Amy Birks

We're all surfing this massive wave of momentum right now. 

New AI tools every week. Markets shifting. Everything moving like we’re on a busted Tilt-a-Whirl stuck on full speed.

(Dizzy yet? I'll admit I am a lil'.)

There's so much potential everywhere. The kind that feels exciting and overwhelming at the same time.

AI looks like the smartest path to the next level; streamline, move faster, ride the Whirl!

But then the outputs are inconsistent, the rework is maddening, and you're sinking time (and cash!) into tools that promised efficiency but delivered a new high-maintenance project.

So now we're swimming in potential - but also drowning.   S l o w l y . . .

But, the good news is… 

YOU are the constant that gives every tool and strategy its power. 

And AI works best when you're operating from curiosity, sturdiness, and multidimensional awareness — not from the grind. (Same with biz growth, culture, parenting, relationships, and gluten-free baking, btw.)

I call this approach Least Effort Intelligence - leveraging AI, emotional intelligence, and strategic clarity so the smallest, smartest moves unlock the next level. 

Not by forcing yourself into someone else's playbook, but by designing the path that actually fits.

WHAT I DO:

I help founders and leaders turn AI into a true amplifier and simplifier instead of a sunk cost time suck. 

With coaching, training, and consulting we:

- Build a translation layer (Voice Map) so AI outputs actually sound like you
- Spot the smallest strategic moves that create the biggest upside
- Simplify growth to fit your actual reality
- Design ways of working that feel true AND get better results

CLIENTS UNLOCK:

- Massive revenue from tiny tweaks
- Sold-out high-ticket offers 12 mos out
- Serious time and bandwidth back
- Simple growth that feels like freedom

I'm Amy: strategist, GPS-brain, and EQ-driven performance coach for founders and leaders who, for-the-love-of-everything, just want things to be a little simpler and easier.

Since 2013, I've partnered with orgs like the Dallas Mavericks, Xerox, Wells Fargo, government agencies, and hundreds of founders to cut complexity, spot hidden potential, and pair sharp strategy with emotional intelligence.

Ready to unlock more leverage from the AI you're already using?

🧚 Work with me: DM "LEAST EFFORT" with a quick note about what feels most complex right now. If I can see a simple move, I'll tell you what working together could look like.

🤖 Not quite ready yet? Grab my free Unbot Your Content download for better AI copy outputs.

Exit the ride here, friend…🎢

Strategic Growth Advisor | Opportunity Hacker | Resident GPS Brain

YOU:

** Are a founder, CEO, or CMO who's built your awesome company to a level of success you feel good about, AND... 

** You're also ready to scale to a new level of growth, BUT...

** You're feeling frustrated about stalled results that are getting in the way of that growth, AND...

** You KNOW that there are untapped opportunities you're leaving on the table in your sales processes, marketing tactics, & internal operations, that could be the difference makers for that growth you want, BUT...

** You're unsure how to FIND all those opportunities, PRIORITIZE them, & then create a STRATEGY to capitalize on them.

Great news! I can help with that :)

As a Strategic Growth Advisor, I help conscious companies & impact-driven founders scale & grow quickly by creating bespoke strategies that capitalize on their highest impact hidden growth opportunities.

I do this with:

** Digital Marketing Strategy & Optimization
** Sales Process & Customer Journey Design
** Messaging & Copyediting
** Vision, Mission, & Values Planning
** Internal Operations & Systems Reviews
** Customer Experience Improvement
** Internal Team Training & Coaching

I work directly with Founders & their teams to design custom growth plans that are efficient, effective, & aligned with the values of the brand (so they're more FUN to execute :)

Client results include:

** Created a bespoke launch strategy for a real estate investor's first online program launch & achieved 400% of our goal

** Helped a hypnosis training company improve conversions from 20% to 80% in 30 days

** Developed a replicable strategy for selling events that's helped clients across industries go from consistently struggling to enroll to sold out

We start this work with my Opportunity Assessment to simplify your business model, and create a focused, highly leveraged trajectory for scaling fast and without having to sacrifice what matters. 

--> Email me at amy@amybirks.com & we'll find your path to more impact and revenue. 

Jorden Pagel

Bach Performance

Head Coach

Sustain Health & Performance

Helping 6-figure earners create and optimize their routine, so they can look, feel, and perform their best every single day - while building 6-figure health for the rest of their lives.

Founder, 6-Figure Health Consultant

Primerica

Helping families earn more income, become properly protected, debt free, and financially independent.

District Leader

Wisconsin Woodchucks Baseball

Was responsible for seeking out & securing new advertising & group outing clients.  Also responsible for maintaining & servicing current team accounts that I inherited when I took the job.

Corporate Accounts Manager

Wisconsin Woodchucks

Oversaw all ballpark operations, including the hiring and scheduling of 80+ employees every summer, managing ballpark food/beverage inventory levels and assisting with gameday operations, among other things.

Director of Ballpark Operations

Assisted the Director of Ballpark Operations with all gameday activities, such as ballpark clean up, inventory management, and staff management.

Assistant Director of Ballpark Operations

Solving permanent fat loss for high-performers. | Over 500 business leaders have used our MED Health System to lose up to 40 pounds in 4 months and keep it off forever - without diets. DM me 'MED' to learn more.

Are you a 6 or 7-figure earner with chump change health?

Then stop scrolling because you need to hear this:

Because the reality is --> Time Is Running Out.

As a business leader, your focus up until now has been growing your career.

And as a result, you've seen your business boom, career take off, and bank account surpass 6 figures.

But you're health is slowly being reduced to chump change.

You've tried to ignore the signs, but recently you've been:

❌ Struggling to get out of bed most mornings, and relying on caffeine to make it through your day…
❌ Slowly watching your waistline expand while struggling to find clothes that fit well...
❌ Putting off your yearly physical to avoid what you know your doctor will say…
❌ Feeling burned out, stressed, and overwhelmed more than you used to…

You want to be the leader your business and family need you to be…

But can you really continue to successfully take charge of your business and family if you can't take charge of your own health?

You feel like you're 'too busy.'

You feel like you just 'don't have time.'

So you continue to put off taking charge of your health.

But how much longer can you afford to do that?

What if I told you that you COULD have it all?

✅ The confidence in a routine you can follow every day without thinking about it…

✅ The fit physique that looks great with or without clothes…

✅ The all-day energy of someone 10-20 years younger…

✅ The focus to lead your business and family…

✅ And the time to do it all.

TL;DR:

You feel less stressed, love how you look, feel more attractive to your spouse, and are more confident growing your career.


Here’s how we've helped over 500 business owners and executives permanently lose 15+ pounds in just 90 days without diets...


➡️ THE Sustain Health & Performance Peak Performance Fat Loss System ⬅️

The Peak Performance Fat Loss System will help you...

➡️ Improve performance and focus at work - so you can get more done in less time.

➡️ Boost energy - so you can crush your workouts, be the leader you need to be at work, and still have the energy to spend time with your family - without relying on a constant IV drip of caffeine.

➡️ Optimize your health - so you can lower blood pressure and cholesterol, and get your metabolism running like it was in your 20s.

➡️ Lose 15+ pounds in 90 days without dieting - and more importantly keep it off forever.

Our system has worked for over 500 business owners and executives over the last decade, and it will work for you too.

DM me 'PERFORMANCE' to see how our system can work for you.

Online Health & Fitness Coach

I help men and women who are serious about improving their health, bodies, and lives make permanent, long-lasting changes to their fitness through a 100% customized approach that combines functional health, nutrition and training to show them how to shed stubborn pounds, build more muscle, get stronger, have more energy, improve confidence, and optimize their health without living in the gym, giving up their favorite foods, or sacrificing the things they love.

Having worked one-on-one with over 600 people I can say with definitive proof that the only fitness program that works is one that's built for YOU. It's one that takes into account your preferences, your lifestyle, your job, your stresses, and then works hand in hand with you to show you how to make a successful fitness plan complement your life - not control it - so that you can live the life you have WITH the body that you want.

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The Battle

Amy Birks

Jorden Pagel

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