B2B Revenue Attribution | Cofounder at Dreamdata.io

I believe great marketing happens where data, intuition, and teamwork meet. Data shows what’s working. Intuition helps you take bold steps. And teamwork keeps it all together. Without it, everything falls apart.

Over the years, I’ve helped scale businesses and build marketing teams at companies like Upwork and Airtame - and now Dreamdata. 

Along the way (I think) I've learned a thing or two: 

Growth isn’t just about numbers. It’s about making smart decisions and balancing data with creativity. And no team succeeds unless the people on it are thriving.

Today, as co-founder and Chief Marketing Officer at Dreamdata, I'm passionate about helping B2B companies figure out what’s working and do more of it.

Why?

Because B2B customer journeys are... Complicated. They’re long, complex, and practically impossible to track without the right tools. 

Luckily, Dreamdata fixes this. In fact, I can proudly say the Dreamdata has become the tool I always needed in past B2B marketing roles. But we're not done yet.

We give you a clear view of your go-to-market efforts. You can see every touchpoint, prove ROI, and know what drives revenue. 

However that's not all. We also help you act on it. Build audiences, automate campaigns, identify buying signals with AI and focus your efforts on what works.

Great decisions aren’t about guesswork. They’re about knowing what works and having the confidence to act. 

That’s what Dreamdata helps you do. 

And it’s what I’ve spent my career helping marketers figure out.

Steffen Hedebrandt

We're HIRING!

Post our Series B founding round every team at Dreamdata is hiring and ramping up for the next chapter in our adventure.

If you're an A-player feel free to reach out to me - whatever your skillset.

In my team we're currently looking to hire:

Product Marketer

Head of Paid Ads

Writer

AI-Driven Activation & Attribution for B2Bs | Cofounder at Dreamdata.io

You ask, we deliver.

Super excited to announce one of our most requested features: CRM Syncs for HubSpot and Salesforce! 🎉

Now Dreamdata’s engagement data, AI signals, and audiences sync automatically into the CRM so Marketing can activate insights directly in HubSpot/Salesforce, and Sales can see who’s actually ready to talk.

You choose what to sync (Engagement Score, signals, sessions, audiences, LinkedIn engagement, firmographics, journey links, etc.), and we map it to any standard or custom fields. Syncs run automatically after every data refresh, so the CRM is always up to date.

This makes it easy to:

Prioritize hot/warm accounts inside CRM

Trigger workflows and tasks based on real intent

Give Sales visibility without extra tools or dashboards

In short: 

Dreamdata isn't just reporting anymore we're powering action directly where Sales works. 🚀

Would you like to do marketing to B2B Marketers?

Now is your chance.

We're hiring a Performance Marketing Lead.

The role is based in Copenhagen.

More info below:

Open article: Performance Marketing Lead - Dreamdata by apply.workable.com

I'm incredible proud to officially be announcing our new product tier: 

Dreamdata Activation 🚀

At Dreamdata we started by solving one of the toughest B2B marketing problems: 

Measurement. 

But knowing what works is only half the battle. 

Now, it’s time to act.

Dreamdata Activation empowers B2B marketers to do and report on all their account-based marketing ideas.

Because you weren’t hired to be a spreadsheet admin --> Take a look below 📹

Nothing better than to see your customers reacting like this to a new feature!

Introducing Dreamdata Audience Reach Report 📊

The Audience Reach Report, is a new feature that finally shows exactly how many of your target accounts your B2B marketing is reaching. 

No more guessing. No more gut-feeling.

Select an audience and see how target accounts or contacts that your account-based marketing reached within this audience. ✅

👨🏻‍💻 Dipak Vadera

Hey YOU, yes YOU! 👋

Thanks for dropping by on my profile 😊

I'm on a mission to help B2B Companies make prospecting easy! In B2B, buying has changed, but selling hasn't. Most organisations are not evolving with the times and are still hung up on 'old school' methods that won't simply make the cut in this day and age.

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👨🏻‍💻About Me 👨🏻‍💻

I help build companies. I was there when Uber first launched in the UK, when Hootsuite became the world's leading social media management platform and when Leadfeeder became the leader in website identification software. 

Self-proclaimed "Fulltime Backpacker", I am also an active ambassador for remote working, balancing work and travel by staying no longer than 3 weeks in one place!

📖 Read my story on: http://dipak.me/about

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☕️ Always open for a chat over coffee: https://dipak.me/coffee

👉 If are interested in discussing any public speaking opportunities, please send me a direct message 💬

🔔 Enjoying my content? Click on the Bell icon below my LinkedIn Cover Photo to be notified when I post. Feel free to support me on: https://www.buymeacoffee.com/dipakvadera

Director of Content Marketing (Interim)

Get in touch with me to learn:

✅ How to get started with Social Selling
✅ How to create engaging content that helps you build credibility and thought leadership, leading to more conversions
✅ How to build a Personal Brand on LinkedIn
✅ How to successfully find and connect with your prospects
✅ How to influence buying decisions earlier
💰 How to harness the power of social media to generate real business leads

📩 Enquire about my LinkedIn Personal Branding and Social Selling workshops & seminars

I am not home often, but Birthdays always pull me back. This time for my Dad.

His advice for my sister and me as he begins his next trip around the sun was simple: Enjoy each moment.

So here we are as a family, doing exactly that ❤️

Grateful that remote work lets me be present for special days like this

Making Deals Happen! 😊 | Marketing Leader @ Dealfront | Full-time Backpacker 🎒 | International Speaker 🎤| Vibe Coding and Chill 👨🏻‍💻

"That meeting should have been a Slack message…" 🤦🏻‍♂️

Well, now you can actually put a price on it

I built a Meeting Cost Calculator that shows you how much your calls cost in real time. Add the salaries of the people on the call, hit start and watch the numbers climb.

Features:
👥 Attendee count
⏱ Live timer
💸 Cost per minute and hour
📊 Total meeting cost

Oh, and you can share the final summary straight into Slack

With the holidays coming up and only 31 days left until the end of the year, ain’t nobody got time to waste 🚀

Start timing and quantifying your meetings now:
https://lnkd.in/dmZS9N7F

This app was inspired by posts from fellow async and remote work advocates like Matthew Lloyd, Rodolphe Dutel and Rowena (Ro) Hennigan 🙌

—
If you’d like to support me in building more free apps like this, you can do so here 👉 https://dipak.me/bmac

And if you can’t, just sharing this post helps a lot 💙

#appoftheday #async #vibecoding

December always feels like a race. One last push before everything resets.
We chase goals, wrap up projects and promise rest ‘after the holidays’

But what if the best way to finish strong was to slow down?

That’s the idea behind Slow Festive Flow. Laura and team are organising a week-long digital nomad residency for remote workers, freelancers and creatives who want to end the year with intention. Think of it as a blend of a mindful retreat and creative coworking. 

Participants will get to:

✅ Work alongside like-minded nomads in a shared creative space
✅ Learn through hands-on workshops and skill-sharing sessions
✅ Connect over evening gatherings and yoga classes
✅ Discover local traditions, winter walks and festive experiences

The setting? Murska Sobota, a 'green' town tucked away in the north of Slovenia known for its Renaissance castle, parks, nearby countryside and commitment to sustainable tourism.

Important details:
👉 Apply via https://lnkd.in/dWXe_jEN by November 12, and 10 lucky people will be selected in the days that follow
👉 Accommodation at Hotel Zvezda (right in the city centre), meals and programme activities are all covered

👋 This initiative coincides with two speaking gigs, but I might still be able to swing by and hang out with everyone for part of the programme 🙂

#visitmurskasobota #visitSlovenia #digitalnomads

Earlier this month, I was invited to attend another edition of World Travel Market (WTM) London. It was great to see familiar faces and sit down with several tourism boards to talk about my travels and the collabs I am working on as the fulltime backpacker. A few themes kept coming up in almost every conversation 👇

👉 Travel is shifting from ‘see more’ to ‘feel more’. People want slower and deeper, more meaningful trips that give them room to breathe, reflect and connect

👉 As AI-generated content floods the internet, travellers are becoming more selective about whom they trust. They are looking for sources that feel real and grounded

👉 Experiences now matter more than itineraries. Most people do not want a checklist of things to tick off. They want to feel something. The destinations that invest in honest storytelling are the ones that stand out

👉 Sustainability is still talked about everywhere, yet the gap between talk and action remains wide. Travellers are paying closer attention to their impact, and they can see through the green gloss. Places like Klinci Village Resort in Montenegro are showing what that looks like in practice, hosting stays that genuinely follow sustainable principles

👉 AI is becoming a helpful assistant in travel. Many companies are automating the heavy lifting, like data crunching and customer service, so their teams can focus on creativity, hospitality and genuine human connection

👉 In many developing destinations, only about a third of tourism revenue stays in the local community. The rest leaks out to foreign-owned hotels, airlines and tour operators. This raises a fair question about the blanket narrative that all tourism is good for locals. The challenge lies in finding a balance that supports both tourist comfort and local prosperity. My friend Safir Jamal, Founder of Global Nomad Pass, has been pushing this conversation for years. Take a look at what he's built: https://dipak.me/nomadpass

👉 Following on from the above, travellers want to support local people directly. The destinations that collaborate with residents rather than build over them are the ones that leave a lasting impact. A great example is the work Tanja Polegubic and Digital Nomad Association Croatia have done with regional tourism boards across the country

Thank you to the WTM London team for having me! 🙏

—
👋 I'm the fulltime backpacker, and I help tourism boards get their destinations noticed by digital nomads

#WTMLDN

🤏 I am this close to finishing ‘Social Proof Generator’, my new app for B2B Marketers

Paste customer reviews and get:

✅ Most mentioned features
✅ Best quotes sorted by impact
✅ Key value propositions
✅ Buying journey insights
✅ Messaging and positioning insights
✅ Objection handling
✅ Pain points analysis
✅ Use case patterns
✅ Competitive win reasons
✅ ROI metrics for sales decks
✅ Website testimonials (ready to paste)
✅ Social posts with hashtags

Who wants to try it out first?

#customermarketing #productmarketing #B2Bmarketing

My ears were burning this morning. I had no idea why until Iva Peršić sent me the photo below 😊

I couldn’t make it to Murska Sobota for 'Slow Festive Flow' because of a speaking slot in London and SaaStr.ai, but I know everyone there will have an amazing time. You’re in great hands with Laura Kopunovič and the Aurora Coworking Murska Sobota team. Enjoy it for me 🤗

As for when I’ll be back in Slovenia, I’m already talking with my friends at Digital Nomad Association Slovenia about making that a reality in 2026 😎

#fulltimebackpacker #visitSlovenia

‘Slow Festive Flow’ Ambassadors - December 2025

Scrolling through customer reviews manually? You miss the gold!

Social Proof Generator just went live and it turns raw customer feedback into ready-to-use marketing assets

Paste reviews from G2, Trustpilot, Reddit, Inc. or even support tickets. Hit 'Generate' and get:

Strategic intelligence:
👉 Most mentioned features (visual bar charts)
👉 Key value propositions (what actually wins customers)
👉 ROI quotes with hard metrics (for sales decks)
👉 Competitive intelligence (who you beat and why)
👉 Buying journey insights (what drives decisions)
👉 Pain points with severity ratings
👉 Objection handling scripts (sales enablement gold)

Ready-to-Use Outputs:
🎯 Website testimonials (copy-paste ready)
🎯 Case study snippets (with metrics)
🎯 Social media posts (with hashtags)

Not only does it extract quotes but it also analyses feedback like a senior B2B Product Marketer would, including:
💥 Decision factors
💥 Buying committee roles
💥 Exact customer language you should steal for your copy

I built it because turning 50 reviews into usable marketing content took hours. Now it takes seconds.

✅ Sort quotes by impact, length or ROI mentions 
✅ Upload CSVs for bulk processing
✅ One-click copy for everything

Check out the screens below with reviews from Dealfront's G2 profile

If you're in product marketing, customer marketing or sales enablement, this will change your workflow 😉

Free to use. Try it out and let me know:
https://lnkd.in/deSXBHVF

Happy Thanksgiving!

—
If you’d like to support me in building more free apps like this, you can do so here 👉 https://dipak.me/bmac

And if you can’t, just sharing this post helps a lot 💙

#appoftheday #B2Bmarketing #customermarketing #contentmarketing

Social Proof Generator - Dipak Vadera

Hello London 🇬🇧👋

Who’s in town for SaaStr.ai this week?

Glad I took this shot over the weekend instead of today 😅☔️

#SaaStr

This was a fun experiment 🧪

A few weeks ago, I met my friend Patrick Schüller for dinner. At some point, while discussing vibe coding, he asked if I knew how many people had viewed or were using the apps I built with Claude.

“Just north of 120 views and around 17 active users that I've heard from for the last one”, I said.

 “Nice. Have you thought about adding some ad space?”

 “That’s a good idea”, I replied as a lightbulb went off in my head.

So I went ahead and did it. The next app I launched was a UTM Link Generator, and I added a CTA at the bottom that linked to Leadfeeder’s (by Dealfront) landing page. It felt like an 'organic' inclusion because the app solves a problem that Dealfront’s marketing buyer persona runs into all the time.

I added UTM tags to the CTA so I could track everything in my own Leadfeeder dashboard. A few days later, conversions started rolling in 🙂

👋 I’m open to new app ideas for sales and marketers
🤝 I’m also offering ad space on upcoming apps. Reach out if you want to learn more 😉

#buildinpublic #B2Bmarketing #freetool

UTM Link Generator - Free Tool Experiment

Thank you, Neil Bhuiyan, for the coffees and the kind message!

You’ve spent years helping SDRs find their voice, build confidence and ultimately enjoy the craft through HappySelling.io.

The way you show up for people, whether through the podcast or your coaching sessions, lifts so many in this field, helping them progress in their careers

Thanks again, mate. I’m really grateful for you ☕️🤗

What should we build today? 💡

P.S. Thank you for the coffee, George 🤗

#vibecoding

taplio

The Battle

Steffen Hedebrandt

👨🏻‍💻 Dipak Vadera

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taplio

The Battle

Steffen Hedebrandt

👨🏻‍💻 Dipak Vadera

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Steffen Hedebrandt's LinkedIn Performance

Performance Score👨🏻‍💻 Dipak Vadera's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreSteffen Hedebrandt's LinkedIn Performance