analytics, Product Marketing,  Ecommerce, Self Service, Advertising, Sales, Event Management, Market Research, and Account Management.

Follow me on Medium - https://medium.com/@susan_ski

Senior Product Manager

CarMax is the way car buying should be. Whether in-person or online, creating the best omni channel experience for our customers.

As a Senior Product Manager, I focus on creating the best in-person car selling experience for customers and associates through expanding self-service platforms and improving communication with tailored notifications.

TomTom

Senior Product Marketing Manager

LiveIntent, Inc.

Google

• Led cross-functional go-to-market efforts for Google Cloud Training and Certifications
• Created messaging including sales enablement, external blog posts, PR, emails, social media, portfolio collateral, and conducted webinars for all new Google Cloud training and certifications launches. 
• Strategized, conceptualized, and launched campaigns to drive awareness, engagement, and adoption
• Managed training partner relationships and led partner marketing campaigns through Pluralsight and Coursera. 
• Built dashboard for gathering, analyzing, and presenting data to track marketing engaged pipelines, audience data, new training launches impact, and integrated marketing campaigns.

Product Marketing Manager

Adobe

• Developed and implemented marketing tactics which improved overall engagement and monthly active usage for Creative Cloud products. Executed go-to-market strategies through marketing channel launches, with primary responsibilities for brand awareness, traffic, and customer engagement.
• Conducted various A/B tests and retargeting tests to improve MAU (monthly active usage) of Photoshop users.
• Worked on multiple SEO initiatives to improve the presence of Creative Cloud Learn content by optimizing onsite placements, keywords, and link building.
• Built KPI dashboards to inform stakeholders on the performance tutorials and to drive alignment on the go-forward content strategy.
• Worked with YouTube influencers and Adobe business partners to enable users to access free learning material.
• Coauthored a book on Content Strategy for learning content. (https://www.amazon.com/Content-Strategy-Learning-Erick-Vera-ebook/dp/B07H48VF9R)

Sparkpr

• Supported two blockchain clients on 9+ social media platforms during token generation events
• Built website content and training materials for the global moderation team.
• Sparked conversations with users through thought leadership, live event coverage, influencer engagement, and industry trending topics
• Analyzed weekly traffic and presented reports to the management

Social Media and Community Manager

• Expansion of Google+ Create India program, a community of top content contributors by vetting, procuring and educating high-quality content creators to the program
• Planned, built, scheduled, analyzed weekly campaigns to bring high-quality content and engagement on the platform 
• Led strategic social media planning and execution for promoting high-quality content.
• Managed critical situations on the G+ platforms.
• Launched new product features.
• Helped the engineering team to review profiles and pages for German and English languages.

Outreach & Content Community Manager

• Tested and reviewed films for quality and localization issues for German, Middle-Eastern, Indian, North and South American regions using Google Play
• Reviewed the content in a given time per the country-specific policies.
• Addressed and resolved customer complaints.

QC Coordinator, German

Amazon

• Set up new products, updated and added a retail source to existing products for the Apparel catalogs on Amazon's German website (amazon.de)
• Independently managed internal tickets to resolve production-related issues and support business partners.
• Trained various teams for achieving optimum QA scores in production.
• Worked closely with Amazon's major apparel business partners.

Catalogue Associate - German

Acer

• Built and managed a strong business relationship with 50 Key End customers from SMB, Education, and Finance vertical as well as 30 Channel Partners
•  Analyzed competitor products and customer requirements
• Created Long-term Business Development Plan to achieve sales targets

Business Partner Relationship Executive

Hi! I am a marketing professional who is obsessed with delivering products that meet customers unmet needs. I believe in the power of data and in the magic of conversations with customers.

taplio

The Battle

Susan Stavitzski

Renu Jinturkar

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