Sasa Spasic

Clarity is not a goal. Clarity is a position.

I’m brought in when the decision has consequences.
When the room is aligned — and still stuck.
When waiting costs more than acting.

Not brainstorming.
Not ideation.
Not theory.
Decisions under pressure.

Most leaders don’t need more options.
They need the real decision named — trade-offs explicit, ownership clear, the next move executable.

For 20+ years, I’ve worked close to leaders across investment, executive advisory, and business model design — present when decisions move from tactical to defining.

I don’t motivate.
I don’t perform clarity.
I don’t decorate ideas.

I translate pressure into posture.
Tension into direction.
Clarity into moves that hold.

Some call it consulting. 
I call it being a Consigliere — for moments that matter: when the trade-offs are real, the room goes quiet, and the decision has to land.

I work without theatrics — with leaders who choose truth on the table over optics.

If you’re tired of advice that sounds good but changes nothing, we should talk.

Chief Innovation Officer

GoDaddy

-	Responsible for the “Clients” product that serves web designers and developers from all around the world. Create product vision and strategy with a focus on bringing value to web professionals and their clients.
-	Define priorities, generate requirements, and track KPIs while measuring the success and impact of product initiatives. Analyze user feedback, perform A/B tests, conduct customer research, interviews, and surveys, analyze market trends to understand customer needs and pain points, and define and propose solutions.
-	Work in close collaboration with various teams at GoDaddy to ensure seamless product development and releases on schedule. Daily work with engineering and design teams to clarify, prioritize, and deliver new capabilities. Own communication across all teams regarding prioritization, status, and decisions. 
-	Foster a culture of collaboration, efficiency, and accountability within the team. Share knowledge and lead initiatives within the product team, providing mentorship and guidance when needed.

Senior Product Manager

30Hills

-	Working on custom-made digital products, and web and mobile applications, mostly developed from scratch, creating usable and engaging user experiences. 
-	Leading processes of product discovery, development, business analysis, defining and structuring user requirements, issues, and processes, and creating solution proposals, client evaluation, adjustment, backlog creation, prioritization, and daily and periodic scrum-oriented work in sprint-based development setup activities.
-	Doing research and having constant communication with clients or users, and the rest of the team. 
-	Responsible for leading the creation of all components of the entire business process such as custom-made ERP, CRM, and POS systems. 
-	Mentoring and guiding junior PMs and POs on the team.

Product Manager

Sport Vision

Led a team responsible for managing business applications and interfaces such as ERP, POS, E-commerce, loyalty platforms, and WMS. Responsible for leading the company's SAP competence center. Defining and monitoring KPIs, analyzing business processes, and initiating and implementing improvements, standardization, and integrations. Organizing work using different frameworks and best practices while prioritizing tasks. Communicated with vendors and third-party suppliers to negotiate contracts.

Global Head of Business Process Improvement

Nefa Furniture Company

Accountable for the company’s ERP (Microsoft Dynamics NAV) division. Organize work and provide technical and functional leadership of the ERP team. Manage relationships with third-party partners. Analyze and control the ERP program budget. Oversee ERP deployment planning and rollout.

ERP Director SEE

Dominion Voting Systems

Responsible for crucial products and initiatives of Election Management System (EMS), deployed in more than 1000 jurisdictions in North America and abroad, with over 50 million voters. Oversee that EMS passes testing for county and state certifications. Prioritization and execution, daily working with UIUX and DEV teams

Senior Product Owner

Novomatic Lottery Solutions

Responsible for the product: Retail Management System for Lottery, product vision, and strategy. Gathering requirements, and user feedback, creating and implementing solutions in collaboration with UIUX, and DEV teams

Ringier Axel Springer Media AG

Making executive decisions regarding technology investments, preparing budgets, presenting proposals to top management, and leading and developing the IT support team to respond appropriately and efficiently to the enterprise needs and security and compliance standards, defining and tracking KPIs. Oversee the IT strategy, collaborate with global IT teams, and manage local IT procurements. Reporting to the GM and group CIO

IT Director

Libyan Cement Company Inc.

Navision Specialist

SRC.SI

ERP (Microsoft Dynamics NAV) Developer

AD IMLEK

ERP (JD Edwards) Developer

Experienced Senior Product Manager with a proven track record of spearheading transformative product strategies and delivering impactful solutions. Adept in leveraging analytics, user-centric methodologies, and agile practices to drive product innovation and value creation. Skilled in navigating complex ecosystems and fostering cross-functional collaboration for seamless product development.

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The Battle

Sasa Spasic

Marijana Mitic

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