Available | Growth Marketing | eCommerce | Media Strategy | Freelance | Ex-Uber; Calvin Klein; Otrium; Unilever

Global Client Partner with 15 years’ experience building and growing advertising partnerships, via platform, agency, and client-side roles.

Currently leading Snapchat’s Brand book of business in Benelux across all verticals (Entertainment; Travel; Electronics; CPG etc.). Owning complex international accounts and driving sustained revenue growth through strategic, data-led collaboration and trusted long-term partnerships.

Highly adaptable, diplomatic communicator known for going deep into understanding client needs, to create clarity & measurable results.

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Specialised knowlege in: 
- Global media strategy (media planning; campaign briefings; project management)
- Marketing finance (working vs non-working media; brand vs performance; ecomm vs in-store etc.)
- Media in-housing (agency transitions)
- Media measurement (incrementality; A/B testing)
- Shopify (store setup; page building; SEO; fulfilment; customer service)
- Feed management (Channable; DataFeedWatch; Productsup etc.)

Andy S.

Most paid social issues don't come from targeting.
In my experience, they usually come from a disconnect between structure, data and creative.

These are the areas that I focus on.

I help brands use customer data and real insights to shape their paid ads, setting up structured ways to test ideas so that it's clearer what's working, what isn't and what to try next.

I have over 4 years' experience in paid ads across agency, in-house and freelance roles. During that time I've worked on accounts including: BMW, MINI, Colgate, Winsor & Newton, Trailfinders and NothingFishy, amongst others.

I can help with:
- Overall strategy and hands-on execution
- Customer and industry research
- Account audits
- Planning & briefing creative 
- Account and testing structures
- Performance reporting and insights

If you're looking for a paid social support, drop me a message or book a call via the link in my featured section.

taplio

The Battle

Andy S.

Tunji Iwala

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