Srinivas Kumar

Empowering Businesses with AI-Driven Digital Marketing Strategies for Smarter Growth

I delve deep into AI & Digital Marketing to bring you insightful, research-backed content. My mission: share valuable knowledge from my own discoveries.

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Integrated Performance Digital Marketing Manager- Europe

Responsible for strategizing and managing digital Performance Marketing and media campaigns with a focus on key European markets and channels.
Helping grow the market share by using digital ecosystems and media to drive sales across e-retailers, as well own direct-to-consumer platform, which is a key strategic ambition. 
Key media activations to plan together with our agency partners include, but are not limited to,
(digital) TV, display, SEA, and Paid Social. 
The planning of all media activities in an integrated approach, as well as linking any digital media with above-the-line media, within an integrated journey and ecosystem.
Liase closely with agencies as well as with the MarCom Lead, eCom D2C and Sales managers to create campaigns that serve the overall Sales and Marketing objectives across the full consumer decision journey.
Connecting learnings and best practice activations across channels and markets and
creating insights and optimizations based on data and consumer behavior are part of the role.
Exchanging insights with the US Digital Team as well supporting an increased global learning.
Direct accountability for digital Performance Marketing KPI’s and delivering strong ROAS figures that accelerate the business growth.
Develop and lead Performance marketing plans for key markets, addressing all relevant digital media touchpoints in the journey to grow awareness amongst target audience, increase conversion rate, and
overall ROAS.
Working across multiple areas of activation including, Prospecting, Engage, Retargeting and
Close (PERC model)
Partner with internal and external stakeholders to identify and plan for media and content
enhancements, digital campaigns, promotional initiatives, merchandizing strategies, test &
learn activities, content updates etc. Create, maintain and socialize initiative roadmaps to align
teams, timing, budget and prioritize resource.
Managing the agency partners to unlock their full potential & manage media marketing budget

Diwas Basnet

Unchained

Founder

Content Sprint

Who Got Funded AI

Content Creator

I edit videos for a living

Unchained isn’t an editing agency. It’s your content engine.

We partner with creators, founders, and fast-growing brands to produce content that drives growth - not just views.

We don’t chase trends. We craft timeless content that builds authority, trust, and momentum - at scale.

From short-form to long-form, VSLs to podcasts - we handle the heavy lifting so you can focus on showing up, not burning out.

What makes us different?
→ We think like strategists, execute like creatives, and move like operators.
→ Every video we touch is built to perform — not just “look good.”
→ We don’t just edit. We repurpose, optimize, and systemize your content.

Who we’ve worked with:
Lara Acosta, Jasmin Alić, Sam Szuchan, Alex Colhoun, Richard van der Blom, Shadé Zahrai, Sam Jacobs, Jonathan Javier, Luke Matthews - and brands like Ahrefs, CeraVe, HeroDevs, Outro.com, Carry.com, ColdIQ, Pavilion, and more.

Real results:
→ 32K+ YT subs & 1M+ views for Lara Acosta
→ 10M+ LinkedIn impressions for Jasmin Alić
→ 1M+ views for Cerave on TikTok

We’re not for everyone.
But if you're building something worth watching - we'll make sure your audience actually sees it.

Let’s make your content unstoppable.
🔗 unchainedagency.com

CEO // Founder

It’s so easy to hate someone young who’s done more than you.

Last year, I bought myself a car.

I posted it on Facebook and LinkedIn.

A few days later, someone took the photo, made a fake account, and posted it on Nepali Reddit.

15+ hate comments followed:

“Daddy’s money”
“Spoiled kid”
“Must be nice having everything handed to you”

And then there was my college viva.

Spoiler: didn’t go great.
(Perks of trying to run a business while being a student I guess.)

During the viva, the teacher looks at me and goes,
“If you have daddy’s money, you don’t really need to study. But if you want to do something on your own, then you have to study.”

Cold. Sarcastic. And very off.

Then later in the classroom, it continued.
Little jokes about how easy life must be for me.
Comments about how I probably just need to bring my dad’s car to college.
Stuff that gets laughs, but it says more about them than me.

I’m 20 and it’s wild how fast people jump to conclusions.

Little do they know…
I’ve made more money in the last 2 years than most people twice my age.

No one handed me anything.
No family business. No cheat codes.

Just me, figuring things out, failing, and showing up again.

So yeah, hate is easy.
Assumptions are easier.
But watching someone younger do more, that’s what really stings.

The difference is I built mine.
Brick by brick. Mistake by mistake.

And I’m just getting started.

I turn your “almost there” videos into “wait… replay that”

No alternative text description for this image

We just edited a new video for Jasmin Alić.
This one came from a keynote.
Honestly one of the best keynotes I have heard.

It felt like a studio shot talking head video.
Crisp. Clear. Energetic.

Here are a few things we did to make the edit hit.

1️⃣ Branded animations
↳ We built premium smooth animations in his colors from scratch.
↳ The goal was simple. Make the visuals feel clean and high end without distracting from the message.

2️⃣ Big bold captions
↳ We kept the style loud and sharp to match his vibe.
↳ Captions that carry the rhythm and make the delivery even stronger.

3️⃣ Upbeat music
↳ The pacing of the keynote was already powerful.
↳ The right music pushed the energy higher without overpowering the voice.

Good footage is great.
Good editing turns it into something people want to rewatch.

👀 What would you rate it out of 10?

Let me know in the comments below.

__

P.S. Want videos that actually convert?
Let's chat → unchainedagency.com/shorts

I built Unchained to unchain myself first.

Not for the flex.
Not to work less.
But to feel lighter.

For the past few weeks, I’ve been traveling.
Still managing clients.
Still getting content out.
Still running the agency.

And I’ve felt more clear than I have in months.

Being away from the usual routine helped me see what’s working and what’s just noise.
The systems are doing their job.
The team is aligned.
And the business hasn’t slowed down just because I took a step back.

It reminded me why I started this in the first place.

Not to escape work.
But to create space.
To build something that works without me constantly holding it up.

This is the first time it’s really felt like that.

And I don’t want to build any other way.

__

P.S Need content that runs without chaos?
We help creators and companies do exactly that.
Check out what we do at unchainedagency.com

If you come to me for editing, you get editing.
Not fake promises. Not retention gimmicks.

❌ “This one cut made me go viral”
❌ “Watch your growth explode in 7 days”
❌ “Boost retention by 300% with this trick”

Here’s the truth:
Editing doesn’t control the outcome.

If your content isn’t strong,
no edit will save it.

That’s why I don’t sell fluff.
No made-up metrics.
No performance guarantees.
No retention tricks.

What you do get:
✅ Signature, high-end editing
✅ A visual style that doesn’t make you look like every other
✅ A hands-off experience so you can focus on running your business

If you want the full content machine with strategy, scripting, and posting, we offer Done-For-You packages that handle everything from start to finish.

But if you’re here just for editing?
That’s exactly what you’ll get.
World-class, clean, premium cuts.
No promises. No fluff.

I’d rather be honest and deliver than play the game of empty claims.

____

P.S. Ready to stop blending in and start standing out?

Let’s chat → unchainedagency.com

I meet two types of clients all the time.

Client A: Your prices are too high.
Client B: Just booked the package from the website.

Same offer.
Same quality.
Two very different reactions.

It took me a while to understand this.
You can be great at what you do and still meet people who do not see the value.
And that is fine.

Some people look at cost first.
Some people look at value first.
Your job is to build for the second group.

Hormozi talks about this all the time.
If you try to serve everyone, you end up serving no one.
The middle is where businesses get stuck.

So now I keep my focus simple.
Do great work.
Make the value obvious.
Let the right clients move first.

P.S. If you want premium short form content for your brand
Lets chat → unchainedagency.com/shorts

Before → After 🪄 

Watch how we turned Sam Instone's raw video into a visual masterpiece

What would you rate it out of 10?

Let me know in the comments below.

___

P.S. If you’re ready to turn your ideas into videos that actually perform

Let's chat → unchainedagency.com

Editing isn’t an easy task.

Most people assume it’s just:
Cutting a few clips
Adding captions
Maybe a trendy sound

But real editing is about:
Knowing what to cut
What not to cut
And how to turn raw footage into a story that holds attention

Editors shape tone.
They fix pacing.
They take average content and make it watchable. Sometimes even great.

And yes, sometimes we spend an hour perfecting a tiny moment that most people won’t notice but will definitely feel.

If you’ve worked with a good editor, you know how rare that is.

This is just a shoutout to the ones who stay behind the scenes, but make everything work in front of the camera.

You don’t get enough credit.
But you should.

P.S. Made this for Richard Socher & You.com

♻️ Repost if you can relate.

Black Friday ad we edited for Lara Acosta
This one was fun. Her energy did half the work for us.

Here are a few things we did to make this ad pop.

1️⃣ A big bold hook
We started with a bold intro because you only get a second to stop the scroll.
People decide fast during Black Friday, so the hook had to hit.

2️⃣ Branded animations
We built smooth on brand animations that match Lara’s visual style.
Premium. Clean. Easy to follow.

3️⃣ Top down layout
We put Lara and the animations together in a stacked layout.
It keeps things moving but still puts her at the center.
People can stay focused on her while the offer comes through smoothly..

Black Friday moves crazy fast.
Good editing makes sure people stop right when it counts.

What would you rate this ad out of 10?

P.S. Want high converting short form videos for your brand?
Check out unchainedagency.com/shorts

After editing for some of the biggest creators on LinkedIn, I realised something.

Small creators want to grow.
They want high quality videos.
But they cannot invest like the top 1% can.
Our usual packages reflect that level of work and they are priced accordingly.

Most small creators are not ready for that.
So they either hire a cheap agency or try to edit everything themselves.
And the output suffers.
Not because they are bad at content.
But because good editing takes time, taste and a proper system.

That is exactly why we built Content Sprint.

A simpler offer.
A smaller commitment.
The same level of quality.

Here is how it works.

We get on a 60 minute interview with you.
We pull out your best insights and stories.
Then we turn that single session into 12 premium LinkedIn videos.

And we priced it at $999.
Which is about half of what our full packages usually cost.
The goal is to make premium editing accessible without dropping the quality.

You fill a form.
You show up for one call.
We handle everything from strategy to editing.

And YES.
The same team that edits for the top 1 percent will be working on your videos too.

One more thing.
We are raising prices in 2026 and we will cap this at only 10 to 15 monthly clients.
So if you want to lock in the current rate, this is the time.

If you want the details, here is the link
👉🏼 https://lnkd.in/djcgkVD2

Every editor’s 2025 Wrapped looks exactly the same.

An unholy amount of hours on the timeline.
Storage that could power a small nation.
A folder full of “final_final_v28_THIS_ONE_FOR_REAL”.
And a sleep schedule that simply does not exist.

If you work with editors, please check on them.
They’ve survived crashes, infinite render bars, and revision notes like “make it pop but not too pop”

They don’t need motivation.
They need RAM.

__

P.S. If you need editors who somehow still deliver through all of this
Let's chat  → unchainedagency.com

#editing #videoeditors

2025 Wrapped

We work behind the scenes for some of the fastest growing content agencies on LinkedIn.

You probably never see our name.
And that is exactly how we like it.

We run white label short form editing for agencies that want to scale without building an in house editing team.

Here is what agencies actually get when they work with us.

1. One short form package for all your clients
You do not need a different setup for every client.
Same package, same process, easy to manage as you scale.

2. A simple credits system
Each short form video uses credits.
You decide how to split them across clients depending on who needs more output that month.

3. Unlimited revisions
No revision limits and no awkward conversations.
We keep iterating until the video is approved.
(file sharing included at no extra cost too)

4. Multiple editors when volume goes up
If you suddenly need more output, we assign more editors.
You do not have to worry about capacity or delays.

5. One flat monthly fee
No surprise invoices.
No hidden costs.
You always know what you are paying.

You keep the client.
You stay the face.
You take the credit.
We quietly handle the execution behind the scenes.

We are opening up 3 new agency slots this month.

If you are an agency owner and want to scale short form without the operational headache, DM me “white label” and I will send over the details.

Happy Thanksgiving to everyone celebrating in the US  💜

I’m not from the US, but I still want to take a moment to say thanks.

To every client who trusted me.
To friends who’ve supported me.
To everyone I’ve worked with or learned from.
I appreciate you.

Building online lets me work with people from all over, and it honestly still feels surreal that most of my work comes from thousands of miles away.

Hope you’re having a good one with your people.
Thanks for being part of my journey this year.

If Taranjeet Singh hires me to edit short-form videos for Mem0

Here's how we would turn his raw video into a visual masterpiece.

What would you rate it out of 10?

Let me know in the comments below.

Video credits: Global AI Community

__

P.S. Want videos that actually convert?
Let's chat → unchainedagency.com/shorts

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The Battle

Srinivas Kumar

Diwas Basnet

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taplio

The Battle

Srinivas Kumar

Diwas Basnet

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Diwas Basnet's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreDiwas Basnet's LinkedIn Performance