Brand Strategist | I position challenger B2B brands for lasting growth with audits and strategic workshops | Strategy @ SHFT Agency

I've been in the game for over a decade, exploring the marketing industry supply vertical, working with clients of all sizes to design brand strategies and work that deliver business growth and cultural impact.

A strategic storyteller obsessed with turning data into insights, I craft narratives that give brands a
voice worth hearing.

But to get good, I needed to embark on a journey to do things worth living.

I explored rich cultures from all five continents, learned five languages, and tried as many foods as I could. I sweat buckets in jungles, swam in oceans, watched the opera and stared at the Mona Lisa.

I now help Levoit—a billion-dollar company and #1 seller of air purifiers in the US—build their brand.

I also run my own shop, BAM BAM, where me and other brand and creative hustlers help startups and in-house leaders ditch template thinking to build and activate positioning that drives impact.

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My capabilities include:

🟠 INSIGHTS: Market audit, category mapping, competitive analysis, customer interviews, action and desktop research.

🟠 STRATEGY: Positioning, category creation, value proposition, go-to-market, customer journey maps, briefs.

🟠 CREATIVE: Naming (brand/product/service), verbal identity, touchpoint design, creative briefs, integrated and tactical campaigns, social content, ongoing support for roll out.

Need any of this? Send me a DM. 📩

BAM BAM—Bring Your Own Brain

👊

Steph Egger

Brewing Brands

We help marketing agencies attract their dream clients with powerful branding that speaks to their audience and wins their trust at all touchpoints.

Creative Director, Lead Strategist

Together We Design

Lead a branding project where I established the personal brand strategy and creative direction for a career coach, so that he can communicate his brand and connect with his audience.

Assessed Together We Designs Instagram presence and advised the team with possible content executions and initiatives, so that they can connect with their audience and demonstrate expertise.

Graphic Design Intern

Canva

Graphic Designer

Tugon Ateneo

Tasked to manage the organization's social media accounts, and oversee the creation of all traditional and non-traditional promotional materials, and all forms of documentation. Also closely supervised the Creatives and Documentations teams to ensure a smooth flow in the organization's projects.

Tugon advocates against the existence of child sexual abuse and abandonment in the country. We organize and facilitate activities that suit the developmental needs of the children and foster the recovery and growth of the survivors. By raising awareness, we engage and empower the community in the prevention of these realities.

Communications Director

Lead the Creatives Team of one of the organisation's flagship projects, Adoption Awareness Month (AAM). As the Creatives Team Leader, my responsibility is to oversee the planning and execution of all traditional and non-traditional promotional materials to be used for the event. I also closely communicated with the other teams in order to ensure alignment for the overall direction of the project. 

AAM 2019 aims to further widen the reach of the organization's advocacy, and to shed light on the realities of child abandonment in the Philippines in order for people to know and normalize that adoption is always an option.

Adoption Awareness Month Creatives Team Leader

In charge of the creation of traditional and non-traditional promotional materials of the organization.

Creatives Team Member

Hydra Design Group

Intern

Personal branding for Coaches & Consultants ⭐️Be taken seriously and look like the expert that you are 🚀 Attract your ideal audience through clear messaging and engaging content

Do you post content at least 3x a week, but only get inquiries from unqualified leads?

Or maybe you send 20-50 cold emails or DMs a day but barely get a response?

When it comes to closing referrals, it’s an easy game.

But when it comes to closing inbound inquiries or outbound leads, there’s always some sort of pushback or a need to convince.

You’re always just an option, but never THE option.

Every guru says that marketing and lead gen is a numbers game.

So you might think that more effort = more results.

You end up losing so much time or spending thousands of dollars in the process.

But what if I tell you there’s a way to put in less effort for maximum results?

Where we spend less time and money, to attract ideal clients worth $2k, $3k, $5k, $10k or more.

How?

Through the right positioning, clear messaging, and scroll-stopping design.

Ignoring these 3 things can mean losing countless opportunities to work with your ideal clients.

Imagine how many times an ideal client may have gone through your content, page, or website, but skipped it or closed it just because your brand wasn’t connecting with them.

But if you get this right?

It becomes easier for you to stay top of mind, be known for what you do, and become the go to.

Hi, I’m Patty! The founder of Brewing Brands 👋🏻

We’ve helped 60+ brands cut through the noise with professional branding that stays true to their vision and speaks to the heart of their target market.

We’ve helped clients like Brylle Barriga, close a 5-figure USD deal for his Webflow Agency on LinkedIn after working on his brand strategy & identity….

And clients like IT-Creed PPC build a community of ~400 people and receive 70 students in their first cohort for their Google Ads course…

We’ve also helped smaller solopreneurs and coaches like Rein Jumawan and Pat Matti confidently show up in front of their ideal clients.

If this is something you want for your brand too, then send a DM to inquire.

If you want to do it on your own, then these resources might help:

👉🏻 Undiscovered to Standing Out Training: In this free training, you’ll find out the 3 key ingredients that have helped my clients close a 7-figure project, and the #1 mistake most make when trying to stand out.

🔗 https://brewingbrandsph.com/from-undiscovered-to-standing-out-training/

👉🏻Sample Brand Manual: Not sure what to do next for your branding? Check out our agency’s Brand Manual. It contains everything we deliver to our clients –from the brand strategy, identity, content, to design.

🔗https://brewingbrandsph.com/brewing-brands-brand-book/

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The Battle

Steph Egger

Patty Roxas Chua

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