Culture shift, Performance Improvement, Leadership Coaching, Management Development, Business Performance through people. 

With a huge emphasis on outcomes and culture, I am completely obsessed with human beings and human performance. A wise man once said: “Organisations don’t change unless teams do. Teams don’t change unless people do.” And this is my passion!

Steve Bent 🔓🟣

Business Analyst, Office of the CEO, Canada

Professional Associate, Broker Analytics

Professional Associate, Field Analytics

Ubayy Syed is a Business Analyst at AIG Canada, driving high-impact, data-informed initiatives that shape executive decision-making and support growth across a $1B+ CAD business. He has extensive experience collaborating with the President & CEO of Canada, senior executives, and business leadership teams across multiple strategic projects, leveraging analytics to optimize performance, identify market opportunities, and strengthen client relationships. With experience spanning Field (Sales) Analytics, Broker Analytics, and Business Analytics, Ubayy combines deep analytical expertise with a strong understanding of executive priorities to deliver actionable insights that drive results.

Additionally, Ubayy serves as Co-Chair of AIG Canada’s Young Professionals Employee Resource Group. He leads initiatives that foster engagement, collaboration, and a vibrant workplace culture. Under his leadership and his team's hard work, the ERG grew membership and earned global recognition including Best ERG 2023 (Business Integration) and Best Event 2024.

Outside of work, he is passionate about psychology, neuroscience, finance, economics, and self-development.

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The Battle

Steve Bent 🔓🟣

Ubayy Syed

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