Available | Growth Marketing | eCommerce | Media Strategy | Freelance | Ex-Uber; Calvin Klein; Otrium; Unilever

Global Client Partner with 15 years’ experience building and growing advertising partnerships, via platform, agency, and client-side roles.

Currently leading Snapchat’s Brand book of business in Benelux across all verticals (Entertainment; Travel; Electronics; CPG etc.). Owning complex international accounts and driving sustained revenue growth through strategic, data-led collaboration and trusted long-term partnerships.

Highly adaptable, diplomatic communicator known for going deep into understanding client needs, to create clarity & measurable results.

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Specialised knowlege in: 
- Global media strategy (media planning; campaign briefings; project management)
- Marketing finance (working vs non-working media; brand vs performance; ecomm vs in-store etc.)
- Media in-housing (agency transitions)
- Media measurement (incrementality; A/B testing)
- Shopify (store setup; page building; SEO; fulfilment; customer service)
- Feed management (Channable; DataFeedWatch; Productsup etc.)

Andy S.

Bloom UK

Mentor

MG OMD

* Addressing operational standards for media planning and buying across digital channels.
* Balancing priorities across multiple stakeholders; managing complex relationships and dependencies, maximising commercial performance.
* Member of MG OMD Heads of Investment.
* MG Lead on the OMG AI Taskforce.
* Member of the MG OPEN taskforces for LGBTQ+ and socio-economic inclusion.
* DEI training facilitator.

Head of Biddable Operations

* Primarily supporting the Head of Social Advertising, while working closely with the other Heads of Investment and our colleagues at Facebook, Twitter, Tiktok etc.
* Ensuring that understanding of best practice and platform capabilities is disseminated. 
* Tracking team commercials; managing monthly biddable reconciliation process.
* Streamlining planning and implementation practices, processes pertaining to recruitment, training, data privacy and inclusivity. 
* Working with the new business team on pitching for prospective and incumbent projects/clients.

Social Advertising Operations Director

* Clients included Sony Pictures (Theatrical and Home Entertainment), Odeon, Allianz Premierline, Capita and FCA.
* Three years working with Renault UK (2018-2021) as part of their global Omnicom partnership. Managing a team of Paid Social and Paid Search specialists on strategy, planning and activation.
* Coordinating with the Renault UK client directly, as well as the global agency and central client. Ensuring that their media aligns with their business goals and that best practices are being followed.

Social Advertising Account Director

* 12 months working primarily on the Specsavers account, managing the Social Ads team and maintaining our exceptional quality of work throughout the pitch process. MGOMD successfully retained the Specsavers account in 2018.

Social Advertising Manager

iProspect

Paid Social Manager

Forward3D

EMEA accounts including Net-a-Porter, C&A, Hertz, Belstaff and Cambridge Satchel Company.

Paid Social Planner

Paid Social Executive

Splice Marketing Limited

Digital Marketing Assistant

Quiz Clothing

Concession Manager

Millennium Elephant Foundation

Volunteer (Animal Welfare)

Jane Norman London

Retail Sales Supervisor

Kurt Geiger

Retail Salesperson

Alan Day Honda

Receptionist

➡️ Digital operations leader; creating and managing best-in-class processes across a team of ~80 specialists within a wide variety of digital channels. 

🌟 12+ years working in digital media within network and independent agencies.
🌟 Social ads expert.
🌟 Experienced media strategist and activation specialist.
🌟 Meta | Google | Bing | Twitter/X | Pinterest | Snapchat | LinkedIn | Tiktok | Nextdoor | Reddit.
🌟 Strong communicator; firm believer in collaboration, honesty and transparency.
🌟 Member & mentor @ Bloom UK.
🌟 Advocate for inclusivity and accessibility within the advertising industry.
🌟 Proudly LGBTQ+ and part of the 93% club.
🌟 Part-time student; MSc Epistemology, Ethics & Mind @ University of Edinburgh.
🌟 Academic interests include tech ethics, hermeneutical injustice and the extended mind.

taplio

The Battle

Andy S.

Laura Jayne Streets

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