Shruti Tiwari

6x Top LinkedIn Voice| Product and Content Marketing Manager |Partnerships| Brand and GTM Strategist| B2B| SaaS | Ambassador at Women Techmakers| #IAmRemarkable Facilitator| Grammarly Ambassador| GTM Ambassador

𝗥𝗲𝗮𝗱𝘆 𝘁𝗼 𝗲𝗹𝗲𝘃𝗮𝘁𝗲 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱/𝗽𝗿𝗼𝗱𝘂𝗰𝘁/𝗽𝗿𝗲𝘀𝗲𝗻𝗰𝗲 𝘁𝗼 𝘁𝗵𝗲 𝗻𝗲𝘅𝘁 𝗹𝗲𝘃𝗲𝗹?

With 9+ years in B2B SaaS eCommerce, I tackle challenges, build brands, & shape thought leadership. My experience includes collaborating with leaders like Meta, Walmart, Amazon, & TikTok, successfully launching products, creating GTM strategies, & leading impactful marketing campaigns.

𝗦𝘁𝗿𝗮𝘁𝗲𝗴𝗶𝗰 𝗧𝗵𝗶𝗻𝗸𝗲𝗿 | 𝗩𝗶𝘀𝗶𝗼𝗻𝗮𝗿𝘆 𝗟𝗲𝗮𝗱𝗲𝗿 | 𝗘𝘅𝗽𝗲𝗿𝘁 𝗘𝘅𝗲𝗰𝘂𝘁𝗼𝗿
•I don’t just ideate—I execute with creativity & data-driven insights.
•My expertise today is in 𝗯𝘂𝗶𝗹𝗱𝗶𝗻𝗴 𝗲𝗰𝗼𝘀𝘆𝘀𝘁𝗲𝗺𝘀 that yield results. 
•From 𝗯𝗿𝗮𝗻𝗱 𝗺𝗲𝘀𝘀𝗮𝗴𝗶𝗻𝗴 to 𝘁𝗵𝗼𝘂𝗴𝗵𝘁 𝗹𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 content, I shape strategies that resonate & drive growth.

𝗘𝗺𝗽𝗼𝘄𝗲𝗿𝗶𝗻𝗴 𝗚𝗿𝗼𝘄𝘁𝗵 𝗮𝗻𝗱 𝗜𝗻𝗻𝗼𝘃𝗮𝘁𝗶𝗼𝗻
As a 𝗚𝗼𝗼𝗴𝗹𝗲 𝗪𝗼𝗺𝗲𝗻 𝗧𝗲𝗰𝗵𝗺𝗮𝗸𝗲𝗿𝘀 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, 𝗜 𝗔𝗺 𝗥𝗲𝗺𝗮𝗿𝗸𝗮𝗯𝗹𝗲 𝗙𝗮𝗰𝗶𝗹𝗶𝘁𝗮𝘁𝗼𝗿 (𝗣𝗹𝗮𝘁𝗶𝗻𝘂𝗺 𝗧𝗶𝗲𝗿), 𝗚𝗧𝗠 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, & 𝗚𝗿𝗮𝗺𝗺𝗮𝗿𝗹𝘆 𝗔𝗺𝗯𝗮𝘀𝘀𝗮𝗱𝗼𝗿, I’m passionate about empowering & supporting others growth.

𝗕𝟮𝗕 𝗮𝗻𝗱 𝗕𝟮𝗖 𝗲𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲 𝗘𝘅𝗽𝗲𝗿𝘁
•I turn customer pain points into 𝗮𝗰𝘁𝗶𝗼𝗻𝗮𝗯𝗹𝗲 𝗼𝗽𝗽𝗼𝗿𝘁𝘂𝗻𝗶𝘁𝗶𝗲𝘀. 
•My work with 𝗠𝗲𝘁𝗮, 𝗪𝗮𝗹𝗺𝗮𝗿𝘁, 𝗲𝗕𝗮𝘆, 𝗔𝗺𝗮𝘇𝗼𝗻, & 𝗧𝗶𝗸𝗧𝗼𝗸 helps build value propositions that drive market success.

𝗧𝗲𝗮𝗺 𝗟𝗲𝗮𝗱𝗲𝗿𝘀𝗵𝗶𝗽 𝗮𝗻𝗱 𝗜𝗺𝗽𝗮𝗰𝘁
•Led a team of 60+ professionals at CedCommerce, overseeing full-scale marketing strategies.
•I consult 𝗦𝗠𝗕𝘀 & 𝗬𝗖 𝗳𝗼𝘂𝗻𝗱𝗲𝗿𝘀, guiding 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗽𝗼𝘀𝗶𝘁𝗶𝗼𝗻𝗶𝗻𝗴 & helping brands thrive in competitive markets.

𝗗𝘆𝗻𝗮𝗺𝗶𝗰 𝗦𝗽𝗲𝗮𝗸𝗲𝗿 | 𝗥𝗲𝘃𝗲𝗻𝘂𝗲 𝗔𝗺𝗽𝗹𝗶𝗳𝗶𝗲𝗿
•I thrive on sharing knowledge & driving revenue through global webinars & speaking engagements.
•From 𝗴𝗹𝗼𝗯𝗮𝗹 𝘄𝗲𝗯𝗶𝗻𝗮𝗿𝘀 to 𝘀𝗽𝗲𝗮𝗸𝗶𝗻𝗴 𝗲𝗻𝗴𝗮𝗴𝗲𝗺𝗲𝗻𝘁𝘀 for  𝗚𝗼𝗼𝗴𝗹𝗲, 𝗲𝗕𝗮𝘆, 𝗪𝗮𝗹𝗺𝗮𝗿𝘁, 𝗖𝗱𝗶𝘀𝗰𝗼𝘂𝗻𝘁, 𝗪𝗼𝗼𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗕𝗶𝗴𝗖𝗼𝗺𝗺𝗲𝗿𝗰𝗲, 𝗣𝗮𝘆𝗣𝗮𝗹, & similar branads I deliver insights that help brands & individuals flourish.

I specialize in product marketing, brand building, 360-degree GTM strategies, UI/UX content creation, & value prop. development—all while driving notable conversions. If you’re ready to grow your brand, I’m here to help you achieve greatness.

Content and Product Marketing Manager| Strategist|Communications Specialist

Mastroke

Digital Marketing Manager

Subordinate Team Lead

CedCommerce

♦ Create the workflow of team management, functionality team structuring, and hierarchy.
♦ Lead digital media strategy and campaign development including platform selection and budget allocation.
♦ Train new employees on company standards and procedures, from how to handle work to how to properly interact with clients.
♦ Develop and implement creative and highly measurable paid digital strategies and campaigns that deliver specific results in engagement, conversion, sales & traffic.
♦ Key sessions with the team on account discussions as per the performance.
♦ Brainstorm sessions with members on new updates and strategy
♦ Leading team of 29 + account managers for Amazon/Walmart Marketplace
♦ Partnership with amazon for advertising verified badge
♦ Analyze paid search campaigns to identify potential opportunities, and provide recommendations for optimization through ad copy, keywords, ad groups, targeting, bidding, and landing pages.
♦ Being a mentor and resource support in both strategy and tactical solutions

Team Lead

♦Managed a roster of 10+ Clients ranging from startups to well-established businesses for Amazon/Walmart Marketplace
♦Managed entire marketing project alongside achieving 5x revenue from Amazon/Walmart/Lazada and other Marketplace ads.
♦Leading team of 5+ account managers for Amazon/Walmart Marketplace.
♦Performed account audits on Seller Central to ensure accounts were healthy and in compliance with TOS removing on average 20 errors such as negative feedback or improper product reviews.
♦Helped launch new products into the marketplace using a variety of strategies, such as Sponsored Ads, Display Ads, AMS, or off-Amazon traffic.
♦Increased sales by an average of 20% of products by optimizing the listing for discovery and conversions by revamping keyword strategy and implementing EBC/A+ content. 
♦Reduce the ACOS from 67% to 10% within 2 months of timestamp.
♦Structured and designed the Amazon Storefront for 5+ clients for both desktop and mobile view.
♦Maintained products at ideal inventory levels using sales/inventory forecasting to prevent stockouts, unnecessary storage fees, and low IPls.

Senior Digital Marketing Executive 

♦Managed entire marketing project alongside achieving 10x revenue from google ads.
♦Leading team of 10+ account managers for Google Channel Sales Partnership targets
♦Capitalizing Inbound Marketing Activities for lead generation and organic building
♦Building Promotion Strategies for conduction and promotion of Marketing Webinars
♦Planning and Implementing Seasonal Holiday Marketing Campaign for Clients
♦Case Study Planning and Promotion Strategy

Digital Marketing Specialist

♦Building & Optimizing digital marketing campaigns for lead acquisition using advertising platforms such as Google and Facebook.
♦Partner Manager for Lazada & Woocommerce DevelopmentPartner
♦Organic & Community building and blog commenting for generating highly qualified traffic with increasing DomainAuthority like Moz, Semrush, etc.
♦Brainstorming new and creative growth strategies for social media platforms like Quora etc.
♦Generating Traffic and building network with content sharing on massive sharing communities like Reddit, Quora, Official Woocommerce/WordPress Forums
♦Forum Marketing with establishing relationships with influencers and conduct content sharing strategy to attract niche participants to your website building & Optimizing digital marketing campaigns for lead acquisition using advertising platforms such as Google andFacebook

Digital Marketing Trainee

A new-age marketer with a data-centric approach towards the growing online attention-seeking population, and eCommerce with years of experience. 
Skilled in Amazon ads/listing Optimization(Amazon/Walmart), Google Adword, Bing ads, (all paid marketing), SEO, SMM, Data studio report analysis.

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The Battle

Shruti Tiwari

ANKIT GUPTA

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