➕LEVEL UP YOUR STRATEGIC LEADERSHIP ➟ I share proven systems, actionable tips, and lessons from 20+ years of helping CEOs make better strategy ➕STRATEGY ADVISOR TO CEOs + THEIR TEAMS ➟ Learn more in my ABOUT section👇

I help CEOs, leadership teams, and boards design and execute real strategy—the kind that drives alignment, action, and results.

For over 20 years, I’ve worked with CEOs, boards, and senior leadership teams at global organizations like BMW, Deloitte, DeBeers, the OECD, as well as high-growth mid-market companies to move beyond strategic planning theater and into practical, co-created strategies that leaders can actually lead through.

Through my Better Strategy OS™ and frameworks like the Strategy Launchpad™ and the Strategy Canvas Collection, I guide organizations to:

✅ Create strategy that’s clear, actionable, and co-owned by the team
✅ Build strategic thinking as a core leadership capability
✅ Move from confusion to confidence—without outsourcing their future

But I don’t just facilitate strategy—I also help you learn it.

I offer courses, tools, and executive education programs for leaders, consultants, and professionals who want to master the Better Strategy OS, learn to think more strategically, and guide others through the process.

Whether you’re leading a team, or a strategist building your own expertise—this is where you learn to make strategy real.

What I’m known for:

– Making complex strategy simple and executable
– Facilitating alignment and unlocking clarity
– Rigorous, structured, yet pragmatic approach 
– Author of The Art of Opportunity (Wiley)
– Trusted advisor & educator to global leaders
– Creator of the Better Strategy OS™
– Challenger of old-school strategic planning
– Founder of The Better Strategy School

If you’re ready to stop outsourcing your strategy—and start building the clarity and capability to lead it—please DM me.

If you’re here to learn how to make better strategy yourself, check out my tools, courses, and frameworks at www.makebetterstrategy.com

Marc Sniukas

90% of strategies fail.
Not because of execution.
Because they were never good strategy to begin with.

Every year, leadership teams spend months building decks, setting targets, and holding offsites.

Six months later?
Those slides collect dust while everyone goes back to firefighting.

That’s not strategy. That’s theatre.

If you want better results, you don’t need more strategy.
You need Better Strategy — built on 7 essential shifts 👇


1️⃣ From financial targets → to strategic challenges
Numbers are outcomes, not strategy.
Better strategy starts with answering: What’s the real problem we must solve?


2️⃣ From 3–5 year plans → to 12–18 month priorities
Long-term plans create comfort, not clarity.
Better strategy focuses on what moves the needle now — while shaping the future.


3️⃣ From copying competitors → to creating advantage
Best practices make you average.
Better strategy puts innovation back where it belongs — at the core.


4️⃣ From annual offsites → to always-on strategy
Strategy shouldn’t happen once a year at a resort.
It’s a continuous practice of learning, sensing, and adapting — every week.


5️⃣ From closed boardrooms → to open collaboration
The best strategies aren’t designed in isolation.
They’re co-created with the people who make them real.


6️⃣ From PowerPoint → to real conversations
Strategy isn’t a document; it’s a dialogue.
Leaders who talk about strategy daily create alignment and momentum.


7️⃣ From consultants → to ownership
Advisors can guide, but they can’t lead for you.
The real power lies in taking responsibility for your own strategy.


Better strategy isn’t about perfection.
It’s about progress, clarity, and courage.

Strategy isn’t a plan — it’s a practice.
The question is: are you doing it once a year, or every day?

Let’s make better strategy.
Every day. Everywhere. Together.

⚠️ Find this valuable?
📌 Save // ♻️ Repost // 💬 Comment // 👍 Like // 👤 Follow

Dr. Marc Sniukas

20+ Years Helping Leaders Design + Execute Winning Strategies • Founded The Better Strategy School to Help Leaders Worldwide Master Strategy • Global Strategy Advisor

What’s a good strategy to learn about strategy?

Most people still learn strategy as if it were a formula.

Follow the steps.
Memorize the models.
Apply the tools.

That’s not strategy.
That’s administration.

In most strategy courses and textbooks,
you’ll find the same pattern repeated:

❌ A single, accepted view of what strategy “is.”
❌ A linear, step-by-step process to follow.
❌ Simplified, reworded ideas from past thinkers.
❌ And a strong bias toward one national or business context.

It’s clean.
It’s structured.

But it kills independent strategic thought.

Strategy isn’t a discipline of answers.
It’s a discipline of questions.

At the Better Strategy School, we don’t teach strategy like that.

We explore 11 types of strategic issues,
their underlying paradoxes, and
the multiple perspectives that exist to resolve them:

(1) How do we strategize?
(2) What’s our mission and vision?
(3) How do we compete at the business level?
(4) How do we create value at the corporate level?
(5) How do we collaborate and compete across networks?
(6) How is strategy formed and realized?
(7) How do we lead strategic change?
(8) How do we drive strategic innovation?
(9) How do industries evolve and shape our choices?
(10) How do we develop our organization?
(11) How does the international context influence our strategy?

Each of these issues invites opposing perspectives — markets vs. resources, control vs. chaos, globalization vs. localization — forcing leaders to think beyond one “right” answer.

Because strategy isn’t about memorizing frameworks.
It’s about learning to think across them.

👉 If you'd like to learn more about these 11 strategy issues, join our next webinar with Bob de Wit: https://lnkd.in/dd9FW-Tr

⚠️ Find this valuable?
📌 Save // ♻️ Repost // 💬 Comment // 👍 Like // 👤 Follow

I’ve spent 20+ years studying and answering three questions:


❓What is strategy?
❓How do you design a good strategy?
❓How do you execute a good strategy?

The key lesson I learned is this:
✅ Good strategists know there are no easy answers.


❌ There’s no silver bullet.
❌ No single framework.
❌ No “5 easy steps” that will magically give you your strategy.

Strategy is inherently complex.

To do it well, you must:
🔹 Understand all its dimensions:
Purpose: Why you exist and where you’re going.
Content: The choices that make you unique.
Process: How strategy gets created and renewed.
Context: The environment that shapes every decision.

🔹 Synthesize its paradoxes:
Profit ⬌ Purpose
Logic ⬌ Intuition
Outside-in ⬌ Inside-out
Competition ⬌ Cooperation
Deliberate ⬌ Emergent
Revolution ⬌ Evolution
Exploitation ⬌ Exploration
Globalization ⬌ Localization
and many more…

Mastering strategy is about holding these tensions, paradoxes, and perspectives together—not oversimplifying them.

👉 And if you’re ready to become a master strategist, join our Better Strategy School Executive Circle: https://lnkd.in/d-Zm9GPa

⚠️ Find this valuable?
📌 Save // ♻️ Repost // 💬 Comment // 👍 Like // 👤 Follow.

20+ Years Helping Leaders Design + Execute Winning Strategies • Founded The Better Strategy School to Help Leaders Worldwide Master Strategy • Global C-Suite Strategy Partner

500+ leaders. One shared goal:
To make better strategy — not longer slide decks.

Most strategy efforts fail not because leaders don’t care —
but because they lack a clear definition, a structured framework, and a systematic process for making strategy work.

They’re told to “think strategically.”
But not how to do it.
They’re handed playbooks that explain what strategy is.
But not how to build and execute one in the real world.

That’s why so many strategies stay stuck in PowerPoints instead of changing organizations.

At the Better Strategy School, we’ve now passed 500 participants.

Leaders, founders, consultants, and executives who decided they don’t want to just plan, they want to lead strategy that delivers results.

But this milestone isn’t about numbers.
It’s about impact.

Here’s what that looks like in practice 👇

🧩 Stefania Mangini, CFO & Board Member, O’Neill:
“Valuable insights from real case studies. Helpful framework, easy to use when having strategy discussions and to ask the right questions at board meetings.”

🧠 Tylney Taylor, Managing Director, Bold Transformations:
“Marc brings in unique and highly valuable insights that add to the robust framework he has developed.”

🚀 Lisa Rehm, Associate Director PMO, Nice-Pak Products:
“Marc’s Better Strategy Masterclass takes this work to an entirely new level.”

💡 Semih Görür, CEO, Tuna Aluminium:
“The sessions provided practical applications directly relevant to today’s business challenges. Marc makes complex concepts easy to understand and apply.”

If you want to design and execute winning strategies — not just talk about them —
you need three things:

1️⃣ A clear definition of what strategy really is.
2️⃣ A structured framework to align thinking and teams.
3️⃣ A systematic process that connects design with execution.

That’s the foundation of Better Strategy — and what every leader deserves to master.

🎯 Learn how top leaders are transforming how they think, design, and execute strategy:
👉 https://lnkd.in/dejWcSAT

⚠️ Find this valuable?
📌 Save // ♻️ Repost // 💬 Comment // 👍 Like // 👤 Follow

Wild Capital Academy

An exclusive, community-powered platform offering top-tier business education programs.

Built for ambitious leaders who want to learn how to boost their success by 7 figures and beyond.

Get access to expert insights in investing and business, live group sessions, high-level networking, powerful resources, exclusive deals, and hands-on strategies for real-world growth.

Join our flagship Investment MBA - more practical value than a $200k MBA, at a fraction of the cost.

Topics covered: Investing, Portfolio Management, Business Acquisitions, Business Scaling, Marketing, Leadership, and more.

Founder

Wild Capital

We help founders, investors and CEOs with strategic growth.

Our bespoke consulting services have 4 key pillars:

1) LinkedIn growth - audience, brand and monetization (marketing).
2) Shaping organic and inorganic business growth strategy (strategy).
3) Financial modelling, analysis, business plans, optimization (finance).
4) M&A advisory, public and private market investment management (investments).

AGROFERT, a.s.

Senior investment executive role in one of the largest CEE conglomerates with sales over 10 billion EUR.

Multi-industry pan-European M&A, group strategy and general corporate matters.

Advising the Board of Directors on investments, business development and other corporate matters.

Industries: chemicals (fertilizers, specialty chemicals), agriculture (commodities trading, machinery, primary production, forestry, farms), food (bakeries, meat processing, dairy), energy, logistics, TMT and other.

Examples of deals:

Synthesia (2024) - one of the largest nitrocellulose producers in Europe.
Mafra (2024) - one of the largest media houses in the Czech Republic.
East Grain (2024) - one of the largest commodity traders in Romania.
Borealis NITRO (2023) - the second largest producer of nitrogen fertilizers in Europe (EV - 810 mil. EUR).
Top Hop (2022) - one of the largest hop producers in Europe.
Agronom (2021) - one of the largest commodity traders in Croatia.
+ many other significant deals in the region.

Manager - Mergers and Acquisitions

Goldman Sachs

Working as investment professional in the Asset & Wealth Management Division that oversees more than USD 2 trillion AUM. 

Played a key role in the management of multi-billion-dollar portfolios.

Multi-asset investment management and trading: stocks, bonds, options, ETFs, mutual funds, structured products, hedge funds, VC funds, PE funds.

Investment Management Professional

Deloitte

Financial Advisory - Valuation & Modelling team. Successfully completed a number of different projects related to valuation and financial modelling covering a broad range of industries: real estate, banking and finance, energy, medicine, metallurgy etc.

Valuation & Modelling

Saracen Ventures

Performed thorough researches across wide range of alternative investment classes and industries such as classic cars, telecommunications, media, technology investments as well as PE and VC funds.

Summer Research Intern

Comecoteh SRL

Performed strategic analyses of the company, participated in international expansion.

Responsible for international affairs - negotiations with international suppliers and clients regarding raw materials, delivery, design and price of products.

Financial Department Intern

Winter internship in a research and advisory company. Performed thorough research across a broad range of PE and VC investments.

Research Intern

I help founders scale their businesses | Top 10 LinkedIn Creator Worldwide & #1 Finance LinkedIn Creator Globally | Founder @ Wild Capital | ex-Goldman | LSE Alumnus

Hi, I'm Igor!

Couple of interesting facts about me:

- Top 10 LinkedIn thought leader globally
- Grew to 220k followers on LinkedIn in 1 year
- Graduated with distinction from LSE MSc Finance
- Worked at Deloitte, Goldman Sachs and AGROFERT
- Executed EUR 5+ bn of public and private transactions
- Have experience from 100+ projects, in 15+ industries and 20+ countries
- Helped shape organic and inorganic strategy of 250+ companies in 20+ countries

I wanted to take advantage of this experience and founded Wild Capital:

We help entrepreneurs, investors, and professionals with business scaling.

Our consulting services have 4 key pillars:

1) LinkedIn growth - audience, brand and monetization (marketing).
2) Shaping organic and inorganic business growth strategy (strategy).
3) Financial modelling, analysis, business plans, optimization (finance).
4) M&A advisory, public and private market investment management (investments).

Why we are the top choice for our clients:

A) Unique expertise in multiple areas.
B) Vast network of partners and contacts.
C) Proven track record - we deliver results.
D) End-to-end solutions from strategy to execution.

We are also the leading provider of professional education.

Check out or Wild Capital Academy Investment MBA:

https://wildcapital.co/pages/investment-mba

Get the best-in-class books on M&A, investments, personal finance and more: 

https://wildcapital.co/pages/financial-education 

+ Subscribe to the Wild Newsletter at WildCapital.co:

Join 250,000+ founders, investors and professionals getting my personal, business and financial growth tips via email and social.

+ DM for advertising and sponsorship cooperation.

P.S. Some interesting facts about me:

1) I used to be a junior professional tennis player.
2) I also play ping-pong, squash and chess.
3) I am a classic car enthusiast.
4) I love art, reading and theaters.

Disclaimer: The information presented on this platform is intended for educational and general informational purposes only. It should not be interpreted as advice, whether financial, investment, or otherwise. Every individual and business must evaluate their own circumstances, goals, and risk tolerance before making any decisions. The author bears no responsibility for the outcomes of actions or decisions made by readers based on the information presented. Each person is accountable for exercising their own discretion and taking into account their individual circumstances when making decisions.

Igor Buinevici

Weak leaders hire followers.

Strong leaders hire people who can replace them.

Sharing great insights from Eric Partaker.

When I started out:

I thought leadership meant being the smartest person in the room.

It’s not.

Real leadership is about:

Creating space for people who challenge you.
Push you further.
And yes - sometimes outshine you.

That’s not a threat.

That’s how you grow.

When you surround yourself with sharper minds:

1. You see more clearly.

They spot what you miss and say what others won’t.

2. You make better calls.

New perspectives turn decent ideas into powerful ones.

3. You grow faster.

Iron sharpens iron and the right people sharpen you.

4. You innovate more.

Different thinkers break patterns and create progress.

5. You build trust.

Letting people challenge you shows you value truth over ego.

6. You expand your influence.

Empowered people create impact far beyond your reach.

7. You build a legacy.

Real leaders aren’t remembered for their titles:

But for the people they lifted along the way.

8. You attract top talent.

Great people want to work where:

Growth, freedom, and challenge are celebrated.

9. You create resilience.

When everyone thinks for themselves:

Your team can adapt to anything.

10. You buy time and freedom.

Strong people don’t just follow your vision:

They execute it without needing your constant hand.

Your job isn’t to shine brighter than your team.

It’s to light the stage so they can shine.

Because your legacy lives in them,

Not in your spotlight.

P.S. Do you hire people capable of outgrowing you?

♻️ Repost to help more leaders build teams that grow and thrive.

People forget titles.

They never forget who believed in them.

Most of us are where we are,

Because someone took a chance.

Not because our CV was perfect.
Not because we nailed every question.
But because someone saw something deeper.

They saw potential:

Hunger. Humility. Curiosity.

The qualities that never show up on paper.

And they gave us a shot.

In a world obsessed with:

“10+ years of experience,” prestige labels,

We forget something important:

Some of the best people you’ll ever hire just need one person to bet on them.

They may not have all the answers yet.

But they have the mindset that’s impossible to teach:

They grow fast because they’re hungry.
They show up with something to prove.
They own their mistakes.
They crave feedback.

The best leaders know this.

They don’t just hire skills.

They hire:

Character. Attitude. Effort.

Because they remember being overlooked.

Being unproven.

Wondering if anyone would give them a chance.

So they choose a different path.

They build people, not just "employees".

If someone once believed in you, you know exactly how it feels.

It’s not a job offer.
It’s a turning point.
A shift in your life trajectory.

And if you lead today,

You have the chance to pay that forward.

Look past the résumé.
Search for mindset, not just metrics.
See possibility where others see risk.

Because talent isn’t always found.
Sometimes it’s developed.
And sometimes all it takes is one yes.

One “I believe in you.”

One leader willing to bet on potential.

To the leaders who do that - thank you.

You’re not just hiring.

You’re changing lives.

P.S. Who believed in you before you believed in yourself?

♻️ Repost to inspire more leaders to bet on potential

Your manager can be your biggest risk,

Or your greatest upgrade.

I’ve seen many different people:

Those who drained every ounce of energy.

And leaders who made you believe in yourself again.

The difference?

One sees you as a tool.

The other sees you as a person.

We spend 40+ hours a week at work.

Your manager doesn’t just impact your results:

They shape your mindset, energy, and confidence.

The truth is:

A great manager can rebuild years of lost belief.

A bad one can destroy it.

10 ways great leaders protect and empower people:

1. Safety before pressure.

You can’t perform if you’re constantly defending yourself.

2. Defend when absent.

They protect your reputation when you’re not there.

3. Notice the small signs.

A simple “How are you?” can change everything.

4. Feedback that fuels.

You leave motivated, not broken.

5. Lead by balance.

They switch off and make it okay for you to do the same.

6. Celebrate progress.

They value growth, not just goals.

7. Believe louder than doubts.

Their confidence becomes your courage.

8. Communicate with clarity.

No guessing games. No confusion. Just trust.

9. Give ownership.

They let you take the wheel and grow through real responsibility.

10. Stay human.

They care before they manage. That’s the real difference.

Great leaders don’t just grow businesses.

They build confidence.
They make life better.
They grow people.

P.S. What kind of leader will people remember you as?

♻️ Share to inspire more great leaders!

Weak leaders fear smarter people.

Strong leaders hire them.

Too many leaders still fear people:

Who think faster, see deeper, or know more.

That fear kills growth.

Real leaders don’t compete with their team.

They build a team worth competing with.

Here’s what the best understand:

➟ If everyone thinks like you, your ceiling never moves.

➟ Smarter people aren’t a threat. They’re leverage.

➟ Challenge is fuel. It sharpens vision and drives progress.

Leadership isn’t about being the genius in the room.

It’s about creating a room full of geniuses.

And that takes humility.

Admitting you don’t have all the answers.
Welcoming people who do.

Letting brilliance - not ego - drive the mission.

When you hire people who outshine you:

Your impact multiplies.
Decisions get sharper.
Innovation explodes.
Blind spots shrink.

Leadership isn’t about being the brightest mind.

It’s about creating a place where the brightest minds thrive - together.

If you want to grow, stop fearing smarter people.

Start hiring them.

P.S. Do you choose challenge or comfort?

♻️ Repost to help more leaders level up their teams.

98% of successful people have this in common:

Someone believed in them before they made it.

Sharing great insights from my friend Justin Wright.

Think about that.

Behind every big win is someone who:

➟ Spotted the spark early
➟ Took a risk
➟ Opened a door
➟ Said, “I believe in you”

These people change everything.

Maybe it’s the manager who:

Gave you your first shot at leadership.

Maybe it’s the mentor who:

Told you “You’ve got this” when you wanted to quit.

They saw your potential.
Not your resume. Not your past.
Just the raw possibility of what you could be.

And here’s the thing:

You can be that person for someone else.

Look around:

Who’s showing up every day with the right attitude?
Who’s hungry to learn?
Who just needs one chance?

Don’t wait for someone else to see them.

Be the one who does.
Be the one who takes the chance.
Be the one they’ll talk about years from now.

Because success isn’t only about what you achieve.

It’s about who you help get there.

Who believed in you?

And who needs you to believe in them today?

♻️ Share this to remind someone of their power to change a life.

Your title doesn’t make you successful.

How you treat people does.

Sharing amazing points from Dr. Carolyn Frost.

It’s easy to chase status symbols:

And believe credentials equal respect.

But that mindset leads to:

Shallow connections.
Achievements that feel hollow.
Lost chances to make a difference.

Real impact happens in the small moments.

Start here 👇🏼

1. Make people feel seen

Use their name when you thank them.
Recall details from your last conversation.

2. Create safe spaces

Speak up for teammates who aren’t in the room.
Allow silence when conversations get tough.

3. Give credit generously

Tag people in wins they helped achieve.
Share their unseen contributions with their manager.

4. Build trust every day

Change “I’ll get back to you” into “Here it is”.
Finish what you start without being chased.

5. Leave people better

End every interaction with encouragement.
Offer one specific, genuine compliment daily.

A title might impress for a moment.

But how you treat others leaves a legacy. ✨

P.S. What’s your simple gesture with a big impact?

♻️ Share this to help your network build authentic success.

Top 100 Excel Shortcuts:

For all levels of expertise.

To get the high-quality PDF:

Subscribe at WildCapital.co

Beginner Shortcuts 🚀

1. Undo action - Ctrl + Z
2. Go to specific cell - F5
3. Insert current date - Ctrl + ;
4. Move to the beginning of the row - Home
5. Move to the beginning of the worksheet - Ctrl + Home

Intermediate Shortcuts ⚙️

6. Fill down - Ctrl + D
7. Bold text - Ctrl + B
8. Close Excel	Alt + F4
9. New workbook - Ctrl + N
10. Save current workbook - Ctrl + S

Advanced Shortcuts 🧠

11. Insert a chart - Alt + F1
12. Show formulas - Ctrl + '
13. Calculate all worksheets - F9
14. Insert new worksheet - Shift + F11
15. AutoFit column width - Alt + H, O, I

Master Shortcuts 🧙‍♂️

16. Create a table - Ctrl + T
17. Refresh all - Ctrl + Alt + F5
18. Wrap text in cell - Alt + H, W
19. Paste values only - Ctrl + Alt + V, V
20. Apply or remove strikethrough - Ctrl + 5

(The rest of the shortcuts in the infographic).

Master these shortcuts:

Save many hours of time for you and your team.

P.S. Which shortcut is your favorite?

♻️ Repost with your network so they can master Excel too!

taplio

The Battle

Marc Sniukas

Igor Buinevici

Followers

Posts

Engagements

Likes

Performance ScoreMarc Sniukas's LinkedIn Performance

Performance ScoreIgor Buinevici's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Marc Sniukas

Igor Buinevici

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Marc Sniukas's LinkedIn Performance

Performance ScoreIgor Buinevici's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMarc Sniukas's LinkedIn Performance