Experienced Sales and Marketing Manager with comprehensive strategic planning and implementation skills in the building materials industry, with a proven track record of identifying market opportunities to increase revenue and market share. Team leader and motivator with strong communication and negotiation skills.

Specialties: Architectural sales & training (AIA/ CSI), Employee mentoring & training, New product launches, Market analysis, Customer relationship management, Materials estimating & sales

Steve Dubin

Venveo

Direct comprehensive lifecycle management, including scoping, budgeting, scheduling, and delivery to ensure client requirements are met and projects are delivered on time and within budget
Proactively identify and resolve potential issues through effective risk management strategies, maintaining project integrity and client satisfaction
Communicate and document project status and strategic recommendations to clients, team members, and senior management on a weekly basis
Manage the procurement of services and oversee contractual agreements and vendor relationships to optimize supply chain operations
Innovate and implement project management processes and tools to improve efficiency and effectiveness, significantly enhancing project communication and risk management
Craft the Venveo internship experience, including interviewing, hiring, and supervising interns; created documentation outlining expectations of interns and the internal teams who work with interns; developed and facilitate intern-specific training for both tasks performed during internship as well as broader career development skills; perform 30-, 60-, and 90-day reviews for interns providing feedback and encouragement

Senior Project Manager

Tracked planned resource utilization
Assigned tasks to appropriate team members
Developed and managed project plans and project schedules 
Managed schedules, budgets, assets, and overall project organization to ensure
requirements and  project deliverables dates are clearly communicated,
understood, and executed upon
Effectively and efficiently planed and prioritized all deliverables and resources
working on individual  project(s) based on scope of work and project goals
Actively monitored project risks and scope creep to foresee/identify potential
problems and  proactively identify solutions to address them in advance
Communicated and documented project status and strategic recommendations to
clients, team  members, and senior management on a regular basis
Proactively identified opportunities and deliver improvements
Managed the Venveo internship program

Project Manager

Wrote thought leadership blogs for Venveo building materials clients.

Freelance Writer

G&S Business Communications

Worked on a team of three people and drafted dozens of press releases, email campaigns, and other internal and external communications for five clients. Responsible for implementing edits, finalizing and deploying communications
Developed and managed content for digital and social media (audience size: 1.3 million), broadcast, web, print publications and sales/marketing collateral
Coordinated event planning for client trade shows, media tours, special events, etc., which entailed preparing booth designs/collateral, speakers' talking points and presentations and aided in arranging travel accommodations
Led internal cross-functional team meetings, set project goals and timelines and tracked progress 
Analyzed all corporate team communications (social media, web content, email marketing, etc.) each quarter and created metrics report for clients. Used analysis to inform planning for the following year
Facilitated company adoption of new media monitoring service and trained ~30 employees on new platform by creating ~40 slide presentation on FAQs and uses of the platform
Elected by executives to participate in 8-week public speaking course taught by G&S leadership
Wrote and distributed news releases via mail merge, Business Wire and PR Newswire
Planned and promoted National Pollinator Week 2018 and 2019 campaigns
Planned 2018 Syngenta Media Summit biennial event

Account Executive

The Stone Agency

Developed content calendar for client which informed new social media strategy
Researched and pulled media lists for clients (used to pitch relevant stories to media)
Aided in development and implementation of a social media strategy for several clients
Wrote pitches to media for a client's event
Pitched national broadcast media and secured media segment for TECHNET

Public Relations Intern

Created and compiled social media engagement reports for clients
Wrote 12+ blogs about building materials trends for clients 
Managed and updated social media for clients (Facebook, Twitter, Pinterest, and Instagram)
Researched appropriate topics for clients to create thought-leading content
Edited clients' blogs and articles for grammar and content appropriateness 
Loaded content into different content management systems for easy distribution
Researched and drafted an article detailing the value and important tools of Instagram for building manufacturers
Brainstormed, wrote and edited content for launch of a new brand within the company, Achieve
Created a six month content calendar for Achieve 
Setup social media profiles for Achieve
Wrote and launched survey on 2018 DIY Consumer Trends
Coordinated with freelancer to create illustrations for each piece of content

Intern

Cross Roads Camp & Retreat Center

Trained new staff members and prepared them for summer
Encouraged counselors to provide a memorable camp experience for campers
Facilitated discussions among campers and counselors to develop their faith
Oversaw activities for groups of 100+ campers

Unit Leader

Planned and organized a fundraising event for 275+ people
Wrote articles for newsletter with distribution of 4,000 individuals and 300+ organizations   
Developed social media content for Facebook to further engage and grow the audience
Collected and wrote excerpts of articles used for marketing purposes 
Gave tours of camp facilities to prospective guests
Interviewed parents and faculty to better understand the benefits of camp

Cared for campers ages 6-17 24 hours a day/six days a week
Facilitated discussion among campers helping them to further develop their faith
Inspired campers through bible studies by listening to and encouraging their ideas  
Engaged campers in games and activities throughout the day

Counselor

Storytelling is my passion. I'm a driven and organized individual working hard to tell my clients' stories in engaging and innovative ways. My strengths according to Strength Finder are winning others over, communicator, developer, connectedness, and discipline. As an enneagram 6, I strive to do my best in everything I do, and I'm incredibly loyal. You can learn more about me and my work at www.caseyparrett.weebly.com.

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The Battle

Steve Dubin

Casey Parrett

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