Notion! Notion is an infinitely customizable blank canvas of ultimate power. 

Notion's greatest advantage is also it's biggest weakness. That's where I come in.

As the GTM Lead @ Optemization, I specialize in helping companies in hyper growth mode scale effectively without letting their workspace become a "dumping ground" for scattered info, links, meetings notes, and outdated docs that no one can trust. 

Optemization is an Ops Design consultancy focused specifically on the adoption of Notion. 

That could mean large migrations onto Notion, improving current workflows, creating custom automations and integrations, or auditing what you're currently working with.

If you've made it this far and want to learn more, here's some resources that can help:

Our all-in-one Notion template built for early-stage startups

https://optemization.com/hivemind

(Make sure to duplicate it)

Notion's Eleven - A free online course exploring the fundamentals of building an effective Notion workspace for teams of all sizes:

https://optemizations.notion.site/Welcome-to-Notion-s-Eleven-317a0fd26bf24d0295504e4cab1eba83

AND, my last offer is if you ever want to about anything related to Notion, I'm your guy 😎 

Lastly the fun part. My Special Skills include:

🏆 3x Cornhole Champion 🏆 
🏅 3x Dodgeball Champion 🏅 
👨‍🍳 Former Food Cart Owner 👨‍🍳 
🥩 Steak Off Champion 🥩 
🐔 Notoriously known as “The Chicken Man” 🐔

Skyler Birk-Stachon

Williamsburg Learning

Director of Digital Marketing & Sales

Lead and manage a team of direct reports responsible for all digital marketing efforts at Williamsburg, including ads, websites, email marketing, social media, and HubSpot automation. In this role, I helped drive substantial company revenue growth for the 2023-24 school year and led the successful revamp and relaunch of our four school websites on a tight timeline.

Director of Digital Marketing

Implemented significant upgrades to key marketing and parent communications systems (such as SMS) and supported the hiring, onboarding, and training process for critical new hires within the marketing department. Also continued serving as Williamsburg's lead copywriter and marketing project manager.

Marketing Operations Manager

Helped achieve company revenue goals by planning and executing high-quality, multi-channel digital marketing campaigns. Continuously refined and improved campaign performance by gathering, analyzing, and actioning key data points. Also served as project manager for the overall marketing team.

Digital Marketing Manager

Coordinated the flow of internal and external communications for all staff, parents, students and third-party partners. Wrote and/or oversaw the development of all written content for company websites and worked closely with executives to iterate and refine the overall customer experience.

Communications Manager

Self Employed

I love working with ambitious, humble go-getters who want to find the most authentic path to sharing their unique gifts with the world.

Certified Master Life Coach

Apple

I co-led a small team responsible for inventory control, store-wide operations, and visual merchandising. Part of this involved root cause analysis on KPIs that had been off track for a while, and through consistent feedback and process reviews I helped the team get back to exceeding them.

Operations Expert

I collaborated with my fellow Experts to drive results for our store's high-volume sales team. This included consistently achieving store-leading sales results myself, spearheading new initiatives to improve the customer and employee experience, and developing a team of direct reports.

Sales Expert

I served a six-month stint as my store's In-Store Guest Trainer (a full-time career experience that meant planning and facilitating all employee training events). Before and after, I was called in to lead various other training programs and hiring events and recognized as one of the top trainers in my market.

Lead Trainer

I started out at Apple as a jack-of-all-trades in the Specialist role, performing B:C and B:B sales as well as helping customers set up their devices and directing traffic throughout the store.

Sales Specialist

Writer, Marketer, Coach • Sharing ideas to help you thrive in life, work, and writing

I love working on projects that help to maximize human potential. Professionally, I'm currently doing this in my role as Director of Digital Marketing & Sales at Williamsburg Learning, a transformational online K-12 education company. In my spare time, I also do this through my private coaching services.

taplio

The Battle

Skyler Birk-Stachon

Riley Trembath

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