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Hey!
I am Shubhang Sethi, a 4th-year student at M.S Ramaiah Institute of Technology doing B.E in AI & Data Science.

I am the CEO at Jin Labs, where we are helping businesses use AI to automate their processes — saving time, reducing costs, and boosting profits.

At Jin Labs, we are building exactly what traditional systems missed — smart AI-powered automations that take work off your plate so you can focus on growth.

This is my way of changing how businesses run — not with hype, but with practical, plug-and-play AI solutions that actually deliver results from day one.

📢 Our first focus: helping businesses never miss an opportunity again. From follow-ups to workflows to customer interactions, our automations make sure work gets done faster, smarter, and with less effort.

👉 If you are interested in these services, just drop me a message or book a slot with me here: https://calendly.com/shubhangsethi/30min

I am also the Co-founder & CEO of Namyah, my first startup, which is reimagining education by teaching young people the real-world skills that schools and colleges never covered.

The AI revolution isn’t coming “someday” — it’s already here. Let’s build the future of business together. 🚀

Let’s Connect: shubhang@namyah.com

Shubhang Sethi

Saving your marketing cost by 80% using the right influencers | Changing the way corporates look up to Sustainability | Founder @GeekCreative & Sustainify | Let’s connect & change the business world for the better

Hi, I’m Mayank, but most people know me as Mac :)
I’m a self-proclaimed Earth Hero, and I’m inviting you to become one too!

My journey started with a wild dream: to meet every person on Earth. That dream broke... and rebuilt itself into something much bigger — a global movement to reconnect people, regenerate the planet, and redefine humanity's collective narrative one degree at a time.

Today, I architect ecosystems where business meets sustainability, AI meets humanity, and personal growth meets collective good. Every venture I build — from branding to community, nightlife to sustainability — is a piece in the bigger star system. 

My ventures:

🌍 8B Inc. – A global initiative to activate Humanity 2.0: a world that’s communal, regenerative, and equal.

📖 Author: One Degree of Separation & 8B (Coming soon)  – Books that reveal how connection, influence, and shared purpose can manifest abundance for YOU & for all humanity forever.

🎯 GeekCreativeAgency.com – Pioneering marketing and brand storytelling for 2 decades.

🌱 Sustainify.in – Helping corporates accelerate their climate ACTION through high-impact, customised mass campaigns, ESG solutions, circular economy models, employee trainings & sustainable office procurement products

🎭 GiveBacktoGurugram.com – An Ideal sample city movement trying to solve 7 urban human problems, including all stakeholders of the city with creativity, community, and Public-Private Partnerships.

🍸 The Bev Club & My Night Manager – Real-life, Event-focused communities where nightlife, beverage culture, and people-centred experiences come together. 

🌊 Salty Beach Shack (Goa)– My way of reminding the world that joy, leisure, and soulful moments matter in the journey of change.

🌱 Project100.global Trust & Global Peace Orchard – Because we can’t build peace without all countries coming together as 1 family #VasudhaivaKutumbakam #GlobalNetwork

NobleCitizenFoundation.org - A Section 8 NGO where we award responsible, impactful humans & take Bharat's Love & expertise to the whole world 

I don’t just talk about change — I build it. I believe the future is not AI vs Humans. It’s AI + Humans. 

And I’m not doing this alone.

That’s why I created the Earth Heroes Movement — a global call to action for anyone ready to:
✅ Become a better human being (through 16 life facets)
✅ Regenerate the planet, one hyperlocal project at a time
✅ Join a local, national & global community shaping a shared human future

💡 Let’s collaborate. Let’s co-build. Let’s connect.

📢 Are you an Earth Hero — or do you know one? 
Let's Talk!

Mayank Agarwal

Peelable plates in India… will this actually work? 🍽️🌱

At first glance, it sounds unusual.
A plate you peel instead of throw away.

But then you pause — and realise how desperate the problem has become.

India generates millions of tonnes of single-use plate waste every year — from weddings, community meals, festivals, and street food. Most of it is neither recycled nor composted. It goes straight to landfills, drains, or rivers.

So when innovations like peelable plates show up, the right question isn’t “Is this perfect?”
It’s “Is this a step forward?”

For something like this to work in India, three things matter:
• Affordability — it has to compete with disposables
• Ease of use — behaviour won’t change if effort increases
• End-of-life clarity — compostable must truly mean composted

No single product will solve India’s waste crisis.
But solutions like these challenge the biggest problem we have: habit.

Sustainability in India won’t win through idealism alone.
It will win when eco-friendly choices are practical, scalable, and culturally fit.

So yes — peelable plates might feel experimental today.
But every system we now take for granted once did.

The real test isn’t the plate.
It’s whether we’re ready to rethink convenience.

What do you think — innovation worth trying, or solution chasing the wrong problem?

Video Credit: @abvaidya (Instagram)

#Sustainability #PlasticFree #WasteManagement #EcoInnovation #CircularEconomy #BehaviourChange #IndianInnovation #CleanIndia #ConsciousLiving #MayankAgarwal

If Indore treats its walls as culture, why does Delhi treat them as bins?

Same country. Same laws. Same access to resources.
Yet, two very different outcomes.

Indore chose to see public spaces as shared pride — investing in cleanliness, murals, ownership, and accountability. Over time, behaviour followed. Respect became a habit, not an instruction.

Delhi, despite being the capital, struggles with a different challenge.
Not lack of funding. Not lack of awareness. But lack of collective responsibility.

Spitting on walls. Defacing public property. Assuming “someone else will clean it.”

This isn’t a governance-only problem. It’s a behaviour problem.
Infrastructure can be built overnight. Civic sense cannot.

What Indore shows us is simple but powerful: when citizens feel ownership, spaces stay clean. When they don’t, even the best systems fail.
If Delhi wants cleaner streets, it needs more than campaigns. It needs consistency. Enforcement. Education. And most importantly — participation.

Because a city reflects the behaviour of its people.
And behaviour, unlike budgets, is entirely in our control.

#CivicSense #UrbanIndia #CleanCities #BehaviourChange #PublicSpaces #SwachhBharat #Delhi #Indore #Sustainability #ResponsibleCitizenship #MayankAgarwal

If garbage trucks come every morning, then why is plastic waste still alive on our streets?

Every day, trucks arrive. Workers show up. Systems run.
And yet — the plastic remains.

Which tells us something uncomfortable: the problem isn’t collection alone. It’s what happens before collection.

Plastic thrown out of car windows. Wrappers dropped “just for a second.” Waste left beside bins instead of inside them.

We often talk about fixing systems. But systems can only manage what behaviour allows.

Clean cities aren’t built only by municipal schedules. They’re built by everyday discipline — by millions of small decisions made when no one is watching.

If we want cleaner streets, we need more than trucks.
We need:
• better segregation at source
• stricter accountability for littering
• alternatives to single-use plastic
• and most importantly — civic sense as a habit, not a campaign

Garbage trucks can remove waste. Only citizens can stop it from appearing again.

The street outside your home is not “public property.” It’s shared responsibility.

#CivicSense #PlasticPollution #CleanCities #WasteManagement #UrbanIndia #Sustainability #BehaviourChange #SwachhBharat #ResponsibleLiving #MayankAgarwal

I’ve seen two very different realities.

In Japan, drains are treated as shared assets, clean, respected, and quietly maintained.
In India, drains are often treated as invisible dustbins, ignored until they overflow, flood streets, and become a crisis.

The uncomfortable truth?

The difference isn’t money.
It isn’t technology.
It isn’t even infrastructure.

It’s behaviour.

Clean cities aren’t built only by governments or machines. They’re built when citizens respect what they share, especially the parts no one is watching.

Civic sense doesn’t start with cameras or fines.
It starts with mindset.

Because when behaviour changes,
maintenance becomes easy.
And cities start to breathe again.

#CivicSense #UrbanIndia #CleanCities #BehaviourChange #Sustainability #PublicSpaces #IndiaVsWorld #LeadershipThinking #MindsetMatters #MayankAgarwal

Reduce your e-waste. Change the impact. ♻️

Every year, we upgrade phones, laptops, chargers, and gadgets — and quietly forget what happens to the old ones.

Most e-waste doesn’t disappear. It leaks into landfills, soil, and water — carrying toxic metals that harm ecosystems and human health.

That’s why responsible recycling matters.

Companies like Hulladek Recycling are showing how e-waste can be handled the right way — creating a system where discarded electronics are collected, recycled safely, and brought back into the value chain instead of becoming a hidden environmental cost.

What I appreciate is the simplicity: sell e-waste online, recycle responsibly, and ensure materials don’t end up poisoning the future.

Sustainability doesn’t always need innovation breakthroughs.
Sometimes, it just needs better systems and conscious participation.

If you have unused electronics lying around, this is a small but powerful place to start. Because the cleanest device is the one recycled responsibly.

#EWaste #Recycling #CircularEconomy #Sustainability #ResponsibleConsumption #CleanTech #EnvironmentalImpact #IndiaSustainability #ClimateAction #MayankAgarwal

In some countries, rivers are treated like rivers.
In ours, we call them “Maa” — and still leave them to suffer.

Across the world, you’ll find rivers that are clean, flowing, respected — not because they’re worshipped, but because they’re protected.

In India, our rivers carry a deeper identity.
We call them Mother.
We pray to them.
We depend on them.

And yet, many of them are choked with sewage, plastic bottles, flowers wrapped in foil, and untreated waste.

That contradiction should make us uncomfortable.

Respect isn’t what we say during rituals.
It’s what we practice after the prayers are over.

Pollution of our rivers isn’t just a governance failure.
It’s a behavioural one.
• dumping waste because “someone else will clean it”
• confusing faith with negligence
• expecting rivers to absorb what we refuse to manage

If rivers truly are our mothers, then care can’t be seasonal.
It has to be daily. Consistent. Uncelebrated.

Cleaner rivers won’t come from slogans alone.
They’ll come from:
• reducing waste at source
• stopping plastic from reaching water bodies
• holding industries and municipalities accountable
• and changing how each of us behaves near shared spaces

A river reflects the values of the people who live around it.
If we want healthier rivers, we need healthier habits.

Reverence without responsibility is just symbolism.
Protection is real respect.

#SaveOurRivers #WaterPollution #CivicSense #EnvironmentalResponsibility #Sustainability #BehaviourChange #CleanIndia #PlasticPollution #UrbanIndia #ClimateAction

The hardest leadership skill isn’t execution.
It’s restraint.

In the early years, I believed leadership was about moving fast — reacting quickly, replying instantly, changing direction at the first sign of pressure.

Experience taught me otherwise.

Real leadership shows up in the pauses.
In knowing when not to react.
When to wait before replying.
When to stay the course even when the noise gets loud.

Speed creates movement, yes.
But restraint creates longevity.

Companies don’t fail because leaders act too slowly.
They fail because leaders act too often — without clarity.

Calm decision-making compounds.
Impulse doesn’t.

#Leadership #FounderMindset #ExecutiveThinking #LongTermThinking #DecisionMaking #BusinessLeadership #ClarityOverChaos #CEOInsights #BuildingForTheLongTerm #MayankAgarwal

No more paying full fare for cabs? No more driving alone either.

Every day, thousands of cars move through our cities with just one person inside.
That’s why traffic crawls.
That’s why fuel costs rise.
That’s why pollution keeps climbing.

What if the solution wasn’t another app that adds more vehicles — but one that simply helps us share the ones already on the road?

That’s exactly what GreenCar ESG & CSR Carpool is building.

Founded in Delhi in 2014 by Rajiv A., GreenCar ESG & CSR Carpool (For Viksit Bharat) is India’s largest not-for-profit carpool organisation, driven by a simple but powerful belief:
👉 fewer cars = cleaner air + healthier cities.

What stands out to me:
• no commission
• no subscription fee
• verified profiles for safer rides
• the choice to split fuel costs — or offer free rides
• a lifetime-free app built for inclusion, not profit

Each shared ride fills an empty seat.
Each empty seat filled means:
• less congestion
• lower emissions
• faster, calmer commutes

This isn’t about convenience alone. It’s about behavioural change at scale.

As our cities struggle with pollution and traffic, sustainable mobility is no longer optional — it’s a responsibility we all share.

If one shared ride can save time, money, and the planet…
why drive alone?

🌍 Learn more: https://greencar.ngo/

📖 Read more: https://bit.ly/3ZcaqjY

🤝 CSR & ESG collaborations welcome

#SustainableMobility #Carpooling #CleanAir #TrafficCongestion #UrbanIndia #ESG #CSR #ClimateAction #BehaviourChange #GreenCar #MayankAgarwal

The Indian job market is changing — fast. And the biggest crisis isn’t layoffs or hiring freezes.

It’s skill visibility vs skill reality.

Today, many candidates aren’t writing their resumes anymore.
They aren’t even preparing for interviews the way they used to.
They’re relying on AI to polish profiles, optimise keywords, and make experience look impressive.

On the surface, everything looks great.
But underneath, there’s a widening gap.

I’m seeing something worrying:
• profiles that look exceptional, but don’t translate to performance
• highly skilled individuals getting overlooked because they don’t “play the AI game”
• interviews becoming a test of prompts, not problem-solving

AI isn’t the enemy here. Misuse is.

AI should amplify competence, not replace it.
When tools start masking gaps instead of helping close them, the market becomes noisier — not better.

The future of hiring won’t reward the best-written resumes.
It will reward real skills, adaptability, and the ability to think beyond templates.

For candidates: AI can open doors — but only skill keeps them open.

For companies: The real challenge ahead is learning how to evaluate depth, not just presentation.

The job market isn’t broken yet. But it is at a turning point.
How we balance AI with authenticity will decide who actually wins.

Video Credit: Arjun Vaidya (Instagram)
Video Link: 

#FutureOfWork #IndianJobMarket #AIInHiring #Leadership #SkillsGap #HiringTrends #Careers #Talent #TechnologyAndWork #MayankAgarwal

Indore didn’t become India’s cleanest city by chance.
It became one by design.

For the sixth year in a row, Indore has shown what’s possible when civic sense, systems, and leadership align.

Every single day:
• 1,900 tonnes of waste is processed — not dumped
• Garbage is segregated into six categories, not just wet and dry
• The city runs Asia’s largest bio-CNG plant, fuelling buses with wet waste
• Despite producing 1,900 tonnes of waste daily, Indore has no roadside garbage bins

What’s more impressive? Cleanliness isn’t costing the city money — it’s earning it.

The Indore Municipal Corporation generates ₹8 crore annually by converting waste into value.
And in 2019, the city did what many thought was impossible:
• cleared 1.5 million tonnes of legacy waste
• reclaimed 100 acres of land
• transformed it into assets worth ₹400 crore

This is not a “Swachh Bharat” poster story.
It’s proof that behaviour + systems + accountability can turn waste into wealth.

Indore reminds us that cleanliness isn’t about slogans.
It’s about execution — every day, at scale.

If one Indian city can do this, others can too.
The question is no longer whether it’s possible — it’s whether we’re willing to commit to it.

🎥 Credits: KK Create & Kavya Karnatac
YouTube Video Link: 

#Indore #CleanestCity #WasteManagement #CircularEconomy #BioCNG #UrbanIndia #CivicSense #Sustainability #CleanCities #SwachhBharat #IndianCities #MayankAgarwal

“It’s too late” is the most expensive lie founders believe.

I’ve seen it stop great ideas before they even begin.
Not because the idea wasn’t good — but because the comparison was unfair.

We look at someone else’s scale, traction, and visibility…
and forget that we’re comparing our chapter 1 to their chapter 20.

Every meaningful journey looks slow at the start.
Every overnight success had years you didn’t see.

Timing isn’t about being early or late.
It’s about being honest with where you are — and committed to moving forward.

You don’t need to catch up. You need to start.

Build at your pace.
Learn deliberately.
Let progress compound quietly.

Because the only time that’s truly gone… is the time you spend convincing yourself it is.

#FounderLife #Entrepreneurship #Leadership #Startuplife #Mindset #LongTermThinking #BuildingInPublic #ClarityOverChaos #PersonalGrowth #MayankAgarwal

Slow down. Not because speed is bad — but because rushing clarity is expensive.

I used to believe everything needed urgency. Decisions. Growth. Scale. Success.

What I didn’t realise then was this: speed without direction doesn’t take you forward — it just takes you somewhere else, faster.

I’d tell myself to:
• stop worshipping speed
• stop confusing noise with traction
• stop measuring progress only by outcomes

Some of the best decisions I’ve made didn’t come from intensity.
They came from patience, perspective, and asking better questions.

And some of the biggest lessons didn’t arrive loudly.
They arrived quietly — after mistakes, pauses, and reflection.

If you’re early in your journey, remember this:
You don’t need to have it all figured out today.
But you do need to move with intent.

Direction compounds. Clarity lasts.

What’s one piece of advice you’d give your younger self?

#FounderLife #Leadership #Entrepreneurship #LessonsLearned #LongTermThinking #BuildingInPublic #ClarityOverChaos #MayankAgarwal

🇮🇳 Happy Republic Day! 

76 years ago, our nation adopted a framework designed to secure justice, liberty, and equality for all its citizens. Our Constitution wasn't just a document; it was a promise of a future we would build together.

As we celebrate this foundation, I reflect on the next twenty-five years. What framework do we need now to ensure India not only survives but thrives in the face of our generation's greatest challenge: the climate crisis?

For years, we’ve discussed net zero, ESG, and sustainability. Big words. Big decks. Big promises. 

But here’s a simple question: If India’s future is at stake, should climate action remain invisible?

What if:
- Corporate climate action was public,
- Progress was visible,
- Proof mattered more than promises,
- Leadership was earned through action, not slides.

I’m working on something quietly. No links today. No announcements. No logos. Just a question to start a conversation — because the future deserves honesty. 

Jai Hind 🇮🇳

(Poll below)

How should India track corporate climate action?

The author can see how you vote. Learn more

Turning waste into energy isn’t just innovation — it’s intention in action. ♻️⚡

For years, we’ve looked at mixed plastic waste as an unsolvable problem.
Too dirty to recycle. Too dangerous to ignore. Too expensive to manage.

But stories like Samudhyoga Waste Chakra remind us that the real issue was never waste — it was imagination.

Through advanced pyrolysis technology, they’re doing what many thought wasn’t viable:
• treating mixed MSW plastic waste with ~60% efficiency
• converting it into usable oil and char
• generating sustainable revenue with ~30% profitability
• creating livelihoods for waste pickers, engineers, and oil vendors
• and reducing disease risks caused by open littering

This is what circular economy looks like when it’s grounded in reality — not just presentations.

The most powerful part?
It proves that climate action and economic sense don’t have to compete.
When technology meets intent, waste becomes value, and impact becomes scalable.

India doesn’t need more landfill solutions. It needs more systems that close the loop.

And this is one worth paying attention to.

Video Credits: Stories by Aradhana & Aradhana Chatterjee
YouTube Video Link: 

#WasteToEnergy #CircularEconomy #CleanTech #Sustainability #PlasticWaste #ClimateAction #SocialImpact #GreenInnovation #IndiaInnovation #MayankAgarwal

What if the packaging around our food is quietly affecting our health?

A recent study has found over 3,600 harmful chemicals from food packaging present in our blood, hair — and even breast milk. Many of these chemicals are linked to hormone disruption, fertility issues, and long-term health risks.

That’s a hard truth to sit with.

Food is supposed to nourish us. But when the packaging becomes part of the problem, the system needs rethinking — urgently.

The encouraging part? Innovation is already responding.

Across India, several startups are building eco-friendly, toxin-free alternatives to plastic packaging — proving that safety, sustainability, and scale don’t have to be trade-offs.

These solutions aren’t just good for the planet. They’re essential for public health.

The future of food isn’t only about what we eat — it’s also about what our food touches before it reaches us.

Supporting cleaner packaging isn’t a lifestyle choice anymore. It’s a preventive health decision.

Here’s a list of four Indian startups working to make food safer and packaging smarter. 👇

- BioReform
- Plantstiks Bottle (Formerly - Greenevon Bio)
- Go Do Good
- Coimbatore Kalyana Kumar  

#FoodPackaging #ToxicFreeFood #EcoFriendlyPackaging #PlasticFree #SustainableLiving #HealthAndSafety #IndianStartups #CleanConsumption #CircularEconomy #ClimateAction #MayankAgarwal

As our cities choke on congestion and pollution, it’s becoming clear that sustainable mobility isn’t optional anymore, it’s a shared responsibility.

What stood out to me about GreenCar ESG & CSR Carpool isn’t just the scale they’re building, it’s the thinking behind it.

Founded in Delhi by Rajiv Arora GreenCar ESG & CSR Carpool (For Viksit Bharat) takes a refreshingly simple approach:
👉 Don’t add more vehicles.
👉 Don’t wait for futuristic tech.
👉 Change behaviour.

By enabling people to share rides they’re already taking, GreenCar tackles three problems at once:
• fewer cars on the road
• lower CO₂ emissions
• stronger community participation

What I find especially powerful is that this is a lifetime-free platform. Sustainability here isn’t a premium service — it’s treated as a public good, accessible to everyone.

This mission is deeply personal. When air pollution affected Rajiv’s father — a non-smoker — the problem stopped being abstract. It became urgent. And that urgency turned into action.

Today, GreenCar operates as an NGO, supported through CSR and ESG collaborations, with an ambitious and necessary goal:
👉 remove 80,000 cars from Indian roads and save ₹844 crore in fuel costs by 2026.

This is what impact looks like when it’s built on:
• everyday habits
• shared responsibility
• and systems that scale behaviour, not just technology

If you’re a corporate leader, policymaker, or sustainability professional — this is a model worth supporting, partnering with, and amplifying.

Sometimes the most powerful climate solutions are also the simplest:
share the road, share responsibility, share the future.

🌍 Learn more: https://greencar.ngo/
🤝 CSR & ESG collaborations welcome

#SustainableMobility #Carpooling #CleanAir #TrafficCongestion #ESG #CSR #BehaviourChange #ClimateAction #UrbanIndia #GreenCar #Leadership #MayankAgarwal

As India’s cities struggle with rising pollution and traffic congestion, sustainable mobility is no longer a choice but a responsibility. Founded in Delhi in 2014 by Rajiv A., GreenCar ESG & CSR Carpool (For Viksit Bharat)  has grown into India’s largest not-for-profit carpool organisation, driven by a simple yet powerful idea: fewer cars on the road mean cleaner air and healthier cities.

GreenCar is not about electric vehicles or alternative fuels, but complete behavioural change. By enabling people to share rides they’re already taking, the platform helps reduce CO₂ emissions, ease congestion, and build community-driven solutions for everyday commuting.

GreenCar’s lifetime-free mobile application, available on both Android and iOS, is designed to be inclusive and accessible. By removing financial barriers, the organisation ensures that sustainability is not a premium service, but a shared public good.

The app does more than match routes. It builds a sense of community. Each shared ride becomes a small but meaningful contribution toward reducing congestion and emissions. Over time, these individual actions aggregate into a measurable environmental impact.

Unlike profit-driven ride-hailing platforms, GreenCar’s mission is not transactional. Its value lies in behavioural change, encouraging people to see mobility as a shared responsibility rather than a solitary convenience.

The inspiration behind GreenCar is deeply personal. When Delhi’s air pollution severely impacted founder Rajiv Arora’s father, a non-smoker, it became clear to him that pollution was no longer an urban problem but a personal challenge. That moment sparked in his mind a mission to turn concern into action.

Today, GreenCar operates as an NGO, sustained through CSR funding and donations, and is actively inviting corporate organisations to collaborate under CSR and ESG initiatives to create measurable environmental impact.
With a lifetime-free app on Android and iOS, GreenCar connects:

• Seeker (looking for a ride)

• Pooler (willing to offer a ride)

• Either (driving on alternate days)

Rajiv brings a unique professional background to GreenCar. A commerce graduate, MBA (Finance) and LLB, he is also the Director of Elite Corporate Solutions Private Limited, where his expertise spans executive search, talent management, and leadership consulting.

According to the not-for-profit carpool founder, the most powerful solutions are also the simplest — sharing the road, sharing responsibility, and sharing the future.

They are aiming to save INR 844 crore of India’s fuel expense in 2026 by removing 80K cars from roads via their carpooling platform across the country.

🌍 Learn more: https://greencar.ngo/

🤝 CSR & ESG collaborations welcome

Read More: https://bit.ly/3ZcaqjY

#startuppedia #startupJourney #startupstory #carpool #traffic #airpollution

₹2,70,00,00,000. That’s not just a sponsorship number. That’s a signal.

When Google Gemini signs a ₹270 crore deal to sponsor the IPL for the next three years, it tells us something important about where marketing — and technology — is headed.

AI is no longer staying inside tech conferences, pitch decks, or early-adopter circles. It’s stepping onto India’s biggest cultural stage.

Because the IPL isn’t just cricket.
It’s emotion at scale.
It’s attention at scale.
It’s trust, repetition, and habit — at scale.

This move isn’t about logo visibility. It’s about association.
When innovation aligns with passion-driven audiences, brands stop being “products” and start becoming part of everyday conversations.

What we’re witnessing here is a shift:
• From niche tech to mass relevance
• From performance marketing to perception building
• From clicks to culture

For founders and brand leaders, the lesson is simple: Big moves don’t happen where attention is cheap — they happen where attention means something.

India isn’t just a market anymore. It’s the main stage.

And the brands that understand this early will shape how trust is built for the next decade.

#BrandStrategy #AI #MarketingTrends #IPL #GoogleGemini #IndiaMarket #FounderInsights #InfluencerMarketing #AttentionEconomy #CultureDrivenBrands #BusinessOfAttention #GeekCreativeAgency

Is WhatsApp really private? That question is suddenly much harder to ignore.

For years, billions of users were reassured with one simple promise: end-to-end encryption. Your chats are private. No one can read them. Not even the platform.

Now, whistleblower allegations and a lawsuit filed in a US court claim that Meta may have misled users about how private WhatsApp conversations truly are — suggesting that internal access to messages may be possible under certain conditions.

If proven true, this isn’t just a legal issue. It’s a trust issue.

Because privacy isn’t a feature — it’s a contract. And once that contract is questioned, the damage goes far beyond one app.

In an age where our lives, businesses, and relationships live inside chat windows, transparency matters more than ever. Users deserve clarity, not fine print. Assurance, not ambiguity.

This isn’t about panic. It’s about accountability.

When platforms hold conversations of billions, the responsibility is enormous — and trust, once broken, is almost impossible to rebuild.

The real question isn’t whether we should delete apps overnight.
It’s whether big tech is doing enough to earn the trust it asks for every day.

#DataPrivacy #DigitalTrust #WhatsApp #Meta #CyberSecurity #UserRights #TechEthics #EndToEndEncryption #BigTech #PrivacyMatters #MayankAgarwal

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Shubhang Sethi

Mayank Agarwal

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The Battle

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Mayank Agarwal

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Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Mayank Agarwal's LinkedIn Performance

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