Available | Growth Marketing | eCommerce | Media Strategy | Freelance | Ex-Uber; Calvin Klein; Otrium; Unilever

Global Client Partner with 15 years’ experience building and growing advertising partnerships, via platform, agency, and client-side roles.

Currently leading Snapchat’s Brand book of business in Benelux across all verticals (Entertainment; Travel; Electronics; CPG etc.). Owning complex international accounts and driving sustained revenue growth through strategic, data-led collaboration and trusted long-term partnerships.

Highly adaptable, diplomatic communicator known for going deep into understanding client needs, to create clarity & measurable results.

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Specialised knowlege in: 
- Global media strategy (media planning; campaign briefings; project management)
- Marketing finance (working vs non-working media; brand vs performance; ecomm vs in-store etc.)
- Media in-housing (agency transitions)
- Media measurement (incrementality; A/B testing)
- Shopify (store setup; page building; SEO; fulfilment; customer service)
- Feed management (Channable; DataFeedWatch; Productsup etc.)

Andy S.

Otrium

Leading automation, innovation, and growth media strategies, with a focus on Paid Social efficiencies through media buying, and creative excellence.

Performance Marketing Manager

adidas

Planning performance media campaigns, by managing creative, and media agencies.

Assistant Manager Paid Social

Senior Paid Social Specialist

Dept Agency

Focused on fashion, and apparel accounts; clientele: G-STAR RAW, Brooks Running, PVH Group.

Social Advertising Specialist

Philips

Part of the global capability team. Working on Social Listening projects, training Sprinklr users, and making reports.

Social Media Analyst (Intern)

Europe 1

Editing reports for broadcasting, conducting interviews, and co-presenting daily TV shows. Columnist.

taplio

The Battle

Andy S.

Georgios Effraimidis

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