Positioning the Exceptional. Build your post-exit venture in public ✍🏼 Ghostwriter + Strategist.

If you want to :

- Sell your B2B services through Linkedin that CFOs beg to buy
- Close $1M in deals (minimum) without building a personal brand
- Cash in on sales through LinkedIn everytime you post  
- Outsmart every competitor in your market

DM me "window" for early access to my private program



Stéphanie Lauer

When you realize the handshakes at $100K trade show booths aren’t actually booking the $1M projects you travelled 38 hours for (even if the whole team showed up in matching shirts) and then you see the logo you flew in for, right there at booth 21…

…that’s when it hits you.

You are so done competing over an RFQ that has been mentally awarded to your competitor 6 months to ago.

By day two it dawns on you: the real buying decision already happened somewhere else.

When their loyal supplier fucks up. Quality issues showed up. The domino effect are millions lost had procurement on chokehold - “we need a second source.”

That emergency has procurement in search mode.

The stack of business cards thick enough stopped convincing yourself it was working.

60–70% of B2B buying decisions are shaped before the first sales call.

You’re often competing in a conversation that already started without you.

And today that conversation is happening in one place more than anywhere else:

LinkedIn.

I see it constantly in my clients inboxes.

A buyer reads a precise post about a production crisis they’re already dealing with.

They send a message.

A few exchanges later…

It turns into a $500K–$1M opportunity.

A post can you past any gatekeeper: it’s compressing exactly what your buyer needs to hear at the moment they are facing a real crisis you solve:

- a supplier they no longer trust
- a production delay threatening a launch
- a redesign cycle burning six months
- a CFO asking uncomfortable questions

Do that 3–4 times a week and you start conversations that skip multiple trust layers almost instantly.

Especially in manufacturing.

Because right now?

Most of the industry is still spending 6 figures to shake hands…While the vendor decision gets made in silence months earlier - without you.

I partner with founders (at $5M–$30M) so their buyers say yes to 1M+ deals. Subscribe below:

It’s 9:12pm after a trade show…You spent $100K on the booth in the corner. Got 187 business cards. And you already know Monday will be your team chasing gatekeepers.

You sell a $1M+ solution…but you’re still trying to sneak past assistants like it’s 2009.

Meanwhile the VP of Ops you want is scrolling LinkedIn on the commute.

They read a post about:
- a $2M supplier switch mistake
- a delay that killed a launch window
- a redesign that burned 6 months

They send it to the CFO. Now your name is in the room.
No more gatekeepers.

A call gets booked…Your rep closes. Onboarding starts on Wednesday.

Most CEOs hire more reps, buy more lists. Send more “quick question” emails. 

While the budget gets allocated to fund your competitor.

Because your competitor has credible positioning.

I fix client acquisition systems so $500K–$1M manufacturing deals start in DMs instead of trade show booths.

60–70% of B2B decisions happen before the first sales call.

They reach out with a Linkedin message telling you how one delayed production cycle burned $500K–$2M in redesigns, supplier changes, and missed launch windows.

No gatekeeper can block a name that’s already trusted

Less than 10% of manufacturers do this well.

Most are still dialing.

You’ll forecast another $200k-$500k per quarter in projects when you stop sending linkedin inquiries away to your email.

Everytime i read about a big opportunity in my clients messages, we ask a few questions first to: 

(1) qualify the lead before wasting everyones time. I usually ask at what stage they’re in, which always tells me how much capital they’re then willing to invest with us next.

(2) build tension. asking questions before sending them your calendly link builds curiosity instead of killing it with “sure send me an email”.

The people who understand this close $200k - $500k projects directly out of messages. 

Sometimes even without going on calls.

Luke Shalom

CEO @ Grow Solo I help the C-suite turn industry expertise into predictable pipeline

There are two ways agency founders try to turn LinkedIn into a reliable source of clients.



One is by guessing. Posting when there is time. Relying on referrals and hoping the next month is a good one.



The other is by building a system that creates steady conversations, even when client work gets busy.



Our clients choose the second.



→ Joya Dass (Founder, Women’s Leadership Lab)



The problem:



- She spent hours in the DMs to book a few calls.

- Content happened on weekends.

- When delivery picked up, sales stopped.



Some months were strong. Others were quiet.



Even in good months, there was stress about where the next client would come from.



What we did:



We built a simple LinkedIn content system she could run in house. No ghostwriter or agency retainer dependency.



We shifted her content from generic how to posts to insight driven thinking.



That changed the conversations. People in her network showed up aligned and ready to buy.



We added a content led outbound system powered by a setter we hited and trained. The system kept working while she focused on delivery.



Results:



- Revenue grew from $150k to $300k.

- Sales became predictable.

- The pressure eased.



→ Jonathan Crowder (Founder, Founders Ally)



The problem:



- No time for content.

- Unpredictable sales calls.

- Leads with no budget.

- No sales background. A 10 percent close rate.



What we did:



We removed Jonathan as the bottleneck. 



We built a content system using AI supported by his real thinking. It sounded like him, not software.



Trust was built before the call. Outbound went from 10% to 40% response rates.



We focused prospecting on real buying moments, like recent funding to catch buyers at the right time.



We simplified his sales process. Clear outcomes. Clear cost of inaction was communicated to his buyers.



Results:



- Meetings went from 3-5 a month to 10-15 sales qualifed leads a month.

- A visible pipeline. Increase to a 25 percent close rate.

- $300k in pipeline in 60 days.

- $30k in new revenue closed.



→ Brian Dukes (COO, Exit Wise)



The problem



- Ovelry dependent on referrals.

- No LinkedIn playbook.

- No time to write.



What we did



- We clarified positioning.

- Simplified the offer.

- Built a content engine.



Then we added outbound from the founder profile.



Everything was owned and run internally.



Results:



- Consistent posting machine.

- 500 to 6500 ICP followers.

- $740,000 in LinkedIn-driven revenue over two years.



We have helped 100+ founder led agencies replace unpredictable growth with systems they understand and control.



If this feels familiar send me a DM with "Grow", we should talk.

Founder

We help executives to build and monetize their brand on linkedin by scaling your content and turning it into leads, authority and thought leadership.

How?

Engagement + DM flows = Qualified meetings. 

Done with you. Done for you.

Stop sending DMs that get ignored. I booked 1,000+ sales calls from LinkedIn and made $1.3M doing. Steal the exact script ↓

Comment and I'll send it to you.

I used to spend hours crafting the "perfect" DM. Tweaking. Rewriting. Getting ghosted anyway and following up like a desperate ex.

Now I use a 5-message sequence I've tested for 3 years straight. Instead of 18 rejections out of 20, we are booking 20-40 calls a month.

Every conversation feels like it came from them.

Here's what's inside:

- DM 1: Open with context, not a pitch
- DM 2: Follow up without sounding desperate
- DM 3: Uncover their pain in natural conversation
- DM 4: Transition to a call without it feeling forced
- DM 5: Make it stupid easy to book the meeting
- The complete walkthrough...  all 5 messages in action
- 5 mistakes that kill your DM conversion rate
- How to customise the script for your ICP

BONUS: DM Personalisation Framework that gets 80% response rates.
It took me 2 years and 1,000+ DMs to build. Takes you 60 seconds to steal.

Stop using LinkedIn DMs like a cold email channel. 

Start using them like a trust-building machine.

How to get it: 

1/ Connect with me 2/ Comment below and I'll DM you everything

♻️ Repost to skip the queue. 

P.S. We must be connected... otherwise LinkedIn blocks the message.

P.SS The perplexity lead magnet will be coming over today/ tomorrow... keep those eyes peeled!

Founder at Atticus | Predictable LinkedIn pipeline using a founder-led sales system I 100+ clients scaled | Be the next 👉 atticusagency.com

taplio

The Battle

Stéphanie Lauer

Luke Shalom

Followers

Posts

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Performance ScoreStéphanie Lauer's LinkedIn Performance

Performance ScoreLuke Shalom's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Stéphanie Lauer

Luke Shalom

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Stéphanie Lauer's LinkedIn Performance

Performance ScoreLuke Shalom's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreStéphanie Lauer's LinkedIn Performance