My passion: SALES and COACHING 

Ping me for coaching (also Executive Coaching)

Topics could be 
- career related, such as successful applications, selling your benefit and creating visibility for career ladder climbing / promotions 
- leadership coaching / executive coaching
- public speaking
- success in Sales

My professional background:

•	8+ years Sales (and 1,5 years Marketing ) in international, fast-paced, hypergrowth Tech environments (mature and non-mature markets) , for Silicon-Valley based companies/start-ups/corporates
•	SaaS, Security, i-IoT, business critical solutions  
•       Creative Pipeline Generation (Consistently exceeding Pipe Gen targets)
•	Proven Sales track record in complex, fast-paced environments
•	Successfully translate technology features into business benefits  (Consultative Sales, Challenger Methodology,MEDDIC...)
•       multilingual, customer-focused and results-driven Strategic Account Management & Hunting,
closing business and driving Sales through helping customers solve their business pains (Consultative Sales)


My personal background:
Suna was was born and raised in Berlin as the „sandwich“ child (2nd child of 3 children) to Turkish Alevite immigrant parents. She has been the first one in her family to study and made it into the Tech industry without a technology-related academic background. She worked in London, NYC, Munich,…
As a Woman in Tech and specifically in IT-Sales, she has lots of funny anectodes to tell. :.) 
Suna loves people who give her appreciation and the opportunity to grow (she is indeed a short person in height, but rather means growth in terms of „expanding one‘s skills &horizon“), to succeed and to make money 💰. 
She also loves to make you successful through her coaching.

One day, she will also be a famous singer…she just does not really take it seriously enough yet… 

I look forward to connecting with you, thus expanding my network on LinkedIn.

Suna Turhan

Wolfson House Writing and Communications

Freelance marketing, content strategy, writing and internal comms for B2B IT, globalization and localization industry companies. I create content strategies, support marketing initiatives, oversee content production workflows, and manage internal and freelance resources. 

I write ebooks, slide decks, blogs, landing pages, newsletters, emails, social media posts and other content to support brand awareness, campaigns and demand generation.  https://www.wolfsonhousewriting.com

Content Marketing, Content Strategy, Writing & Internal Communications

Women in Localization

I am responsible for writing, producing and distributing content (press releases, impact reports, web copy, blogs and other content), as well as ghostwriting for the organization's leadership. I review and write social media posts and images, and give creative direction to the larger social media and writing teams.

Program Manager - Content and Social Media

I serve as content marketing manager for the international chapter of Women in Localization. My accomplishments include writing press releases and blogs for the organization, proofreading and editing content, and coordinating content activities with Women in Localization's other programs.

Program Manager - Content

CoreMedia

Responsible for setting and driving content strategy and content journeys, which includes:
- Establishing, maintaining and executing according to the editorial calendar
- Creating collateral, such as brochures, white papers, solution guides and blog posts to drive awareness and conversions
- Developing paid social campaign creative content including concepts, copy, ads and images
- Writing and designing internal and external corporate newsletters in Hubspot
- Writing video scripts and actively participating in the creation of video content 
- Initiating, collaborating and managing work of contract writers and designers
- SEO optimization for blogs using Semrush
- Creating and curating content for daily organic social media posts in Hubspot
- Working with partners on marketing content and content to support events

Global Content Marketing Manager

As Program Director - Content for the Marketing team, I oversew and managed the Marketing team's activities with a co-Program Director colleague and served as content manager for the international chapter of Women in Localization. 

My accomplishments included:
- Content team: Sourcing, editing and publishing blog posts, articles and web content, writer team recruiting, direction and management, and coordination with social media for promotion. 
- Program Director: Identify, evaluate, pilot and implement new technology solutions for the creative team to automate and streamline work. Train and support other groups with the solution to ensure compliance and usability. Collaborate with other programs (Partnerships, Sponsorships, Mentoring, Education, Global Expansion) on events, webinars, content, promotions and new chapter launches.
- Co-panelist at Women in Localization MIIS Chapter inaugural event exploring industry trends, localization marketing and career options.

Program Director - Content Marketing

I served as content marketing manager and editorial director for the international chapter of Women in Localization. My accomplishments include:
- Sourcing, editing and publishing blog posts, articles and web content
- Writer team recruiting, direction and management
- Coordination with social media for content promotion

Content Marketing Manager

RWS Group

I collaborated, created, ghostwrote and planned content strategy for product marketing campaigns, demand generation and sales enablement. My primary work focused on language services and language tech, where I communicated complex concepts in everyday language that's easy to understand.

I am experienced at creating and editing white papers, eBooks, presentations, brochures, sell sheets, data sheets, infographics, video scripts, social media posts, blogs, emails, landing pages and more. 

I craft content using interviews, briefs, messaging documents and brainstorming sessions, often working cross-functionally with various teams, including product marketing, creative services, corporate communications, product development and more. 
 
I also led a cross-functional marketing team to evaluate and recommend content delivery platforms to create more engaging content experiences for customers.

MediaLocate

Surpassed 2018 revenue target by 30%. Manage program and cultivate additional business for major account. Identify and generate new business for both new and existing customers. Wrote new website copy and blogs while working with CEO on website and marketing collateral refresh, contributed to branding decisions and participated in industry events.

Senior Account Manager

Anzu Global, LLC

Prospecting, outreach and orientation of new clients for localization staffing firm. Attended events to network, grow existing customer base and expand candidate pool. Sourced candidates for available positions and promoted open positions using social media.

Account Manager

Welocalize

On-boarded new customers and grew revenue for existing accounts using customer-centric selling approach. Extensive experience prospecting, cold calling, qualifying, and quoting. Identified areas for account improvement and worked with production and customers to implement new strategies to assist with sales and client retention efforts.

Business Development Manager

• Responsible for overall account strategy and team management, including client process reviews and improvements, global team meetings and account growth and profitability.
• Create business reports and drive business review meetings (QBRs, Kickoffs, quality KPIs) for each account.
• Provide leadership and participate in the sales cycle of new customers.

Enterprise Program Manager

• Ensured customer satisfaction by finding improvements to make current processes more efficient, cost effective, and scalable.
• Provided account leadership and motivation to project managers, engineers, and linguistic teams. 
• Identified areas of new business development and maximize profitability within each account.

Senior Project/Program Manager

ENLASO

• Respond to questions and provide estimates to prospective and existing accounts.
• Annually secured business from 5-10 new clients in addition to managing 30+ existing accounts.
• Consult with prospective and existing customers to determine the best localization project strategy for each customer’s needs and budget.
• Trained and mentored new sales team employees.
• Created marketing collateral (press releases, web site content, datasheets).

• Planned and executed multi-language software, documentation and marketing localization projects, including resourcing, budgeting and scheduling. 
• Supervised multiple internal and external project teams of 20-40 people to ensure all tasks completed on time and on budget.
• Managed all aspects of the client relationship, including providing regular status reports and working collaboratively to proactively troubleshoot issues and minimize risks.

Senior Project Manager

I create content that supports growth. Whether it’s for B2B SaaS, language service providers or language technology companies, the content I produce builds brand awareness, educates prospects, drives lead generation, and retains existing customers.

A few ways I have helped move the needle for my clients:
- Social media strategy resulted in 39% increase in web traffic
- Ebook resulted in 100s of downloads and 20% increase in leads
- Blogs and LinkedIn posts resulted in 40% increase in unique website visitors

How can I help you?
- Strategic content planning: Content strategies and editorial calendars
- Creative content production: Writing new and refreshing existing content
- Differentiators & personas: Identifying what makes your business unique and who your ideal audience is
- Content distribution management: Posts and plans for content delivery across platforms
- Internal comms: Evangelize, educate, and enhance visibility of your team and their activities
- Ghostwriting: Executive thought leadership to build brand authority

What makes working with me different:
01 | 20+ years localization industry experience
02 | Deep understanding of localization buyers & audiences
03 | Localization production & sales expertise enhances content quality
04 | Industry specialization: B2B, SaaS, Localization, Globalization
05 | Hands-on, collaborative working style
06 | Marketing tech savvy: Hubspot, WordPress, MailChimp & more

Want to see samples of my work? 
Check out my portfolio here: www.wolfsonhousewriting.com

Need help with a project? Let's talk and explore what's possible.

taplio

The Battle

Suna Turhan

Mimi Moore

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