CSM @ Skale.so | B2B Business Dev Strategist & Founder at frontBrick

🌟 Business Developer | Revenue Growth | GTM+ AI | Former Goalkeeper 🧤

Stan Stojanovic

I've been busy building something simple but powerful over the last few months - an AI event lead capture app. Very simple flow:
- Paste LinkedIn URL of the person
- Record a voice note about the conversation context
- In 30 seconds, get verified contact info + enriched data on the company and person
- Integrate with anything or download CSV

Meet frontBrick Meetz 🧱 Still in private beta, for the first 100 people to try it out.

Founder @ frontBrick.io | Building Your Pipeline. Brick By Brick. | Architect of sophisticated pipeline generation strategies for ambitious B2B teams 🟢

Shipped frontBrick Meetz 2 weeks before Web Summit.
Tested it with 30+ people at the event.
The feedback? Outstanding.

Here's what I was solving:

Every event I go to, same problem. Make 50+ connections. Take dozens of photos. Collect business cards across 3 different apps. Then waste 6+ hours trying to follow up properly.

Most connections die because the follow-up process is broken.
So I built something to fix it. Then took it to Web Summit to test with real users.

The workflow:

1 → Paste LinkedIn URL 
2 → Record what you discussed (voice → AI transcription) 
3 → Get full enrichment in 30 seconds 
4 → Auto-sync to CRM 
5→ AI drafts personalized follow-ups

What people kept telling me at Web Summit: "The enrichment speed is insane."

30 seconds gets you: 
→ Validated work email (powered by BetterContact waterfall) 
→ Phone number when available 
→ Complete company profile from multiple sources: Revenue, funding, headcount details, and details on the person
→ Full context of your conversation, transcribed

No more guessing emails. No more generic outreach. No more lost connections.

Opening private beta to 100 people. Free access in exchange for feedback.
Apply: https://tally.so/r/44Xddo 
(work email required)

frontBrick Meetz

Your CRM is probably hiding thousands in pipeline. You just can't see it yet.
Client came to us last week. HubSpot was a disaster.

→ Data scattered everywhere
→ 50%+ invalid contact info
→ Zero segmentation
→ Sales team flying blind

We turned it around in 48 hours. Here's the play:
First, we went backwards.

→ Analyzed their closed-won deals
→ Found patterns in their best customers
→ Split accounts into T1, T2, T3 tiersThen we validated everything.
→ Pulled all contacts tied to deals into Clay
→ Ran email validation
→ 42% came back invalidAlmost half. Gone.

But here's where it gets good.Those "invalid" contacts? They didn't disappear. They switched jobs.

→ Built a workflow to find their new companies
→ Used BetterContact to get fresh emails and phone numbers
→ 90%+ match rate on both
→ Segmented by tier again
→ Pushed back to HubSpot as new prospect lists

The result: hundreds of warm prospects. People who already used their product at a previous company. Now reachable at new ones.

Q4 pipeline is already on 🔥 from contacts they already had.

How much pipeline is sitting in your CRM under bad data?

Marketing leaders keep asking: "Does ABM actually work?" OR "What's my ROI for this channel?"

The problem was never ABM.
The problem was measurement and being obsessed to measure "ROI per channel" like it's 2015.

Your target account sees your ads 40 times. Engages with content. Gets outbound. Books a demo. Closes.

What does your CRM show?
Source: "Direct"

Zero credit to the 3 months of ABM touches.

This is why I'm hyped about Fibbler's new feature and "customer journey" that Adam Holmgren and the team introduced. 

You can finally see:
→ Your target account list + every ad impression 
→ The exact touchpoint sequence before conversion 
→ How paid + organic + outbound actually work together 
→ Real influence on sales cycle length

For the first time, you can prove:

✅ Targeted accounts convert 2x faster 
✅ Multi-channel approach shortens deal cycles 
✅ That "Direct" attribution was hiding 50+ touchpoints 
✅ Which campaign types actually drive influence

ABM isn't hard to execute.
It's been hard to MEASURE.
That changes now.

No more "ROI per channel" debates. No more black-box attribution. No more gut feel on whether your ads work.

Full journey visibility. Account-level tracking. Real influence data.

How are you currently measuring ABM impact?

🧱

Growth @Abacus | Clay maker | SAP | B2B | AI powered sales | Business Development | SAAS | Outbound | Sales Automation

I’m a GTM strategist and engineer who kicked off his GTM journey as one of the first Clay experts from Pakistan. Started as a cold caller, got obsessed with outbound automation, and never looked back. With a BBA in Marketing and a 2nd degree in Computer Software Engineering, I built a rare combo I can sell and I can script. That mix took me from a sales consultant to a certified GTM automation expert who builds scalable, data-driven systems that actually move the needle.

One of my biggest wins was at HeyReach when I joined, everything was manual, the ARR was around $2M, and within 11 months of building and managing the entire GTM automation stack, we hit $9.5M ARR. From inbound enrichment to outbound personalisation, I automated the full sales engine using Clay, n8n, Make.com, and custom API workflows.

Now, I focus on designing GTM infrastructures that connect sales, marketing, and ops through automation, APIs, and smart integrations. I use tools like Clay, Make.com, Zapier, HubSpot, and Salesforce to build systems that handle lead enrichment, scoring, outreach, and CRM syncs  all on autopilot.

I’ve helped companies, from startups to enterprise teams, streamline outbound, improve conversion, and automate entire GTM pipelines. No buzzwords, no fluff  just automation that drives revenue.

If you’re into GTM automation, outbound systems, or API-driven sales workflows, let’s connect always up to talk shop or swap ideas on scaling smarter.

Umer Ishaq

Exactly one year ago 4th Nov 2024 I joined HeyReach.

Yesterday, on the same date, we hit $9M ARR. Crazy, right? 🎉 


When I joined, we were doing around $2.5M ARR.

Back then, a lot of things were manual but honestly, that was needed.

We had to understand what’s working, what’s wasting time, and what to automate.

That learning phase shaped everything that came after.

Fast-forward a year, we’ve grown like crazy:

 → Trial-to-paid conversion jumped from 10% to 26%
 → ARR 2.5M → 9M
 → Team, culture, and systems leveled up big time

We’re still far from “perfect,” but the direction’s solid.

Every small win, every tough day, every late-night brainstorm worth it.

It’s been the best year of my life, not just for growth but for doing it together.

Next stop → $10M ARR. 🔥 

And yeah, it’s happening soon.

What if… 🤔 


You could reach out to founders of the top 20 Product Hunt launches every day with a personalised message say congrats, network a bit, maybe even pitch slap (haha jk)… but yeah, you know what’s possible.

This workflow is made for that.

→ Automatically fetches the top 20 products going live on Product Hunt daily (thanks n8n!)
→ Sends the data to Clay to find the owners
→ Adds them to a HeyReach.io campaign and thats it.....zero manual work

Consistent, high-quality leads every day without lifting a finger.

Want the template + Loom?

Comment below or send me a connection request if we’re not connected yet.

A specialist is a specialist…


I’ve been saying that way before I joined HeyReach.io, and honestly I don’t think anyone would disagree.


So with that in mind we integrated HeyReach.io with Instantly.ai.

Two specialists:

LinkedIn → HeyReach.io
Email → Instantly.ai

And the best part… you don’t need to build any custom workflows to connect them.

We just dropped the Instantly integration plus native email enrichment inside HeyReach.

Fun times ahead check the details below.

New Feature

Want all your HeyReach.io campaign stats fetched automatically every day into Google Sheets, Slack, or wherever you want?

This template is for you.

It runs on schedule daily, weekly, or monthly and pulls all active campaigns.

→ Tiny JavaScript code generates start and end dates dynamically for each run ( This is something new I tried updating the dates daily was a hassle (at least for me).

→ Each campaign hits the stats endpoint and a merge node aligns stats with campaign name + ID

→ All data comes in as separate items in Sheets (or Slack, Telegram your choice)

Want the template? Drop a comment below.

The other way around…

This week we launched HeyReach.io  to → Instantly.ai.

Banger integration. Tons of use cases.

But something still felt missing.
Then yesterday Instantly dropped Instantly → HeyReach… and boom loop completed.

What was already huge just went endless.

Low-key sad though… my multichannel n8n lead-magnet era is dying because both tools made it stupidly easy now. haha

But yeah, wild times ahead.

Curious to see how you all use it.

Ajdee

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Stan Stojanovic

Umer Ishaq

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taplio

The Battle

Stan Stojanovic

Umer Ishaq

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Stan Stojanovic's LinkedIn Performance

Performance ScoreUmer Ishaq's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreStan Stojanovic's LinkedIn Performance