Ryan R. Sullivan

Podcast Strategy for Finance, Law & Coaching 🎙️ The Podcast Pipeline | DJ → Rapper → Marketer

You’re an advisor, not a full-time marketer.

Referrals are great…but they’re inconsistent. 

In the meantime, a financial "coach" on TikTok is getting millions of views pushing dangerous advice. 

But you don't have a content problem. 

You have a system problem:

→ Random posts
→ The occasional YouTube video
→ Compliance saying "we'll get back to you."

Let's change that. 

We'll build a repeatable, compliance-friendly, team-run content system with a simple cadence:

One 90-minute recording session per month → 3–4 segments + 15–30 clips

Then we turn that into a weekly rhythm across LinkedIn, email, YouTube, and your podcast.

We helped a client generate 150+ life insurance clients with one podcast.
Built 100+ podcast strategies for finance, CPA's, banks, and law firms. 

If you want a credible, relationship-driven growth system your team can sustain:

📅 Book a Discovery call: https://calendly.com/podcastprinciples/discover

I'll see you there! 

-Ryan R. Sullivan

Founder

We help people launch top-1% podcasts with 0 paid promotion using a proven launch strategy tailored specifically to turn audience members into podcast fans.

Here are what some of our podcasters are saying: 

Mikhail Myzgin, VP of Marketing at Slice 

"Ryan is an excellent resource for anything about podcasting. His advice was spot-on, and his expertise helped us solve a problem we didn't know how to go about."

Calum Johnson, Marketing Manager at Public

"I reached out to Ryan because I wanted to start my own podcast & get some pointers from someone who had experience & expertise launching podcasts. The consultation call with Ryan was 100% worth it, Ryan has started a lot of podcasts & gave me great advice that would be difficult to find anywhere else."

Malik Handoush, Strategic Business Develop Coach

"As someone searching for guidance & direction on beginning a podcast, I decided to reach out to Podcast Principles for a consultation. Ryan surpasses any expectations you may have as he brilliantly identifies and assesses where you are and what you're trying to accomplish. His true superpower is in his listening skills where he will help you simplify and reach a point of clarity."

Ready to humanize your business or brand? 30 mins of free advice is cool too :) 

Let's talk - https://calendly.com/podcastprinciples/discover

Linda M.

Content provider, freelance writer/editor

Conversion-focused messaging for health & fitness brands | Driving engagement for JRM Web Marketing | Laughter is my love language

I create memorable, conversion-focused copy for health and fitness brands. Why me over other fitness copywriters? For one, I spent 15 years in the trenches as a personal trainer. I then worked my way into becoming a prolific health and fitness magazine writer. Earned a couple of awards along the way.

I interviewed hundreds of people and experts in the process.  It's why I'm able to translate fitness geek speak into relatable, understandable solutions.

My byline appears in heavy-hitters like MSN Health, TIME, Shape, Self, Woman’s Day, Men’s Fitness, Bowflex, and HuffPo, I've got a knack for understanding what people really want. 

Let's chat about how we can make your content resonate and get those decisions rolling in your favor.

My specialties include:

1. Value Proposition Audit and Strategy Roadmap

Most companies struggle with converting copy that showcases their uniqueness. My proprietary process, based on research, decision-making psychology, analytics, and customer interviews, uncovers what sets your solution apart from the rest. This special messaging audit will give you clarity, attracting more of your ideal customers in less time.

2. Email Marketing

My email sequences get noticed and opened, with clients typically experiencing a 45-50% open rate. By writing in your customer's voice, they trust you and see you as the solution they need.

3. Landing Pages, Sales Pages, Opt-ins, and More

Whether it's a landing page, email, or event brochure, I start with a deep dive into the emotions of your target audience, understanding what keeps them up at night–and what they would pay anything to be free from.

Results of my work include:

➡️ A 5-email sequence that landed a client a $70k contract 
➡️ A homepage makeover resulting in a 44% lift in page conversions
➡️ A 30% boost in opt-ins for a lifestyle program 

Ready to achieve similar results? DM me for more details.

Linda
📩 Email: Linda@TheCopyWorx.com
📞 Text/Call: (949) 233-0450

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Ryan R. Sullivan

Linda M.

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